Funding Choices Technology Adoption in E-commerce
Discover 968 verified e-commerce stores using Funding Choices. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 3.9k domains. 968 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
968 verified active stores out of 3.9k detected · 24.8% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 80.7% of stores with physical delivery (781 stores) , followed by Custom (13.1%) and Shopify (2.2%) .
Base: 968 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
781 stores
127 stores
21 stores
12 stores
7 stores
4 stores
2 stores
2 stores
2 stores
2 stores
Visual Distribution
781 stores
127 stores
21 stores
12 stores
7 stores
4 stores
2 stores
2 stores
2 stores
2 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 781 | 80.68% |
| Custom | 127 | 13.12% |
| Shopify | 21 | 2.17% |
| Wix eCommerce | 12 | 1.24% |
| Squarespace Commerce | 7 | 0.72% |
| PrestaShop | 4 | 0.41% |
| Welcart | 2 | 0.21% |
| Magento | 2 | 0.21% |
| CS-Cart, CS Cart | 2 | 0.21% |
| VirtueMart | 2 | 0.21% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 84.8% share of detected Funding Choices e-commerce signals (3,304) , with Custom at 3.3% and Shopify at 1.4% (June 2026) .
Base: 3,896 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
3,304 websites
127 websites
53 websites
90 websites
39 websites
8 websites
5 websites
6 websites
2 websites
6 websites
Visual Distribution
3,304 websites
127 websites
53 websites
90 websites
39 websites
8 websites
5 websites
6 websites
2 websites
6 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 3304 | 84.80% |
| Custom | 127 | 3.26% |
| Shopify | 53 | 1.36% |
| Wix eCommerce | 90 | 2.31% |
| Squarespace Commerce | 39 | 1.00% |
| PrestaShop | 8 | 0.21% |
| Welcart | 5 | 0.13% |
| Magento | 6 | 0.15% |
| CS-Cart, CS Cart | 2 | 0.05% |
| VirtueMart | 6 | 0.15% |
Categories Distribution
Health & Beauty stores with 12.2% of all stores (118 stores) , followed by Clothing & Accessories (11.4%) and Electronics & Technology (8.5%) .
Base: 968 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
118 stores
110 stores
82 stores
76 stores
62 stores
57 stores
50 stores
44 stores
34 stores
29 stores
Visual Distribution
118 stores
110 stores
82 stores
76 stores
62 stores
57 stores
50 stores
44 stores
34 stores
29 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 118 | 12.19% |
| Clothing & Accessories | 110 | 11.36% |
| Electronics & Technology | 82 | 8.47% |
| Food & Beverages | 76 | 7.85% |
| Sporting Goods & Outdoor Gear | 62 | 6.40% |
| Arts & Entertainment | 57 | 5.89% |
| Toys & Games | 50 | 5.17% |
| Home & Garden | 44 | 4.55% |
| Vehicles & Parts | 34 | 3.51% |
| Tools & Hardware | 29 | 3.00% |
Payment Providers Distribution
PayPal accounts for 32.8% of displayed detection occurrences (116 occurrences) , followed by Stripe Connect (16.9%) and MasterCard (12.1%) .
Base: 354 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
116 occurrences
60 occurrences
43 occurrences
42 occurrences
21 occurrences
18 occurrences
18 occurrences
13 occurrences
12 occurrences
11 occurrences
Visual Distribution
116 occurrences
60 occurrences
43 occurrences
42 occurrences
21 occurrences
18 occurrences
18 occurrences
13 occurrences
12 occurrences
11 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 116 | 32.77% |
| Stripe Connect | 60 | 16.95% |
| MasterCard | 43 | 12.15% |
| American Express | 42 | 11.86% |
| Google Pay | 21 | 5.93% |
| Bolt | 18 | 5.08% |
| Apple Pay | 18 | 5.08% |
| VISA | 13 | 3.67% |
| Mercado Pago | 12 | 3.39% |
| Klarna | 11 | 3.11% |
Shipping Carriers Distribution
UPS accounts for 21.8% of displayed detection occurrences (46 occurrences) , followed by DHL (18.5%) and USPS (16.1%) .
