Pakistan E-commerce Database

Explore 101.6k e-commerce stores in the Pakistan. Instant access to technologies, contacts, platforms, and market dynamics.

· · Next full refresh: February 2026

E-commerce Platforms Distribution

Shopify leads with 62.9% of stores with physical delivery (63,858 stores) , followed by WooCommerce (31.2%) and Custom (4.6%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 62.9%

63,858 stores

31,653 stores

4,711 stores

514 stores

185 stores

154 stores

125 stores

115 stores

Webx 0.1%

114 stores

51 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (January 2026)
E-commerce platforms distribution for stores with physical delivery in Pakistan
Platform Stores with Physical Delivery Percentage
Shopify 63858 62.93%
WooCommerce 31653 31.19%
Custom 4711 4.64%
OpenCart 514 0.51%
Wix eCommerce 185 0.18%
Magento 154 0.15%
Botble CMS 125 0.12%
PrestaShop 115 0.11%
Webx 114 0.11%
nopCommerce 51 0.05%

All Stores Distribution

Shopify holds 54.9% share of all Pakistan e-commerce stores (64,470) , with WooCommerce at 39.6% and Custom at 4.0% (January 2026) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Shopify 54.9%

64,470 stores

46,541 stores

4,711 stores

572 stores

462 stores

196 stores

215 stores

121 stores

Webx 0.1%

122 stores

63 stores

Visual Distribution

Distribution of top 10 platforms by all stores (January 2026)
E-commerce platforms distribution for all stores in Pakistan
Platform Total Stores Percentage
Shopify 64470 54.88%
WooCommerce 46541 39.62%
Custom 4711 4.01%
OpenCart 572 0.49%
Wix eCommerce 462 0.39%
Magento 196 0.17%
Botble CMS 215 0.18%
PrestaShop 121 0.10%
Webx 122 0.10%
nopCommerce 63 0.05%

Categories Distribution

Clothing & Accessories leads with 30.4% of all stores (25,945 stores) , followed by Health & Beauty (27.6%) and Electronics & Technology (10.7%) .

Top 10 Categories

Clothing & Accessories 30.4%

25,945 stores

Health & Beauty 27.6%

23,540 stores

Electronics & Technology 10.7%

9,100 stores

Jewelry & Watches 8.7%

7,440 stores

Sporting Goods & Outdoor Gear 4.8%

4,087 stores

Food & Beverages 4.3%

3,665 stores

Home & Garden 3.8%

3,242 stores

Furniture & Home Decor 2.9%

2,483 stores

Baby & Toddler 1.2%

1,049 stores

Toys & Games 1.1%

975 stores

Visual Distribution

Distribution of top 10 Pakistan store categories (January 2026)
Distribution of categories in Pakistan e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 25945 30.40%
Health & Beauty 23540 27.58%
Electronics & Technology 9100 10.66%
Jewelry & Watches 7440 8.72%
Sporting Goods & Outdoor Gear 4087 4.79%
Food & Beverages 3665 4.29%
Home & Garden 3242 3.80%
Furniture & Home Decor 2483 2.91%
Baby & Toddler 1049 1.23%
Toys & Games 975 1.14%
Gifts & Special Occasions 973 1.14%
Arts & Entertainment 905 1.06%
Vehicles & Parts 807 0.95%
Pets & Pet Supplies 584 0.68%
Tools & Hardware 553 0.65%

Payment Providers Distribution

PayPal leads with 26.9% among AI-verified physical stores (1,786 stores) , followed by Stripe Connect (24.6%) and MasterCard (16.5%) .

