Pure CSS Technology Adoption in E-commerce

Discover 3.7k e-commerce stores using Pure CSS. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Custom leads with 60.6% of stores with physical delivery (2,248 stores) , followed by WooCommerce (17.7%) and ePages (8.7%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 60.6%

2,248 stores

658 stores

323 stores

176 stores

68 stores

58 stores

46 stores

REC 1.0%

37 stores

27 stores

25 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Pure CSS
Platform Stores with Physical Delivery Percentage
Custom 2248 60.58%
WooCommerce 658 17.73%
ePages 323 8.70%
Magento 176 4.74%
1C-Bitrix 68 1.83%
Shopify 58 1.56%
PrestaShop 46 1.24%
REC 37 1.00%
MyCashFlow 27 0.73%
SAP Commerce Cloud 25 0.67%
Pimcore 21 0.57%
osCommerce 7 0.19%
CS Cart 7 0.19%
OpenCart 6 0.16%
BigCommerce 4 0.11%

All Stores Distribution

Custom holds 33.0% share of all Pure CSS e-commerce stores (2,248) , with WooCommerce at 48.3% and ePages at 8.4% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 33.0%

2,248 stores

3,290 stores

573 stores

211 stores

98 stores

65 stores

53 stores

REC 1.3%

86 stores

29 stores

30 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Pure CSS
Platform Total Stores Percentage
Custom 2248 33.00%
WooCommerce 3290 48.30%
ePages 573 8.41%
Magento 211 3.10%
1C-Bitrix 98 1.44%
Shopify 65 0.95%
PrestaShop 53 0.78%
REC 86 1.26%
MyCashFlow 29 0.43%
SAP Commerce Cloud 30 0.44%
Pimcore 105 1.54%
osCommerce 7 0.10%
CS Cart 7 0.10%
OpenCart 6 0.09%
BigCommerce 4 0.06%

Categories Distribution

Home & Garden leads with 16.5% of all stores (436 stores) , followed by Health & Beauty (13.4%) and Vehicles & Parts (11.5%) .

Top 10 Categories

Home & Garden 16.5%

436 stores

Health & Beauty 13.4%

355 stores

Vehicles & Parts 11.5%

304 stores

Electronics & Technology 9.7%

256 stores

Food & Beverages 9.1%

240 stores

Clothing & Accessories 7.4%

195 stores

Business & Industrial 6.7%

176 stores

Furniture & Home Decor 5.9%

155 stores

Tools & Hardware 4.4%

117 stores

Sporting Goods & Outdoor Gear 4.1%

108 stores

Visual Distribution

Distribution of top 10 Pure CSS store categories (December 2025)
Distribution of categories in Pure CSS e-commerce stores
Category Number of Stores Percentage
Home & Garden 436 16.51%
Health & Beauty 355 13.44%
Vehicles & Parts 304 11.51%
Electronics & Technology 256 9.69%
Food & Beverages 240 9.09%
Clothing & Accessories 195 7.38%
Business & Industrial 176 6.66%
Furniture & Home Decor 155 5.87%
Tools & Hardware 117 4.43%
Sporting Goods & Outdoor Gear 108 4.09%
Arts & Entertainment 75 2.84%
Jewelry & Watches 66 2.50%
Gifts & Special Occasions 62 2.35%
Books & Media 57 2.16%
Pets & Pet Supplies 39 1.48%

Payment Providers Distribution

PayPal leads with 29.6% among AI-verified physical stores (347 stores) , followed by MasterCard (17.1%) and Klarna (9.5%) .

Base: 1,429 AI-verified physical stores with detectable payment providers (20.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 29.6%

347 stores

200 stores

111 stores

VISA 8.1%

95 stores

71 stores

68 stores

47 stores

iDEAL 3.8%

44 stores

34 stores

33 stores

Visual Distribution

Distribution of top 10 Pure CSS payment providers (December 2025)
Distribution of payment providers in Pure CSS e-commerce stores
Payment Provider Store Count Market Share
PayPal 347 29.58%
MasterCard 200 17.05%
Klarna 111 9.46%
VISA 95 8.10%
Stripe Connect 71 6.05%
American Express 68 5.80%
Bancontact 47 4.01%
iDEAL 44 3.75%
Amazon Pay 34 2.90%
Apple Pay 33 2.81%
Mollie 32 2.73%
Bolt 24 2.05%
SEPA 23 1.96%
JCB 23 1.96%
Google Pay 21 1.79%

Shipping Carriers Distribution

DHL leads with 24.6% among AI-verified physical stores (193 stores) , followed by UPS (14.6%) and DPD (10.8%) .

Base: 941 AI-verified physical stores with detectable shipping carriers (13.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 24.6%

193 stores

UPS 14.6%

115 stores

DPD 10.8%

85 stores

FedEx 7.3%

57 stores

GLS 6.5%

51 stores

USPS 6.1%

48 stores

35 stores

34 stores

31 stores

31 stores

Visual Distribution

Distribution of top 10 Pure CSS shipping carriers (December 2025)
Distribution of shipping carriers in Pure CSS e-commerce stores
Shipping Carrier Store Count Market Share
DHL 193 24.55%
UPS 115 14.63%
DPD 85 10.81%
FedEx 57 7.25%
GLS 51 6.49%
USPS 48 6.11%
Deutsche Post 35 4.45%
Hermes 34 4.33%
Royal Mail 31 3.94%
PostNL 31 3.94%
СДЭК 30 3.82%
Почта России 23 2.93%
Posti 19 2.42%
Postin 18 2.29%
Colissimo 16 2.04%

