VirtueMart Market Share & Real Store Usage

Explore 14.6k verified e-commerce stores built on VirtueMart. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 26.9k domains. 14.6k verified as active stores with physical delivery.

Verified stores
14.6k
active stores with physical delivery
Top country
Russia
3,484 verified stores
Top payment signal
PayPal
1,295 stores detected
Top carrier signal
Почта России
518 stores detected
Top category
Tools & Hardware
1,756 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: July 2026

14.6k verified active stores out of 26.9k detected · 54.2% verification rate

Categories Distribution

Tools & Hardware stores with 13.0% of all stores (1,756 stores) , followed by Home & Garden (11.4%) and Food & Beverages (9.1%) .

Base: 13,530 AI-verified stores with physical delivery and detected product categories (92.8% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Tools & Hardware 13.0%

1,756 stores

Home & Garden 11.4%

1,537 stores

Food & Beverages 9.1%

1,226 stores

Health & Beauty 8.6%

1,162 stores

Clothing & Accessories 8.2%

1,111 stores

Business & Industrial 7.9%

1,073 stores

Electronics & Technology 7.5%

1,008 stores

Vehicles & Parts 6.9%

939 stores

Sporting Goods & Outdoor Gear 6.9%

938 stores

Gifts & Special Occasions 5.2%

701 stores

Visual Distribution

Distribution of top 10 VirtueMart store categories (June 2026)
Distribution of categories in VirtueMart e-commerce stores
Category Number of Stores Percentage
Tools & Hardware 1756 12.98%
Home & Garden 1537 11.36%
Food & Beverages 1226 9.06%
Health & Beauty 1162 8.59%
Clothing & Accessories 1111 8.21%
Business & Industrial 1073 7.93%
Electronics & Technology 1008 7.45%
Vehicles & Parts 939 6.94%
Sporting Goods & Outdoor Gear 938 6.93%
Gifts & Special Occasions 701 5.18%

Payment Providers Distribution

PayPal stores with 31.1% among AI-verified physical stores (1,295 stores) , followed by MasterCard (18.9%) and VISA (14.7%) .

Base: 3,787 AI-verified physical stores with detectable payment providers (14.1% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 31.1%

1,295 stores

786 stores

VISA 14.7%

614 stores

368 stores

QIWI 5.0%

210 stores

164 stores

144 stores

Bolt 3.0%

125 stores

JCB 2.5%

105 stores

72 stores

Visual Distribution

Distribution of top 10 VirtueMart payment providers (June 2026)
Distribution of payment providers in VirtueMart e-commerce stores
Payment Provider Store Count Market Share
PayPal 1295 31.07%
MasterCard 786 18.86%
VISA 614 14.73%
American Express 368 8.83%
QIWI 210 5.04%
Stripe Connect 164 3.93%
Klarna 144 3.45%
Bolt 125 3.00%
JCB 105 2.52%
WebMoney 72 1.73%

Shipping Carriers Distribution

Почта России stores with 15.3% among AI-verified physical stores (518 stores) , followed by DHL (15.3%) and СДЭК (13.2%) .

Base: 3,870 AI-verified physical stores with detectable shipping carriers (14.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

518 stores

DHL 15.3%

517 stores

446 stores

DPD 11.3%

383 stores

UPS 11.2%

378 stores

GLS 8.5%

287 stores

TNT 4.6%

156 stores

USPS 3.3%

113 stores

106 stores

FedEx 3.0%

103 stores

Visual Distribution

Distribution of top 10 VirtueMart shipping carriers (June 2026)
Distribution of shipping carriers in VirtueMart e-commerce stores
Shipping Carrier Store Count Market Share
Почта России 518 15.33%
DHL 517 15.30%
СДЭК 446 13.20%
DPD 383 11.33%
UPS 378 11.18%
GLS 287 8.49%
TNT 156 4.62%
USPS 113 3.34%
Royal Mail 106 3.14%
FedEx 103 3.05%

Store Launch Timeline

Over the past 12 months, 621 new stores were launched in VirtueMart , with the highest activity in 2026-05 (52 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 8.4%

52 stores launched

2026-04 9.3%

58 stores launched

2026-03 8.4%

52 stores launched

2026-02 5.6%

35 stores launched

2026-01 7.4%

46 stores launched

2025-12 8.4%

52 stores launched

2025-11 14.2%

88 stores launched

2025-10 7.7%

48 stores launched

2025-09 11.4%

71 stores launched

2025-08 8.5%

53 stores launched

2025-07 7.9%

49 stores launched

2025-06 2.7%

17 stores launched

Monthly Trend

Monthly store launches in VirtueMart (June 2026)
Monthly store launches in VirtueMart over the past 12 months
Month Stores Launched Percentage
2026-05 52 8.37%
2026-04 58 9.34%
2026-03 52 8.37%
2026-02 35 5.64%
2026-01 46 7.41%
2025-12 52 8.37%
2025-11 88 14.17%
2025-10 48 7.73%
2025-09 71 11.43%
2025-08 53 8.53%
2025-07 49 7.89%
2025-06 17 2.74%

