Salesforce Technology Adoption in E-commerce

Discover 5.3k verified e-commerce stores using Salesforce. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 6.3k domains. 5.3k verified as active stores with physical delivery.

Verified stores
5.3k
active stores with physical delivery
Top country
United States
1,131 verified stores
Top payment signal
PayPal
821 stores detected
Top carrier signal
UPS
427 stores detected
Top category
Clothing & Accessories
2,379 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: July 2026

5.3k verified active stores out of 6.3k detected · 83.7% verification rate

E-commerce Platforms Distribution

Salesforce Commerce Cloud stores with 95.0% of stores with physical delivery (5,006 stores) , followed by Custom (1.4%) and Shopify (1.1%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

5,006 stores

76 stores

60 stores

35 stores

32 stores

13 stores

13 stores

7 stores

VTEX 0.1%

7 stores

Salesforce Commerce Cloud, Shopify 0.1%

5 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Salesforce
Platform Stores with Physical Delivery Percentage
Salesforce Commerce Cloud 5006 95.03%
Custom 76 1.44%
Shopify 60 1.14%
Magento 35 0.66%
SAP Commerce Cloud 32 0.61%
WooCommerce 13 0.25%
PrestaShop 13 0.25%
nopCommerce 7 0.13%
VTEX 7 0.13%
Salesforce Commerce Cloud, Shopify 5 0.09%
Show broader dataset (all e-commerce signals)

All Stores Distribution

Salesforce Commerce Cloud holds 94.2% share of all Salesforce e-commerce stores (5,908) , with Custom at 1.2% and Shopify at 1.3% (June 2026) .

Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.

Top 10 Platforms (All Stores)

5,908 stores

76 stores

82 stores

56 stores

50 stores

49 stores

15 stores

7 stores

VTEX 0.1%

7 stores

Salesforce Commerce Cloud, Shopify 0.1%

7 stores

Visual Distribution

Distribution of top 10 platforms by all stores (June 2026)
E-commerce platforms distribution for all stores in Salesforce
Platform Total Stores Percentage
Salesforce Commerce Cloud 5908 94.17%
Custom 76 1.21%
Shopify 82 1.31%
Magento 56 0.89%
SAP Commerce Cloud 50 0.80%
WooCommerce 49 0.78%
PrestaShop 15 0.24%
nopCommerce 7 0.11%
VTEX 7 0.11%
Salesforce Commerce Cloud, Shopify 7 0.11%

Categories Distribution

Clothing & Accessories stores with 48.6% of all stores (2,379 stores) , followed by Health & Beauty (14.6%) and Home & Garden (8.2%) .

Base: 4,899 AI-verified stores with physical delivery and detected product categories (92.9% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 48.6%

2,379 stores

Health & Beauty 14.6%

717 stores

Home & Garden 8.2%

400 stores

Food & Beverages 6.7%

328 stores

Sporting Goods & Outdoor Gear 6.0%

293 stores

Electronics & Technology 3.3%

164 stores

Jewelry & Watches 3.0%

148 stores

Toys & Games 2.0%

97 stores

Baby & Toddler 1.8%

89 stores

Furniture & Home Decor 1.8%

87 stores

Visual Distribution

Distribution of top 10 Salesforce store categories (June 2026)
Distribution of categories in Salesforce e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 2379 48.56%
Health & Beauty 717 14.64%
Home & Garden 400 8.16%
Food & Beverages 328 6.70%
Sporting Goods & Outdoor Gear 293 5.98%
Electronics & Technology 164 3.35%
Jewelry & Watches 148 3.02%
Toys & Games 97 1.98%
Baby & Toddler 89 1.82%
Furniture & Home Decor 87 1.78%

Payment Providers Distribution

PayPal stores with 19.2% among AI-verified physical stores (821 stores) , followed by American Express (14.4%) and MasterCard (13.4%) .

Base: 1,650 AI-verified physical stores with detectable payment providers (26.2% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 19.2%

821 stores

617 stores

575 stores

Klarna 12.3%

528 stores

415 stores

VISA 5.6%

239 stores

213 stores

207 stores

Adyen 4.8%

205 stores

129 stores

Visual Distribution

Distribution of top 10 Salesforce payment providers (June 2026)
Distribution of payment providers in Salesforce e-commerce stores
Payment Provider Store Count Market Share
PayPal 821 19.17%
American Express 617 14.41%
MasterCard 575 13.43%
Klarna 528 12.33%
Apple Pay 415 9.69%
VISA 239 5.58%
Stripe Connect 213 4.97%
Google Pay 207 4.83%
Adyen 205 4.79%
Affirm 129 3.01%

Shipping Carriers Distribution

UPS stores with 25.8% among AI-verified physical stores (427 stores) , followed by DHL (19.2%) and FedEx (16.5%) .

