ZURB Foundation Technology Adoption in E-commerce
Discover 69.9k verified e-commerce stores using ZURB Foundation. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 132.1k domains. 69.9k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
69.9k verified active stores out of 132.1k detected · 52.9% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 49.9% of stores with physical delivery (34,911 stores) , followed by Shopify (22.2%) and Custom (16.5%) .
Base: 69,903 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
34,911 stores
15,505 stores
11,532 stores
2,068 stores
1,335 stores
756 stores
570 stores
530 stores
473 stores
327 stores
Visual Distribution
34,911 stores
15,505 stores
11,532 stores
2,068 stores
1,335 stores
756 stores
570 stores
530 stores
473 stores
327 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 34911 | 49.94% |
| Shopify | 15505 | 22.18% |
| Custom | 11532 | 16.50% |
| Shoptet | 2068 | 2.96% |
| Shopware | 1335 | 1.91% |
| ShopWired | 756 | 1.08% |
| 24nettbutikk | 570 | 0.82% |
| CubeCart | 530 | 0.76% |
| BigCommerce | 473 | 0.68% |
| Nyehandel | 327 | 0.47% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 70.1% share of detected ZURB Foundation e-commerce signals (92,668) , with Shopify at 12.8% and Custom at 8.7% (June 2026) .
Base: 132,137 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
92,668 websites
16,954 websites
11,532 websites
2,452 websites
1,491 websites
775 websites
577 websites
714 websites
522 websites
395 websites
Visual Distribution
92,668 websites
16,954 websites
11,532 websites
2,452 websites
1,491 websites
775 websites
577 websites
714 websites
522 websites
395 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 92668 | 70.13% |
| Shopify | 16954 | 12.83% |
| Custom | 11532 | 8.73% |
| Shoptet | 2452 | 1.86% |
| Shopware | 1491 | 1.13% |
| ShopWired | 775 | 0.59% |
| 24nettbutikk | 577 | 0.44% |
| CubeCart | 714 | 0.54% |
| BigCommerce | 522 | 0.40% |
| Nyehandel | 395 | 0.30% |
Categories Distribution
Clothing & Accessories stores with 16.6% of all stores (11,636 stores) , followed by Health & Beauty (11.7%) and Food & Beverages (8.2%) .
Base: 69,903 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
11,636 stores
8,167 stores
5,721 stores
5,571 stores
4,761 stores
4,707 stores
3,174 stores
3,165 stores
2,975 stores
2,711 stores
Visual Distribution
11,636 stores
8,167 stores
5,721 stores
5,571 stores
4,761 stores
4,707 stores
3,174 stores
3,165 stores
2,975 stores
2,711 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 11636 | 16.65% |
| Health & Beauty | 8167 | 11.68% |
| Food & Beverages | 5721 | 8.18% |
| Sporting Goods & Outdoor Gear | 5571 | 7.97% |
| Home & Garden | 4761 | 6.81% |
| Arts & Entertainment | 4707 | 6.73% |
| Electronics & Technology | 3174 | 4.54% |
| Tools & Hardware | 3165 | 4.53% |
| Toys & Games | 2975 | 4.26% |
| Business & Industrial | 2711 | 3.88% |
Payment Providers Distribution
PayPal accounts for 30.6% of displayed detection occurrences (8,526 occurrences) , followed by MasterCard (13.1%) and Klarna (12.9%) .
Base: 27,844 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
8,526 occurrences
3,647 occurrences
3,592 occurrences
2,881 occurrences
2,589 occurrences
1,816 occurrences
1,771 occurrences
1,249 occurrences
904 occurrences
869 occurrences
Visual Distribution
8,526 occurrences
3,647 occurrences
3,592 occurrences
2,881 occurrences
2,589 occurrences
1,816 occurrences
1,771 occurrences
1,249 occurrences
904 occurrences
869 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 8526 | 30.62% |
| MasterCard | 3647 | 13.10% |
| Klarna | 3592 | 12.90% |
| Stripe Connect | 2881 | 10.35% |
| American Express | 2589 | 9.30% |
| VISA | 1816 | 6.52% |
| Apple Pay | 1771 | 6.36% |
| Google Pay | 1249 | 4.49% |
| SEPA | 904 | 3.25% |
| Amazon Pay | 869 | 3.12% |
Shipping Carriers Distribution
DHL accounts for 21.4% of displayed detection occurrences (4,098 occurrences) , followed by UPS (18.1%) and USPS (17.3%) .