Store Launch Timeline

Over the past 12 months, 322 new stores were launched in Pure CSS , with the highest activity in 2025-11 (31 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 9.6%

31 stores launched

2025-10 7.1%

23 stores launched

2025-09 6.8%

22 stores launched

2025-08 6.2%

20 stores launched

2025-07 12.1%

39 stores launched

2025-06 8.4%

27 stores launched

2025-05 8.7%

28 stores launched

2025-04 12.4%

40 stores launched

2025-03 9.3%

30 stores launched

2025-02 7.8%

25 stores launched

2025-01 7.8%

25 stores launched

2024-12 3.7%

12 stores launched

Monthly Trend

Monthly store launches in Pure CSS (December 2025)
Monthly store launches in Pure CSS over the past 12 months
Month Stores Launched Percentage
2025-11 31 9.63%
2025-10 23 7.14%
2025-09 22 6.83%
2025-08 20 6.21%
2025-07 39 12.11%
2025-06 27 8.39%
2025-05 28 8.70%
2025-04 40 12.42%
2025-03 30 9.32%
2025-02 25 7.76%
2025-01 25 7.76%
2024-12 12 3.73%

Active Stores by Launch Year

Currently, 3,701 active stores in Pure CSS are tracked in our database , with the most stores launched in 2025 (310 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 8.4%

310 active stores

2024 8.1%

299 active stores

2023 5.9%

220 active stores

2022 6.5%

239 active stores

2021 8.5%

316 active stores

2020 6.2%

229 active stores

2019 4.6%

170 active stores

2018 8.7%

321 active stores

2017 6.3%

235 active stores

2016 3.3%

121 active stores

2015 2.4%

88 active stores

2014 3.4%

126 active stores

2013 3.6%

135 active stores

2012 2.0%

75 active stores

2011 2.9%

106 active stores

Distribution by Launch Year

Active stores in Pure CSS by original launch year (December 2025)
Active stores in Pure CSS by launch year
Launch Year Active Stores Percentage
2025 310 8.38%
2024 299 8.08%
2023 220 5.94%
2022 239 6.46%
2021 316 8.54%
2020 229 6.19%
2019 170 4.59%
2018 321 8.67%
2017 235 6.35%
2016 121 3.27%
2015 88 2.38%
2014 126 3.40%
2013 135 3.65%
2012 75 2.03%
2011 106 2.86%
2010 88 2.38%
2009 79 2.13%
2008 63 1.70%
2007 70 1.89%
2006 42 1.13%
2005 49 1.32%
2004 54 1.46%
2003 51 1.38%
2002 34 0.92%
2001 52 1.41%
2000 37 1.00%
1999 36 0.97%
1998 25 0.68%
1997 17 0.46%
1996 12 0.32%
1995 2 0.05%

Social Media Usage

Facebook leads with 31.4% among stores with at least one detectable social profile (1,833 stores) , followed by Instagram (23.5%) and YouTube (15.5%) .

Base: 4,175 stores with any detectable social profile (59.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 31.4%

1,833 stores

Instagram 23.5%

1,371 stores

YouTube 15.5%

903 stores

Twitter 8.1%

472 stores

WhatsApp 7.8%

453 stores

LinkedIn 6.2%

365 stores

Pinterest 3.4%

198 stores

TikTok 2.6%

150 stores

X 1.5%

85 stores

Vimeo 0.2%

13 stores

Visual Distribution

Distribution of social media platforms in Pure CSS (December 2025)
Distribution of social media platforms in Pure CSS e-commerce stores
Social Platform Store Count Market Share
Facebook 1833 31.37%
Instagram 1371 23.46%
YouTube 903 15.45%
Twitter 472 8.08%
WhatsApp 453 7.75%
LinkedIn 365 6.25%
Pinterest 198 3.39%
TikTok 150 2.57%
X 85 1.45%
Vimeo 13 0.22%

Geographic Distribution

United States leads with 15.9% (423 AI-verified stores) , followed by Russia (14.9%) and Germany (8.3%) .

Base: 2,656 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

423 AI-verified stores

Russia 14.9%

395 AI-verified stores

221 AI-verified stores

191 AI-verified stores

173 AI-verified stores

172 AI-verified stores

170 AI-verified stores

166 AI-verified stores

Iran 4.1%

110 AI-verified stores

88 AI-verified stores

Visual Distribution

Geographic distribution of stores using Pure CSS (December 2025)
Geographic distribution of stores using Pure CSS
Country AI-Verified Store Count Market Share
United States 423 15.93%
Russia 395 14.87%
Germany 221 8.32%
Lithuania 191 7.19%
Netherlands 173 6.51%
United Kingdom 172 6.48%
Hong Kong 170 6.40%
Australia 166 6.25%
Iran 110 4.14%
Sweden 88 3.31%
Spain 87 3.28%
Japan 74 2.79%
France 64 2.41%
Italy 57 2.15%
Canada 49 1.84%
India 46 1.73%
Finland 45 1.69%
Ukraine 43 1.62%
Czechia 42 1.58%
Taiwan 40 1.51%

Dataset Coverage

Field Rows count Coverage
Website 7.1k 100.00%
Emails 4.3k 61.44%
Phones 2.1k 30.36%
Ecommerce platform 6.9k 97.83%
Couriers 941.0 13.34%
Payment Providers 1.4k 20.25%
Categories 4.0k 56.73%
Social Media 4.2k 59.17%

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Frequently Asked Questions

What data is included in the Pure CSS E-commerce Database?

Our database covers over 3.7k Pure CSS physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

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