Imweb Market Share & Real Store Usage
Explore 12.1k verified e-commerce stores built on Imweb. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.
Detected across 64.2k domains. 12.1k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
12.1k verified active stores out of 64.2k detected · 18.8% verification rate
Categories Distribution
Clothing & Accessories stores with 16.5% of all stores (1,999 stores) , followed by Health & Beauty (14.9%) and Food & Beverages (13.5%) .
Base: 12,089 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
1,999 stores
1,803 stores
1,630 stores
576 stores
570 stores
455 stores
430 stores
387 stores
365 stores
311 stores
Visual Distribution
1,999 stores
1,803 stores
1,630 stores
576 stores
570 stores
455 stores
430 stores
387 stores
365 stores
311 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 1999 | 16.54% |
| Health & Beauty | 1803 | 14.91% |
| Food & Beverages | 1630 | 13.48% |
| Arts & Entertainment | 576 | 4.76% |
| Home & Garden | 570 | 4.72% |
| Jewelry & Watches | 455 | 3.76% |
| Sporting Goods & Outdoor Gear | 430 | 3.56% |
| Electronics & Technology | 387 | 3.20% |
| Furniture & Home Decor | 365 | 3.02% |
| Business & Industrial | 311 | 2.57% |
Payment Providers Distribution
Naver Pay accounts for 38.9% of displayed detection occurrences (549 occurrences) , followed by Stripe (20.4%) and KG Inicis (10.9%) .
Base: 1,410 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.
Top 10 Payment Providers
Visual Distribution
549 occurrences
288 occurrences
153 occurrences
145 occurrences
86 occurrences
48 occurrences
45 occurrences
34 occurrences
32 occurrences
30 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| Naver Pay | 549 | 38.94% |
| Stripe | 288 | 20.43% |
| KG Inicis | 153 | 10.85% |
| Kakao Pay | 145 | 10.28% |
| PayPal | 86 | 6.10% |
| Toss Payments | 48 | 3.40% |
| VISA | 45 | 3.19% |
| NHN KCP | 34 | 2.41% |
| Toss Pay | 32 | 2.27% |
| NICE Pay | 30 | 2.13% |
Shipping Carriers Distribution
CJ Korea Express accounts for 35.8% of displayed detection occurrences (832 occurrences) , followed by Logen (16.9%) and Korea Post (16.8%) .
Base: 2,326 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
832 occurrences
393 occurrences
391 occurrences
281 occurrences
214 occurrences
54 occurrences
50 occurrences
47 occurrences
41 occurrences
23 occurrences
Visual Distribution
832 occurrences
393 occurrences
391 occurrences
281 occurrences
214 occurrences
54 occurrences
50 occurrences
47 occurrences
41 occurrences
23 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| CJ Korea Express | 832 | 35.77% |
| Logen | 393 | 16.90% |
| Korea Post | 391 | 16.81% |
| Hanjin | 281 | 12.08% |
| Lotte Global Logistics | 214 | 9.20% |
| Kyungdong Express | 54 | 2.32% |
| EMS | 50 | 2.15% |
| DHL | 47 | 2.02% |
| FedEx | 41 | 1.76% |
| UPS | 23 | 0.99% |
Store Launch Timeline
Over the past 12 months, 3,146 new stores were launched in Imweb , with the highest activity in 2026-09 (255 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
255 stores launched
319 stores launched
309 stores launched
275 stores launched
286 stores launched
292 stores launched
275 stores launched
245 stores launched
265 stores launched
309 stores launched
257 stores launched
59 stores launched
Monthly Trend
8.1% of last 12 months
10.1% of last 12 months
9.8% of last 12 months
8.7% of last 12 months
9.1% of last 12 months
9.3% of last 12 months
8.7% of last 12 months
7.8% of last 12 months
8.4% of last 12 months
9.8% of last 12 months
8.2% of last 12 months
1.9% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-09 | 255 | 8.11% |
| 2026-08 | 319 | 10.14% |
| 2026-07 | 309 | 9.82% |
| 2026-06 | 275 | 8.74% |
| 2026-05 | 286 | 9.09% |
| 2026-04 | 292 | 9.28% |
| 2026-03 | 275 | 8.74% |
| 2026-02 | 245 | 7.79% |
| 2026-01 | 265 | 8.42% |
| 2025-12 | 309 | 9.82% |
| 2025-11 | 257 | 8.17% |
| 2025-10 | 59 | 1.88% |
Active Stores by Launch Year
