CookieYes Technology Adoption in E-commerce
Discover 116.7k verified e-commerce stores using CookieYes. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 267.4k domains. 116.7k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
116.7k verified active stores out of 267.4k detected · 43.7% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 91.6% of stores with physical delivery (106,872 stores) , followed by Custom (3.9%) and Shopify (2.8%) .
Base: 116,728 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
106,872 stores
4,523 stores
3,289 stores
624 stores
459 stores
130 stores
76 stores
70 stores
59 stores
48 stores
Visual Distribution
106,872 stores
4,523 stores
3,289 stores
624 stores
459 stores
130 stores
76 stores
70 stores
59 stores
48 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 106872 | 91.56% |
| Custom | 4523 | 3.87% |
| Shopify | 3289 | 2.82% |
| PrestaShop | 624 | 0.53% |
| Magento | 459 | 0.39% |
| OpenCart | 130 | 0.11% |
| BigCommerce | 76 | 0.07% |
| Wix eCommerce | 70 | 0.06% |
| Squarespace Commerce | 59 | 0.05% |
| Ikas | 48 | 0.04% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 94.9% share of detected CookieYes e-commerce signals (253,675) , with Custom at 1.7% and Shopify at 1.3% (June 2026) .
Base: 267,403 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
253,675 websites
4,523 websites
3,558 websites
707 websites
655 websites
180 websites
85 websites
349 websites
346 websites
51 websites
Visual Distribution
253,675 websites
4,523 websites
3,558 websites
707 websites
655 websites
180 websites
85 websites
349 websites
346 websites
51 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 253675 | 94.87% |
| Custom | 4523 | 1.69% |
| Shopify | 3558 | 1.33% |
| PrestaShop | 707 | 0.26% |
| Magento | 655 | 0.24% |
| OpenCart | 180 | 0.07% |
| BigCommerce | 85 | 0.03% |
| Wix eCommerce | 349 | 0.13% |
| Squarespace Commerce | 346 | 0.13% |
| Ikas | 51 | 0.02% |
Categories Distribution
Food & Beverages stores with 12.9% of all stores (15,022 stores) , followed by Health & Beauty (12.3%) and Clothing & Accessories (12.0%) .
Base: 116,728 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
15,022 stores
14,382 stores
13,958 stores
8,647 stores
7,226 stores
6,680 stores
5,533 stores
4,958 stores
4,626 stores
4,505 stores
Visual Distribution
15,022 stores
14,382 stores
13,958 stores
8,647 stores
7,226 stores
6,680 stores
5,533 stores
4,958 stores
4,626 stores
4,505 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Food & Beverages | 15022 | 12.87% |
| Health & Beauty | 14382 | 12.32% |
| Clothing & Accessories | 13958 | 11.96% |
| Home & Garden | 8647 | 7.41% |
| Sporting Goods & Outdoor Gear | 7226 | 6.19% |
| Arts & Entertainment | 6680 | 5.72% |
| Tools & Hardware | 5533 | 4.74% |
| Business & Industrial | 4958 | 4.25% |
| Electronics & Technology | 4626 | 3.96% |
| Jewelry & Watches | 4505 | 3.86% |
Payment Providers Distribution
PayPal accounts for 31.1% of displayed detection occurrences (20,062 occurrences) , followed by Stripe Connect (14.2%) and MasterCard (14.1%) .
Base: 64,585 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
20,062 occurrences
9,155 occurrences
9,109 occurrences
6,305 occurrences
4,552 occurrences
4,102 occurrences
3,994 occurrences
3,416 occurrences
2,246 occurrences
1,644 occurrences
Visual Distribution
20,062 occurrences
9,155 occurrences
9,109 occurrences
6,305 occurrences
4,552 occurrences
4,102 occurrences
3,994 occurrences
3,416 occurrences
2,246 occurrences
1,644 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 20062 | 31.06% |
| Stripe Connect | 9155 | 14.18% |
| MasterCard | 9109 | 14.10% |
| American Express | 6305 | 9.76% |
| Klarna | 4552 | 7.05% |
| VISA | 4102 | 6.35% |
| Apple Pay | 3994 | 6.18% |
| Google Pay | 3416 | 5.29% |
| Przelewy24 | 2246 | 3.48% |
| BLIK | 1644 | 2.55% |
Shipping Carriers Distribution
DHL accounts for 19.2% of displayed detection occurrences (6,355 occurrences) , followed by DPD (17.1%) and UPS (13.7%) .
