Hugo Technology Adoption in E-commerce
Discover 620.0 verified e-commerce stores using Hugo. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 2.6k domains. 620.0 verified as active stores with physical delivery.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: June 2026
620.0 verified active stores out of 2.6k detected · 23.7% verification rate
E-commerce Platforms Distribution
Custom stores with 69.9% of stores with physical delivery (425 stores) , followed by WooCommerce (8.6%) and Magento (7.4%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
425 stores
52 stores
45 stores
30 stores
22 stores
17 stores
3 stores
3 stores
2 stores
2 stores
Visual Distribution
425 stores
52 stores
45 stores
30 stores
22 stores
17 stores
3 stores
3 stores
2 stores
2 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 425 | 69.90% |
| WooCommerce | 52 | 8.55% |
| Magento | 45 | 7.40% |
| PrestaShop | 30 | 4.93% |
| PPEshop | 22 | 3.62% |
| Shopify | 17 | 2.80% |
| 1C-Bitrix | 3 | 0.49% |
| Loja Integrada | 3 | 0.49% |
| Wix eCommerce | 2 | 0.33% |
| BigCommerce | 2 | 0.33% |
Show broader dataset (all e-commerce signals)
All Stores Distribution
Custom holds 19.1% share of all Hugo e-commerce stores (425) , with WooCommerce at 5.6% and Magento at 2.3% (May 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
425 stores
125 stores
51 stores
61 stores
1,424 stores
52 stores
6 stores
3 stores
9 stores
65 stores
Visual Distribution
425 stores
125 stores
51 stores
61 stores
1,424 stores
52 stores
6 stores
3 stores
9 stores
65 stores
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 425 | 19.08% |
| WooCommerce | 125 | 5.61% |
| Magento | 51 | 2.29% |
| PrestaShop | 61 | 2.74% |
| PPEshop | 1424 | 63.91% |
| Shopify | 52 | 2.33% |
| 1C-Bitrix | 6 | 0.27% |
| Loja Integrada | 3 | 0.13% |
| Wix eCommerce | 9 | 0.40% |
| BigCommerce | 65 | 2.92% |
Categories Distribution
Clothing & Accessories stores with 17.2% of all stores (94 stores) , followed by Health & Beauty (12.7%) and Food & Beverages (10.5%) .
Base: 545 AI-verified stores with physical delivery and detected product categories (87.9% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
94 stores
69 stores
57 stores
42 stores
39 stores
37 stores
34 stores
27 stores
27 stores
25 stores
Visual Distribution
94 stores
69 stores
57 stores
42 stores
39 stores
37 stores
34 stores
27 stores
27 stores
25 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 94 | 17.25% |
| Health & Beauty | 69 | 12.66% |
| Food & Beverages | 57 | 10.46% |
| Sporting Goods & Outdoor Gear | 42 | 7.71% |
| Furniture & Home Decor | 39 | 7.16% |
| Jewelry & Watches | 37 | 6.79% |
| Home & Garden | 34 | 6.24% |
| Business & Industrial | 27 | 4.95% |
| Electronics & Technology | 27 | 4.95% |
| Arts & Entertainment | 25 | 4.59% |
Payment Providers Distribution
PayPal stores with 24.2% among AI-verified physical stores (72 stores) , followed by Stripe Connect (15.8%) and Bolt (11.4%) .
Base: 782 AI-verified physical stores with detectable payment providers (29.9% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
72 stores
47 stores
34 stores
30 stores
27 stores
22 stores
17 stores
11 stores
9 stores
8 stores
Visual Distribution
72 stores
47 stores
34 stores
30 stores
27 stores
22 stores
17 stores
11 stores
9 stores
8 stores
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 72 | 24.16% |
| Stripe Connect | 47 | 15.77% |
| Bolt | 34 | 11.41% |
| American Express | 30 | 10.07% |
| MasterCard | 27 | 9.06% |
| BitCoin | 22 | 7.38% |
| VISA | 17 | 5.70% |
| Klarna | 11 | 3.69% |
| Apple Pay | 9 | 3.02% |
| Google Pay | 8 | 2.68% |
Shipping Carriers Distribution
UPS stores with 15.8% among AI-verified physical stores (32 stores) , followed by DHL (11.8%) and Estes (11.3%) .
