GSAP Technology Adoption in E-commerce
Discover 33.3k verified e-commerce stores using GSAP. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 124.5k domains. 33.3k verified as active stores with physical delivery.
· · Next full refresh: May 2026
33.3k verified active stores out of 124.5k detected · 26.7% verification rate
E-commerce Platforms Distribution
WooCommerce leads with 67.0% of stores with physical delivery (21,988 stores) , followed by Custom (23.2%) and PrestaShop (3.5%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
21,988 stores
7,616 stores
1,158 stores
1,097 stores
288 stores
151 stores
142 stores
97 stores
62 stores
51 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 21988 | 66.98% |
| Custom | 7616 | 23.20% |
| PrestaShop | 1158 | 3.53% |
| Shopify | 1097 | 3.34% |
| VirtueMart | 288 | 0.88% |
| Cafe24 | 151 | 0.46% |
| 1C-Bitrix | 142 | 0.43% |
| Magento | 97 | 0.30% |
| OpenCart | 62 | 0.19% |
| Stock Manager Advance (SMA) with Shop Module, WooCommerce | 51 | 0.16% |
| WooCommerce, Stock Manager Advance (SMA) with Shop Module | 45 | 0.14% |
| HikaShop | 39 | 0.12% |
| Botble CMS | 32 | 0.10% |
| miniShop2 | 31 | 0.09% |
| YoungCart | 29 | 0.09% |
All Stores Distribution
WooCommerce holds 88.3% share of all GSAP e-commerce stores (107,187) , with Custom at 6.3% and PrestaShop at 1.2% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
107,187 stores
7,616 stores
1,439 stores
1,330 stores
385 stores
509 stores
747 stores
199 stores
100 stores
180 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 107187 | 88.27% |
| Custom | 7616 | 6.27% |
| PrestaShop | 1439 | 1.19% |
| Shopify | 1330 | 1.10% |
| VirtueMart | 385 | 0.32% |
| Cafe24 | 509 | 0.42% |
| 1C-Bitrix | 747 | 0.62% |
| Magento | 199 | 0.16% |
| OpenCart | 100 | 0.08% |
| Stock Manager Advance (SMA) with Shop Module, WooCommerce | 180 | 0.15% |
| WooCommerce, Stock Manager Advance (SMA) with Shop Module | 183 | 0.15% |
| HikaShop | 164 | 0.14% |
| Botble CMS | 575 | 0.47% |
| miniShop2 | 53 | 0.04% |
| YoungCart | 764 | 0.63% |
Categories Distribution
Health & Beauty leads with 17.6% of all stores (5,135 stores) , followed by Clothing & Accessories (15.4%) and Food & Beverages (13.9%) .
Base: 29,154 AI-verified stores with physical delivery and detected product categories (87.7% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
5,135 stores
4,497 stores
4,054 stores
2,264 stores
2,180 stores
1,446 stores
1,368 stores
1,306 stores
1,211 stores
1,139 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 5135 | 17.61% |
| Clothing & Accessories | 4497 | 15.42% |
| Food & Beverages | 4054 | 13.91% |
| Sporting Goods & Outdoor Gear | 2264 | 7.77% |
| Home & Garden | 2180 | 7.48% |
| Business & Industrial | 1446 | 4.96% |
| Electronics & Technology | 1368 | 4.69% |
| Tools & Hardware | 1306 | 4.48% |
| Arts & Entertainment | 1211 | 4.15% |
| Jewelry & Watches | 1139 | 3.91% |
| Furniture & Home Decor | 1093 | 3.75% |
| Gifts & Special Occasions | 1026 | 3.52% |
| Vehicles & Parts | 985 | 3.38% |
| Toys & Games | 966 | 3.31% |
| Books & Media | 484 | 1.66% |
Payment Providers Distribution
PayPal leads with 28.6% among AI-verified physical stores (2,975 stores) , followed by MasterCard (14.3%) and American Express (11.5%) .
Base: 12,713 AI-verified physical stores with detectable payment providers (10.2% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
2,975 stores
1,492 stores
1,193 stores
1,102 stores
997 stores
536 stores
450 stores
428 stores
297 stores
202 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 2975 | 28.60% |
| MasterCard | 1492 | 14.34% |
| American Express | 1193 | 11.47% |
| VISA | 1102 | 10.59% |
| Stripe Connect | 997 | 9.58% |
| JCB | 536 | 5.15% |
| Klarna | 450 | 4.33% |
| Apple Pay | 428 | 4.11% |
| Google Pay | 297 | 2.85% |
| Bolt | 202 | 1.94% |
| BitCoin | 169 | 1.62% |
| PayU | 145 | 1.39% |
| QIWI | 143 | 1.37% |
| SEPA | 141 | 1.36% |
| Przelewy24 | 133 | 1.28% |
Shipping Carriers Distribution
USPS leads with 33.7% among AI-verified physical stores (2,727 stores) , followed by DHL (14.4%) and UPS (11.5%) .
