Tapfiliate Technology Adoption in E-commerce

Discover 607 verified e-commerce stores using Tapfiliate. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 1k domains. 607 verified as active stores with physical delivery.

Verified stores
607
active stores with physical delivery
Top country
United States
226 verified stores
Top payment signal
PayPal
69 detection occurrences
Top carrier signal
UPS
44 detection occurrences
Top category
Health & Beauty
188 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

607 verified active stores out of 1k detected · 57.9% verification rate

E-commerce Platforms Distribution

Shopify stores with 42.0% of stores with physical delivery (255 stores) , followed by WooCommerce (15.2%) and Custom (13.0%) .

Base: 607 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 42.0%

255 stores

92 stores

Custom 13.0%

79 stores

45 stores

Zid 6.8%

41 stores

24 stores

18 stores

17 stores

10 stores

7 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Tapfiliate
Platform Stores with Physical Delivery Percentage
Shopify 255 42.01%
WooCommerce 92 15.16%
Custom 79 13.01%
Squarespace Commerce 45 7.41%
Zid 41 6.75%
Magento 24 3.95%
Wix eCommerce 18 2.97%
PrestaShop 17 2.80%
OpenCart 10 1.65%
BigCommerce 7 1.15%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Shopify holds 33.5% share of detected Tapfiliate e-commerce signals (351) , with WooCommerce at 23.2% and Custom at 7.5% (June 2026) .

Base: 1,049 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Shopify 33.5%

351 websites

243 websites

79 websites

171 websites

Zid 4.0%

42 websites

28 websites

43 websites

18 websites

10 websites

10 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Tapfiliate
Platform Websites with Signals Percentage
Shopify 351 33.46%
WooCommerce 243 23.16%
Custom 79 7.53%
Squarespace Commerce 171 16.30%
Zid 42 4.00%
Magento 28 2.67%
Wix eCommerce 43 4.10%
PrestaShop 18 1.72%
OpenCart 10 0.95%
BigCommerce 10 0.95%

Categories Distribution

Health & Beauty stores with 31.0% of all stores (188 stores) , followed by Clothing & Accessories (12.0%) and Sporting Goods & Outdoor Gear (11.4%) .

Base: 607 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 31.0%

188 stores

Clothing & Accessories 12.0%

73 stores

Sporting Goods & Outdoor Gear 11.4%

69 stores

Food & Beverages 6.9%

42 stores

Books & Media 5.1%

31 stores

Electronics & Technology 4.4%

27 stores

Home & Garden 3.1%

19 stores

Toys & Games 3.0%

18 stores

Vehicles & Parts 2.5%

15 stores

Jewelry & Watches 2.3%

14 stores

Visual Distribution

Distribution of top 10 Tapfiliate store categories (June 2026)
Distribution of categories in Tapfiliate e-commerce stores
Category Number of Stores Percentage
Health & Beauty 188 30.97%
Clothing & Accessories 73 12.03%
Sporting Goods & Outdoor Gear 69 11.37%
Food & Beverages 42 6.92%
Books & Media 31 5.11%
Electronics & Technology 27 4.45%
Home & Garden 19 3.13%
Toys & Games 18 2.97%
Vehicles & Parts 15 2.47%
Jewelry & Watches 14 2.31%

Payment Providers Distribution

PayPal accounts for 29.9% of displayed detection occurrences (69 occurrences) , followed by American Express (15.2%) and MasterCard (12.1%) .

Base: 231 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 29.9%

69 occurrences

35 occurrences

28 occurrences

21 occurrences

17 occurrences

15 occurrences

VISA 6.5%

15 occurrences

13 occurrences

9 occurrences

iDEAL 3.9%

9 occurrences

Visual Distribution

Distribution of top 10 Tapfiliate payment providers (June 2026)
Distribution of payment providers in Tapfiliate e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 69 29.87%
American Express 35 15.15%
MasterCard 28 12.12%
Stripe Connect 21 9.09%
Klarna 17 7.36%
Apple Pay 15 6.49%
VISA 15 6.49%
Bancontact 13 5.63%
Google Pay 9 3.90%
iDEAL 9 3.90%

Shipping Carriers Distribution

UPS accounts for 22.6% of displayed detection occurrences (44 occurrences) , followed by DHL (19.0%) and FedEx (17.4%) .

