Plesk Technology Adoption in E-commerce

Discover 44.5k verified e-commerce stores using Plesk. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 78.4k domains. 44.5k verified as active stores with physical delivery.

· · Next full refresh: March 2026

44.5k verified active stores out of 78.4k detected · 56.7% verification rate

E-commerce Platforms Distribution

Custom leads with 38.8% of stores with physical delivery (16,921 stores) , followed by WooCommerce (37.8%) and PrestaShop (10.3%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 38.8%

16,921 stores

16,519 stores

4,484 stores

2,069 stores

1,180 stores

816 stores

476 stores

249 stores

KMK 0.4%

175 stores

165 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (February 2026)
E-commerce platforms distribution for stores with physical delivery in Plesk
Platform Stores with Physical Delivery Percentage
Custom 16921 38.77%
WooCommerce 16519 37.85%
PrestaShop 4484 10.27%
nopCommerce 2069 4.74%
OpenCart 1180 2.70%
Magento 816 1.87%
1C-Bitrix 476 1.09%
Shopware 249 0.57%
KMK 175 0.40%
VP-ASP 165 0.38%
osCommerce 163 0.37%
ShopFactory 141 0.32%
JTL Shop 100 0.23%
Sellerdeck 99 0.23%
CS Cart 88 0.20%

Categories Distribution

Clothing & Accessories leads with 16.1% of all stores (5,731 stores) , followed by Health & Beauty (15.0%) and Food & Beverages (12.0%) .

Base: 35,645 AI-verified stores with physical delivery and detected product categories (80.2% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 16.1%

5,731 stores

Health & Beauty 15.0%

5,363 stores

Food & Beverages 12.0%

4,287 stores

Electronics & Technology 11.4%

4,051 stores

Home & Garden 7.2%

2,577 stores

Furniture & Home Decor 5.9%

2,098 stores

Vehicles & Parts 5.1%

1,832 stores

Business & Industrial 4.8%

1,703 stores

Jewelry & Watches 4.8%

1,695 stores

Tools & Hardware 4.5%

1,596 stores

Visual Distribution

Distribution of top 10 Plesk store categories (February 2026)
Distribution of categories in Plesk e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 5731 16.08%
Health & Beauty 5363 15.05%
Food & Beverages 4287 12.03%
Electronics & Technology 4051 11.36%
Home & Garden 2577 7.23%
Furniture & Home Decor 2098 5.89%
Vehicles & Parts 1832 5.14%
Business & Industrial 1703 4.78%
Jewelry & Watches 1695 4.76%
Tools & Hardware 1596 4.48%
Gifts & Special Occasions 1352 3.79%
Sporting Goods & Outdoor Gear 1182 3.32%
Arts & Entertainment 778 2.18%
Pets & Pet Supplies 761 2.13%
Office Supplies 639 1.79%

Payment Providers Distribution

PayPal leads with 32.8% among AI-verified physical stores (6,564 stores) , followed by MasterCard (15.9%) and American Express (9.8%) .

Base: 16,279 AI-verified physical stores with detectable payment providers (20.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 32.8%

6,564 stores

3,174 stores

1,966 stores

VISA 7.8%

1,556 stores

1,429 stores

1,381 stores

673 stores

500 stores

iDEAL 2.5%

495 stores

461 stores

Visual Distribution

Distribution of top 10 Plesk payment providers (February 2026)
Distribution of payment providers in Plesk e-commerce stores
Payment Provider Store Count Market Share
PayPal 6564 32.81%
MasterCard 3174 15.87%
American Express 1966 9.83%
VISA 1556 7.78%
Stripe Connect 1429 7.14%
Klarna 1381 6.90%
Apple Pay 673 3.36%
Bancontact 500 2.50%
iDEAL 495 2.47%
Google Pay 461 2.30%
Mollie 420 2.10%
JCB 387 1.93%
Bolt 374 1.87%
SEPA 349 1.74%
Amazon Pay 275 1.37%

Shipping Carriers Distribution

DHL leads with 20.3% among AI-verified physical stores (2,361 stores) , followed by UPS (18.6%) and DPD (10.0%) .

Base: 12,469 AI-verified physical stores with detectable shipping carriers (15.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 20.3%

2,361 stores

UPS 18.6%

2,171 stores

DPD 10.0%

1,159 stores

GLS 9.9%

1,155 stores

FedEx 7.0%

811 stores

720 stores

TNT 4.8%

558 stores

USPS 4.1%

473 stores

447 stores

442 stores

Visual Distribution

Distribution of top 10 Plesk shipping carriers (February 2026)
Distribution of shipping carriers in Plesk e-commerce stores
Shipping Carrier Store Count Market Share
DHL 2361 20.27%
UPS 2171 18.64%
DPD 1159 9.95%
GLS 1155 9.92%
FedEx 811 6.96%
PostNL 720 6.18%
TNT 558 4.79%
USPS 473 4.06%
Correos 447 3.84%
Royal Mail 442 3.79%
Hermes 323 2.77%
Почта России 289 2.48%
Deutsche Post 257 2.21%
BRT 248 2.13%
Colissimo 233 2.00%

Store Launch Timeline

Over the past 12 months, 4,998 new stores were launched in Plesk , with the highest activity in 2026-01 (613 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-01 12.3%

