WhatsApp Business Chat Technology Adoption in E-commerce
Discover 973.9k verified e-commerce stores using WhatsApp Business Chat. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 1.5m domains. 973.9k verified as active stores with physical delivery.
· · Next full refresh: March 2026
973.9k verified active stores out of 1.5m detected · 63.9% verification rate
E-commerce Platforms Distribution
WooCommerce leads with 35.2% of stores with physical delivery (330,320 stores) , followed by Custom (23.5%) and Shopify (11.8%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
330,320 stores
220,567 stores
110,943 stores
97,466 stores
39,180 stores
25,545 stores
22,730 stores
21,338 stores
21,210 stores
17,480 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 330320 | 35.18% |
| Custom | 220567 | 23.49% |
| Shopify | 110943 | 11.82% |
| Nuvemshop | 97466 | 10.38% |
| 1C-Bitrix | 39180 | 4.17% |
| PrestaShop | 25545 | 2.72% |
| OpenCart | 22730 | 2.42% |
| Loja Integrada | 21338 | 2.27% |
| Wix eCommerce | 21210 | 2.26% |
| Tray | 17480 | 1.86% |
| Magento | 9785 | 1.04% |
| YouCan | 7372 | 0.79% |
| Dooca | 5873 | 0.63% |
| Jumpseller | 4596 | 0.49% |
| Empretienda | 4557 | 0.49% |
All Stores Distribution
WooCommerce holds 49.4% share of all WhatsApp Business Chat e-commerce stores (714,061) , with Custom at 15.3% and Shopify at 8.4% (February 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
714,061 stores
220,567 stores
121,415 stores
100,783 stores
73,177 stores
28,355 stores
28,199 stores
22,144 stores
81,861 stores
18,395 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 714061 | 49.43% |
| Custom | 220567 | 15.27% |
| Shopify | 121415 | 8.40% |
| Nuvemshop | 100783 | 6.98% |
| 1C-Bitrix | 73177 | 5.07% |
| PrestaShop | 28355 | 1.96% |
| OpenCart | 28199 | 1.95% |
| Loja Integrada | 22144 | 1.53% |
| Wix eCommerce | 81861 | 5.67% |
| Tray | 18395 | 1.27% |
| Magento | 11366 | 0.79% |
| YouCan | 7670 | 0.53% |
| Dooca | 6532 | 0.45% |
| Jumpseller | 5110 | 0.35% |
| Empretienda | 5098 | 0.35% |
Categories Distribution
Clothing & Accessories leads with 21.7% of all stores (177,060 stores) , followed by Health & Beauty (16.8%) and Electronics & Technology (10.2%) .
Base: 816,013 AI-verified stores with physical delivery and detected product categories (83.8% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
177,060 stores
136,872 stores
82,979 stores
66,561 stores
59,828 stores
50,550 stores
48,699 stores
35,705 stores
33,461 stores
33,229 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 177060 | 21.70% |
| Health & Beauty | 136872 | 16.77% |
| Electronics & Technology | 82979 | 10.17% |
| Food & Beverages | 66561 | 8.16% |
| Home & Garden | 59828 | 7.33% |
| Jewelry & Watches | 50550 | 6.19% |
| Furniture & Home Decor | 48699 | 5.97% |
| Vehicles & Parts | 35705 | 4.38% |
| Gifts & Special Occasions | 33461 | 4.10% |
| Tools & Hardware | 33229 | 4.07% |
| Business & Industrial | 30997 | 3.80% |
| Sporting Goods & Outdoor Gear | 21347 | 2.62% |
| Pets & Pet Supplies | 13957 | 1.71% |
| Toys & Games | 12480 | 1.53% |
| Arts & Entertainment | 12288 | 1.51% |
Payment Providers Distribution
PayPal leads with 20.0% among AI-verified physical stores (68,227 stores) , followed by MasterCard (16.3%) and Boleto (12.1%) .
Base: 278,675 AI-verified physical stores with detectable payment providers (18.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
68,227 stores
55,455 stores
41,433 stores
33,203 stores
30,265 stores
27,194 stores
19,041 stores
14,384 stores
13,757 stores
12,570 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 68227 | 20.00% |
| MasterCard | 55455 | 16.26% |
| Boleto | 41433 | 12.15% |
| Mercado Pago | 33203 | 9.73% |
| American Express | 30265 | 8.87% |
| VISA | 27194 | 7.97% |
| Stripe Connect | 19041 | 5.58% |
| Apple Pay | 14384 | 4.22% |
| Klarna | 13757 | 4.03% |
| Google Pay | 12570 | 3.68% |
| JCB | 8959 | 2.63% |
| Bolt | 4355 | 1.28% |
| Hipercard | 4234 | 1.24% |
| WebMoney | 4085 | 1.20% |
| Bancontact | 3982 | 1.17% |
Shipping Carriers Distribution
Correios leads with 21.1% among AI-verified physical stores (54,849 stores) , followed by DHL (12.2%) and СДЭК (12.0%) .