Base: 1,207 AI-verified physical stores with detectable shipping carriers (19.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 25.8%

427 stores

DHL 19.2%

317 stores

FedEx 16.5%

272 stores

USPS 7.9%

131 stores

DPD 7.6%

125 stores

50 stores

47 stores

45 stores

41 stores

39 stores

Visual Distribution

Distribution of top 10 Salesforce shipping carriers (June 2026)
Distribution of shipping carriers in Salesforce e-commerce stores
Shipping Carrier Store Count Market Share
UPS 427 25.85%
DHL 317 19.19%
FedEx 272 16.46%
USPS 131 7.93%
DPD 125 7.57%
Colissimo 50 3.03%
Australia Post 47 2.85%
Royal Mail 45 2.72%
PostNord 41 2.48%
Chronopost 39 2.36%

Store Launch Timeline

Over the past 12 months, 566 new stores were launched in Salesforce , with the highest activity in 2026-05 (43 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 7.6%

43 stores launched

2026-04 2.8%

16 stores launched

2026-03 2.7%

15 stores launched

2026-02 2.3%

13 stores launched

2026-01 4.1%

23 stores launched

2025-12 4.9%

28 stores launched

2025-11 6.2%

35 stores launched

2025-10 4.6%

26 stores launched

2025-09 17.1%

97 stores launched

2025-08 26.0%

147 stores launched

2025-07 13.6%

77 stores launched

2025-06 8.1%

46 stores launched

Monthly Trend

Monthly store launches in Salesforce (June 2026)
Monthly store launches in Salesforce over the past 12 months
Month Stores Launched Percentage
2026-05 43 7.60%
2026-04 16 2.83%
2026-03 15 2.65%
2026-02 13 2.30%
2026-01 23 4.06%
2025-12 28 4.95%
2025-11 35 6.18%
2025-10 26 4.59%
2025-09 97 17.14%
2025-08 147 25.97%
2025-07 77 13.60%
2025-06 46 8.13%

Active Stores by Launch Year

Currently, 5,193 active stores in Salesforce are tracked in our database , with the most stores launched in 2026 (116 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.2%

116 active stores

2025 12.8%

664 active stores

2024 8.2%

426 active stores

2023 4.1%

214 active stores

2022 4.1%

211 active stores

2021 4.6%

239 active stores

2020 4.2%

220 active stores

2019 3.2%

166 active stores

2018 3.9%

202 active stores

2017 6.2%

320 active stores

2016 3.0%

154 active stores

2015 2.4%

124 active stores

2014 2.3%

119 active stores

2013 2.4%

125 active stores

2012 2.2%

115 active stores

Distribution by Launch Year

Active stores in Salesforce by original launch year (June 2026)
Active stores in Salesforce by launch year
Launch Year Active Stores Percentage
2026 116 2.23%
2025 664 12.79%
2024 426 8.20%
2023 214 4.12%
2022 211 4.06%
2021 239 4.60%
2020 220 4.24%
2019 166 3.20%
2018 202 3.89%
2017 320 6.16%
2016 154 2.97%
2015 124 2.39%
2014 119 2.29%
2013 125 2.41%
2012 115 2.21%

Social Media Usage

Instagram stores with 21.3% among stores with at least one detectable social profile (4,519 stores) , followed by Facebook (21.2%) and YouTube (18.0%) .

Base: 5,367 stores with any detectable social profile (85.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 21.3%

4,519 stores

Facebook 21.2%

4,488 stores

YouTube 18.0%

3,811 stores

Twitter 11.6%

2,460 stores

TikTok 9.4%

1,999 stores

Pinterest 8.5%

1,810 stores

LinkedIn 7.5%

1,587 stores

X 1.4%

306 stores

WhatsApp 0.7%

151 stores

Vimeo 0.3%

57 stores

Visual Distribution

Distribution of social media platforms in Salesforce (June 2026)
Distribution of social media platforms in Salesforce e-commerce stores
Social Platform Store Count Market Share
Instagram 4519 21.33%
Facebook 4488 21.18%
YouTube 3811 17.99%
Twitter 2460 11.61%
TikTok 1999 9.43%
Pinterest 1810 8.54%
LinkedIn 1587 7.49%
X 306 1.44%
WhatsApp 151 0.71%
Vimeo 57 0.27%

Geographic Distribution

United States stores with 26.6% (1,131 AI-verified stores) , followed by Indonesia (18.8%) and United Kingdom (7.0%) .

Base: 4,253 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

1,131 AI-verified stores

801 AI-verified stores

296 AI-verified stores

264 AI-verified stores

Italy 6.1%

259 AI-verified stores

201 AI-verified stores

162 AI-verified stores

Spain 3.6%

151 AI-verified stores

141 AI-verified stores

Japan 3.1%

131 AI-verified stores

Visual Distribution

Geographic distribution of stores using Salesforce (June 2026)
Geographic distribution of stores using Salesforce
Country AI-Verified Store Count Market Share
United States 1131 26.59%
Indonesia 801 18.83%
United Kingdom 296 6.96%
France 264 6.21%
Italy 259 6.09%
Germany 201 4.73%
Canada 162 3.81%
Spain 151 3.55%
Australia 141 3.32%
Japan 131 3.08%

Data Coverage

Field Rows count Coverage
Website 6.3k 100.00%
Emails 2.1k 33.58%
Phones 2.5k 40.40%
Ecommerce platform 6.3k 99.84%
Couriers 1.2k 19.15%
Payment Providers 1.7k 26.18%
Categories 5.1k 81.37%
Social Media 5.4k 85.16%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

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  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Monthly data refreshes
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Dedicated analyst support
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Salesforce e-commerce landscape:

Analyze 5.3k verified e-commerce stores on Salesforce - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Salesforce e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Salesforce e-commerce intelligence?

We track 5.3k verified Salesforce e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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