Base: 195 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 22.6%

44 occurrences

DHL 19.0%

37 occurrences

FedEx 17.4%

34 occurrences

USPS 16.4%

32 occurrences

13 occurrences

DPD 5.1%

10 occurrences

GLS 4.1%

8 occurrences

7 occurrences

6 occurrences

4 occurrences

Visual Distribution

Distribution of top 10 Tapfiliate shipping carriers (June 2026)
Distribution of shipping carriers in Tapfiliate e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
UPS 44 22.56%
DHL 37 18.97%
FedEx 34 17.44%
USPS 32 16.41%
Royal Mail 13 6.67%
DPD 10 5.13%
GLS 8 4.10%
PostNL 7 3.59%
Correios 6 3.08%
Canada Post 4 2.05%

Store Launch Timeline

Over the past 12 months, 29 new stores were launched in Tapfiliate , with the highest activity in 2026-05 (2 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 6.9%

2 stores launched

2026-04 10.3%

3 stores launched

2026-03 3.4%

1 stores launched

2026-02 6.9%

2 stores launched

2026-01 20.7%

6 stores launched

2025-12 3.4%

1 stores launched

2025-11 17.2%

5 stores launched

2025-10 3.4%

1 stores launched

2025-09 3.4%

1 stores launched

2025-08 17.2%

5 stores launched

2025-07 6.9%

2 stores launched

Monthly Trend

Monthly store launches in Tapfiliate (June 2026)
Monthly store launches in Tapfiliate over the past 12 months
Month Stores Launched Percentage
2026-05 2 6.90%
2026-04 3 10.34%
2026-03 1 3.45%
2026-02 2 6.90%
2026-01 6 20.69%
2025-12 1 3.45%
2025-11 5 17.24%
2025-10 1 3.45%
2025-09 1 3.45%
2025-08 5 17.24%
2025-07 2 6.90%

Active Stores by Launch Year

Currently, 595 active stores in Tapfiliate are tracked in our database , with the most stores launched in 2026 (14 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.4%

14 active stores

2025 6.2%

37 active stores

2024 7.4%

44 active stores

2023 6.1%

36 active stores

2022 7.7%

46 active stores

2021 6.6%

39 active stores

2020 11.6%

69 active stores

2019 8.2%

49 active stores

2018 7.1%

42 active stores

2017 6.6%

39 active stores

2016 4.4%

26 active stores

2015 3.2%

19 active stores

2014 2.7%

16 active stores

2013 4.2%

25 active stores

2012 1.0%

6 active stores

Distribution by Launch Year

Active stores in Tapfiliate by original launch year (June 2026)
Active stores in Tapfiliate by launch year
Launch Year Active Stores Percentage
2026 14 2.35%
2025 37 6.22%
2024 44 7.39%
2023 36 6.05%
2022 46 7.73%
2021 39 6.55%
2020 69 11.60%
2019 49 8.24%
2018 42 7.06%
2017 39 6.55%
2016 26 4.37%
2015 19 3.19%
2014 16 2.69%
2013 25 4.20%
2012 6 1.01%

Social Media Usage

Instagram accounts for 28.4% of displayed detection occurrences (490 occurrences) , followed by Facebook (26.3%) and Twitter (12.5%) .

Base: 1,723 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 28.4%

490 occurrences

Facebook 26.3%

454 occurrences

Twitter 12.5%

216 occurrences

YouTube 12.4%

214 occurrences

TikTok 8.2%

141 occurrences

Pinterest 4.7%

81 occurrences

LinkedIn 3.3%

56 occurrences

X 2.1%

37 occurrences

Reddit 1.2%

21 occurrences

WhatsApp 0.8%

13 occurrences

Visual Distribution

Distribution of social media platforms in Tapfiliate (June 2026)
Distribution of social media platforms in Tapfiliate e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 490 28.44%
Facebook 454 26.35%
Twitter 216 12.54%
YouTube 214 12.42%
TikTok 141 8.18%
Pinterest 81 4.70%
LinkedIn 56 3.25%
X 37 2.15%
Reddit 21 1.22%
WhatsApp 13 0.75%

Geographic Distribution

United States stores with 37.2% (226 active verified stores) , followed by United Kingdom (12.4%) and Saudi Arabia (6.6%) .

Base: 607 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

226 active verified stores

75 active verified stores

40 active verified stores

26 active verified stores

19 active verified stores

18 active verified stores

18 active verified stores

13 active verified stores

13 active verified stores

13 active verified stores

Visual Distribution

Geographic distribution of stores using Tapfiliate (June 2026)
Geographic distribution of stores using Tapfiliate
Country AI-Verified Store Count Market Share
United States 226 37.23%
United Kingdom 75 12.36%
Saudi Arabia 40 6.59%
Netherlands 26 4.28%
Canada 19 3.13%
Hong Kong 18 2.97%
Germany 18 2.97%
Australia 13 2.14%
Sweden 13 2.14%
Bulgaria 13 2.14%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 1k 100.00%
Emails 455 43.37%
Phones 266 25.36%
Ecommerce platform 1k 98.86%
Couriers 152 14.49%
Payment Providers 216 20.59%
Categories 581 55.39%
Social Media 898 85.61%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Tapfiliate e-commerce landscape:

Analyze 607 verified e-commerce stores on Tapfiliate - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Tapfiliate e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Tapfiliate e-commerce intelligence?

We track 607 verified Tapfiliate e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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