Base: 211 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
46 occurrences
39 occurrences
34 occurrences
27 occurrences
22 occurrences
12 occurrences
8 occurrences
8 occurrences
8 occurrences
7 occurrences
Visual Distribution
46 occurrences
39 occurrences
34 occurrences
27 occurrences
22 occurrences
12 occurrences
8 occurrences
8 occurrences
8 occurrences
7 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| UPS | 46 | 21.80% |
| DHL | 39 | 18.48% |
| USPS | 34 | 16.11% |
| FedEx | 27 | 12.80% |
| Royal Mail | 22 | 10.43% |
| Correios | 12 | 5.69% |
| India Post | 8 | 3.79% |
| Estes | 8 | 3.79% |
| Delhivery | 8 | 3.79% |
| TNT | 7 | 3.32% |
Store Launch Timeline
Over the past 12 months, 43 new stores were launched in Funding Choices , with the highest activity in 2026-05 (2 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
2 stores launched
5 stores launched
3 stores launched
11 stores launched
4 stores launched
2 stores launched
1 stores launched
4 stores launched
2 stores launched
4 stores launched
3 stores launched
2 stores launched
Monthly Trend
4.7% of last 12 months
11.6% of last 12 months
7.0% of last 12 months
25.6% of last 12 months
9.3% of last 12 months
4.7% of last 12 months
2.3% of last 12 months
9.3% of last 12 months
4.7% of last 12 months
9.3% of last 12 months
7.0% of last 12 months
4.7% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 2 | 4.65% |
| 2026-04 | 5 | 11.63% |
| 2026-03 | 3 | 6.98% |
| 2026-02 | 11 | 25.58% |
| 2026-01 | 4 | 9.30% |
| 2025-12 | 2 | 4.65% |
| 2025-11 | 1 | 2.33% |
| 2025-10 | 4 | 9.30% |
| 2025-09 | 2 | 4.65% |
| 2025-08 | 4 | 9.30% |
| 2025-07 | 3 | 6.98% |
| 2025-06 | 2 | 4.65% |
Active Stores by Launch Year
Currently, 967 active stores in Funding Choices are tracked in our database , with the most stores launched in 2026 (25 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
25 active stores
39 active stores
59 active stores
84 active stores
97 active stores
77 active stores
113 active stores
62 active stores
59 active stores
61 active stores
27 active stores
23 active stores
31 active stores
31 active stores
22 active stores
Distribution by Launch Year
2.6% of tracked active stores
4.0% of tracked active stores
6.1% of tracked active stores
8.7% of tracked active stores
10.0% of tracked active stores
8.0% of tracked active stores
11.7% of tracked active stores
6.4% of tracked active stores
6.1% of tracked active stores
6.3% of tracked active stores
2.8% of tracked active stores
2.4% of tracked active stores
3.2% of tracked active stores
3.2% of tracked active stores
2.3% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 25 | 2.59% |
| 2025 | 39 | 4.03% |
| 2024 | 59 | 6.10% |
| 2023 | 84 | 8.69% |
| 2022 | 97 | 10.03% |
| 2021 | 77 | 7.96% |
| 2020 | 113 | 11.69% |
| 2019 | 62 | 6.41% |
| 2018 | 59 | 6.10% |
| 2017 | 61 | 6.31% |
| 2016 | 27 | 2.79% |
| 2015 | 23 | 2.38% |
| 2014 | 31 | 3.21% |
| 2013 | 31 | 3.21% |
| 2012 | 22 | 2.28% |
Geographic Distribution
United States stores with 16.4% (159 active verified stores) , followed by India (14.0%) and Italy (6.5%) .
Base: 968 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
159 active verified stores
136 active verified stores
63 active verified stores
45 active verified stores
34 active verified stores
26 active verified stores
26 active verified stores
23 active verified stores
22 active verified stores
22 active verified stores
Visual Distribution
159 active verified stores
136 active verified stores
63 active verified stores
45 active verified stores
34 active verified stores
26 active verified stores
26 active verified stores
23 active verified stores
22 active verified stores
22 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 159 | 16.43% |
| India | 136 | 14.05% |
| Italy | 63 | 6.51% |
| United Kingdom | 45 | 4.65% |
| Brazil | 34 | 3.51% |
| Spain | 26 | 2.69% |
| Pakistan | 26 | 2.69% |
| South Africa | 23 | 2.38% |
| Turkey | 22 | 2.27% |
| France | 22 | 2.27% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom
WooCommerce
PrestaShop - Vehicles & Parts
WooCommerce - Sporting Goods & Outdoor Gear
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Clothing & Accessories
WooCommerce - Furniture & Home Decor
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 3.9k | 100.00% |
| Emails | 1.8k | 45.46% |
| Phones | 1.3k | 33.37% |
| Ecommerce platform | 3.8k | 96.41% |
| Couriers | 525 | 13.48% |
| Payment Providers | 825 | 21.18% |
| Categories | 914 | 23.46% |
| Social Media | 3.1k | 78.49% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Funding Choices e-commerce landscape:
Analyze 968 verified e-commerce stores on Funding Choices - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Funding Choices e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Funding Choices e-commerce intelligence?
-
We track 968 verified Funding Choices e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 25.3% of displayed detection occurrences (650 occurrences) , followed by Instagram (21.3%) and YouTube (13.9%) .
Base: 2,571 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
650 occurrences
547 occurrences
358 occurrences
226 occurrences
207 occurrences
175 occurrences
173 occurrences
136 occurrences
90 occurrences
9 occurrences
Visual Distribution
650 occurrences
547 occurrences
358 occurrences
226 occurrences
207 occurrences
175 occurrences
173 occurrences
136 occurrences
90 occurrences
9 occurrences