PhotoSwipe Technology Adoption in E-commerce

Discover 766 verified e-commerce stores using PhotoSwipe. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 2.3k domains. 766 verified as active stores with physical delivery.

Verified stores
766
active stores with physical delivery
Top country
Russia
290 verified stores
Top payment signal
VISA
71 detection occurrences
Top carrier signal
СДЭК
90 detection occurrences
Top category
Tools & Hardware
149 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

766 verified active stores out of 2.3k detected · 32.8% verification rate

E-commerce Platforms Distribution

Custom stores with 70.0% of stores with physical delivery (536 stores) , followed by Shopify (12.7%) and WooCommerce (9.4%) .

Base: 766 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 70.0%

536 stores

Shopify 12.7%

97 stores

72 stores

15 stores

15 stores

Active IT Zone Core 1.0%

8 stores

5 stores

5 stores

Tray 0.3%

2 stores

Anifit, Shopify 0.3%

2 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in PhotoSwipe
Platform Stores with Physical Delivery Percentage
Custom 536 69.97%
Shopify 97 12.66%
WooCommerce 72 9.40%
Smartstore 15 1.96%
OpenCart 15 1.96%
Active IT Zone Core 8 1.04%
PrestaShop 5 0.65%
EC-CUBE 5 0.65%
Tray 2 0.26%
Anifit, Shopify 2 0.26%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 23.0% share of detected PhotoSwipe e-commerce signals (536) , with Shopify at 7.2% and WooCommerce at 63.0% (June 2026) .

Base: 2,332 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 23.0%

536 websites

167 websites

1,469 websites

24 websites

15 websites

Active IT Zone Core 0.3%

8 websites

14 websites

6 websites

Tray 0.2%

4 websites

Anifit, Shopify 0.1%

2 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in PhotoSwipe
Platform Websites with Signals Percentage
Custom 536 22.98%
Shopify 167 7.16%
WooCommerce 1469 62.99%
Smartstore 24 1.03%
OpenCart 15 0.64%
Active IT Zone Core 8 0.34%
PrestaShop 14 0.60%
EC-CUBE 6 0.26%
Tray 4 0.17%
Anifit, Shopify 2 0.09%

Categories Distribution

Tools & Hardware stores with 19.5% of all stores (149 stores) , followed by Clothing & Accessories (13.1%) and Home & Garden (9.5%) .

Base: 766 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Tools & Hardware 19.5%

149 stores

Clothing & Accessories 13.1%

100 stores

Home & Garden 9.5%

73 stores

Sporting Goods & Outdoor Gear 8.1%

62 stores

Health & Beauty 5.7%

44 stores

Vehicles & Parts 5.1%

39 stores

Food & Beverages 5.1%

39 stores

Business & Industrial 4.8%

37 stores

Toys & Games 4.4%

34 stores

Furniture & Home Decor 3.8%

29 stores

Visual Distribution

Distribution of top 10 PhotoSwipe store categories (June 2026)
Distribution of categories in PhotoSwipe e-commerce stores
Category Number of Stores Percentage
Tools & Hardware 149 19.45%
Clothing & Accessories 100 13.05%
Home & Garden 73 9.53%
Sporting Goods & Outdoor Gear 62 8.09%
Health & Beauty 44 5.74%
Vehicles & Parts 39 5.09%
Food & Beverages 39 5.09%
Business & Industrial 37 4.83%
Toys & Games 34 4.44%
Furniture & Home Decor 29 3.79%

Payment Providers Distribution

VISA accounts for 29.3% of displayed detection occurrences (71 occurrences) , followed by MasterCard (21.9%) and PayPal (16.9%) .

Base: 242 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

VISA 29.3%

71 occurrences

53 occurrences

PayPal 16.9%

41 occurrences

19 occurrences

JCB 7.4%

18 occurrences

12 occurrences

9 occurrences

9 occurrences

SEPA 2.1%

5 occurrences

5 occurrences

Visual Distribution

Distribution of top 10 PhotoSwipe payment providers (June 2026)
Distribution of payment providers in PhotoSwipe e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
VISA 71 29.34%
MasterCard 53 21.90%
PayPal 41 16.94%
American Express 19 7.85%
JCB 18 7.44%
Klarna 12 4.96%
Stripe Connect 9 3.72%
Apple Pay 9 3.72%
SEPA 5 2.07%
Google Pay 5 2.07%

Shipping Carriers Distribution

СДЭК accounts for 39.1% of displayed detection occurrences (90 occurrences) , followed by Почта России (13.9%) and DHL (7.8%) .

