VirtueMart Market Share & Real Store Usage

Explore 15.4k verified e-commerce stores built on VirtueMart. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.

Detected across 28.5k domains. 15.4k verified as active stores with physical delivery.

Verified stores
15.4k
active stores with physical delivery
Top country
Russia
3,726 verified stores
Top payment signal
PayPal
1,392 stores detected
Top carrier signal
DHL
523 stores detected
Top category
Tools & Hardware
1,819 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

15.4k verified active stores out of 28.5k detected · 54.1% verification rate

Categories Distribution

Tools & Hardware stores with 12.7% of all stores (1,819 stores) , followed by Home & Garden (11.6%) and Food & Beverages (9.1%) .

Base: 14,294 AI-verified stores with physical delivery and detected product categories (92.8% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Tools & Hardware 12.7%

1,819 stores

Home & Garden 11.6%

1,653 stores

Food & Beverages 9.1%

1,297 stores

Health & Beauty 8.6%

1,233 stores

Clothing & Accessories 8.3%

1,181 stores

Business & Industrial 8.1%

1,152 stores

Electronics & Technology 7.4%

1,064 stores

Vehicles & Parts 7.0%

995 stores

Sporting Goods & Outdoor Gear 6.9%

982 stores

Gifts & Special Occasions 5.1%

723 stores

Visual Distribution

Distribution of top 10 VirtueMart store categories (May 2026)
Distribution of categories in VirtueMart e-commerce stores
Category Number of Stores Percentage
Tools & Hardware 1819 12.73%
Home & Garden 1653 11.56%
Food & Beverages 1297 9.07%
Health & Beauty 1233 8.63%
Clothing & Accessories 1181 8.26%
Business & Industrial 1152 8.06%
Electronics & Technology 1064 7.44%
Vehicles & Parts 995 6.96%
Sporting Goods & Outdoor Gear 982 6.87%
Gifts & Special Occasions 723 5.06%

Payment Providers Distribution

PayPal stores with 31.5% among AI-verified physical stores (1,392 stores) , followed by MasterCard (18.8%) and VISA (14.0%) .

Base: 3,943 AI-verified physical stores with detectable payment providers (13.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 31.5%

1,392 stores

833 stores

VISA 14.0%

621 stores

378 stores

QIWI 4.8%

213 stores

182 stores

156 stores

Bolt 3.2%

143 stores

JCB 2.4%

105 stores

85 stores

Visual Distribution

Distribution of top 10 VirtueMart payment providers (May 2026)
Distribution of payment providers in VirtueMart e-commerce stores
Payment Provider Store Count Market Share
PayPal 1392 31.49%
MasterCard 833 18.85%
VISA 621 14.05%
American Express 378 8.55%
QIWI 213 4.82%
Stripe Connect 182 4.12%
Klarna 156 3.53%
Bolt 143 3.24%
JCB 105 2.38%
WebMoney 85 1.92%

Shipping Carriers Distribution

DHL stores with 14.8% among AI-verified physical stores (523 stores) , followed by Почта России (14.8%) and СДЭК (13.0%) .

Base: 4,076 AI-verified physical stores with detectable shipping carriers (14.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 14.8%

523 stores

523 stores

460 stores

DPD 11.6%

411 stores

UPS 11.5%

406 stores

GLS 9.0%

319 stores

TNT 4.5%

158 stores

USPS 3.2%

114 stores

112 stores

110 stores

Visual Distribution

Distribution of top 10 VirtueMart shipping carriers (May 2026)
Distribution of shipping carriers in VirtueMart e-commerce stores
Shipping Carrier Store Count Market Share
DHL 523 14.76%
Почта России 523 14.76%
СДЭК 460 12.98%
DPD 411 11.60%
UPS 406 11.46%
GLS 319 9.00%
TNT 158 4.46%
USPS 114 3.22%
Magyar Posta 112 3.16%
Royal Mail 110 3.10%

Store Launch Timeline

Over the past 12 months, 812 new stores were launched in VirtueMart , with the highest activity in 2026-04 (64 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 7.9%