Base: 33,145 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
6,355 occurrences
5,674 occurrences
4,555 occurrences
4,314 occurrences
2,606 occurrences
2,548 occurrences
2,527 occurrences
1,618 occurrences
1,498 occurrences
1,450 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 6355 | 19.17% |
| DPD | 5674 | 17.12% |
| UPS | 4555 | 13.74% |
| GLS | 4314 | 13.02% |
| InPost | 2606 | 7.86% |
| Royal Mail | 2548 | 7.69% |
| FedEx | 2527 | 7.62% |
| Estes | 1618 | 4.88% |
| Colissimo | 1498 | 4.52% |
| Correos | 1450 | 4.37% |
Store Launch Timeline
Over the past 12 months, 13,462 new stores were launched in CookieYes , with the highest activity in 2026-05 (1,227 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1,227 stores launched
1,265 stores launched
1,404 stores launched
1,003 stores launched
1,058 stores launched
892 stores launched
1,256 stores launched
1,272 stores launched
1,162 stores launched
1,026 stores launched
1,352 stores launched
545 stores launched
Monthly Trend
9.1% of last 12 months
9.4% of last 12 months
10.4% of last 12 months
7.5% of last 12 months
7.9% of last 12 months
6.6% of last 12 months
9.3% of last 12 months
9.4% of last 12 months
8.6% of last 12 months
7.6% of last 12 months
10.0% of last 12 months
4.0% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 1227 | 9.11% |
| 2026-04 | 1265 | 9.40% |
| 2026-03 | 1404 | 10.43% |
| 2026-02 | 1003 | 7.45% |
| 2026-01 | 1058 | 7.86% |
| 2025-12 | 892 | 6.63% |
| 2025-11 | 1256 | 9.33% |
| 2025-10 | 1272 | 9.45% |
| 2025-09 | 1162 | 8.63% |
| 2025-08 | 1026 | 7.62% |
| 2025-07 | 1352 | 10.04% |
| 2025-06 | 545 | 4.05% |
Active Stores by Launch Year
Currently, 116,499 active stores in CookieYes are tracked in our database , with the most stores launched in 2026 (6,043 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
6,043 active stores
13,024 active stores
11,191 active stores
8,646 active stores
8,019 active stores
10,341 active stores
10,281 active stores
6,385 active stores
6,290 active stores
5,302 active stores
3,157 active stores
2,663 active stores
2,720 active stores
3,400 active stores
2,145 active stores
Distribution by Launch Year
5.2% of tracked active stores
11.2% of tracked active stores
9.6% of tracked active stores
7.4% of tracked active stores
6.9% of tracked active stores
8.9% of tracked active stores
8.8% of tracked active stores
5.5% of tracked active stores
5.4% of tracked active stores
4.6% of tracked active stores
2.7% of tracked active stores
2.3% of tracked active stores
2.3% of tracked active stores
2.9% of tracked active stores
1.8% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 6043 | 5.19% |
| 2025 | 13024 | 11.18% |
| 2024 | 11191 | 9.61% |
| 2023 | 8646 | 7.42% |
| 2022 | 8019 | 6.88% |
| 2021 | 10341 | 8.88% |
| 2020 | 10281 | 8.82% |
| 2019 | 6385 | 5.48% |
| 2018 | 6290 | 5.40% |
| 2017 | 5302 | 4.55% |
| 2016 | 3157 | 2.71% |
| 2015 | 2663 | 2.29% |
| 2014 | 2720 | 2.33% |
| 2013 | 3400 | 2.92% |
| 2012 | 2145 | 1.84% |
Geographic Distribution
Spain stores with 9.9% (11,585 active verified stores) , followed by Italy (9.0%) and United Kingdom (8.3%) .
Base: 116,728 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
11,585 active verified stores
10,493 active verified stores
9,700 active verified stores
8,119 active verified stores
7,818 active verified stores
6,096 active verified stores
5,003 active verified stores
4,908 active verified stores
4,620 active verified stores
4,205 active verified stores
Visual Distribution
11,585 active verified stores
10,493 active verified stores
9,700 active verified stores
8,119 active verified stores
7,818 active verified stores
6,096 active verified stores
5,003 active verified stores
4,908 active verified stores
4,620 active verified stores
4,205 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Spain | 11585 | 9.92% |
| Italy | 10493 | 8.99% |
| United Kingdom | 9700 | 8.31% |
| Poland | 8119 | 6.96% |
| United States | 7818 | 6.70% |
| France | 6096 | 5.22% |
| Germany | 5003 | 4.29% |
| Greece | 4908 | 4.20% |
| Netherlands | 4620 | 3.96% |
| Romania | 4205 | 3.60% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Shopify
Powergap - Books & Media
Shopify - Clothing & Accessories
Custom
Custom - Health & Beauty
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Business & Industrial
WooCommerce - Business & Industrial
WooCommerce - Health & Beauty
WooCommerce - Health & Beauty
WooCommerce - Furniture & Home Decor
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 267.4k | 100.00% |
| Emails | 189.1k | 70.73% |
| Phones | 154.3k | 57.70% |
| Ecommerce platform | 265.7k | 99.37% |
| Couriers | 44.2k | 16.52% |
| Payment Providers | 65k | 24.29% |
| Categories | 116.4k | 43.52% |
| Social Media | 195.5k | 73.13% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the CookieYes e-commerce landscape:
Analyze 116.7k verified e-commerce stores on CookieYes - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across CookieYes e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the CookieYes e-commerce intelligence?
-
We track 116.7k verified CookieYes e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 33.8% of displayed detection occurrences (73,782 occurrences) , followed by Instagram (31.6%) and YouTube (8.9%) .
Base: 218,420 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
73,782 occurrences
69,086 occurrences
19,388 occurrences
12,322 occurrences
11,859 occurrences
11,195 occurrences
8,609 occurrences
6,301 occurrences
5,450 occurrences
428 occurrences
Visual Distribution
73,782 occurrences
69,086 occurrences
19,388 occurrences
12,322 occurrences
11,859 occurrences
11,195 occurrences
8,609 occurrences
6,301 occurrences
5,450 occurrences
428 occurrences