Base: 243,187 AI-verified physical stores with detectable shipping carriers (16.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| Correios | 54849 | 21.12% |
| DHL | 31624 | 12.18% |
| СДЭК | 31213 | 12.02% |
| Почта России | 26239 | 10.10% |
| UPS | 25335 | 9.76% |
| Estes | 19801 | 7.62% |
| FedEx | 13810 | 5.32% |
| DPD | 13615 | 5.24% |
| GLS | 8743 | 3.37% |
| TNT | 8151 | 3.14% |
| Hermes | 6741 | 2.60% |
| Correos | 5579 | 2.15% |
| USPS | 4750 | 1.83% |
| Boxberry | 4675 | 1.80% |
| PostNL | 4573 | 1.76% |
Store Launch Timeline
Over the past 12 months, 239,847 new stores were launched in WhatsApp Business Chat , with the highest activity in 2026-01 (19,352 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
19,352 stores launched
21,385 stores launched
20,520 stores launched
21,252 stores launched
22,746 stores launched
20,907 stores launched
21,705 stores launched
18,224 stores launched
21,268 stores launched
19,315 stores launched
19,657 stores launched
13,516 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-01 | 19352 | 8.07% |
| 2025-12 | 21385 | 8.92% |
| 2025-11 | 20520 | 8.56% |
| 2025-10 | 21252 | 8.86% |
| 2025-09 | 22746 | 9.48% |
| 2025-08 | 20907 | 8.72% |
| 2025-07 | 21705 | 9.05% |
| 2025-06 | 18224 | 7.60% |
| 2025-05 | 21268 | 8.87% |
| 2025-04 | 19315 | 8.05% |
| 2025-03 | 19657 | 8.20% |
| 2025-02 | 13516 | 5.64% |
Active Stores by Launch Year
Currently, 968,255 active stores in WhatsApp Business Chat are tracked in our database , with the most stores launched in 2026 (19,417 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
19,417 active stores
239,489 active stores
130,931 active stores
87,071 active stores
71,312 active stores
71,359 active stores
68,085 active stores
43,892 active stores
39,429 active stores
31,728 active stores
20,571 active stores
15,820 active stores
16,797 active stores
21,544 active stores
12,705 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 19417 | 2.01% |
| 2025 | 239489 | 24.73% |
| 2024 | 130931 | 13.52% |
| 2023 | 87071 | 8.99% |
| 2022 | 71312 | 7.37% |
| 2021 | 71359 | 7.37% |
| 2020 | 68085 | 7.03% |
| 2019 | 43892 | 4.53% |
| 2018 | 39429 | 4.07% |
| 2017 | 31728 | 3.28% |
| 2016 | 20571 | 2.12% |
| 2015 | 15820 | 1.63% |
| 2014 | 16797 | 1.73% |
| 2013 | 21544 | 2.23% |
| 2012 | 12705 | 1.31% |
| 2011 | 12456 | 1.29% |
| 2010 | 10237 | 1.06% |
| 2009 | 10152 | 1.05% |
| 2008 | 7542 | 0.78% |
| 2007 | 6890 | 0.71% |
| 2006 | 4782 | 0.49% |
| 2005 | 3983 | 0.41% |
| 2004 | 4659 | 0.48% |
| 2003 | 3719 | 0.38% |
| 2002 | 3529 | 0.36% |
| 2001 | 3907 | 0.40% |
| 2000 | 2889 | 0.30% |
| 1999 | 1580 | 0.16% |
| 1998 | 1126 | 0.12% |
| 1997 | 470 | 0.05% |
| 1996 | 159 | 0.02% |
| 1995 | 25 | 0.00% |
Geographic Distribution
Brazil leads with 22.6% (162,456 AI-verified stores) , followed by Russia (16.3%) and Iran (8.4%) .
Base: 720,031 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
162,456 AI-verified stores
117,014 AI-verified stores
60,550 AI-verified stores
56,913 AI-verified stores
47,913 AI-verified stores
44,576 AI-verified stores
27,702 AI-verified stores
26,103 AI-verified stores
24,026 AI-verified stores
19,605 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Brazil | 162456 | 22.56% |
| Russia | 117014 | 16.25% |
| Iran | 60550 | 8.41% |
| India | 56913 | 7.90% |
| Argentina | 47913 | 6.65% |
| Turkey | 44576 | 6.19% |
| United States | 27702 | 3.85% |
| Italy | 26103 | 3.63% |
| Spain | 24026 | 3.34% |
| Mexico | 19605 | 2.72% |
| Chile | 17715 | 2.46% |
| Pakistan | 16352 | 2.27% |
| Germany | 14991 | 2.08% |
| Netherlands | 14638 | 2.03% |
| Colombia | 14076 | 1.95% |
| Israel | 13342 | 1.85% |
| United Kingdom | 12753 | 1.77% |
| China | 10178 | 1.41% |
| Indonesia | 9681 | 1.34% |
| United Arab Emirates | 9447 | 1.31% |
Featured Stores
Newest entrants in WhatsApp Business Chat's e-commerce landscape.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Custom
YouCan - Electronics & Technology
Nuvemshop
Custom - Clothing & Accessories
Shopify
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.5m | 100.00% |
| Emails | 924.1k | 60.63% |
| Phones | 421.9k | 27.68% |
| Ecommerce platform | 1.5m | 99.09% |
| Couriers | 243.2k | 15.96% |
| Payment Providers | 278.7k | 18.28% |
| Categories | 889.1k | 58.33% |
| Social Media | 1.3m | 82.47% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Starter Package
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Maximize Your ROI
Use our detailed WhatsApp Business Chat E-commerce Database to:
Gain actionable insights into 973.9k verified e-commerce stores on WhatsApp Business Chat.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at WhatsApp Business Chat online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the WhatsApp Business Chat E-commerce Database?
-
Our database covers over 973.9k verified WhatsApp Business Chat e-commerce stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database monthly, using web crawling, AI classification, and public data analysis. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 29.3% among stores with at least one detectable social profile (642,967 stores) , followed by Facebook (23.6%) and WhatsApp (17.7%) .
Base: 1,256,971 stores with any detectable social profile (82.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
642,967 stores
518,140 stores
388,593 stores
189,064 stores
134,341 stores
91,970 stores
89,755 stores
86,253 stores
47,273 stores
2,848 stores
Visual Distribution