OpenSSL Technology Adoption in E-commerce

Discover 16.5k verified e-commerce stores using OpenSSL. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 25.8k domains. 16.5k verified as active stores with physical delivery.

Verified stores
16.5k
active stores with physical delivery
Top country
United States
1,829 verified stores
Top payment signal
PayPal
1,347 detection occurrences
Top carrier signal
UPS
766 detection occurrences
Top category
Clothing & Accessories
1,772 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

16.5k verified active stores out of 25.8k detected · 63.8% verification rate

E-commerce Platforms Distribution

Custom stores with 50.3% of stores with physical delivery (8,304 stores) , followed by WooCommerce (21.0%) and PrestaShop (6.3%) .

Base: 16,493 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 50.3%

8,304 stores

3,457 stores

1,037 stores

978 stores

669 stores

YoungCart 3.0%

489 stores

478 stores

162 stores

108 stores

93 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in OpenSSL
Platform Stores with Physical Delivery Percentage
Custom 8304 50.35%
WooCommerce 3457 20.96%
PrestaShop 1037 6.29%
OpenCart 978 5.93%
Magento 669 4.06%
YoungCart 489 2.96%
EC-CUBE 478 2.90%
1C-Bitrix 162 0.98%
Shopware 108 0.65%
VirtueMart 93 0.56%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Custom holds 32.1% share of detected OpenSSL e-commerce signals (8,304) , with WooCommerce at 36.9% and PrestaShop at 4.6% (June 2026) .

Base: 25,831 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Custom 32.1%

8,304 websites

9,541 websites

1,189 websites

1,196 websites

794 websites

YoungCart 4.9%

1,276 websites

536 websites

673 websites

117 websites

174 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in OpenSSL
Platform Websites with Signals Percentage
Custom 8304 32.15%
WooCommerce 9541 36.94%
PrestaShop 1189 4.60%
OpenCart 1196 4.63%
Magento 794 3.07%
YoungCart 1276 4.94%
EC-CUBE 536 2.08%
1C-Bitrix 673 2.61%
Shopware 117 0.45%
VirtueMart 174 0.67%

Categories Distribution

Clothing & Accessories stores with 10.7% of all stores (1,772 stores) , followed by Health & Beauty (10.4%) and Food & Beverages (10.1%) .

Base: 16,493 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 10.7%

1,772 stores

Health & Beauty 10.4%

1,723 stores

Food & Beverages 10.1%

1,672 stores

Electronics & Technology 8.5%

1,399 stores

Home & Garden 7.3%

1,208 stores

Sporting Goods & Outdoor Gear 6.4%

1,062 stores

Tools & Hardware 6.2%

1,017 stores

Business & Industrial 5.7%

946 stores

Gifts & Special Occasions 4.0%

665 stores

Toys & Games 3.9%

645 stores

Visual Distribution

Distribution of top 10 OpenSSL store categories (June 2026)
Distribution of categories in OpenSSL e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 1772 10.74%
Health & Beauty 1723 10.45%
Food & Beverages 1672 10.14%
Electronics & Technology 1399 8.48%
Home & Garden 1208 7.32%
Sporting Goods & Outdoor Gear 1062 6.44%
Tools & Hardware 1017 6.17%
Business & Industrial 946 5.74%
Gifts & Special Occasions 665 4.03%
Toys & Games 645 3.91%

Payment Providers Distribution

PayPal accounts for 25.8% of displayed detection occurrences (1,347 occurrences) , followed by MasterCard (18.6%) and VISA (15.6%) .

Base: 5,231 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 25.8%

1,347 occurrences

972 occurrences

VISA 15.6%

814 occurrences

568 occurrences

369 occurrences

JCB 6.3%

330 occurrences

318 occurrences

196 occurrences

Bolt 3.2%

167 occurrences

150 occurrences

Visual Distribution

Distribution of top 10 OpenSSL payment providers (June 2026)
Distribution of payment providers in OpenSSL e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 1347 25.75%
MasterCard 972 18.58%
VISA 814 15.56%
American Express 568 10.86%
Stripe Connect 369 7.05%
JCB 330 6.31%
Klarna 318 6.08%
Apple Pay 196 3.75%
Bolt 167 3.19%
Google Pay 150 2.87%

Shipping Carriers Distribution

UPS accounts for 20.8% of displayed detection occurrences (766 occurrences) , followed by DHL (16.9%) and GLS (11.7%) .