Currently, 12,080 active stores in Imweb are tracked in our database , with the most stores launched in 2026 (2,585 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
2,585 active stores
2,132 active stores
1,328 active stores
1,029 active stores
882 active stores
971 active stores
678 active stores
506 active stores
430 active stores
272 active stores
137 active stores
132 active stores
135 active stores
170 active stores
96 active stores
Distribution by Launch Year
21.4% of tracked active stores
17.6% of tracked active stores
11.0% of tracked active stores
8.5% of tracked active stores
7.3% of tracked active stores
8.0% of tracked active stores
5.6% of tracked active stores
4.2% of tracked active stores
3.6% of tracked active stores
2.3% of tracked active stores
1.1% of tracked active stores
1.1% of tracked active stores
1.1% of tracked active stores
1.4% of tracked active stores
0.8% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 2585 | 21.40% |
| 2025 | 2132 | 17.65% |
| 2024 | 1328 | 10.99% |
| 2023 | 1029 | 8.52% |
| 2022 | 882 | 7.30% |
| 2021 | 971 | 8.04% |
| 2020 | 678 | 5.61% |
| 2019 | 506 | 4.19% |
| 2018 | 430 | 3.56% |
| 2017 | 272 | 2.25% |
| 2016 | 137 | 1.13% |
| 2015 | 132 | 1.09% |
| 2014 | 135 | 1.12% |
| 2013 | 170 | 1.41% |
| 2012 | 96 | 0.79% |
Geographic Distribution
South Korea stores with 99.4% (12,012 active verified stores) , followed by Japan (0.2%) and United States (0.1%) .
Base: 12,089 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
12,012 active verified stores
26 active verified stores
10 active verified stores
9 active verified stores
5 active verified stores
5 active verified stores
2 active verified stores
2 active verified stores
2 active verified stores
2 active verified stores
Visual Distribution
12,012 active verified stores
26 active verified stores
10 active verified stores
9 active verified stores
5 active verified stores
5 active verified stores
2 active verified stores
2 active verified stores
2 active verified stores
2 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| South Korea | 12012 | 99.36% |
| Japan | 26 | 0.22% |
| United States | 10 | 0.08% |
| Isle of Man | 9 | 0.07% |
| China | 5 | 0.04% |
| Vietnam | 5 | 0.04% |
| Australia | 2 | 0.02% |
| India | 2 | 0.02% |
| Philippines | 2 | 0.02% |
| South Africa | 2 | 0.02% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Imweb
Imweb - Health & Beauty
Cafe24 - Health & Beauty
Imweb - Health & Beauty
Imweb
New Stores
Recently launched stores detected by ShopRank in the last full month.
Imweb - Electronics & Technology
Imweb - Health & Beauty
Imweb - Jewelry & Watches
Imweb - Clothing & Accessories
Imweb - Electronics & Technology
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 64.2k | 100.00% |
| Emails | 52.4k | 81.68% |
| Phones | 27.5k | 42.92% |
| Ecommerce platform | 64.2k | 100.00% |
| Couriers | 2.9k | 4.52% |
| Payment Providers | 2.5k | 3.95% |
| Categories | 12.3k | 19.19% |
| Social Media | 30.8k | 47.96% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Imweb e-commerce landscape:
Analyze 12.1k verified e-commerce stores on Imweb - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
See which stores moved to or from each platform with platform migration data.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Imweb e-commerce intelligence?
-
We track 12.1k verified Imweb e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram accounts for 68.7% of displayed detection occurrences (6,912 occurrences) , followed by YouTube (17.1%) and Facebook (9.5%) .
Base: 10,067 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
6,912 occurrences
1,721 occurrences
952 occurrences
184 occurrences
107 occurrences
106 occurrences
37 occurrences
27 occurrences
11 occurrences
10 occurrences
Visual Distribution
6,912 occurrences
1,721 occurrences
952 occurrences
184 occurrences
107 occurrences
106 occurrences
37 occurrences
27 occurrences
11 occurrences
10 occurrences