Posti Shipping Carrier Usage Database

Explore 6.2k verified e-commerce stores shipping with Posti. Discover logistics partnerships, geographic reach, and carrier adoption.

Detected across 9.2k domains. 6.2k verified as active stores with physical delivery.

· · Next full refresh: April 2026

6.2k verified active stores out of 9.2k detected · 66.8% verification rate

E-commerce Platforms Distribution

WooCommerce leads with 37.2% of stores with physical delivery (2,247 stores) , followed by Shopify (23.1%) and Custom (18.3%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

2,247 stores

Shopify 23.1%

1,397 stores

Custom 18.3%

1,104 stores

381 stores

319 stores

171 stores

114 stores

96 stores

Tray 1.4%

87 stores

60 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Posti
Platform Stores with Physical Delivery Percentage
WooCommerce 2247 37.20%
Shopify 1397 23.13%
Custom 1104 18.28%
MyCashFlow 381 6.31%
PrestaShop 319 5.28%
Magento 171 2.83%
Wix eCommerce 114 1.89%
ePages 96 1.59%
Tray 87 1.44%
Squarespace Commerce 60 0.99%
OpenCart 29 0.48%
JTL Shop 10 0.17%
Centra 9 0.15%
CS Cart 9 0.15%
Quickbutik 7 0.12%

Categories Distribution

Clothing & Accessories leads with 17.5% of all stores (861 stores) , followed by Health & Beauty (16.6%) and Furniture & Home Decor (8.8%) .

Base: 4,929 AI-verified stores with physical delivery and detected product categories (80.1% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 17.5%

861 stores

Health & Beauty 16.6%

816 stores

Furniture & Home Decor 8.8%

434 stores

Home & Garden 8.4%

415 stores

Electronics & Technology 7.3%

359 stores

Vehicles & Parts 6.7%

331 stores

Food & Beverages 6.4%

313 stores

Sporting Goods & Outdoor Gear 5.8%

286 stores

Jewelry & Watches 5.8%

284 stores

Tools & Hardware 4.1%

203 stores

Visual Distribution

Distribution of top 10 Posti store categories (March 2026)
Distribution of categories in Posti e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 861 17.47%
Health & Beauty 816 16.56%
Furniture & Home Decor 434 8.81%
Home & Garden 415 8.42%
Electronics & Technology 359 7.28%
Vehicles & Parts 331 6.72%
Food & Beverages 313 6.35%
Sporting Goods & Outdoor Gear 286 5.80%
Jewelry & Watches 284 5.76%
Tools & Hardware 203 4.12%
Arts & Entertainment 174 3.53%
Pets & Pet Supplies 149 3.02%
Gifts & Special Occasions 112 2.27%
Books & Media 99 2.01%
Toys & Games 93 1.89%

Payment Providers Distribution

MasterCard leads with 18.5% among AI-verified physical stores (1,480 stores) , followed by Klarna (18.2%) and PayPal (18.0%) .

Base: 4,476 AI-verified physical stores with detectable payment providers (48.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

1,480 stores

Klarna 18.2%

1,463 stores

PayPal 18.0%

1,441 stores

988 stores

750 stores

527 stores

519 stores

VISA 3.5%

280 stores

JCB 1.5%

122 stores

Svea 1.3%

101 stores

Visual Distribution

Distribution of top 10 Posti payment providers (March 2026)
Distribution of payment providers in Posti e-commerce stores
Payment Provider Store Count Market Share
MasterCard 1480 18.45%
Klarna 1463 18.24%
PayPal 1441 17.97%
American Express 988 12.32%
Apple Pay 750 9.35%
Stripe Connect 527 6.57%
Google Pay 519 6.47%
VISA 280 3.49%
JCB 122 1.52%
Svea 101 1.26%
AfterPay 82 1.02%
Bancontact 70 0.87%
SEPA 68 0.85%
Boleto 67 0.84%
Bolt 63 0.79%

Store Launch Timeline

Over the past 12 months, 762 new stores were launched in Posti , with the highest activity in 2026-02 (70 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 9.2%

70 stores launched

2026-01 11.8%

90 stores launched

2025-12 8.3%

63 stores launched

2025-11 9.8%

75 stores launched

2025-10 7.6%

58 stores launched

2025-09 7.3%

56 stores launched

2025-08 6.4%

49 stores launched

2025-07 7.6%

58 stores launched

2025-06 6.4%

49 stores launched

2025-05 7.6%

58 stores launched

2025-04 8.0%

61 stores launched

2025-03 9.8%

75 stores launched

Monthly Trend

Monthly store launches in Posti (March 2026)
Monthly store launches in Posti over the past 12 months
Month Stores Launched Percentage
2026-02 70 9.19%
2026-01 90 11.81%
2025-12 63 8.27%
2025-11 75 9.84%
2025-10 58 7.61%
2025-09 56 7.35%
2025-08 49 6.43%
2025-07 58 7.61%
2025-06 49 6.43%
2025-05 58 7.61%
2025-04 61 8.01%
2025-03 75 9.84%

