wpCache Technology Adoption in E-commerce

Discover 1.3k e-commerce stores using wpCache. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

WooCommerce leads with 69.9% of stores with physical delivery (922 stores) , followed by Custom (30.0%) and Ecwid (0.1%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

922 stores

Custom 30.0%

396 stores

Ecwid 0.1%

1 stores

0 stores

0 stores

0 stores

BASE 0.0%

0 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in wpCache
Platform Stores with Physical Delivery Percentage
WooCommerce 922 69.90%
Custom 396 30.02%
Ecwid 1 0.08%
Zen Cart, TomatoCart, Bsale, Zozo, T1 Paginas, X-Cart, Xanario, Big Cartel, Avangate 0 0.00%
Magento 0 0.00%
Gumroad 0 0.00%
Welcart 0 0.00%
EasyDigitalDownloads 0 0.00%
BASE 0 0.00%
WooCommerce, EasyDigitalDownloads 0 0.00%
WooCommerce, Sellfy 0 0.00%
WooCommerce, Magento 0 0.00%
Magento, WooCommerce 0 0.00%
Fastspring, FastSpring 0 0.00%
Wake 0 0.00%

All Stores Distribution

WooCommerce holds 81.2% share of all wpCache e-commerce stores (1,808) , with Custom at 17.8% and Ecwid at 0.1% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

1,808 stores

Custom 17.8%

396 stores

Ecwid 0.1%

2 stores

3 stores

1 stores

1 stores

BASE 0.0%

1 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in wpCache
Platform Total Stores Percentage
WooCommerce 1808 81.22%
Custom 396 17.79%
Ecwid 2 0.09%
Zen Cart, TomatoCart, Bsale, Zozo, T1 Paginas, X-Cart, Xanario, Big Cartel, Avangate 1 0.04%
Magento 3 0.13%
Gumroad 1 0.04%
Welcart 1 0.04%
EasyDigitalDownloads 7 0.31%
BASE 1 0.04%
WooCommerce, EasyDigitalDownloads 1 0.04%
WooCommerce, Sellfy 1 0.04%
WooCommerce, Magento 1 0.04%
Magento, WooCommerce 1 0.04%
Fastspring, FastSpring 1 0.04%
Wake 1 0.04%

Categories Distribution

Health & Beauty leads with 15.4% of all stores (151 stores) , followed by Food & Beverages (13.4%) and Clothing & Accessories (12.6%) .

Top 10 Categories

Health & Beauty 15.4%

151 stores

Food & Beverages 13.4%

131 stores

Clothing & Accessories 12.6%

123 stores

Electronics & Technology 8.6%

84 stores

Home & Garden 8.1%

79 stores

Business & Industrial 7.4%

73 stores

Furniture & Home Decor 6.9%

68 stores

Vehicles & Parts 5.5%

54 stores

Arts & Entertainment 5.3%

52 stores

Gifts & Special Occasions 4.2%

41 stores

Visual Distribution

Distribution of top 10 wpCache store categories (December 2025)
Distribution of categories in wpCache e-commerce stores
Category Number of Stores Percentage
Health & Beauty 151 15.41%
Food & Beverages 131 13.37%
Clothing & Accessories 123 12.55%
Electronics & Technology 84 8.57%
Home & Garden 79 8.06%
Business & Industrial 73 7.45%
Furniture & Home Decor 68 6.94%
Vehicles & Parts 54 5.51%
Arts & Entertainment 52 5.31%
Gifts & Special Occasions 41 4.18%
Tools & Hardware 30 3.06%
Jewelry & Watches 28 2.86%
Sporting Goods & Outdoor Gear 27 2.76%
Books & Media 20 2.04%
Pets & Pet Supplies 19 1.94%

Payment Providers Distribution

PayPal leads with 29.2% among AI-verified physical stores (73 stores) , followed by MasterCard (17.2%) and Stripe Connect (10.8%) .

Base: 261 AI-verified physical stores with detectable payment providers (11.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 29.2%

73 stores

43 stores

27 stores

21 stores

VISA 6.8%

17 stores

13 stores

12 stores

9 stores

JCB 3.2%

8 stores

6 stores

Visual Distribution

Distribution of top 10 wpCache payment providers (December 2025)
Distribution of payment providers in wpCache e-commerce stores
Payment Provider Store Count Market Share
PayPal 73 29.20%
MasterCard 43 17.20%
Stripe Connect 27 10.80%
American Express 21 8.40%
VISA 17 6.80%
Klarna 13 5.20%
Apple Pay 12 4.80%
Google Pay 9 3.60%
JCB 8 3.20%
Przelewy24 6 2.40%
PayU 5 2.00%
PayPro 4 1.60%
Bolt 4 1.60%
QIWI 4 1.60%
Mollie 4 1.60%

Shipping Carriers Distribution

UPS leads with 22.2% among AI-verified physical stores (49 stores) , followed by DHL (15.4%) and USPS (10.9%) .

