OpenSSL Technology Adoption in E-commerce

Discover 36.9k e-commerce stores using OpenSSL. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Custom leads with 70.9% of stores with physical delivery (26,004 stores) , followed by WooCommerce (16.0%) and PrestaShop (4.3%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 70.9%

26,004 stores

5,873 stores

1,563 stores

1,034 stores

903 stores

552 stores

299 stores

80 stores

78 stores

62 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in OpenSSL
Platform Stores with Physical Delivery Percentage
Custom 26004 70.93%
WooCommerce 5873 16.02%
PrestaShop 1563 4.26%
OpenCart 1034 2.82%
Magento 903 2.46%
EC-CUBE 552 1.51%
1C-Bitrix 299 0.82%
CS Cart 80 0.22%
osCommerce 78 0.21%
JoomShopping 62 0.17%
Shopware 58 0.16%
Zen Cart 45 0.12%
wBuy 43 0.12%
Botble CMS 34 0.09%
Welcart 33 0.09%

All Stores Distribution

Custom holds 57.3% share of all OpenSSL e-commerce stores (26,004) , with WooCommerce at 28.1% and PrestaShop at 3.9% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 57.3%

26,004 stores

12,750 stores

1,759 stores

1,362 stores

1,224 stores

647 stores

911 stores

88 stores

120 stores

74 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in OpenSSL
Platform Total Stores Percentage
Custom 26004 57.32%
WooCommerce 12750 28.11%
PrestaShop 1759 3.88%
OpenCart 1362 3.00%
Magento 1224 2.70%
EC-CUBE 647 1.43%
1C-Bitrix 911 2.01%
CS Cart 88 0.19%
osCommerce 120 0.26%
JoomShopping 74 0.16%
Shopware 162 0.36%
Zen Cart 79 0.17%
wBuy 48 0.11%
Botble CMS 92 0.20%
Welcart 45 0.10%

Categories Distribution

Health & Beauty leads with 14.2% of all stores (3,453 stores) , followed by Clothing & Accessories (13.2%) and Electronics & Technology (13.1%) .

Top 10 Categories

Health & Beauty 14.2%

3,453 stores

Clothing & Accessories 13.2%

3,218 stores

Electronics & Technology 13.1%

3,203 stores

Food & Beverages 11.2%

2,741 stores

Vehicles & Parts 7.7%

1,867 stores

Home & Garden 6.8%

1,647 stores

Business & Industrial 5.8%

1,419 stores

Furniture & Home Decor 5.6%

1,356 stores

Tools & Hardware 5.0%

1,212 stores

Gifts & Special Occasions 3.9%

945 stores

Visual Distribution

Distribution of top 10 OpenSSL store categories (December 2025)
Distribution of categories in OpenSSL e-commerce stores
Category Number of Stores Percentage
Health & Beauty 3453 14.15%
Clothing & Accessories 3218 13.19%
Electronics & Technology 3203 13.13%
Food & Beverages 2741 11.24%
Vehicles & Parts 1867 7.65%
Home & Garden 1647 6.75%
Business & Industrial 1419 5.82%
Furniture & Home Decor 1356 5.56%
Tools & Hardware 1212 4.97%
Gifts & Special Occasions 945 3.87%
Sporting Goods & Outdoor Gear 846 3.47%
Jewelry & Watches 819 3.36%
Arts & Entertainment 710 2.91%
Books & Media 523 2.14%
Pets & Pet Supplies 436 1.79%

Payment Providers Distribution

PayPal leads with 23.3% among AI-verified physical stores (1,878 stores) , followed by MasterCard (16.0%) and VISA (14.1%) .

Base: 6,609 AI-verified physical stores with detectable payment providers (13.6% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 23.3%

1,878 stores

1,291 stores

VISA 14.1%

1,137 stores

764 stores

650 stores

JCB 6.9%

558 stores

Bolt 4.7%

378 stores

300 stores

250 stores

199 stores

Visual Distribution

Distribution of top 10 OpenSSL payment providers (December 2025)
Distribution of payment providers in OpenSSL e-commerce stores
Payment Provider Store Count Market Share
PayPal 1878 23.31%
MasterCard 1291 16.02%
VISA 1137 14.11%
American Express 764 9.48%
Stripe Connect 650 8.07%
JCB 558 6.92%
Bolt 378 4.69%
Klarna 300 3.72%
Apple Pay 250 3.10%
Google Pay 199 2.47%
Bancontact 159 1.97%
Paddle 150 1.86%
Boleto 147 1.82%
Amazon Pay 111 1.38%
WebMoney 86 1.07%

Shipping Carriers Distribution

UPS leads with 20.3% among AI-verified physical stores (1,237 stores) , followed by DHL (12.6%) and GLS (9.1%) .

Base: 5,973 AI-verified physical stores with detectable shipping carriers (12.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 20.3%

1,237 stores

DHL 12.6%

766 stores

GLS 9.1%

552 stores

FedEx 8.5%

515 stores

DPD 7.1%

429 stores

USPS 7.0%

424 stores

367 stores

215 stores

TNT 3.4%

206 stores

Visual Distribution

Distribution of top 10 OpenSSL shipping carriers (December 2025)
Distribution of shipping carriers in OpenSSL e-commerce stores
Shipping Carrier Store Count Market Share
UPS 1237 20.34%
DHL 766 12.60%
GLS 552 9.08%
Почта России 519 8.53%
FedEx 515 8.47%
DPD 429 7.05%
USPS 424 6.97%
СДЭК 367 6.04%
Hermes 215 3.54%
TNT 206 3.39%
PostNL 200 3.29%
Royal Mail 186 3.06%
Correios 168 2.76%
Russian Post 156 2.57%
Estes 141 2.32%

