VirtueMart Market Share & Real Store Usage

Explore 14.6k verified e-commerce stores built on VirtueMart. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 26.9k domains. 14.6k verified as active stores with physical delivery.

Verified stores
14.6k
active stores with physical delivery
Top country
Russia
3,484 verified stores
Top payment signal
PayPal
1,295 detection occurrences
Top carrier signal
Почта России
518 detection occurrences
Top category
Tools & Hardware
1,756 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

14.6k verified active stores out of 26.9k detected · 54.2% verification rate

Categories Distribution

Tools & Hardware stores with 12.0% of all stores (1,756 stores) , followed by Home & Garden (10.5%) and Food & Beverages (8.4%) .

Base: 14,577 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Tools & Hardware 12.0%

1,756 stores

Home & Garden 10.5%

1,537 stores

Food & Beverages 8.4%

1,226 stores

Health & Beauty 8.0%

1,162 stores

Clothing & Accessories 7.6%

1,111 stores

Business & Industrial 7.4%

1,073 stores

Electronics & Technology 6.9%

1,008 stores

Vehicles & Parts 6.4%

939 stores

Sporting Goods & Outdoor Gear 6.4%

938 stores

Gifts & Special Occasions 4.8%

701 stores

Visual Distribution

Distribution of top 10 VirtueMart store categories (June 2026)
Distribution of categories in VirtueMart e-commerce stores
Category Number of Stores Percentage
Tools & Hardware 1756 12.05%
Home & Garden 1537 10.54%
Food & Beverages 1226 8.41%
Health & Beauty 1162 7.97%
Clothing & Accessories 1111 7.62%
Business & Industrial 1073 7.36%
Electronics & Technology 1008 6.92%
Vehicles & Parts 939 6.44%
Sporting Goods & Outdoor Gear 938 6.43%
Gifts & Special Occasions 701 4.81%

Payment Providers Distribution

PayPal accounts for 33.4% of displayed detection occurrences (1,295 occurrences) , followed by MasterCard (20.2%) and VISA (15.8%) .

Base: 3,883 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

PayPal 33.4%

1,295 occurrences

786 occurrences

VISA 15.8%

614 occurrences

368 occurrences

QIWI 5.4%

210 occurrences

164 occurrences

144 occurrences

Bolt 3.2%

125 occurrences

JCB 2.7%

105 occurrences

72 occurrences

Visual Distribution

Distribution of top 10 VirtueMart payment providers (June 2026)
Distribution of payment providers in VirtueMart e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 1295 33.35%
MasterCard 786 20.24%
VISA 614 15.81%
American Express 368 9.48%
QIWI 210 5.41%
Stripe Connect 164 4.22%
Klarna 144 3.71%
Bolt 125 3.22%
JCB 105 2.70%
WebMoney 72 1.85%

Shipping Carriers Distribution

Почта России accounts for 17.2% of displayed detection occurrences (518 occurrences) , followed by DHL (17.2%) and СДЭК (14.8%) .

Base: 3,007 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

518 occurrences

DHL 17.2%

517 occurrences

446 occurrences

DPD 12.7%

383 occurrences

UPS 12.6%

378 occurrences

GLS 9.5%

287 occurrences

TNT 5.2%

156 occurrences

USPS 3.8%

113 occurrences

106 occurrences

FedEx 3.4%

103 occurrences

Visual Distribution

Distribution of top 10 VirtueMart shipping carriers (June 2026)
Distribution of shipping carriers in VirtueMart e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
Почта России 518 17.23%
DHL 517 17.19%
СДЭК 446 14.83%
DPD 383 12.74%
UPS 378 12.57%
GLS 287 9.54%
TNT 156 5.19%
USPS 113 3.76%
Royal Mail 106 3.53%
FedEx 103 3.43%

Store Launch Timeline

Over the past 12 months, 621 new stores were launched in VirtueMart , with the highest activity in 2026-05 (52 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 8.4%