Base: 717 AI-verified physical stores with detectable shipping carriers (27.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
32 stores
24 stores
23 stores
21 stores
18 stores
18 stores
16 stores
10 stores
8 stores
7 stores
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 32 | 15.76% |
| DHL | 24 | 11.82% |
| Estes | 23 | 11.33% |
| ASM | 21 | 10.34% |
| Posti | 18 | 8.87% |
| USPS | 18 | 8.87% |
| FedEx | 16 | 7.88% |
| Royal Mail | 10 | 4.93% |
| GLS | 8 | 3.94% |
| DPD | 7 | 3.45% |
Store Launch Timeline
Over the past 12 months, 113 new stores were launched in Hugo , with the highest activity in 2026-04 (13 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
13 stores launched
12 stores launched
12 stores launched
8 stores launched
7 stores launched
25 stores launched
6 stores launched
4 stores launched
11 stores launched
6 stores launched
8 stores launched
1 stores launched
Monthly Trend
11.5% of last 12 months
10.6% of last 12 months
10.6% of last 12 months
7.1% of last 12 months
6.2% of last 12 months
22.1% of last 12 months
5.3% of last 12 months
3.5% of last 12 months
9.7% of last 12 months
5.3% of last 12 months
7.1% of last 12 months
0.9% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-04 | 13 | 11.50% |
| 2026-03 | 12 | 10.62% |
| 2026-02 | 12 | 10.62% |
| 2026-01 | 8 | 7.08% |
| 2025-12 | 7 | 6.19% |
| 2025-11 | 25 | 22.12% |
| 2025-10 | 6 | 5.31% |
| 2025-09 | 4 | 3.54% |
| 2025-08 | 11 | 9.73% |
| 2025-07 | 6 | 5.31% |
| 2025-06 | 8 | 7.08% |
| 2025-05 | 1 | 0.88% |
Active Stores by Launch Year
Currently, 614 active stores in Hugo are tracked in our database , with the most stores launched in 2026 (48 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
48 active stores
84 active stores
52 active stores
39 active stores
76 active stores
54 active stores
45 active stores
26 active stores
25 active stores
18 active stores
10 active stores
14 active stores
12 active stores
13 active stores
12 active stores
Distribution by Launch Year
7.8% of tracked active stores
13.7% of tracked active stores
8.5% of tracked active stores
6.4% of tracked active stores
12.4% of tracked active stores
8.8% of tracked active stores
7.3% of tracked active stores
4.2% of tracked active stores
4.1% of tracked active stores
2.9% of tracked active stores
1.6% of tracked active stores
2.3% of tracked active stores
2.0% of tracked active stores
2.1% of tracked active stores
2.0% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 48 | 7.82% |
| 2025 | 84 | 13.68% |
| 2024 | 52 | 8.47% |
| 2023 | 39 | 6.35% |
| 2022 | 76 | 12.38% |
| 2021 | 54 | 8.79% |
| 2020 | 45 | 7.33% |
| 2019 | 26 | 4.23% |
| 2018 | 25 | 4.07% |
| 2017 | 18 | 2.93% |
| 2016 | 10 | 1.63% |
| 2015 | 14 | 2.28% |
| 2014 | 12 | 1.95% |
| 2013 | 13 | 2.12% |
| 2012 | 12 | 1.95% |
Geographic Distribution
United States stores with 20.5% (78 AI-verified stores) , followed by France (8.7%) and United Kingdom (7.1%) .
Base: 381 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
78 AI-verified stores
33 AI-verified stores
27 AI-verified stores
22 AI-verified stores
21 AI-verified stores
20 AI-verified stores
20 AI-verified stores
20 AI-verified stores
18 AI-verified stores
15 AI-verified stores
Visual Distribution
78 AI-verified stores
33 AI-verified stores
27 AI-verified stores
22 AI-verified stores
21 AI-verified stores
20 AI-verified stores
20 AI-verified stores
20 AI-verified stores
18 AI-verified stores
15 AI-verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 78 | 20.47% |
| France | 33 | 8.66% |
| United Kingdom | 27 | 7.09% |
| Finland | 22 | 5.77% |
| Brazil | 21 | 5.51% |
| Germany | 20 | 5.25% |
| Spain | 20 | 5.25% |
| Sweden | 20 | 5.25% |
| Italy | 18 | 4.72% |
| China | 15 | 3.94% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Furniture & Home Decor
Custom - Clothing & Accessories
Custom - Clothing & Accessories
Custom - Electronics & Technology
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify
Shopify
Shopify
Custom - Sporting Goods & Outdoor Gear
Custom - Sporting Goods & Outdoor Gear
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 2.6k | 100.00% |
| Emails | 659.0 | 25.22% |
| Phones | 465.0 | 17.80% |
| Ecommerce platform | 2.4k | 92.27% |
| Couriers | 717.0 | 27.44% |
| Payment Providers | 782.0 | 29.93% |
| Categories | 612.0 | 23.42% |
| Social Media | 876.0 | 33.52% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Hugo e-commerce landscape:
Analyze 620.0 verified e-commerce stores on Hugo - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Hugo e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Hugo e-commerce intelligence?
-
We track 620.0 verified Hugo e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook stores with 30.4% among stores with at least one detectable social profile (249 stores) , followed by Instagram (26.6%) and YouTube (9.9%) .
Base: 876 stores with any detectable social profile (33.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
249 stores
218 stores
81 stores
78 stores
61 stores
39 stores
38 stores
33 stores
17 stores
5 stores
Visual Distribution
249 stores
218 stores
81 stores
78 stores
61 stores
39 stores
38 stores
33 stores
17 stores
5 stores