Contentsquare Technology Adoption in E-commerce

Discover 6k verified e-commerce stores using Contentsquare. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 7.4k domains. 6k verified as active stores with physical delivery.

Verified stores
6k
active stores with physical delivery
Top country
United States
1,194 verified stores
Top payment signal
PayPal
435 detection occurrences
Top carrier signal
DHL
265 detection occurrences
Top category
Health & Beauty
1,273 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

6k verified active stores out of 7.4k detected · 81.1% verification rate

E-commerce Platforms Distribution

Shopify stores with 64.7% of stores with physical delivery (3,881 stores) , followed by WooCommerce (14.2%) and Custom (7.3%) .

Base: 5,997 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 64.7%

3,881 stores

850 stores

438 stores

106 stores

105 stores

76 stores

38 stores

30 stores

28 stores

25 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Contentsquare
Platform Stores with Physical Delivery Percentage
Shopify 3881 64.72%
WooCommerce 850 14.17%
Custom 438 7.30%
Magento 106 1.77%
PrestaShop 105 1.75%
YouCan 76 1.27%
Shoptet 38 0.63%
OpenCart 30 0.50%
BigCommerce 28 0.47%
Squarespace Commerce 25 0.42%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Shopify holds 54.8% share of detected Contentsquare e-commerce signals (4,053) , with WooCommerce at 21.7% and Custom at 5.9% (June 2026) .

Base: 7,396 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Shopify 54.8%

4,053 websites

1,604 websites

438 websites

123 websites

109 websites

77 websites

39 websites

34 websites

33 websites

217 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Contentsquare
Platform Websites with Signals Percentage
Shopify 4053 54.80%
WooCommerce 1604 21.69%
Custom 438 5.92%
Magento 123 1.66%
PrestaShop 109 1.47%
YouCan 77 1.04%
Shoptet 39 0.53%
OpenCart 34 0.46%
BigCommerce 33 0.45%
Squarespace Commerce 217 2.93%

Categories Distribution

Health & Beauty stores with 21.2% of all stores (1,273 stores) , followed by Clothing & Accessories (18.7%) and Food & Beverages (8.4%) .

Base: 5,997 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 21.2%

1,273 stores

Clothing & Accessories 18.7%

1,121 stores

Food & Beverages 8.4%

505 stores

Home & Garden 7.4%

441 stores

Sporting Goods & Outdoor Gear 6.1%

367 stores

Jewelry & Watches 3.8%

226 stores

Electronics & Technology 3.6%

215 stores

Furniture & Home Decor 3.4%

206 stores

Tools & Hardware 2.9%

173 stores

Gifts & Special Occasions 2.6%

153 stores

Visual Distribution

Distribution of top 10 Contentsquare store categories (June 2026)
Distribution of categories in Contentsquare e-commerce stores
Category Number of Stores Percentage
Health & Beauty 1273 21.23%
Clothing & Accessories 1121 18.69%
Food & Beverages 505 8.42%
Home & Garden 441 7.35%
Sporting Goods & Outdoor Gear 367 6.12%
Jewelry & Watches 226 3.77%
Electronics & Technology 215 3.59%
Furniture & Home Decor 206 3.44%
Tools & Hardware 173 2.88%
Gifts & Special Occasions 153 2.55%

Payment Providers Distribution

PayPal accounts for 22.1% of displayed detection occurrences (435 occurrences) , followed by MasterCard (12.5%) and Klarna (12.1%) .

Base: 1,967 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 22.1%

435 occurrences

246 occurrences

Klarna 12.1%

238 occurrences

223 occurrences

205 occurrences

187 occurrences

186 occurrences

VISA 5.8%

114 occurrences

70 occurrences

BLIK 3.2%

63 occurrences

Visual Distribution

Distribution of top 10 Contentsquare payment providers (June 2026)
Distribution of payment providers in Contentsquare e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 435 22.11%
MasterCard 246 12.51%
Klarna 238 12.10%
Stripe Connect 223 11.34%
Apple Pay 205 10.42%
American Express 187 9.51%
Google Pay 186 9.46%
VISA 114 5.80%
Bancontact 70 3.56%
BLIK 63 3.20%

Shipping Carriers Distribution

DHL accounts for 22.6% of displayed detection occurrences (265 occurrences) , followed by UPS (16.2%) and DPD (14.0%) .