52 stores launched

2026-04 9.3%

58 stores launched

2026-03 8.4%

52 stores launched

2026-02 5.6%

35 stores launched

2026-01 7.4%

46 stores launched

2025-12 8.4%

52 stores launched

2025-11 14.2%

88 stores launched

2025-10 7.7%

48 stores launched

2025-09 11.4%

71 stores launched

2025-08 8.5%

53 stores launched

2025-07 7.9%

49 stores launched

2025-06 2.7%

17 stores launched

Monthly Trend

Monthly store launches in VirtueMart (June 2026)
Monthly store launches in VirtueMart over the past 12 months
Month Stores Launched Percentage
2026-05 52 8.37%
2026-04 58 9.34%
2026-03 52 8.37%
2026-02 35 5.64%
2026-01 46 7.41%
2025-12 52 8.37%
2025-11 88 14.17%
2025-10 48 7.73%
2025-09 71 11.43%
2025-08 53 8.53%
2025-07 49 7.89%
2025-06 17 2.74%

Active Stores by Launch Year

Currently, 14,409 active stores in VirtueMart are tracked in our database , with the most stores launched in 2026 (245 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.7%

245 active stores

2025 6.3%

910 active stores

2024 3.7%

537 active stores

2023 3.5%

499 active stores

2022 3.7%

537 active stores

2021 5.7%

821 active stores

2020 5.8%

832 active stores

2019 6.6%

958 active stores

2018 6.9%

1,001 active stores

2017 7.4%

1,060 active stores

2016 4.4%

635 active stores

2015 3.6%

523 active stores

2014 3.7%

526 active stores

2013 5.5%

798 active stores

2012 4.9%

703 active stores

Distribution by Launch Year

Active stores in VirtueMart by original launch year (June 2026)
Active stores in VirtueMart by launch year
Launch Year Active Stores Percentage
2026 245 1.70%
2025 910 6.32%
2024 537 3.73%
2023 499 3.46%
2022 537 3.73%
2021 821 5.70%
2020 832 5.77%
2019 958 6.65%
2018 1001 6.95%
2017 1060 7.36%
2016 635 4.41%
2015 523 3.63%
2014 526 3.65%
2013 798 5.54%
2012 703 4.88%

Social Media Usage

Facebook accounts for 39.8% of displayed detection occurrences (5,654 occurrences) , followed by Instagram (24.0%) and YouTube (11.9%) .

Base: 14,213 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 39.8%

5,654 occurrences

Instagram 24.0%

3,415 occurrences

YouTube 11.9%

1,696 occurrences

Twitter 10.8%

1,534 occurrences

LinkedIn 3.9%

549 occurrences

WhatsApp 3.4%

478 occurrences

Pinterest 3.2%

458 occurrences

TikTok 2.1%

303 occurrences

X 0.6%

81 occurrences

Vimeo 0.3%

45 occurrences

Visual Distribution

Distribution of social media platforms in VirtueMart (June 2026)
Distribution of social media platforms in VirtueMart e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 5654 39.78%
Instagram 3415 24.03%
YouTube 1696 11.93%
Twitter 1534 10.79%
LinkedIn 549 3.86%
WhatsApp 478 3.36%
Pinterest 458 3.22%
TikTok 303 2.13%
X 81 0.57%
Vimeo 45 0.32%

Geographic Distribution

Russia stores with 23.9% (3,484 active verified stores) , followed by Greece (7.5%) and Italy (5.2%) .

Base: 14,577 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Russia 23.9%

3,484 active verified stores

1,088 active verified stores

Italy 5.2%

761 active verified stores

698 active verified stores

652 active verified stores

620 active verified stores

560 active verified stores

520 active verified stores

509 active verified stores

395 active verified stores

Visual Distribution

Geographic distribution of stores using VirtueMart (June 2026)
Geographic distribution of stores using VirtueMart
Country AI-Verified Store Count Market Share
Russia 3484 23.90%
Greece 1088 7.46%
Italy 761 5.22%
Hungary 698 4.79%
Ukraine 652 4.47%
Germany 620 4.25%
United States 560 3.84%
Czechia 520 3.57%
Belarus 509 3.49%
Vietnam 395 2.71%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 26.9k 100.00%
Emails 11.8k 43.83%
Phones 17.1k 63.42%
Ecommerce platform 26.9k 100.00%
Couriers 3.9k 14.38%
Payment Providers 3.8k 14.07%
Categories 15.5k 57.42%
Social Media 12.1k 44.98%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the VirtueMart e-commerce landscape:

Analyze 14.6k verified e-commerce stores on VirtueMart - technology adoption, market share, competitive positioning.

Compare Market Segments

Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Size Your Addressable Market

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

Use platform and technology segments for e-commerce SaaS prospecting.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the VirtueMart e-commerce intelligence?

We track 14.6k verified VirtueMart e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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