Base: 19,153 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
4,098 occurrences
3,473 occurrences
3,311 occurrences
2,375 occurrences
2,081 occurrences
1,395 occurrences
956 occurrences
524 occurrences
485 occurrences
455 occurrences
Visual Distribution
4,098 occurrences
3,473 occurrences
3,311 occurrences
2,375 occurrences
2,081 occurrences
1,395 occurrences
956 occurrences
524 occurrences
485 occurrences
455 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 4098 | 21.40% |
| UPS | 3473 | 18.13% |
| USPS | 3311 | 17.29% |
| FedEx | 2375 | 12.40% |
| DPD | 2081 | 10.87% |
| GLS | 1395 | 7.28% |
| Royal Mail | 956 | 4.99% |
| TNT | 524 | 2.74% |
| Deutsche Post | 485 | 2.53% |
| PostNL | 455 | 2.38% |
Store Launch Timeline
Over the past 12 months, 8,990 new stores were launched in ZURB Foundation , with the highest activity in 2026-05 (594 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
594 stores launched
888 stores launched
1,028 stores launched
582 stores launched
858 stores launched
848 stores launched
820 stores launched
713 stores launched
734 stores launched
713 stores launched
700 stores launched
512 stores launched
Monthly Trend
6.6% of last 12 months
9.9% of last 12 months
11.4% of last 12 months
6.5% of last 12 months
9.5% of last 12 months
9.4% of last 12 months
9.1% of last 12 months
7.9% of last 12 months
8.2% of last 12 months
7.9% of last 12 months
7.8% of last 12 months
5.7% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 594 | 6.61% |
| 2026-04 | 888 | 9.88% |
| 2026-03 | 1028 | 11.43% |
| 2026-02 | 582 | 6.47% |
| 2026-01 | 858 | 9.54% |
| 2025-12 | 848 | 9.43% |
| 2025-11 | 820 | 9.12% |
| 2025-10 | 713 | 7.93% |
| 2025-09 | 734 | 8.16% |
| 2025-08 | 713 | 7.93% |
| 2025-07 | 700 | 7.79% |
| 2025-06 | 512 | 5.70% |
Active Stores by Launch Year
Currently, 69,316 active stores in ZURB Foundation are tracked in our database , with the most stores launched in 2026 (3,978 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
3,978 active stores
8,587 active stores
6,628 active stores
4,835 active stores
4,283 active stores
4,663 active stores
4,793 active stores
3,401 active stores
3,901 active stores
3,634 active stores
2,148 active stores
1,901 active stores
1,772 active stores
2,121 active stores
1,405 active stores
Distribution by Launch Year
5.7% of tracked active stores
12.4% of tracked active stores
9.6% of tracked active stores
7.0% of tracked active stores
6.2% of tracked active stores
6.7% of tracked active stores
6.9% of tracked active stores
4.9% of tracked active stores
5.6% of tracked active stores
5.2% of tracked active stores
3.1% of tracked active stores
2.7% of tracked active stores
2.6% of tracked active stores
3.1% of tracked active stores
2.0% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 3978 | 5.74% |
| 2025 | 8587 | 12.39% |
| 2024 | 6628 | 9.56% |
| 2023 | 4835 | 6.98% |
| 2022 | 4283 | 6.18% |
| 2021 | 4663 | 6.73% |
| 2020 | 4793 | 6.91% |
| 2019 | 3401 | 4.91% |
| 2018 | 3901 | 5.63% |
| 2017 | 3634 | 5.24% |
| 2016 | 2148 | 3.10% |
| 2015 | 1901 | 2.74% |
| 2014 | 1772 | 2.56% |
| 2013 | 2121 | 3.06% |
| 2012 | 1405 | 2.03% |
Geographic Distribution
United States stores with 21.6% (15,096 active verified stores) , followed by Germany (7.9%) and United Kingdom (6.7%) .
Base: 69,903 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
15,096 active verified stores
5,493 active verified stores
4,697 active verified stores
2,194 active verified stores
2,193 active verified stores
2,183 active verified stores
2,119 active verified stores
1,982 active verified stores
1,904 active verified stores
1,705 active verified stores
Visual Distribution
15,096 active verified stores
5,493 active verified stores
4,697 active verified stores
2,194 active verified stores
2,193 active verified stores
2,183 active verified stores
2,119 active verified stores
1,982 active verified stores
1,904 active verified stores
1,705 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 15096 | 21.60% |
| Germany | 5493 | 7.86% |
| United Kingdom | 4697 | 6.72% |
| France | 2194 | 3.14% |
| India | 2193 | 3.14% |
| Italy | 2183 | 3.12% |
| Czechia | 2119 | 3.03% |
| Australia | 1982 | 2.84% |
| Netherlands | 1904 | 2.72% |
| Canada | 1705 | 2.44% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom
Shopify - Clothing & Accessories
Custom - Home & Garden
Salesforce Commerce Cloud - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Clothing & Accessories
WooCommerce - Arts & Entertainment
WooCommerce - Clothing & Accessories
WooCommerce - Food & Beverages
WooCommerce - Food & Beverages
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 132.1k | 100.00% |
| Emails | 75.1k | 56.84% |
| Phones | 57.7k | 43.69% |
| Ecommerce platform | 131.4k | 99.42% |
| Couriers | 18.7k | 14.15% |
| Payment Providers | 24.8k | 18.74% |
| Categories | 68.5k | 51.85% |
| Social Media | 92.1k | 69.69% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the ZURB Foundation e-commerce landscape:
Analyze 69.9k verified e-commerce stores on ZURB Foundation - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across ZURB Foundation e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the ZURB Foundation e-commerce intelligence?
-
We track 69.9k verified ZURB Foundation e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 31.1% of displayed detection occurrences (39,962 occurrences) , followed by Instagram (30.3%) and YouTube (10.9%) .
Base: 128,485 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
39,962 occurrences
38,874 occurrences
13,964 occurrences
8,347 occurrences
8,077 occurrences
6,532 occurrences
6,459 occurrences
3,234 occurrences
2,544 occurrences
492 occurrences
Visual Distribution
39,962 occurrences
38,874 occurrences
13,964 occurrences
8,347 occurrences
8,077 occurrences
6,532 occurrences
6,459 occurrences
3,234 occurrences
2,544 occurrences
492 occurrences