Base: 4,793 AI-verified physical stores with detectable payment providers (4.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 26.9%

1,786 stores

1,636 stores

1,097 stores

663 stores

Bolt 4.6%

307 stores

VISA 3.9%

262 stores

206 stores

200 stores

123 stores

93 stores

Visual Distribution

Distribution of top 10 Pakistan payment providers (January 2026)
Distribution of payment providers in Pakistan e-commerce stores
Payment Provider Store Count Market Share
PayPal 1786 26.88%
Stripe Connect 1636 24.62%
MasterCard 1097 16.51%
American Express 663 9.98%
Bolt 307 4.62%
VISA 262 3.94%
Paddle 206 3.10%
Apple Pay 200 3.01%
Google Pay 123 1.85%
BitCoin 93 1.40%
UnionPay 68 1.02%
2Checkout 65 0.98%
JCB 63 0.95%
Skrill 47 0.71%
Mollie 29 0.44%

Shipping Carriers Distribution

TCS leads with 33.5% among AI-verified physical stores (3,178 stores) , followed by DHL (21.3%) and UPS (16.3%) .

Base: 6,512 AI-verified physical stores with detectable shipping carriers (6.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

TCS 33.5%

3,178 stores

DHL 21.3%

2,022 stores

UPS 16.3%

1,543 stores

FedEx 11.8%

1,119 stores

459 stores

318 stores

USPS 3.3%

314 stores

TNT 1.5%

142 stores

DPD 1.1%

100 stores

81 stores

Visual Distribution

Distribution of top 10 Pakistan shipping carriers (January 2026)
Distribution of shipping carriers in Pakistan e-commerce stores
Shipping Carrier Store Count Market Share
TCS 3178 33.51%
DHL 2022 21.32%
UPS 1543 16.27%
FedEx 1119 11.80%
Speedy 459 4.84%
Hermes 318 3.35%
USPS 314 3.31%
TNT 142 1.50%
DPD 100 1.05%
Aramex 81 0.85%
DPEX 60 0.63%
Blue Star 47 0.50%
ePacket 40 0.42%
Royal Mail 35 0.37%
BRT 27 0.28%

Store Launch Timeline

Over the past 12 months, 51,516 new stores were launched in Pakistan , with the highest activity in 2025-12 (2,914 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-12 5.7%

2,914 stores launched

2025-11 8.4%

4,346 stores launched

2025-10 9.5%

4,878 stores launched

2025-09 9.9%

5,121 stores launched

2025-08 11.7%

6,026 stores launched

2025-07 12.0%

6,196 stores launched

2025-06 8.4%

4,328 stores launched

2025-05 10.0%

5,126 stores launched

2025-04 8.0%

4,119 stores launched

2025-03 7.0%

3,589 stores launched

2025-02 6.9%

3,552 stores launched

2025-01 2.6%

1,321 stores launched

Monthly Trend

Monthly store launches in Pakistan (January 2026)
Monthly store launches in Pakistan over the past 12 months
Month Stores Launched Percentage
2025-12 2914 5.66%
2025-11 4346 8.44%
2025-10 4878 9.47%
2025-09 5121 9.94%
2025-08 6026 11.70%
2025-07 6196 12.03%
2025-06 4328 8.40%
2025-05 5126 9.95%
2025-04 4119 8.00%
2025-03 3589 6.97%
2025-02 3552 6.89%
2025-01 1321 2.56%

Active Stores by Launch Year

Currently, 100,471 active stores in Pakistan are tracked in our database , with the most stores launched in 2026 (19 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 0.0%

