Online Stores Using UnionPay
Explore 403.7k verified e-commerce stores with UnionPay detected on their websites. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 639.1k domains. 403.7k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
403.7k verified active stores out of 639.1k detected · 63.2% verification rate
E-commerce Platforms Distribution
Shopify stores with 95.9% of stores with physical delivery (387,308 stores) , followed by Custom (1.0%) and WooCommerce (0.8%) .
Base: 403,726 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
387,308 stores
4,165 stores
3,189 stores
965 stores
899 stores
764 stores
727 stores
623 stores
566 stores
508 stores
Visual Distribution
387,308 stores
4,165 stores
3,189 stores
965 stores
899 stores
764 stores
727 stores
623 stores
566 stores
508 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 387308 | 95.93% |
| Custom | 4165 | 1.03% |
| WooCommerce | 3189 | 0.79% |
| Shopify, Shopoe | 965 | 0.24% |
| Shopify, StarApps | 899 | 0.22% |
| Wix eCommerce | 764 | 0.19% |
| Shopline | 727 | 0.18% |
| 1C-Bitrix | 623 | 0.15% |
| Cafe24 | 566 | 0.14% |
| Opus Cart, Shopify | 508 | 0.13% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Shopify holds 96.2% share of detected UnionPay e-commerce signals (614,936) , with Custom at 0.7% and WooCommerce at 0.8% (October 2026) .
Base: 639,147 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
614,936 websites
4,243 websites
4,875 websites
1,388 websites
1,909 websites
1,320 websites
742 websites
1,080 websites
607 websites
886 websites
Visual Distribution
614,936 websites
4,243 websites
4,875 websites
1,388 websites
1,909 websites
1,320 websites
742 websites
1,080 websites
607 websites
886 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Shopify | 614936 | 96.21% |
| Custom | 4243 | 0.66% |
| WooCommerce | 4875 | 0.76% |
| Shopify, Shopoe | 1388 | 0.22% |
| Shopify, StarApps | 1909 | 0.30% |
| Wix eCommerce | 1320 | 0.21% |
| Shopline | 742 | 0.12% |
| 1C-Bitrix | 1080 | 0.17% |
| Cafe24 | 607 | 0.09% |
| Opus Cart, Shopify | 886 | 0.14% |
Categories Distribution
Clothing & Accessories stores with 19.0% of all stores (76,795 stores) , followed by Health & Beauty (15.1%) and Sporting Goods & Outdoor Gear (8.0%) .
Base: 403,726 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
76,795 stores
60,817 stores
32,177 stores
30,210 stores
22,114 stores
20,377 stores
20,007 stores
19,812 stores
14,419 stores
9,539 stores
Visual Distribution
76,795 stores
60,817 stores
32,177 stores
30,210 stores
22,114 stores
20,377 stores
20,007 stores
19,812 stores
14,419 stores
9,539 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 76795 | 19.02% |
| Health & Beauty | 60817 | 15.06% |
| Sporting Goods & Outdoor Gear | 32177 | 7.97% |
| Food & Beverages | 30210 | 7.48% |
| Toys & Games | 22114 | 5.48% |
| Arts & Entertainment | 20377 | 5.05% |
| Jewelry & Watches | 20007 | 4.96% |
| Home & Garden | 19812 | 4.91% |
| Gifts & Special Occasions | 14419 | 3.57% |
| Electronics & Technology | 9539 | 2.36% |
Shipping Carriers Distribution
DHL accounts for 24.7% of displayed detection occurrences (59,306 occurrences) , followed by Royal Mail (14.7%) and UPS (12.0%) .
