Slick Technology Adoption in E-commerce

Discover 900.0k verified e-commerce stores using Slick. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 1.5m domains. 900.0k verified as active stores with physical delivery.

· · Next full refresh: March 2026

900.0k verified active stores out of 1.5m detected · 58.7% verification rate

E-commerce Platforms Distribution

WooCommerce leads with 48.2% of stores with physical delivery (421,572 stores) , followed by Custom (19.4%) and Shopify (19.2%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

421,572 stores

Custom 19.4%

169,701 stores

Shopify 19.2%

167,454 stores

24,317 stores

23,931 stores

Imweb 1.3%

11,489 stores

11,391 stores

7,583 stores

7,495 stores

7,078 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (February 2026)
E-commerce platforms distribution for stores with physical delivery in Slick
Platform Stores with Physical Delivery Percentage
WooCommerce 421572 48.21%
Custom 169701 19.41%
Shopify 167454 19.15%
PrestaShop 24317 2.78%
Loja Integrada 23931 2.74%
Imweb 11489 1.31%
1C-Bitrix 11391 1.30%
EC-CUBE 7583 0.87%
OpenCart 7495 0.86%
JTL Shop 7078 0.81%
Botble CMS 6285 0.72%
Tray 4762 0.54%
Shoprenter 4065 0.46%
Shoptet 3884 0.44%
BASE 3405 0.39%

Categories Distribution

Clothing & Accessories leads with 21.9% of all stores (147,886 stores) , followed by Health & Beauty (19.0%) and Food & Beverages (11.6%) .

Base: 676,053 AI-verified stores with physical delivery and detected product categories (75.1% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 21.9%

147,886 stores

Health & Beauty 19.0%

128,356 stores

Food & Beverages 11.6%

78,627 stores

Electronics & Technology 9.1%

61,756 stores

Home & Garden 6.6%

44,799 stores

Furniture & Home Decor 5.3%

35,820 stores

Jewelry & Watches 5.2%

35,080 stores

Vehicles & Parts 3.7%

24,797 stores

Sporting Goods & Outdoor Gear 3.2%

21,724 stores

Tools & Hardware 3.1%

20,732 stores

Visual Distribution

Distribution of top 10 Slick store categories (February 2026)
Distribution of categories in Slick e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 147886 21.87%
Health & Beauty 128356 18.99%
Food & Beverages 78627 11.63%
Electronics & Technology 61756 9.13%
Home & Garden 44799 6.63%
Furniture & Home Decor 35820 5.30%
Jewelry & Watches 35080 5.19%
Vehicles & Parts 24797 3.67%
Sporting Goods & Outdoor Gear 21724 3.21%
Tools & Hardware 20732 3.07%
Gifts & Special Occasions 19569 2.89%
Business & Industrial 18789 2.78%
Pets & Pet Supplies 15094 2.23%
Arts & Entertainment 12882 1.91%
Toys & Games 10142 1.50%

Payment Providers Distribution

PayPal leads with 23.4% among AI-verified physical stores (68,553 stores) , followed by MasterCard (16.0%) and American Express (11.1%) .

Base: 231,275 AI-verified physical stores with detectable payment providers (15.1% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 23.4%

68,553 stores

46,972 stores

32,640 stores

VISA 9.7%

28,530 stores

25,938 stores

16,303 stores

JCB 5.5%

16,167 stores

14,513 stores

12,277 stores

Bolt 2.6%

7,752 stores

Visual Distribution

Distribution of top 10 Slick payment providers (February 2026)
Distribution of payment providers in Slick e-commerce stores
Payment Provider Store Count Market Share
PayPal 68553 23.38%
MasterCard 46972 16.02%
American Express 32640 11.13%
VISA 28530 9.73%
Stripe Connect 25938 8.85%
Klarna 16303 5.56%
JCB 16167 5.51%
Apple Pay 14513 4.95%
Google Pay 12277 4.19%
Bolt 7752 2.64%
Amazon Pay 7425 2.53%
Boleto 5810 1.98%
Przelewy24 3655 1.25%
SEPA 3379 1.15%
Bancontact 3311 1.13%

Shipping Carriers Distribution

UPS leads with 17.4% among AI-verified physical stores (31,240 stores) , followed by DHL (15.7%) and USPS (10.8%) .

Base: 177,398 AI-verified physical stores with detectable shipping carriers (11.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 17.4%

31,240 stores

DHL 15.7%

28,284 stores

USPS 10.8%

19,428 stores

FedEx 9.7%

17,464 stores

DPD 8.5%

15,258 stores

GLS 7.2%

12,920 stores

9,445 stores

9,423 stores

9,239 stores

TNT 2.9%

5,139 stores

Visual Distribution

Distribution of top 10 Slick shipping carriers (February 2026)
Distribution of shipping carriers in Slick e-commerce stores
Shipping Carrier Store Count Market Share
UPS 31240 17.39%
DHL 28284 15.75%
USPS 19428 10.82%
FedEx 17464 9.72%
DPD 15258 8.49%
GLS 12920 7.19%
Correios 9445 5.26%
Почта России 9423 5.25%
СДЭК 9239 5.14%
TNT 5139 2.86%
Royal Mail 4842 2.70%
Estes 4649 2.59%
Hermes 4438 2.47%
InPost 4354 2.42%
Colissimo 3503 1.95%

Store Launch Timeline

Over the past 12 months, 272,067 new stores were launched in Slick , with the highest activity in 2026-01 (23,305 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-01 8.6%

