UserWay Technology Adoption in E-commerce
Discover 5.6k e-commerce stores using UserWay. Analyze technology adoption, market trends, integration patterns, and business insights.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
Shopify leads with 54.4% of stores with physical delivery (3,009 stores) , followed by WooCommerce (16.0%) and Custom (10.6%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
3,009 stores
887 stores
587 stores
247 stores
203 stores
181 stores
117 stores
112 stores
74 stores
41 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 3009 | 54.44% |
| WooCommerce | 887 | 16.05% |
| Custom | 587 | 10.62% |
| BigCommerce | 247 | 4.47% |
| Magento | 203 | 3.67% |
| PrestaShop | 181 | 3.27% |
| Wix eCommerce | 117 | 2.12% |
| Squarespace Commerce | 112 | 2.03% |
| nopCommerce | 74 | 1.34% |
| OpenCart | 41 | 0.74% |
| osCommerce | 19 | 0.34% |
| CS Cart | 15 | 0.27% |
| Salesforce Commerce Cloud | 14 | 0.25% |
| SAP Commerce Cloud | 11 | 0.20% |
| Volusion | 10 | 0.18% |
All Stores Distribution
Shopify holds 37.3% share of all UserWay e-commerce stores (3,103) , with WooCommerce at 28.5% and Custom at 7.1% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
3,103 stores
2,374 stores
587 stores
277 stores
232 stores
195 stores
569 stores
723 stores
79 stores
58 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 3103 | 37.27% |
| WooCommerce | 2374 | 28.51% |
| Custom | 587 | 7.05% |
| BigCommerce | 277 | 3.33% |
| Magento | 232 | 2.79% |
| PrestaShop | 195 | 2.34% |
| Wix eCommerce | 569 | 6.83% |
| Squarespace Commerce | 723 | 8.68% |
| nopCommerce | 79 | 0.95% |
| OpenCart | 58 | 0.70% |
| osCommerce | 20 | 0.24% |
| CS Cart | 15 | 0.18% |
| Salesforce Commerce Cloud | 14 | 0.17% |
| SAP Commerce Cloud | 70 | 0.84% |
| Volusion | 10 | 0.12% |
Categories Distribution
Clothing & Accessories leads with 21.8% of all stores (988 stores) , followed by Health & Beauty (21.4%) and Food & Beverages (13.2%) .
Top 10 Categories
988 stores
970 stores
600 stores
395 stores
241 stores
209 stores
188 stores
182 stores
164 stores
112 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 988 | 21.81% |
| Health & Beauty | 970 | 21.41% |
| Food & Beverages | 600 | 13.25% |
| Jewelry & Watches | 395 | 8.72% |
| Home & Garden | 241 | 5.32% |
| Sporting Goods & Outdoor Gear | 209 | 4.61% |
| Electronics & Technology | 188 | 4.15% |
| Furniture & Home Decor | 182 | 4.02% |
| Gifts & Special Occasions | 164 | 3.62% |
| Pets & Pet Supplies | 112 | 2.47% |
| Vehicles & Parts | 111 | 2.45% |
| Arts & Entertainment | 105 | 2.32% |
| Tools & Hardware | 104 | 2.30% |
| Business & Industrial | 89 | 1.96% |
| Toys & Games | 72 | 1.59% |
Payment Providers Distribution
PayPal leads with 23.6% among AI-verified physical stores (722 stores) , followed by American Express (19.5%) and MasterCard (14.0%) .
Base: 1,990 AI-verified physical stores with detectable payment providers (22.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
722 stores
596 stores
427 stores
285 stores
217 stores
162 stores
150 stores
100 stores
88 stores
80 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 722 | 23.63% |
| American Express | 596 | 19.51% |
| MasterCard | 427 | 13.98% |
| Stripe Connect | 285 | 9.33% |
| Apple Pay | 217 | 7.10% |
| Google Pay | 162 | 5.30% |
| Klarna | 150 | 4.91% |
| Bolt | 100 | 3.27% |
| VISA | 88 | 2.88% |
| Affirm | 80 | 2.62% |
| Amazon Pay | 66 | 2.16% |
| Paddle | 61 | 2.00% |
| Sezzle | 48 | 1.57% |
| JCB | 30 | 0.98% |
| Braintree | 23 | 0.75% |
Shipping Carriers Distribution
UPS leads with 33.0% among AI-verified physical stores (914 stores) , followed by USPS (29.3%) and FedEx (21.1%) .