613 stores launched

2025-12 10.2%

510 stores launched

2025-11 10.2%

511 stores launched

2025-10 7.4%

368 stores launched

2025-09 7.5%

376 stores launched

2025-08 7.2%

362 stores launched

2025-07 8.8%

438 stores launched

2025-06 7.5%

374 stores launched

2025-05 8.0%

401 stores launched

2025-04 7.5%

374 stores launched

2025-03 7.9%

393 stores launched

2025-02 5.6%

278 stores launched

Monthly Trend

Monthly store launches in Plesk (February 2026)
Monthly store launches in Plesk over the past 12 months
Month Stores Launched Percentage
2026-01 613 12.26%
2025-12 510 10.20%
2025-11 511 10.22%
2025-10 368 7.36%
2025-09 376 7.52%
2025-08 362 7.24%
2025-07 438 8.76%
2025-06 374 7.48%
2025-05 401 8.02%
2025-04 374 7.48%
2025-03 393 7.86%
2025-02 278 5.56%

Active Stores by Launch Year

Currently, 44,313 active stores in Plesk are tracked in our database , with the most stores launched in 2026 (616 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.4%

616 active stores

2025 10.8%

4,805 active stores

2024 8.1%

3,607 active stores

2023 6.7%

2,989 active stores

2022 6.0%

2,641 active stores

2021 7.4%

3,268 active stores

2020 7.3%

3,234 active stores

2019 5.0%

2,218 active stores

2018 5.5%

2,458 active stores

2017 4.9%

2,177 active stores

2016 3.2%

1,432 active stores

2015 2.9%

1,276 active stores

2014 3.1%

1,377 active stores

2013 4.3%

1,900 active stores

2012 2.6%

1,161 active stores

Distribution by Launch Year

Active stores in Plesk by original launch year (February 2026)
Active stores in Plesk by launch year
Launch Year Active Stores Percentage
2026 616 1.39%
2025 4805 10.84%
2024 3607 8.14%
2023 2989 6.75%
2022 2641 5.96%
2021 3268 7.37%
2020 3234 7.30%
2019 2218 5.01%
2018 2458 5.55%
2017 2177 4.91%
2016 1432 3.23%
2015 1276 2.88%
2014 1377 3.11%
2013 1900 4.29%
2012 1161 2.62%
2011 1188 2.68%
2010 997 2.25%
2009 1060 2.39%
2008 876 1.98%
2007 765 1.73%
2006 552 1.25%
2005 486 1.10%
2004 600 1.35%
2003 495 1.12%
2002 496 1.12%
2001 589 1.33%
2000 484 1.09%
1999 270 0.61%
1998 169 0.38%
1997 79 0.18%
1996 43 0.10%
1995 5 0.01%

Social Media Usage

Facebook leads with 31.6% among stores with at least one detectable social profile (23,292 stores) , followed by Instagram (28.1%) and YouTube (10.6%) .

Base: 49,074 stores with any detectable social profile (62.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 31.6%

23,292 stores

Instagram 28.1%

20,745 stores

YouTube 10.6%

7,797 stores

Twitter 8.9%

6,552 stores

WhatsApp 5.8%

4,267 stores

LinkedIn 5.4%

3,948 stores

Pinterest 3.9%

2,876 stores

TikTok 3.5%

2,598 stores

X 1.9%

1,433 stores

Vimeo 0.3%

240 stores

Visual Distribution

Distribution of social media platforms in Plesk (February 2026)
Distribution of social media platforms in Plesk e-commerce stores
Social Platform Store Count Market Share
Facebook 23292 31.58%
Instagram 20745 28.13%
YouTube 7797 10.57%
Twitter 6552 8.88%
WhatsApp 4267 5.79%
LinkedIn 3948 5.35%
Pinterest 2876 3.90%
TikTok 2598 3.52%
X 1433 1.94%
Vimeo 240 0.33%

Geographic Distribution

Turkey leads with 12.6% (4,378 AI-verified stores) , followed by Spain (11.4%) and Italy (10.8%) .

Base: 34,872 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Turkey 12.6%

4,378 AI-verified stores

Spain 11.4%

3,989 AI-verified stores

Italy 10.8%

3,769 AI-verified stores

2,933 AI-verified stores

2,709 AI-verified stores

2,547 AI-verified stores

2,431 AI-verified stores

2,303 AI-verified stores

India 5.0%

1,743 AI-verified stores

1,738 AI-verified stores

Visual Distribution

Geographic distribution of stores using Plesk (February 2026)
Geographic distribution of stores using Plesk
Country AI-Verified Store Count Market Share
Turkey 4378 12.55%
Spain 3989 11.44%
Italy 3769 10.81%
Kazakhstan 2933 8.41%
Germany 2709 7.77%
Netherlands 2547 7.30%
Greece 2431 6.97%
United States 2303 6.60%
India 1743 5.00%
United Kingdom 1738 4.98%
France 1211 3.47%
Iran 1004 2.88%
Vietnam 984 2.82%
Brazil 714 2.05%
Australia 505 1.45%
Taiwan 430 1.23%
Japan 396 1.14%
Austria 381 1.09%
Belgium 359 1.03%
Portugal 348 1.00%

Dataset Coverage

Field Rows count Coverage
Website 78.4k 100.00%
Emails 51.8k 66.00%
Phones 31.8k 40.58%
Ecommerce platform 76.5k 97.51%
Couriers 12.5k 15.90%
Payment Providers 16.3k 20.76%
Categories 40.2k 51.28%
Social Media 49.1k 62.59%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Frequently Asked Questions

What data is included in the Plesk E-commerce Database?

Our database covers over 44.5k verified Plesk e-commerce stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database monthly, using web crawling, AI classification, and public data analysis. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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