19 active stores

2025 52.9%

53,115 active stores

2024 14.2%

14,278 active stores

2023 6.4%

6,462 active stores

2022 4.7%

4,763 active stores

2021 4.5%

4,515 active stores

2020 3.8%

3,863 active stores

2019 2.6%

2,643 active stores

2018 2.6%

2,653 active stores

2017 1.7%

1,676 active stores

2016 0.9%

897 active stores

2015 0.7%

666 active stores

2014 0.7%

747 active stores

2013 1.0%

1,024 active stores

2012 0.5%

508 active stores

Distribution by Launch Year

Active stores in Pakistan by original launch year (January 2026)
Active stores in Pakistan by launch year
Launch Year Active Stores Percentage
2026 19 0.02%
2025 53115 52.87%
2024 14278 14.21%
2023 6462 6.43%
2022 4763 4.74%
2021 4515 4.49%
2020 3863 3.84%
2019 2643 2.63%
2018 2653 2.64%
2017 1676 1.67%
2016 897 0.89%
2015 666 0.66%
2014 747 0.74%
2013 1024 1.02%
2012 508 0.51%
2011 619 0.62%
2010 404 0.40%
2009 286 0.28%
2008 227 0.23%
2007 226 0.22%
2006 130 0.13%
2005 115 0.11%
2004 198 0.20%
2003 114 0.11%
2002 93 0.09%
2001 128 0.13%
2000 54 0.05%
1999 29 0.03%
1998 12 0.01%
1997 7 0.01%

Social Media Usage

Facebook leads with 30.5% among stores with at least one detectable social profile (56,277 stores) , followed by Instagram (29.9%) and TikTok (10.7%) .

Base: 64,337 stores with any detectable social profile (63.3% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.5%

56,277 stores

Instagram 29.9%

55,247 stores

TikTok 10.7%

19,799 stores

YouTube 8.2%

15,159 stores

Pinterest 5.5%

10,233 stores

Twitter 5.4%

10,006 stores

LinkedIn 3.9%

7,172 stores

WhatsApp 3.4%

6,338 stores

X 2.2%

4,066 stores

Vimeo 0.1%

169 stores

Visual Distribution

Distribution of social media platforms in Pakistan (January 2026)
Distribution of social media platforms in Pakistan e-commerce stores
Social Platform Store Count Market Share
Facebook 56277 30.51%
Instagram 55247 29.95%
TikTok 19799 10.73%
YouTube 15159 8.22%
Pinterest 10233 5.55%
Twitter 10006 5.42%
LinkedIn 7172 3.89%
WhatsApp 6338 3.44%
X 4066 2.20%
Vimeo 169 0.09%

Dataset Coverage

Field Rows count Coverage
Website 101.6k 100.00%
Emails 59.1k 58.18%
Phones 12.8k 12.58%
Ecommerce platform 101.6k 100.00%
Couriers 6.5k 6.41%
Payment Providers 4.8k 4.72%
Categories 86.7k 85.27%
Social Media 64.3k 63.30%

Starter Package

Immediate self-service access

Get instant access to our database

  • Immediate data access
  • Direct download or API integration
  • Standard segments available
  • Secure online payment
Explore Database →

Enterprise Solution

Customized datasets tailored to your needs

Enterprise-grade solutions

  • Customized datasets
  • Dedicated account management
  • Flexible licensing and pricing
  • Volume discounts
  • Technical support
View Pricing

Maximize Your ROI

Use our detailed Pakistan E-commerce Database to:

Gain actionable insights into 101.6k physical stores in Pakistan.

Identify High-Value Leads

Quickly find and contact the best decision-makers at Pakistan online stores.

Request Demo

Conduct Competitive Analysis

Analyze your competitors' market share, product categories, and technology stacks.

Request Demo

Direct Outreach

Access verified business contacts to accelerate your sales and marketing outreach.

Request Demo

Data Format & Delivery

Available Formats

  • CSV
  • Excel (XLS/XLSX)
  • Text (TXT)

Delivery Methods

  • Direct download
  • Email delivery
  • API access

Use Cases

  • Lead Generation
  • B2B Marketing
  • Direct Marketing
  • Email Marketing
  • B2B Retargeting
  • Market Research

Frequently Asked Questions

What data is included in the Pakistan E-commerce Database?

Our database covers over 101.6k Pakistan physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.

How quickly can I access the full dataset after purchase?

You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

What licensing options are available?

We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.

Unlock full access to ShopRank

Login now to explore premium insights including:
  • ✅ GMV & revenue estimates (beta)
  • ✅ Complete technology profiles
  • ✅ Advanced segmentation filters
By login to our system you are accepting Terms & conditions and Privacy Policy