Active Stores by Launch Year

Currently, 6,132 active stores in Posti are tracked in our database , with the most stores launched in 2026 (161 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.6%

161 active stores

2025 11.7%

719 active stores

2024 7.4%

454 active stores

2023 5.8%

354 active stores

2022 5.5%

335 active stores

2021 7.3%

450 active stores

2020 7.2%

442 active stores

2019 5.4%

330 active stores

2018 4.9%

301 active stores

2017 5.2%

318 active stores

2016 3.7%

228 active stores

2015 2.9%

179 active stores

2014 2.8%

171 active stores

2013 3.2%

196 active stores

2012 2.4%

147 active stores

Distribution by Launch Year

Active stores in Posti by original launch year (March 2026)
Active stores in Posti by launch year
Launch Year Active Stores Percentage
2026 161 2.63%
2025 719 11.73%
2024 454 7.40%
2023 354 5.77%
2022 335 5.46%
2021 450 7.34%
2020 442 7.21%
2019 330 5.38%
2018 301 4.91%
2017 318 5.19%
2016 228 3.72%
2015 179 2.92%
2014 171 2.79%
2013 196 3.20%
2012 147 2.40%
2011 144 2.35%
2010 194 3.16%
2009 131 2.14%
2008 103 1.68%
2007 134 2.19%
2006 63 1.03%
2005 75 1.22%
2004 69 1.13%
2003 102 1.66%
2002 55 0.90%
2001 67 1.09%
2000 71 1.16%
1999 56 0.91%
1998 57 0.93%
1997 18 0.29%
1996 7 0.11%
1995 1 0.02%

Social Media Usage

Facebook leads with 33.9% among stores with at least one detectable social profile (3,852 stores) , followed by Instagram (32.5%) and YouTube (9.5%) .

Base: 6,801 stores with any detectable social profile (73.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 33.9%

3,852 stores

Instagram 32.5%

3,690 stores

YouTube 9.5%

1,084 stores

TikTok 7.1%

808 stores

LinkedIn 4.6%

524 stores

Pinterest 4.6%

520 stores

Twitter 3.7%

415 stores

WhatsApp 2.3%

265 stores

X 1.5%

171 stores

Vimeo 0.2%

25 stores

Visual Distribution

Distribution of social media platforms in Posti (March 2026)
Distribution of social media platforms in Posti e-commerce stores
Social Platform Store Count Market Share
Facebook 3852 33.93%
Instagram 3690 32.50%
YouTube 1084 9.55%
TikTok 808 7.12%
LinkedIn 524 4.62%
Pinterest 520 4.58%
Twitter 415 3.66%
WhatsApp 265 2.33%
X 171 1.51%
Vimeo 25 0.22%

Geographic Distribution

Finland leads with 65.4% (3,865 AI-verified stores) , followed by Italy (17.5%) and Estonia (6.2%) .

Base: 5,907 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Finland 65.4%

3,865 AI-verified stores

Italy 17.5%

1,036 AI-verified stores

365 AI-verified stores

96 AI-verified stores

95 AI-verified stores

75 AI-verified stores

63 AI-verified stores

42 AI-verified stores

36 AI-verified stores

31 AI-verified stores

Visual Distribution

Geographic distribution of stores using Posti (March 2026)
Geographic distribution of stores using Posti
Country AI-Verified Store Count Market Share
Finland 3865 65.43%
Italy 1036 17.54%
Estonia 365 6.18%
Sweden 96 1.63%
Brazil 95 1.61%
Germany 75 1.27%
United States 63 1.07%
United Kingdom 42 0.71%
France 36 0.61%
Netherlands 31 0.52%
Poland 26 0.44%
Spain 26 0.44%
Lithuania 25 0.42%
Switzerland 25 0.42%
Denmark 25 0.42%
Ireland 18 0.30%
Latvia 18 0.30%
Czechia 14 0.24%
China 13 0.22%
Russia 13 0.22%

Data Coverage

Field Rows count Coverage
Website 9.2k 100.00%
Emails 7.8k 84.80%
Phones 4.8k 52.60%
Ecommerce platform 9.1k 98.83%
Couriers 9.2k 100.00%
Payment Providers 4.5k 48.60%
Categories 5.4k 58.45%
Social Media 6.8k 73.85%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
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Market Intelligence

Understand the Posti e-commerce landscape:

Analyze 6.2k verified e-commerce stores on Posti - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Posti e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Posti e-commerce intelligence?

We track 6.2k verified Posti e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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