Active Stores by Launch Year

Currently, 14,409 active stores in VirtueMart are tracked in our database , with the most stores launched in 2026 (245 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.7%

245 active stores

2025 6.3%

910 active stores

2024 3.7%

537 active stores

2023 3.5%

499 active stores

2022 3.7%

537 active stores

2021 5.7%

821 active stores

2020 5.8%

832 active stores

2019 6.6%

958 active stores

2018 6.9%

1,001 active stores

2017 7.4%

1,060 active stores

2016 4.4%

635 active stores

2015 3.6%

523 active stores

2014 3.7%

526 active stores

2013 5.5%

798 active stores

2012 4.9%

703 active stores

Distribution by Launch Year

Active stores in VirtueMart by original launch year (June 2026)
Active stores in VirtueMart by launch year
Launch Year Active Stores Percentage
2026 245 1.70%
2025 910 6.32%
2024 537 3.73%
2023 499 3.46%
2022 537 3.73%
2021 821 5.70%
2020 832 5.77%
2019 958 6.65%
2018 1001 6.95%
2017 1060 7.36%
2016 635 4.41%
2015 523 3.63%
2014 526 3.65%
2013 798 5.54%
2012 703 4.88%

Social Media Usage

Facebook stores with 39.8% among stores with at least one detectable social profile (5,654 stores) , followed by Instagram (24.0%) and YouTube (11.9%) .

Base: 12,105 stores with any detectable social profile (45.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 39.8%

5,654 stores

Instagram 24.0%

3,415 stores

YouTube 11.9%

1,696 stores

Twitter 10.8%

1,534 stores

LinkedIn 3.9%

549 stores

WhatsApp 3.4%

478 stores

Pinterest 3.2%

458 stores

TikTok 2.1%

303 stores

X 0.6%

81 stores

Vimeo 0.3%

45 stores

Visual Distribution

Distribution of social media platforms in VirtueMart (June 2026)
Distribution of social media platforms in VirtueMart e-commerce stores
Social Platform Store Count Market Share
Facebook 5654 39.78%
Instagram 3415 24.03%
YouTube 1696 11.93%
Twitter 1534 10.79%
LinkedIn 549 3.86%
WhatsApp 478 3.36%
Pinterest 458 3.22%
TikTok 303 2.13%
X 81 0.57%
Vimeo 45 0.32%

Geographic Distribution

Russia stores with 29.4% (3,484 AI-verified stores) , followed by Greece (9.2%) and Italy (6.4%) .

Base: 11,835 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Russia 29.4%

3,484 AI-verified stores

1,088 AI-verified stores

Italy 6.4%

761 AI-verified stores

698 AI-verified stores

652 AI-verified stores

620 AI-verified stores

560 AI-verified stores

520 AI-verified stores

509 AI-verified stores

395 AI-verified stores

Visual Distribution

Geographic distribution of stores using VirtueMart (June 2026)
Geographic distribution of stores using VirtueMart
Country AI-Verified Store Count Market Share
Russia 3484 29.44%
Greece 1088 9.19%
Italy 761 6.43%
Hungary 698 5.90%
Ukraine 652 5.51%
Germany 620 5.24%
United States 560 4.73%
Czechia 520 4.39%
Belarus 509 4.30%
Vietnam 395 3.34%

Data Coverage

Field Rows count Coverage
Website 26.9k 100.00%
Emails 11.8k 43.83%
Phones 17.1k 63.42%
Ecommerce platform 26.9k 100.00%
Couriers 3.9k 14.38%
Payment Providers 3.8k 14.07%
Categories 15.5k 57.42%
Social Media 12.1k 44.98%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Dedicated analyst support
  • Flexible licensing and enterprise pricing
Get Enterprise Pricing

Market Intelligence

Understand the VirtueMart e-commerce landscape:

Analyze 14.6k verified e-commerce stores on VirtueMart - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across VirtueMart e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the VirtueMart e-commerce intelligence?

We track 14.6k verified VirtueMart e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

Unlock full access to ShopRank

Login now to explore merchant intelligence including:
  • Merchant size bands and scoring
  • PSP, carrier, and technology filters
  • Exports, saved lists, and API access
By login to our system you are accepting Terms & conditions and Privacy Policy