23,305 stores launched

2025-12 8.2%

22,333 stores launched

2025-11 8.7%

23,640 stores launched

2025-10 8.7%

23,696 stores launched

2025-09 8.9%

24,270 stores launched

2025-08 8.9%

24,096 stores launched

2025-07 9.9%

27,061 stores launched

2025-06 8.4%

22,823 stores launched

2025-05 8.6%

23,372 stores launched

2025-04 8.3%

22,713 stores launched

2025-03 8.1%

21,992 stores launched

2025-02 4.7%

12,766 stores launched

Monthly Trend

Monthly store launches in Slick (February 2026)
Monthly store launches in Slick over the past 12 months
Month Stores Launched Percentage
2026-01 23305 8.57%
2025-12 22333 8.21%
2025-11 23640 8.69%
2025-10 23696 8.71%
2025-09 24270 8.92%
2025-08 24096 8.86%
2025-07 27061 9.95%
2025-06 22823 8.39%
2025-05 23372 8.59%
2025-04 22713 8.35%
2025-03 21992 8.08%
2025-02 12766 4.69%

Active Stores by Launch Year

Currently, 894,822 active stores in Slick are tracked in our database , with the most stores launched in 2026 (23,383 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.6%

23,383 active stores

2025 29.8%

266,825 active stores

2024 11.4%

101,868 active stores

2023 7.6%

67,606 active stores

2022 6.1%

54,873 active stores

2021 6.5%

58,278 active stores

2020 6.1%

54,935 active stores

2019 4.2%

37,294 active stores

2018 4.0%

36,004 active stores

2017 3.2%

28,439 active stores

2016 1.9%

17,253 active stores

2015 1.6%

14,465 active stores

2014 1.7%

14,884 active stores

2013 2.2%

19,747 active stores

2012 1.3%

11,918 active stores

Distribution by Launch Year

Active stores in Slick by original launch year (February 2026)
Active stores in Slick by launch year
Launch Year Active Stores Percentage
2026 23383 2.61%
2025 266825 29.82%
2024 101868 11.38%
2023 67606 7.56%
2022 54873 6.13%
2021 58278 6.51%
2020 54935 6.14%
2019 37294 4.17%
2018 36004 4.02%
2017 28439 3.18%
2016 17253 1.93%
2015 14465 1.62%
2014 14884 1.66%
2013 19747 2.21%
2012 11918 1.33%
2011 12113 1.35%
2010 10441 1.17%
2009 9592 1.07%
2008 7711 0.86%
2007 7257 0.81%
2006 5164 0.58%
2005 4463 0.50%
2004 5702 0.64%
2003 4873 0.54%
2002 4304 0.48%
2001 5288 0.59%
2000 3960 0.44%
1999 2740 0.31%
1998 1789 0.20%
1997 946 0.11%
1996 565 0.06%
1995 142 0.02%

Social Media Usage

Instagram leads with 31.1% among stores with at least one detectable social profile (396,418 stores) , followed by Facebook (29.2%) and YouTube (10.6%) .

Base: 873,593 stores with any detectable social profile (56.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 31.1%

396,418 stores

Facebook 29.2%

372,663 stores

YouTube 10.6%

135,394 stores

Twitter 7.4%

94,598 stores

WhatsApp 5.8%

73,424 stores

TikTok 4.8%

61,810 stores

LinkedIn 4.4%

56,071 stores

Pinterest 4.1%

52,386 stores

X 2.2%

28,316 stores

Vimeo 0.4%

5,025 stores

Visual Distribution

Distribution of social media platforms in Slick (February 2026)
Distribution of social media platforms in Slick e-commerce stores
Social Platform Store Count Market Share
Instagram 396418 31.06%
Facebook 372663 29.20%
YouTube 135394 10.61%
Twitter 94598 7.41%
WhatsApp 73424 5.75%
TikTok 61810 4.84%
LinkedIn 56071 4.39%
Pinterest 52386 4.11%
X 28316 2.22%
Vimeo 5025 0.39%

Geographic Distribution

United States leads with 20.7% (114,588 AI-verified stores) , followed by India (9.4%) and Russia (8.9%) .

Base: 553,805 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

114,588 AI-verified stores

India 9.4%

51,959 AI-verified stores

49,263 AI-verified stores

43,455 AI-verified stores

31,618 AI-verified stores

Japan 5.2%

28,724 AI-verified stores

27,712 AI-verified stores

23,198 AI-verified stores

22,651 AI-verified stores

Spain 3.6%

20,068 AI-verified stores

Visual Distribution

Geographic distribution of stores using Slick (February 2026)
Geographic distribution of stores using Slick
Country AI-Verified Store Count Market Share
United States 114588 20.69%
India 51959 9.38%
Russia 49263 8.90%
Brazil 43455 7.85%
United Kingdom 31618 5.71%
Japan 28724 5.19%
South Korea 27712 5.00%
France 23198 4.19%
Germany 22651 4.09%
Spain 20068 3.62%
Italy 18577 3.35%
Australia 16185 2.92%
Turkey 15374 2.78%
Poland 15298 2.76%
Canada 14555 2.63%
Netherlands 14268 2.58%
Iran 14105 2.55%
Vietnam 12532 2.26%
Pakistan 10445 1.89%
Hungary 9230 1.67%

Dataset Coverage

Field Rows count Coverage
Website 1.5m 100.00%
Emails 935.2k 60.96%
Phones 354.8k 23.13%
Ecommerce platform 1.5m 99.53%
Couriers 177.4k 11.56%
Payment Providers 231.3k 15.08%
Categories 740.8k 48.29%
Social Media 873.6k 56.95%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Frequently Asked Questions

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Our database covers over 900.0k verified Slick e-commerce stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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