Base: 3,680 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 20.8%

766 occurrences

DHL 16.9%

623 occurrences

GLS 11.7%

432 occurrences

DPD 11.0%

404 occurrences

FedEx 8.6%

318 occurrences

282 occurrences

279 occurrences

USPS 7.6%

278 occurrences

154 occurrences

144 occurrences

Visual Distribution

Distribution of top 10 OpenSSL shipping carriers (June 2026)
Distribution of shipping carriers in OpenSSL e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
UPS 766 20.82%
DHL 623 16.93%
GLS 432 11.74%
DPD 404 10.98%
FedEx 318 8.64%
Почта России 282 7.66%
СДЭК 279 7.58%
USPS 278 7.55%
PostNL 154 4.18%
Correios 144 3.91%

Store Launch Timeline

Over the past 12 months, 1,876 new stores were launched in OpenSSL , with the highest activity in 2026-05 (243 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 13.0%

243 stores launched

2026-04 7.7%

145 stores launched

2026-03 10.7%

201 stores launched

2026-02 6.0%

113 stores launched

2026-01 6.2%

117 stores launched

2025-12 14.2%

267 stores launched

2025-11 7.1%

134 stores launched

2025-10 11.1%

209 stores launched

2025-09 7.9%

149 stores launched

2025-08 7.1%

133 stores launched

2025-07 5.3%

100 stores launched

2025-06 3.5%

65 stores launched

Monthly Trend

Monthly store launches in OpenSSL (June 2026)
Monthly store launches in OpenSSL over the past 12 months
Month Stores Launched Percentage
2026-05 243 12.95%
2026-04 145 7.73%
2026-03 201 10.71%
2026-02 113 6.02%
2026-01 117 6.24%
2025-12 267 14.23%
2025-11 134 7.14%
2025-10 209 11.14%
2025-09 149 7.94%
2025-08 133 7.09%
2025-07 100 5.33%
2025-06 65 3.46%

Active Stores by Launch Year

Currently, 16,290 active stores in OpenSSL are tracked in our database , with the most stores launched in 2026 (833 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 5.1%

833 active stores

2025 10.2%

1,656 active stores

2024 6.7%

1,096 active stores

2023 5.9%

955 active stores

2022 6.1%

1,000 active stores

2021 8.1%

1,313 active stores

2020 8.3%

1,346 active stores

2019 4.7%

766 active stores

2018 6.0%

970 active stores

2017 4.5%

737 active stores

2016 2.9%

478 active stores

2015 2.8%

454 active stores

2014 2.5%

409 active stores

2013 3.6%

582 active stores

2012 2.4%

386 active stores

Distribution by Launch Year

Active stores in OpenSSL by original launch year (June 2026)
Active stores in OpenSSL by launch year
Launch Year Active Stores Percentage
2026 833 5.11%
2025 1656 10.17%
2024 1096 6.73%
2023 955 5.86%
2022 1000 6.14%
2021 1313 8.06%
2020 1346 8.26%
2019 766 4.70%
2018 970 5.95%
2017 737 4.52%
2016 478 2.93%
2015 454 2.79%
2014 409 2.51%
2013 582 3.57%
2012 386 2.37%

Social Media Usage

Facebook accounts for 33.7% of displayed detection occurrences (6,810 occurrences) , followed by Instagram (26.9%) and YouTube (11.8%) .

Base: 20,236 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 33.7%

6,810 occurrences

Instagram 26.9%

5,434 occurrences

YouTube 11.8%

2,396 occurrences

Twitter 9.9%

1,997 occurrences

LinkedIn 5.5%

1,112 occurrences

WhatsApp 4.0%

815 occurrences

Pinterest 3.5%

699 occurrences

TikTok 2.9%

594 occurrences

X 1.7%

339 occurrences

Vimeo 0.2%

40 occurrences

Visual Distribution

Distribution of social media platforms in OpenSSL (June 2026)
Distribution of social media platforms in OpenSSL e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Facebook 6810 33.65%
Instagram 5434 26.85%
YouTube 2396 11.84%
Twitter 1997 9.87%
LinkedIn 1112 5.50%
WhatsApp 815 4.03%
Pinterest 699 3.45%
TikTok 594 2.94%
X 339 1.68%
Vimeo 40 0.20%

Geographic Distribution

United States stores with 11.1% (1,829 active verified stores) , followed by South Korea (7.3%) and Russia (7.2%) .

Base: 16,493 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

1,829 active verified stores

1,199 active verified stores

1,188 active verified stores

Japan 6.5%

1,065 active verified stores

753 active verified stores

653 active verified stores

Italy 3.3%

537 active verified stores

522 active verified stores

488 active verified stores

476 active verified stores

Visual Distribution

Geographic distribution of stores using OpenSSL (June 2026)
Geographic distribution of stores using OpenSSL
Country AI-Verified Store Count Market Share
United States 1829 11.09%
South Korea 1199 7.27%
Russia 1188 7.20%
Japan 1065 6.46%
Netherlands 753 4.57%
Germany 653 3.96%
Italy 537 3.26%
Czechia 522 3.16%
United Kingdom 488 2.96%
Brazil 476 2.89%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 25.8k 100.00%
Emails 15.6k 60.22%
Phones 12k 46.29%
Ecommerce platform 25.3k 98.01%
Couriers 4.2k 16.18%
Payment Providers 4.6k 17.93%
Categories 15.4k 59.63%
Social Media 13.5k 52.08%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the OpenSSL e-commerce landscape:

Analyze 16.5k verified e-commerce stores on OpenSSL - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across OpenSSL e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the OpenSSL e-commerce intelligence?

We track 16.5k verified OpenSSL e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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