Base: 237 AI-verified physical stores with detectable shipping carriers (10.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 22.2%

49 stores

DHL 15.4%

34 stores

USPS 10.9%

24 stores

FedEx 8.6%

19 stores

DPD 7.2%

16 stores

GLS 6.8%

15 stores

TNT 5.9%

13 stores

Estes 4.1%

9 stores

7 stores

Visual Distribution

Distribution of top 10 wpCache shipping carriers (December 2025)
Distribution of shipping carriers in wpCache e-commerce stores
Shipping Carrier Store Count Market Share
UPS 49 22.17%
DHL 34 15.38%
USPS 24 10.86%
FedEx 19 8.60%
DPD 16 7.24%
GLS 15 6.79%
TNT 13 5.88%
Estes 9 4.07%
Почта России 7 3.17%
Colissimo 7 3.17%
Correos 7 3.17%
InPost 6 2.71%
Royal Mail 5 2.26%
Hermes 5 2.26%
Australia Post 5 2.26%

Store Launch Timeline

Over the past 12 months, 95 new stores were launched in wpCache , with the highest activity in 2025-11 (8 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 8.4%

8 stores launched

2025-10 6.3%

6 stores launched

2025-09 6.3%

6 stores launched

2025-08 5.3%

5 stores launched

2025-07 5.3%

5 stores launched

2025-06 15.8%

15 stores launched

2025-05 25.3%

24 stores launched

2025-04 3.2%

3 stores launched

2025-03 8.4%

8 stores launched

2025-02 5.3%

5 stores launched

2025-01 5.3%

5 stores launched

2024-12 5.3%

5 stores launched

Monthly Trend

Monthly store launches in wpCache (December 2025)
Monthly store launches in wpCache over the past 12 months
Month Stores Launched Percentage
2025-11 8 8.42%
2025-10 6 6.32%
2025-09 6 6.32%
2025-08 5 5.26%
2025-07 5 5.26%
2025-06 15 15.79%
2025-05 24 25.26%
2025-04 3 3.16%
2025-03 8 8.42%
2025-02 5 5.26%
2025-01 5 5.26%
2024-12 5 5.26%

Active Stores by Launch Year

Currently, 1,313 active stores in wpCache are tracked in our database , with the most stores launched in 2025 (90 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 6.9%

90 active stores

2024 8.7%

114 active stores

2023 8.1%

107 active stores

2022 6.6%

87 active stores

2021 7.2%

95 active stores

2020 8.6%

113 active stores

2019 5.6%

73 active stores

2018 7.6%

100 active stores

2017 5.6%

73 active stores

2016 4.0%

52 active stores

2015 3.3%

43 active stores

2014 3.6%

47 active stores

2013 5.6%

74 active stores

2012 2.7%

35 active stores

2011 2.2%

29 active stores

Distribution by Launch Year

Active stores in wpCache by original launch year (December 2025)
Active stores in wpCache by launch year
Launch Year Active Stores Percentage
2025 90 6.85%
2024 114 8.68%
2023 107 8.15%
2022 87 6.63%
2021 95 7.24%
2020 113 8.61%
2019 73 5.56%
2018 100 7.62%
2017 73 5.56%
2016 52 3.96%
2015 43 3.27%
2014 47 3.58%
2013 74 5.64%
2012 35 2.67%
2011 29 2.21%
2010 24 1.83%
2009 29 2.21%
2008 14 1.07%
2007 20 1.52%
2006 15 1.14%
2005 16 1.22%
2004 12 0.91%
2003 13 0.99%
2002 5 0.38%
2001 17 1.29%
2000 5 0.38%
1999 4 0.30%
1998 1 0.08%
1997 5 0.38%
1996 1 0.08%

Social Media Usage

Facebook leads with 32.3% among stores with at least one detectable social profile (631 stores) , followed by Instagram (25.0%) and Twitter (10.8%) .

Base: 1,353 stores with any detectable social profile (60.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 32.3%

631 stores

Instagram 25.0%

488 stores

Twitter 10.8%

210 stores

YouTube 10.7%

208 stores

LinkedIn 6.9%

134 stores

Pinterest 4.7%

91 stores

WhatsApp 3.9%

77 stores

X 2.9%

57 stores

TikTok 2.5%

48 stores

Vimeo 0.4%

8 stores

Visual Distribution

Distribution of social media platforms in wpCache (December 2025)
Distribution of social media platforms in wpCache e-commerce stores
Social Platform Store Count Market Share
Facebook 631 32.33%
Instagram 488 25.00%
Twitter 210 10.76%
YouTube 208 10.66%
LinkedIn 134 6.86%
Pinterest 91 4.66%
WhatsApp 77 3.94%
X 57 2.92%
TikTok 48 2.46%
Vimeo 8 0.41%

Geographic Distribution

United States leads with 18.6% (157 AI-verified stores) , followed by Russia (9.1%) and Spain (7.8%) .

Base: 845 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

157 AI-verified stores

77 AI-verified stores

Spain 7.8%

66 AI-verified stores

61 AI-verified stores

55 AI-verified stores

49 AI-verified stores

38 AI-verified stores

38 AI-verified stores

India 4.0%

34 AI-verified stores

34 AI-verified stores

Visual Distribution

Geographic distribution of stores using wpCache (December 2025)
Geographic distribution of stores using wpCache
Country AI-Verified Store Count Market Share
United States 157 18.58%
Russia 77 9.11%
Spain 66 7.81%
Vietnam 61 7.22%
Netherlands 55 6.51%
United Kingdom 49 5.80%
France 38 4.50%
Greece 38 4.50%
India 34 4.02%
Ukraine 34 4.02%
Italy 29 3.43%
Poland 28 3.31%
Brazil 27 3.20%
Australia 27 3.20%
Iran 27 3.20%
Argentina 24 2.84%
China 21 2.49%
Canada 19 2.25%
Chile 17 2.01%
Germany 17 2.01%

Dataset Coverage

Field Rows count Coverage
Website 2.2k 100.00%
Emails 1.3k 58.47%
Phones 700.0 31.36%
Ecommerce platform 2.2k 99.73%
Couriers 237.0 10.62%
Payment Providers 261.0 11.69%
Categories 1.4k 64.52%
Social Media 1.4k 60.62%

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Frequently Asked Questions

What data is included in the wpCache E-commerce Database?

Our database covers over 1.3k wpCache physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

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