Base: 230 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

90 occurrences

32 occurrences

DHL 7.8%

18 occurrences

DPD 7.8%

18 occurrences

USPS 7.8%

18 occurrences

UPS 7.8%

18 occurrences

FedEx 6.5%

15 occurrences

8 occurrences

GLS 3.5%

8 occurrences

5 occurrences

Visual Distribution

Distribution of top 10 PhotoSwipe shipping carriers (June 2026)
Distribution of shipping carriers in PhotoSwipe e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
СДЭК 90 39.13%
Почта России 32 13.91%
DHL 18 7.83%
DPD 18 7.83%
USPS 18 7.83%
UPS 18 7.83%
FedEx 15 6.52%
Royal Mail 8 3.48%
GLS 8 3.48%
Hermes 5 2.17%

Store Launch Timeline

Over the past 12 months, 55 new stores were launched in PhotoSwipe , with the highest activity in 2026-05 (8 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 14.5%

8 stores launched

2026-04 9.1%

5 stores launched

2026-03 3.6%

2 stores launched

2026-02 9.1%

5 stores launched

2026-01 3.6%

2 stores launched

2025-12 9.1%

5 stores launched

2025-11 1.8%

1 stores launched

2025-10 9.1%

5 stores launched

2025-09 10.9%

6 stores launched

2025-08 7.3%

4 stores launched

2025-07 7.3%

4 stores launched

2025-06 14.5%

8 stores launched

Monthly Trend

Monthly store launches in PhotoSwipe (June 2026)
Monthly store launches in PhotoSwipe over the past 12 months
Month Stores Launched Percentage
2026-05 8 14.55%
2026-04 5 9.09%
2026-03 2 3.64%
2026-02 5 9.09%
2026-01 2 3.64%
2025-12 5 9.09%
2025-11 1 1.82%
2025-10 5 9.09%
2025-09 6 10.91%
2025-08 4 7.27%
2025-07 4 7.27%
2025-06 8 14.55%

Active Stores by Launch Year

Currently, 762 active stores in PhotoSwipe are tracked in our database , with the most stores launched in 2026 (22 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.9%

22 active stores

2025 8.4%

64 active stores

2024 10.2%

78 active stores

2023 7.0%

53 active stores

2022 3.9%

30 active stores

2021 6.2%

47 active stores

2020 7.3%

56 active stores

2019 7.7%

59 active stores

2018 11.0%

84 active stores

2017 5.1%

39 active stores

2016 3.4%

26 active stores

2015 2.4%

18 active stores

2014 2.0%

15 active stores

2013 3.9%

30 active stores

2012 3.0%

23 active stores

Distribution by Launch Year

Active stores in PhotoSwipe by original launch year (June 2026)
Active stores in PhotoSwipe by launch year
Launch Year Active Stores Percentage
2026 22 2.89%
2025 64 8.40%
2024 78 10.24%
2023 53 6.96%
2022 30 3.94%
2021 47 6.17%
2020 56 7.35%
2019 59 7.74%
2018 84 11.02%
2017 39 5.12%
2016 26 3.41%
2015 18 2.36%
2014 15 1.97%
2013 30 3.94%
2012 23 3.02%

Social Media Usage

Instagram accounts for 30.3% of displayed detection occurrences (283 occurrences) , followed by Facebook (27.9%) and YouTube (15.5%) .

Base: 935 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 30.3%

283 occurrences

Facebook 27.9%

261 occurrences

YouTube 15.5%

145 occurrences

Twitter 6.0%

56 occurrences

TikTok 5.5%

51 occurrences

Pinterest 4.7%

44 occurrences

LinkedIn 4.6%

43 occurrences

WhatsApp 4.5%

42 occurrences

X 0.6%

6 occurrences

Telegram 0.4%

4 occurrences

Visual Distribution

Distribution of social media platforms in PhotoSwipe (June 2026)
Distribution of social media platforms in PhotoSwipe e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 283 30.27%
Facebook 261 27.91%
YouTube 145 15.51%
Twitter 56 5.99%
TikTok 51 5.45%
Pinterest 44 4.71%
LinkedIn 43 4.60%
WhatsApp 42 4.49%
X 6 0.64%
Telegram 4 0.43%

Geographic Distribution

Russia stores with 37.9% (290 active verified stores) , followed by United States (19.3%) and United Kingdom (3.3%) .

Base: 766 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

Russia 37.9%

290 active verified stores

148 active verified stores

25 active verified stores

India 3.1%

24 active verified stores

18 active verified stores

16 active verified stores

Italy 1.8%

14 active verified stores

11 active verified stores

11 active verified stores

10 active verified stores

Visual Distribution

Geographic distribution of stores using PhotoSwipe (June 2026)
Geographic distribution of stores using PhotoSwipe
Country AI-Verified Store Count Market Share
Russia 290 37.86%
United States 148 19.32%
United Kingdom 25 3.26%
India 24 3.13%
Australia 18 2.35%
Turkey 16 2.09%
Italy 14 1.83%
Kazakhstan 11 1.44%
Germany 11 1.44%
Czechia 10 1.31%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 2.3k 100.00%
Emails 608 26.07%
Phones 962 41.25%
Ecommerce platform 2.3k 99.31%
Couriers 215 9.22%
Payment Providers 184 7.89%
Categories 724 31.05%
Social Media 498 21.36%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the PhotoSwipe e-commerce landscape:

Analyze 766 verified e-commerce stores on PhotoSwipe - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across PhotoSwipe e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the PhotoSwipe e-commerce intelligence?

We track 766 verified PhotoSwipe e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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