Base: 1,175 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 22.6%

265 occurrences

UPS 16.2%

190 occurrences

DPD 14.0%

164 occurrences

GLS 10.6%

124 occurrences

FedEx 9.6%

113 occurrences

85 occurrences

USPS 6.6%

78 occurrences

75 occurrences

46 occurrences

35 occurrences

Visual Distribution

Distribution of top 10 Contentsquare shipping carriers (June 2026)
Distribution of shipping carriers in Contentsquare e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 265 22.55%
UPS 190 16.17%
DPD 164 13.96%
GLS 124 10.55%
FedEx 113 9.62%
InPost 85 7.23%
USPS 78 6.64%
Royal Mail 75 6.38%
PostNL 46 3.91%
Correios 35 2.98%

Store Launch Timeline

Over the past 12 months, 1,571 new stores were launched in Contentsquare , with the highest activity in 2026-05 (106 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 6.7%

106 stores launched

2026-04 6.2%

97 stores launched

2026-03 7.9%

124 stores launched

2026-02 7.1%

111 stores launched

2026-01 10.7%

168 stores launched

2025-12 12.7%

199 stores launched

2025-11 11.3%

177 stores launched

2025-10 10.6%

166 stores launched

2025-09 9.8%

154 stores launched

2025-08 7.1%

112 stores launched

2025-07 7.3%

115 stores launched

2025-06 2.7%

42 stores launched

Monthly Trend

Monthly store launches in Contentsquare (June 2026)
Monthly store launches in Contentsquare over the past 12 months
Month Stores Launched Percentage
2026-05 106 6.75%
2026-04 97 6.17%
2026-03 124 7.89%
2026-02 111 7.07%
2026-01 168 10.69%
2025-12 199 12.67%
2025-11 177 11.27%
2025-10 166 10.57%
2025-09 154 9.80%
2025-08 112 7.13%
2025-07 115 7.32%
2025-06 42 2.67%

Active Stores by Launch Year

Currently, 5,948 active stores in Contentsquare are tracked in our database , with the most stores launched in 2026 (613 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 10.3%

613 active stores

2025 24.5%

1,456 active stores

2024 11.3%

671 active stores

2023 6.6%

391 active stores

2022 5.9%

350 active stores

2021 5.2%

312 active stores

2020 5.3%

313 active stores

2019 3.8%

224 active stores

2018 3.6%

215 active stores

2017 3.6%

215 active stores

2016 1.5%

88 active stores

2015 1.5%

92 active stores

2014 1.8%

108 active stores

2013 2.2%

132 active stores

2012 1.2%

72 active stores

Distribution by Launch Year

Active stores in Contentsquare by original launch year (June 2026)
Active stores in Contentsquare by launch year
Launch Year Active Stores Percentage
2026 613 10.31%
2025 1456 24.48%
2024 671 11.28%
2023 391 6.57%
2022 350 5.88%
2021 312 5.25%
2020 313 5.26%
2019 224 3.77%
2018 215 3.61%
2017 215 3.61%
2016 88 1.48%
2015 92 1.55%
2014 108 1.82%
2013 132 2.22%
2012 72 1.21%

Social Media Usage

Instagram accounts for 31.1% of displayed detection occurrences (4,377 occurrences) , followed by Facebook (26.4%) and TikTok (12.7%) .

Base: 14,068 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 31.1%

4,377 occurrences

Facebook 26.4%

3,709 occurrences

TikTok 12.7%

1,786 occurrences

YouTube 11.0%

1,548 occurrences

Pinterest 5.8%

822 occurrences

LinkedIn 5.5%

775 occurrences

Twitter 2.8%

394 occurrences

X 2.7%

385 occurrences

WhatsApp 1.8%

254 occurrences

Reddit 0.1%

18 occurrences

Visual Distribution

Distribution of social media platforms in Contentsquare (June 2026)
Distribution of social media platforms in Contentsquare e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 4377 31.11%
Facebook 3709 26.36%
TikTok 1786 12.70%
YouTube 1548 11.00%
Pinterest 822 5.84%
LinkedIn 775 5.51%
Twitter 394 2.80%
X 385 2.74%
WhatsApp 254 1.81%
Reddit 18 0.13%

Geographic Distribution

United States stores with 19.9% (1,194 active verified stores) , followed by United Kingdom (7.5%) and Germany (7.4%) .

Base: 5,997 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

1,194 active verified stores

448 active verified stores

442 active verified stores

428 active verified stores

245 active verified stores

225 active verified stores

219 active verified stores

India 2.6%

157 active verified stores

150 active verified stores

Spain 2.4%

141 active verified stores

Visual Distribution

Geographic distribution of stores using Contentsquare (June 2026)
Geographic distribution of stores using Contentsquare
Country AI-Verified Store Count Market Share
United States 1194 19.91%
United Kingdom 448 7.47%
Germany 442 7.37%
France 428 7.14%
Netherlands 245 4.09%
Poland 225 3.75%
Australia 219 3.65%
India 157 2.62%
Canada 150 2.50%
Spain 141 2.35%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 7.4k 100.00%
Emails 3.1k 41.96%
Phones 3k 41.16%
Ecommerce platform 7.3k 99.30%
Couriers 1k 14.06%
Payment Providers 1.3k 18.12%
Categories 5.6k 75.81%
Social Media 5.8k 78.93%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Contentsquare e-commerce landscape:

Analyze 6k verified e-commerce stores on Contentsquare - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Contentsquare e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Contentsquare e-commerce intelligence?

We track 6k verified Contentsquare e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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