Base: 1,841 AI-verified physical stores with detectable shipping carriers (20.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
914 stores
811 stores
585 stores
207 stores
50 stores
43 stores
31 stores
28 stores
26 stores
17 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 914 | 33.03% |
| USPS | 811 | 29.31% |
| FedEx | 585 | 21.14% |
| DHL | 207 | 7.48% |
| DPD | 50 | 1.81% |
| GLS | 43 | 1.55% |
| Hermes | 31 | 1.12% |
| Speedy | 28 | 1.01% |
| Royal Mail | 26 | 0.94% |
| Canada Post | 17 | 0.61% |
| TNT | 14 | 0.51% |
| DoorDash | 13 | 0.47% |
| Yamato Japan | 11 | 0.40% |
| Australia Post | 9 | 0.33% |
| Estes | 8 | 0.29% |
Store Launch Timeline
Over the past 12 months, 374 new stores were launched in UserWay , with the highest activity in 2025-12 (29 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
29 stores launched
29 stores launched
30 stores launched
26 stores launched
43 stores launched
35 stores launched
41 stores launched
36 stores launched
35 stores launched
29 stores launched
31 stores launched
10 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 29 | 7.75% |
| 2025-11 | 29 | 7.75% |
| 2025-10 | 30 | 8.02% |
| 2025-09 | 26 | 6.95% |
| 2025-08 | 43 | 11.50% |
| 2025-07 | 35 | 9.36% |
| 2025-06 | 41 | 10.96% |
| 2025-05 | 36 | 9.63% |
| 2025-04 | 35 | 9.36% |
| 2025-03 | 29 | 7.75% |
| 2025-02 | 31 | 8.29% |
| 2025-01 | 10 | 2.67% |
Active Stores by Launch Year
Currently, 5,564 active stores in UserWay are tracked in our database , with the most stores launched in 2025 (398 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
398 active stores
452 active stores
369 active stores
298 active stores
327 active stores
332 active stores
242 active stores
268 active stores
255 active stores
157 active stores
163 active stores
178 active stores
189 active stores
141 active stores
147 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 398 | 7.15% |
| 2024 | 452 | 8.12% |
| 2023 | 369 | 6.63% |
| 2022 | 298 | 5.36% |
| 2021 | 327 | 5.88% |
| 2020 | 332 | 5.97% |
| 2019 | 242 | 4.35% |
| 2018 | 268 | 4.82% |
| 2017 | 255 | 4.58% |
| 2016 | 157 | 2.82% |
| 2015 | 163 | 2.93% |
| 2014 | 178 | 3.20% |
| 2013 | 189 | 3.40% |
| 2012 | 141 | 2.53% |
| 2011 | 147 | 2.64% |
| 2010 | 129 | 2.32% |
| 2009 | 118 | 2.12% |
| 2008 | 110 | 1.98% |
| 2007 | 124 | 2.23% |
| 2006 | 96 | 1.73% |
| 2005 | 88 | 1.58% |
| 2004 | 124 | 2.23% |
| 2003 | 101 | 1.82% |
| 2002 | 90 | 1.62% |
| 2001 | 115 | 2.07% |
| 2000 | 102 | 1.83% |
| 1999 | 134 | 2.41% |
| 1998 | 132 | 2.37% |
| 1997 | 93 | 1.67% |
| 1996 | 63 | 1.13% |
| 1995 | 29 | 0.52% |
Geographic Distribution
United States leads with 72.4% (3,751 AI-verified stores) , followed by Israel (8.5%) and Greece (4.7%) .
Base: 5,183 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
3,751 AI-verified stores
441 AI-verified stores
244 AI-verified stores
130 AI-verified stores
107 AI-verified stores
107 AI-verified stores
98 AI-verified stores
90 AI-verified stores
41 AI-verified stores
32 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 3751 | 72.37% |
| Israel | 441 | 8.51% |
| Greece | 244 | 4.71% |
| Germany | 130 | 2.51% |
| Spain | 107 | 2.06% |
| Italy | 107 | 2.06% |
| Canada | 98 | 1.89% |
| United Kingdom | 90 | 1.74% |
| Australia | 41 | 0.79% |
| Romania | 32 | 0.62% |
| Poland | 23 | 0.44% |
| France | 20 | 0.39% |
| Netherlands | 15 | 0.29% |
| China | 15 | 0.29% |
| Ireland | 15 | 0.29% |
| Japan | 12 | 0.23% |
| Hong Kong | 11 | 0.21% |
| Brazil | 11 | 0.21% |
| South Africa | 10 | 0.19% |
| Austria | 10 | 0.19% |
Featured Stores
Discover the strongest performers and newest entrants in UserWay's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify
WooCommerce
WooCommerce - Home & Garden
Custom - Furniture & Home Decor
Shopify - Health & Beauty
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 8.8k | 100.00% |
| Emails | 5.2k | 59.18% |
| Phones | 1.4k | 16.00% |
| Ecommerce platform | 8.7k | 98.70% |
| Couriers | 1.8k | 20.85% |
| Payment Providers | 2.0k | 22.54% |
| Categories | 6.3k | 71.61% |
| Social Media | 7.5k | 84.65% |
Starter Package
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Get instant access to our database
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Maximize Your ROI
Use our detailed UserWay E-commerce Database to:
Gain actionable insights into 5.6k physical stores in UserWay.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at UserWay online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
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Delivery Methods
- Direct download
- Email delivery
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Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the UserWay E-commerce Database?
-
Our database covers over 5.6k UserWay physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 27.3% among stores with at least one detectable social profile (4,312 stores) , followed by Facebook (27.3%) and YouTube (12.2%) .
Base: 7,475 stores with any detectable social profile (84.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
4,312 stores
4,309 stores
1,928 stores
1,389 stores
1,248 stores
1,195 stores
824 stores
412 stores
136 stores
44 stores
Visual Distribution