OpenLayers Technology Adoption in E-commerce
Discover 818 verified e-commerce stores using OpenLayers. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 1.7k domains. 818 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
818 verified active stores out of 1.7k detected · 48.5% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 74.8% of stores with physical delivery (612 stores) , followed by Custom (23.6%) and PrestaShop (0.6%) .
Base: 818 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
612 stores
193 stores
5 stores
1 stores
1 stores
1 stores
1 stores
1 stores
1 stores
1 stores
Visual Distribution
612 stores
193 stores
5 stores
1 stores
1 stores
1 stores
1 stores
1 stores
1 stores
1 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 612 | 74.82% |
| Custom | 193 | 23.59% |
| PrestaShop | 5 | 0.61% |
| osCommerce | 1 | 0.12% |
| Shopify | 1 | 0.12% |
| Ubercart | 1 | 0.12% |
| Shopware | 1 | 0.12% |
| 1C-Bitrix | 1 | 0.12% |
| GrandNode | 1 | 0.12% |
| OpenCart | 1 | 0.12% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 85.1% share of detected OpenLayers e-commerce signals (1,437) , with Custom at 11.4% and PrestaShop at 0.4% (June 2026) .
Base: 1,688 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
1,437 websites
193 websites
7 websites
1 websites
2 websites
1 websites
1 websites
3 websites
1 websites
1 websites
Visual Distribution
1,437 websites
193 websites
7 websites
1 websites
2 websites
1 websites
1 websites
3 websites
1 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 1437 | 85.13% |
| Custom | 193 | 11.43% |
| PrestaShop | 7 | 0.41% |
| osCommerce | 1 | 0.06% |
| Shopify | 2 | 0.12% |
| Ubercart | 1 | 0.06% |
| Shopware | 1 | 0.06% |
| 1C-Bitrix | 3 | 0.18% |
| GrandNode | 1 | 0.06% |
| OpenCart | 1 | 0.06% |
Categories Distribution
Food & Beverages stores with 26.3% of all stores (215 stores) , followed by Clothing & Accessories (11.4%) and Health & Beauty (10.9%) .
Base: 818 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
215 stores
93 stores
89 stores
53 stores
43 stores
33 stores
33 stores
33 stores
26 stores
24 stores
Visual Distribution
215 stores
93 stores
89 stores
53 stores
43 stores
33 stores
33 stores
33 stores
26 stores
24 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Food & Beverages | 215 | 26.28% |
| Clothing & Accessories | 93 | 11.37% |
| Health & Beauty | 89 | 10.88% |
| Home & Garden | 53 | 6.48% |
| Sporting Goods & Outdoor Gear | 43 | 5.26% |
| Business & Industrial | 33 | 4.03% |
| Electronics & Technology | 33 | 4.03% |
| Tools & Hardware | 33 | 4.03% |
| Vehicles & Parts | 26 | 3.18% |
| Arts & Entertainment | 24 | 2.93% |
Payment Providers Distribution
PayPal accounts for 37.3% of displayed detection occurrences (103 occurrences) , followed by MasterCard (15.6%) and Stripe Connect (13.4%) .
Base: 276 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
103 occurrences
43 occurrences
37 occurrences
24 occurrences
18 occurrences
16 occurrences
12 occurrences
11 occurrences
7 occurrences
5 occurrences
Visual Distribution
103 occurrences
43 occurrences
37 occurrences
24 occurrences
18 occurrences
16 occurrences
12 occurrences
11 occurrences
7 occurrences
5 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 103 | 37.32% |
| MasterCard | 43 | 15.58% |
| Stripe Connect | 37 | 13.41% |
| VISA | 24 | 8.70% |
| SEPA | 18 | 6.52% |
| Klarna | 16 | 5.80% |
| American Express | 12 | 4.35% |
| Bolt | 11 | 3.99% |
| Apple Pay | 7 | 2.54% |
| Google Pay | 5 | 1.81% |
Shipping Carriers Distribution
DHL accounts for 18.4% of displayed detection occurrences (29 occurrences) , followed by Speedy (17.1%) and UPS (17.1%) .