Store Launch Timeline

Over the past 12 months, 5,384 new stores were launched in OpenSSL , with the highest activity in 2025-11 (423 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 7.9%

423 stores launched

2025-10 10.8%

583 stores launched

2025-09 18.1%

973 stores launched

2025-08 14.4%

776 stores launched

2025-07 9.5%

513 stores launched

2025-06 6.6%

356 stores launched

2025-05 6.3%

338 stores launched

2025-04 5.7%

305 stores launched

2025-03 6.3%

339 stores launched

2025-02 5.7%

309 stores launched

2025-01 6.0%

325 stores launched

2024-12 2.7%

144 stores launched

Monthly Trend

Monthly store launches in OpenSSL (December 2025)
Monthly store launches in OpenSSL over the past 12 months
Month Stores Launched Percentage
2025-11 423 7.86%
2025-10 583 10.83%
2025-09 973 18.07%
2025-08 776 14.41%
2025-07 513 9.53%
2025-06 356 6.61%
2025-05 338 6.28%
2025-04 305 5.66%
2025-03 339 6.30%
2025-02 309 5.74%
2025-01 325 6.04%
2024-12 144 2.67%

Active Stores by Launch Year

Currently, 36,191 active stores in OpenSSL are tracked in our database , with the most stores launched in 2025 (5,240 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 14.5%

5,240 active stores

2024 6.9%

2,485 active stores

2023 6.1%

2,199 active stores

2022 5.8%

2,083 active stores

2021 7.3%

2,644 active stores

2020 7.6%

2,744 active stores

2019 5.0%

1,816 active stores

2018 6.8%

2,467 active stores

2017 4.6%

1,667 active stores

2016 2.9%

1,059 active stores

2015 2.8%

1,001 active stores

2014 3.0%

1,091 active stores

2013 4.3%

1,570 active stores

2012 2.5%

902 active stores

2011 2.4%

868 active stores

Distribution by Launch Year

Active stores in OpenSSL by original launch year (December 2025)
Active stores in OpenSSL by launch year
Launch Year Active Stores Percentage
2025 5240 14.48%
2024 2485 6.87%
2023 2199 6.08%
2022 2083 5.76%
2021 2644 7.31%
2020 2744 7.58%
2019 1816 5.02%
2018 2467 6.82%
2017 1667 4.61%
2016 1059 2.93%
2015 1001 2.77%
2014 1091 3.01%
2013 1570 4.34%
2012 902 2.49%
2011 868 2.40%
2010 878 2.43%
2009 752 2.08%
2008 590 1.63%
2007 576 1.59%
2006 436 1.20%
2005 417 1.15%
2004 503 1.39%
2003 393 1.09%
2002 368 1.02%
2001 448 1.24%
2000 380 1.05%
1999 258 0.71%
1998 174 0.48%
1997 112 0.31%
1996 52 0.14%
1995 18 0.05%

Social Media Usage

Facebook leads with 32.6% among stores with at least one detectable social profile (13,040 stores) , followed by Instagram (25.2%) and YouTube (12.2%) .

Base: 21,849 stores with any detectable social profile (45.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 32.6%

13,040 stores

Instagram 25.2%

10,077 stores

YouTube 12.2%

4,897 stores

Twitter 11.1%

4,457 stores

LinkedIn 6.2%

2,493 stores

WhatsApp 4.7%

1,879 stores

Pinterest 3.3%

1,328 stores

TikTok 2.7%

1,082 stores

X 1.6%

645 stores

Vimeo 0.3%

102 stores

Visual Distribution

Distribution of social media platforms in OpenSSL (December 2025)
Distribution of social media platforms in OpenSSL e-commerce stores
Social Platform Store Count Market Share
Facebook 13040 32.60%
Instagram 10077 25.19%
YouTube 4897 12.24%
Twitter 4457 11.14%
LinkedIn 2493 6.23%
WhatsApp 1879 4.70%
Pinterest 1328 3.32%
TikTok 1082 2.71%
X 645 1.61%
Vimeo 102 0.26%

Geographic Distribution

United States leads with 16.1% (3,485 AI-verified stores) , followed by Russia (10.2%) and South Korea (9.8%) .

Base: 21,584 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

3,485 AI-verified stores

Russia 10.2%

2,205 AI-verified stores

2,114 AI-verified stores

Japan 8.9%

1,924 AI-verified stores

1,275 AI-verified stores

1,131 AI-verified stores

Italy 4.2%

909 AI-verified stores

Spain 4.2%

905 AI-verified stores

900 AI-verified stores

808 AI-verified stores

Visual Distribution

Geographic distribution of stores using OpenSSL (December 2025)
Geographic distribution of stores using OpenSSL
Country AI-Verified Store Count Market Share
United States 3485 16.15%
Russia 2205 10.22%
South Korea 2114 9.79%
Japan 1924 8.91%
Netherlands 1275 5.91%
United Kingdom 1131 5.24%
Italy 909 4.21%
Spain 905 4.19%
Brazil 900 4.17%
Vietnam 808 3.74%
India 720 3.34%
Turkey 708 3.28%
France 670 3.10%
China 628 2.91%
Canada 624 2.89%
Czechia 585 2.71%
Germany 561 2.60%
Taiwan 537 2.49%
Mexico 459 2.13%
Argentina 436 2.02%

Dataset Coverage

Field Rows count Coverage
Website 48.5k 100.00%
Emails 27.8k 57.34%
Phones 13.9k 28.75%
Ecommerce platform 46.1k 95.07%
Couriers 6.0k 12.31%
Payment Providers 6.6k 13.62%
Categories 29.9k 61.55%
Social Media 21.8k 45.04%

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Frequently Asked Questions

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Our database covers over 36.9k OpenSSL physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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