64 stores launched

2026-03 7.4%

60 stores launched

2026-02 4.7%

38 stores launched

2026-01 6.7%

54 stores launched

2025-12 7.4%

60 stores launched

2025-11 11.2%

91 stores launched

2025-10 6.0%

49 stores launched

2025-09 9.6%

78 stores launched

2025-08 7.4%

60 stores launched

2025-07 6.7%

54 stores launched

2025-06 21.2%

172 stores launched

2025-05 3.9%

32 stores launched

Monthly Trend

Monthly store launches in VirtueMart (May 2026)
Monthly store launches in VirtueMart over the past 12 months
Month Stores Launched Percentage
2026-04 64 7.88%
2026-03 60 7.39%
2026-02 38 4.68%
2026-01 54 6.65%
2025-12 60 7.39%
2025-11 91 11.21%
2025-10 49 6.03%
2025-09 78 9.61%
2025-08 60 7.39%
2025-07 54 6.65%
2025-06 172 21.18%
2025-05 32 3.94%

Active Stores by Launch Year

Currently, 15,209 active stores in VirtueMart are tracked in our database , with the most stores launched in 2026 (221 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.5%

221 active stores

2025 6.4%

975 active stores

2024 3.8%

575 active stores

2023 3.5%

534 active stores

2022 3.8%

579 active stores

2021 5.8%

887 active stores

2020 5.8%

885 active stores

2019 6.9%

1,049 active stores

2018 7.0%

1,059 active stores

2017 7.2%

1,095 active stores

2016 4.4%

674 active stores

2015 3.5%

534 active stores

2014 3.6%

553 active stores

2013 5.6%

858 active stores

2012 4.9%

743 active stores

Distribution by Launch Year

Active stores in VirtueMart by original launch year (May 2026)
Active stores in VirtueMart by launch year
Launch Year Active Stores Percentage
2026 221 1.45%
2025 975 6.41%
2024 575 3.78%
2023 534 3.51%
2022 579 3.81%
2021 887 5.83%
2020 885 5.82%
2019 1049 6.90%
2018 1059 6.96%
2017 1095 7.20%
2016 674 4.43%
2015 534 3.51%
2014 553 3.64%
2013 858 5.64%
2012 743 4.89%

Social Media Usage

Facebook stores with 39.7% among stores with at least one detectable social profile (5,901 stores) , followed by Instagram (23.9%) and YouTube (11.8%) .

Base: 12,692 stores with any detectable social profile (44.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 39.7%

5,901 stores

Instagram 23.9%

3,554 stores

YouTube 11.8%

1,760 stores

Twitter 11.1%

1,644 stores

LinkedIn 3.8%

571 stores

WhatsApp 3.4%

502 stores

Pinterest 3.3%

492 stores

TikTok 2.1%

307 stores

X 0.6%

86 stores

Vimeo 0.3%

48 stores

Visual Distribution

Distribution of social media platforms in VirtueMart (May 2026)
Distribution of social media platforms in VirtueMart e-commerce stores
Social Platform Store Count Market Share
Facebook 5901 39.70%
Instagram 3554 23.91%
YouTube 1760 11.84%
Twitter 1644 11.06%
LinkedIn 571 3.84%
WhatsApp 502 3.38%
Pinterest 492 3.31%
TikTok 307 2.07%
X 86 0.58%
Vimeo 48 0.32%

Geographic Distribution

Russia stores with 30.0% (3,726 AI-verified stores) , followed by Greece (9.1%) and Italy (6.4%) .

Base: 12,432 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Russia 30.0%

3,726 AI-verified stores

1,133 AI-verified stores

Italy 6.4%

799 AI-verified stores

717 AI-verified stores

695 AI-verified stores

651 AI-verified stores

600 AI-verified stores

536 AI-verified stores

515 AI-verified stores

401 AI-verified stores

Visual Distribution

Geographic distribution of stores using VirtueMart (May 2026)
Geographic distribution of stores using VirtueMart
Country AI-Verified Store Count Market Share
Russia 3726 29.97%
Greece 1133 9.11%
Italy 799 6.43%
Hungary 717 5.77%
Ukraine 695 5.59%
Germany 651 5.24%
United States 600 4.83%
Czechia 536 4.31%
Belarus 515 4.14%
Vietnam 401 3.23%

Data Coverage

Field Rows count Coverage
Website 28.5k 100.00%
Emails 12.6k 44.24%
Phones 18.0k 63.17%
Ecommerce platform 28.5k 100.00%
Couriers 4.1k 14.31%
Payment Providers 3.9k 13.85%
Categories 16.3k 57.19%
Social Media 12.7k 44.57%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the VirtueMart e-commerce landscape:

Analyze 15.4k verified e-commerce stores on VirtueMart - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across VirtueMart e-commerce.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the VirtueMart e-commerce intelligence?

We track 15.4k verified VirtueMart e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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