Base: 10,463 AI-verified physical stores with detectable shipping carriers (8.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
2,727 stores
1,168 stores
932 stores
571 stores
568 stores
426 stores
229 stores
208 stores
208 stores
193 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| USPS | 2727 | 33.71% |
| DHL | 1168 | 14.44% |
| UPS | 932 | 11.52% |
| DPD | 571 | 7.06% |
| FedEx | 568 | 7.02% |
| GLS | 426 | 5.27% |
| Colissimo | 229 | 2.83% |
| Royal Mail | 208 | 2.57% |
| Почта России | 208 | 2.57% |
| TNT | 193 | 2.39% |
| PostNL | 192 | 2.37% |
| Correos | 174 | 2.15% |
| СДЭК | 170 | 2.10% |
| InPost | 168 | 2.08% |
| Hermes | 156 | 1.93% |
Store Launch Timeline
Over the past 12 months, 7,296 new stores were launched in GSAP , with the highest activity in 2026-03 (400 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
400 stores launched
426 stores launched
501 stores launched
522 stores launched
655 stores launched
655 stores launched
628 stores launched
648 stores launched
818 stores launched
935 stores launched
662 stores launched
446 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 400 | 5.48% |
| 2026-02 | 426 | 5.84% |
| 2026-01 | 501 | 6.87% |
| 2025-12 | 522 | 7.15% |
| 2025-11 | 655 | 8.98% |
| 2025-10 | 655 | 8.98% |
| 2025-09 | 628 | 8.61% |
| 2025-08 | 648 | 8.88% |
| 2025-07 | 818 | 11.21% |
| 2025-06 | 935 | 12.82% |
| 2025-05 | 662 | 9.07% |
| 2025-04 | 446 | 6.11% |
Active Stores by Launch Year
Currently, 32,985 active stores in GSAP are tracked in our database , with the most stores launched in 2026 (1,332 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
1,332 active stores
7,118 active stores
3,121 active stores
2,227 active stores
2,080 active stores
2,616 active stores
2,413 active stores
1,526 active stores
1,677 active stores
1,467 active stores
889 active stores
719 active stores
689 active stores
893 active stores
499 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 1332 | 4.04% |
| 2025 | 7118 | 21.58% |
| 2024 | 3121 | 9.46% |
| 2023 | 2227 | 6.75% |
| 2022 | 2080 | 6.31% |
| 2021 | 2616 | 7.93% |
| 2020 | 2413 | 7.32% |
| 2019 | 1526 | 4.63% |
| 2018 | 1677 | 5.08% |
| 2017 | 1467 | 4.45% |
| 2016 | 889 | 2.70% |
| 2015 | 719 | 2.18% |
| 2014 | 689 | 2.09% |
| 2013 | 893 | 2.71% |
| 2012 | 499 | 1.51% |
| 2011 | 542 | 1.64% |
| 2010 | 464 | 1.41% |
| 2009 | 440 | 1.33% |
| 2008 | 354 | 1.07% |
| 2007 | 319 | 0.97% |
| 2006 | 206 | 0.62% |
| 2005 | 185 | 0.56% |
| 2004 | 225 | 0.68% |
| 2003 | 165 | 0.50% |
| 2002 | 186 | 0.56% |
| 2001 | 225 | 0.68% |
| 2000 | 167 | 0.51% |
| 1999 | 113 | 0.34% |
| 1998 | 67 | 0.20% |
| 1997 | 31 | 0.09% |
| 1996 | 20 | 0.06% |
| 1995 | 10 | 0.03% |
Geographic Distribution
United States leads with 26.5% (5,788 AI-verified stores) , followed by India (8.6%) and Russia (8.0%) .
Base: 21,812 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
5,788 AI-verified stores
1,877 AI-verified stores
1,741 AI-verified stores
1,515 AI-verified stores
1,198 AI-verified stores
1,166 AI-verified stores
1,120 AI-verified stores
862 AI-verified stores
696 AI-verified stores
681 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 5788 | 26.54% |
| India | 1877 | 8.61% |
| Russia | 1741 | 7.98% |
| Italy | 1515 | 6.95% |
| France | 1198 | 5.49% |
| United Kingdom | 1166 | 5.35% |
| Spain | 1120 | 5.13% |
| Germany | 862 | 3.95% |
| Poland | 696 | 3.19% |
| South Korea | 681 | 3.12% |
| Greece | 670 | 3.07% |
| Turkey | 658 | 3.02% |
| Romania | 575 | 2.64% |
| Australia | 556 | 2.55% |
| Netherlands | 511 | 2.34% |
| Canada | 490 | 2.25% |
| Brazil | 460 | 2.11% |
| Mexico | 424 | 1.94% |
| Pakistan | 421 | 1.93% |
| Vietnam | 403 | 1.85% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
1C-Bitrix - Vehicles & Parts
Magento - Jewelry & Watches
Custom - Jewelry & Watches
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Clothing & Accessories
WooCommerce - Sporting Goods & Outdoor Gear
WooCommerce - Arts & Entertainment
WooCommerce - Gifts & Special Occasions
WooCommerce - Health & Beauty
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 124.5k | 100.00% |
| Emails | 85.1k | 68.36% |
| Phones | 30.7k | 24.68% |
| Ecommerce platform | 124.2k | 99.78% |
| Couriers | 10.5k | 8.40% |
| Payment Providers | 12.7k | 10.21% |
| Categories | 32.6k | 26.19% |
| Social Media | 79.9k | 64.14% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the GSAP e-commerce landscape:
Analyze 33.3k verified e-commerce stores on GSAP - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across GSAP e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the GSAP e-commerce intelligence?
-
We track 33.3k verified GSAP e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 31.0% among stores with at least one detectable social profile (16,753 stores) , followed by Instagram (29.8%) and YouTube (10.1%) .
Base: 79,854 stores with any detectable social profile (64.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
16,753 stores
16,091 stores
5,464 stores
5,246 stores
2,974 stores
2,671 stores
1,824 stores
1,637 stores
1,000 stores
362 stores
Visual Distribution