Base: 240,030 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
59,306 occurrences
35,376 occurrences
28,859 occurrences
24,874 occurrences
23,610 occurrences
21,673 occurrences
17,979 occurrences
14,260 occurrences
7,401 occurrences
6,692 occurrences
Visual Distribution
59,306 occurrences
35,376 occurrences
28,859 occurrences
24,874 occurrences
23,610 occurrences
21,673 occurrences
17,979 occurrences
14,260 occurrences
7,401 occurrences
6,692 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 59306 | 24.71% |
| Royal Mail | 35376 | 14.74% |
| UPS | 28859 | 12.02% |
| Australia Post | 24874 | 10.36% |
| DPD | 23610 | 9.84% |
| FedEx | 21673 | 9.03% |
| USPS | 17979 | 7.49% |
| GLS | 14260 | 5.94% |
| PostNL | 7401 | 3.08% |
| Deutsche Post | 6692 | 2.79% |
Store Launch Timeline
Over the past 12 months, 86,434 new stores were launched in UnionPay , with the highest activity in 2026-09 (14,462 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
14,462 stores launched
11,557 stores launched
9,279 stores launched
8,354 stores launched
7,664 stores launched
6,982 stores launched
6,389 stores launched
5,465 stores launched
5,697 stores launched
4,582 stores launched
5,127 stores launched
876 stores launched
Monthly Trend
16.7% of last 12 months
13.4% of last 12 months
10.7% of last 12 months
9.7% of last 12 months
8.9% of last 12 months
8.1% of last 12 months
7.4% of last 12 months
6.3% of last 12 months
6.6% of last 12 months
5.3% of last 12 months
5.9% of last 12 months
1.0% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-09 | 14462 | 16.73% |
| 2026-08 | 11557 | 13.37% |
| 2026-07 | 9279 | 10.74% |
| 2026-06 | 8354 | 9.67% |
| 2026-05 | 7664 | 8.87% |
| 2026-04 | 6982 | 8.08% |
| 2026-03 | 6389 | 7.39% |
| 2026-02 | 5465 | 6.32% |
| 2026-01 | 5697 | 6.59% |
| 2025-12 | 4582 | 5.30% |
| 2025-11 | 5127 | 5.93% |
| 2025-10 | 876 | 1.01% |
Active Stores by Launch Year
Currently, 402,282 active stores in UnionPay are tracked in our database , with the most stores launched in 2026 (80,005 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
80,005 active stores
60,463 active stores
44,141 active stores
32,114 active stores
25,875 active stores
28,383 active stores
26,690 active stores
15,334 active stores
15,356 active stores
12,502 active stores
6,507 active stores
5,863 active stores
5,893 active stores
7,844 active stores
4,453 active stores
Distribution by Launch Year
19.9% of tracked active stores
15.0% of tracked active stores
11.0% of tracked active stores
8.0% of tracked active stores
6.4% of tracked active stores
7.1% of tracked active stores
6.6% of tracked active stores
3.8% of tracked active stores
3.8% of tracked active stores
3.1% of tracked active stores
1.6% of tracked active stores
1.5% of tracked active stores
1.5% of tracked active stores
1.9% of tracked active stores
1.1% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 80005 | 19.89% |
| 2025 | 60463 | 15.03% |
| 2024 | 44141 | 10.97% |
| 2023 | 32114 | 7.98% |
| 2022 | 25875 | 6.43% |
| 2021 | 28383 | 7.06% |
| 2020 | 26690 | 6.63% |
| 2019 | 15334 | 3.81% |
| 2018 | 15356 | 3.82% |
| 2017 | 12502 | 3.11% |
| 2016 | 6507 | 1.62% |
| 2015 | 5863 | 1.46% |
| 2014 | 5893 | 1.46% |
| 2013 | 7844 | 1.95% |
| 2012 | 4453 | 1.11% |
Geographic Distribution
United Kingdom stores with 22.6% (91,398 active verified stores) , followed by Australia (14.1%) and Germany (10.6%) .
Base: 403,726 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
91,398 active verified stores
57,078 active verified stores
42,749 active verified stores
35,636 active verified stores
25,900 active verified stores
22,528 active verified stores
18,422 active verified stores
11,117 active verified stores
10,840 active verified stores
7,976 active verified stores
Visual Distribution
91,398 active verified stores
57,078 active verified stores
42,749 active verified stores
35,636 active verified stores
25,900 active verified stores
22,528 active verified stores
18,422 active verified stores
11,117 active verified stores
10,840 active verified stores
7,976 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United Kingdom | 91398 | 22.64% |
| Australia | 57078 | 14.14% |
| Germany | 42749 | 10.59% |
| United States | 35636 | 8.83% |
| Italy | 25900 | 6.42% |
| Spain | 22528 | 5.58% |
| Netherlands | 18422 | 4.56% |
| Hong Kong | 11117 | 2.75% |
| New Zealand | 10840 | 2.68% |
| Sweden | 7976 | 1.98% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
SAP Commerce Cloud - Clothing & Accessories
Custom
Custom
Custom - Clothing & Accessories
Custom - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Food & Beverages
Shopify - Business & Industrial
Shopify - Health & Beauty
Shopify - Health & Beauty
Shopify - Sporting Goods & Outdoor Gear
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 639.1k | 100.00% |
| Emails | 407.3k | 63.72% |
| Phones | 247.3k | 38.69% |
| Ecommerce platform | 637.4k | 99.73% |
| Couriers | 192.1k | 30.05% |
| Payment Providers | 639.1k | 100.00% |
| Categories | 548.7k | 85.84% |
| Social Media | 458.6k | 71.75% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the UnionPay e-commerce landscape:
Analyze 403.7k verified e-commerce stores on UnionPay - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
Get every store that uses each payment provider in your countries, with size tier and company ID, as a market feed.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the UnionPay e-commerce intelligence?
-
We track 403.7k verified UnionPay e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram accounts for 35.7% of displayed detection occurrences (252,087 occurrences) , followed by Facebook (27.6%) and TikTok (13.5%) .
Base: 706,661 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
252,087 occurrences
195,197 occurrences
95,224 occurrences
66,449 occurrences
38,817 occurrences
25,919 occurrences
14,914 occurrences
11,193 occurrences
5,704 occurrences
1,157 occurrences
Visual Distribution
252,087 occurrences
195,197 occurrences
95,224 occurrences
66,449 occurrences
38,817 occurrences
25,919 occurrences
14,914 occurrences
11,193 occurrences
5,704 occurrences
1,157 occurrences