Base: 158 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
29 occurrences
27 occurrences
27 occurrences
26 occurrences
12 occurrences
12 occurrences
7 occurrences
7 occurrences
6 occurrences
5 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 29 | 18.35% |
| Speedy | 27 | 17.09% |
| UPS | 27 | 17.09% |
| DPD | 26 | 16.46% |
| Hermes | 12 | 7.59% |
| GLS | 12 | 7.59% |
| La Poste | 7 | 4.43% |
| BRT | 7 | 4.43% |
| Correos | 6 | 3.80% |
| TNT | 5 | 3.16% |
Store Launch Timeline
Over the past 12 months, 94 new stores were launched in OpenLayers , with the highest activity in 2026-05 (8 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
8 stores launched
6 stores launched
6 stores launched
4 stores launched
8 stores launched
10 stores launched
11 stores launched
15 stores launched
6 stores launched
5 stores launched
8 stores launched
7 stores launched
Monthly Trend
8.5% of last 12 months
6.4% of last 12 months
6.4% of last 12 months
4.3% of last 12 months
8.5% of last 12 months
10.6% of last 12 months
11.7% of last 12 months
16.0% of last 12 months
6.4% of last 12 months
5.3% of last 12 months
8.5% of last 12 months
7.4% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 8 | 8.51% |
| 2026-04 | 6 | 6.38% |
| 2026-03 | 6 | 6.38% |
| 2026-02 | 4 | 4.26% |
| 2026-01 | 8 | 8.51% |
| 2025-12 | 10 | 10.64% |
| 2025-11 | 11 | 11.70% |
| 2025-10 | 15 | 15.96% |
| 2025-09 | 6 | 6.38% |
| 2025-08 | 5 | 5.32% |
| 2025-07 | 8 | 8.51% |
| 2025-06 | 7 | 7.45% |
Active Stores by Launch Year
Currently, 816 active stores in OpenLayers are tracked in our database , with the most stores launched in 2026 (33 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
33 active stores
100 active stores
77 active stores
68 active stores
53 active stores
69 active stores
102 active stores
62 active stores
45 active stores
27 active stores
25 active stores
16 active stores
21 active stores
21 active stores
13 active stores
Distribution by Launch Year
4.0% of tracked active stores
12.3% of tracked active stores
9.4% of tracked active stores
8.3% of tracked active stores
6.5% of tracked active stores
8.5% of tracked active stores
12.5% of tracked active stores
7.6% of tracked active stores
5.5% of tracked active stores
3.3% of tracked active stores
3.1% of tracked active stores
2.0% of tracked active stores
2.6% of tracked active stores
2.6% of tracked active stores
1.6% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 33 | 4.04% |
| 2025 | 100 | 12.25% |
| 2024 | 77 | 9.44% |
| 2023 | 68 | 8.33% |
| 2022 | 53 | 6.50% |
| 2021 | 69 | 8.46% |
| 2020 | 102 | 12.50% |
| 2019 | 62 | 7.60% |
| 2018 | 45 | 5.51% |
| 2017 | 27 | 3.31% |
| 2016 | 25 | 3.06% |
| 2015 | 16 | 1.96% |
| 2014 | 21 | 2.57% |
| 2013 | 21 | 2.57% |
| 2012 | 13 | 1.59% |
Geographic Distribution
Bulgaria stores with 41.1% (336 active verified stores) , followed by Germany (17.1%) and Italy (7.3%) .
Base: 818 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
336 active verified stores
140 active verified stores
60 active verified stores
44 active verified stores
37 active verified stores
16 active verified stores
15 active verified stores
13 active verified stores
12 active verified stores
9 active verified stores
Visual Distribution
336 active verified stores
140 active verified stores
60 active verified stores
44 active verified stores
37 active verified stores
16 active verified stores
15 active verified stores
13 active verified stores
12 active verified stores
9 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Bulgaria | 336 | 41.08% |
| Germany | 140 | 17.11% |
| Italy | 60 | 7.33% |
| Iran | 44 | 5.38% |
| France | 37 | 4.52% |
| United States | 16 | 1.96% |
| United Kingdom | 15 | 1.83% |
| Spain | 13 | 1.59% |
| Poland | 12 | 1.47% |
| Romania | 9 | 1.10% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Furniture & Home Decor
Custom - Sporting Goods & Outdoor Gear
Shopify - Sporting Goods & Outdoor Gear
Custom - Food & Beverages
Custom - Sporting Goods & Outdoor Gear
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Health & Beauty
WooCommerce - Toys & Games
WooCommerce - Health & Beauty
WooCommerce - Health & Beauty
WooCommerce - Office Supplies
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.7k | 100.00% |
| Emails | 1.2k | 69.43% |
| Phones | 960 | 56.87% |
| Ecommerce platform | 1.7k | 99.41% |
| Couriers | 180 | 10.66% |
| Payment Providers | 246 | 14.57% |
| Categories | 779 | 46.15% |
| Social Media | 1.1k | 67.12% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the OpenLayers e-commerce landscape:
Analyze 818 verified e-commerce stores on OpenLayers - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across OpenLayers e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the OpenLayers e-commerce intelligence?
-
We track 818 verified OpenLayers e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 34.8% of displayed detection occurrences (538 occurrences) , followed by Instagram (29.6%) and YouTube (9.1%) .
Base: 1,544 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
538 occurrences
457 occurrences
140 occurrences
98 occurrences
86 occurrences
67 occurrences
63 occurrences
53 occurrences
36 occurrences
6 occurrences
Visual Distribution
538 occurrences
457 occurrences
140 occurrences
98 occurrences
86 occurrences
67 occurrences
63 occurrences
53 occurrences
36 occurrences
6 occurrences