OpenLayers Technology Adoption in E-commerce

Discover 1.2k e-commerce stores using OpenLayers. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: February 2026

E-commerce Platforms Distribution

WooCommerce leads with 82.7% of stores with physical delivery (954 stores) , followed by Custom (14.6%) and PrestaShop (0.8%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

954 stores

Custom 14.6%

169 stores

9 stores

7 stores

2 stores

2 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (January 2026)
E-commerce platforms distribution for stores with physical delivery in OpenLayers
Platform Stores with Physical Delivery Percentage
WooCommerce 954 82.67%
Custom 169 14.64%
PrestaShop 9 0.78%
OpenCart 7 0.61%
Shopify 2 0.17%
WooCommerce, EasyDigitalDownloads 2 0.17%
Shopware 2 0.17%
OXID eShop Community Edition 2 0.17%
BigCommerce 1 0.09%
osCommerce 1 0.09%
Modified eCommerce 1 0.09%
Ubercart 1 0.09%
Magento 1 0.09%
1C-Bitrix 1 0.09%
GrandNode 1 0.09%

All Stores Distribution

WooCommerce holds 90.4% share of all OpenLayers e-commerce stores (2,131) , with Custom at 7.2% and PrestaShop at 0.4% (January 2026) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

2,131 stores

169 stores

10 stores

7 stores

2 stores

2 stores

1 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by all stores (January 2026)
E-commerce platforms distribution for all stores in OpenLayers
Platform Total Stores Percentage
WooCommerce 2131 90.45%
Custom 169 7.17%
PrestaShop 10 0.42%
OpenCart 7 0.30%
Shopify 2 0.08%
WooCommerce, EasyDigitalDownloads 6 0.25%
Shopware 2 0.08%
OXID eShop Community Edition 2 0.08%
BigCommerce 1 0.04%
osCommerce 1 0.04%
Modified eCommerce 1 0.04%
Ubercart 1 0.04%
Magento 16 0.68%
1C-Bitrix 6 0.25%
GrandNode 1 0.04%

Categories Distribution

Food & Beverages leads with 23.9% of all stores (215 stores) , followed by Health & Beauty (16.4%) and Clothing & Accessories (12.2%) .

Top 10 Categories

Food & Beverages 23.9%

215 stores

Health & Beauty 16.4%

148 stores

Clothing & Accessories 12.2%

110 stores

Electronics & Technology 8.0%

72 stores

Furniture & Home Decor 5.7%

51 stores

Vehicles & Parts 5.7%

51 stores

Home & Garden 4.7%

42 stores

Business & Industrial 4.1%

37 stores

Tools & Hardware 3.7%

33 stores

Sporting Goods & Outdoor Gear 3.6%

32 stores

Visual Distribution

Distribution of top 10 OpenLayers store categories (January 2026)
Distribution of categories in OpenLayers e-commerce stores
Category Number of Stores Percentage
Food & Beverages 215 23.89%
Health & Beauty 148 16.44%
Clothing & Accessories 110 12.22%
Electronics & Technology 72 8.00%
Furniture & Home Decor 51 5.67%
Vehicles & Parts 51 5.67%
Home & Garden 42 4.67%
Business & Industrial 37 4.11%
Tools & Hardware 33 3.67%
Sporting Goods & Outdoor Gear 32 3.56%
Gifts & Special Occasions 26 2.89%
Jewelry & Watches 25 2.78%
Books & Media 21 2.33%
Pets & Pet Supplies 19 2.11%
Baby & Toddler 18 2.00%

Payment Providers Distribution

PayPal leads with 25.5% among AI-verified physical stores (170 stores) , followed by MasterCard (14.8%) and Klarna (10.0%) .

Base: 478 AI-verified physical stores with detectable payment providers (19.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 25.5%

170 stores

99 stores

Klarna 10.0%

67 stores

54 stores

49 stores

46 stores

BLIK 6.4%

43 stores

PayPo 6.1%

41 stores

VISA 3.9%

26 stores

SEPA 3.0%

20 stores

Visual Distribution

Distribution of top 10 OpenLayers payment providers (January 2026)
Distribution of payment providers in OpenLayers e-commerce stores
Payment Provider Store Count Market Share
PayPal 170 25.49%
MasterCard 99 14.84%
Klarna 67 10.04%
Apple Pay 54 8.10%
Google Pay 49 7.35%
Stripe Connect 46 6.90%
BLIK 43 6.45%
PayPo 41 6.15%
VISA 26 3.90%
SEPA 20 3.00%
American Express 19 2.85%
iDEAL 9 1.35%
Paddle 9 1.35%
Bancontact 8 1.20%
Bolt 7 1.05%

Shipping Carriers Distribution

DPD leads with 16.9% among AI-verified physical stores (57 stores) , followed by InPost (13.4%) and DHL (13.1%) .

Base: 320 AI-verified physical stores with detectable shipping carriers (13.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DPD 16.9%

57 stores

InPost 13.4%

45 stores

DHL 13.1%

44 stores

41 stores

Zabka 11.9%

40 stores

UPS 9.2%

31 stores

30 stores

14 stores

GLS 3.0%

10 stores

TNT 1.5%

5 stores

Visual Distribution

Distribution of top 10 OpenLayers shipping carriers (January 2026)
Distribution of shipping carriers in OpenLayers e-commerce stores
Shipping Carrier Store Count Market Share
DPD 57 16.91%
InPost 45 13.35%
DHL 44 13.06%
PostNord 41 12.17%
Zabka 40 11.87%
UPS 31 9.20%
Speedy 30 8.90%
Hermes 14 4.15%
GLS 10 2.97%
TNT 5 1.48%
BRT 4 1.19%
Correos 4 1.19%
FedEx 4 1.19%
Osterreichische Post 4 1.19%
Colissimo 4 1.19%

Store Launch Timeline

Over the past 12 months, 127 new stores were launched in OpenLayers , with the highest activity in 2025-12 (11 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-12 8.7%

11 stores launched

2025-11 9.4%

12 stores launched

2025-10 10.2%

13 stores launched

2025-09 4.7%

6 stores launched

2025-08 7.9%

10 stores launched

2025-07 7.9%

10 stores launched

2025-06 9.4%

12 stores launched

2025-05 7.9%

10 stores launched

2025-04 10.2%

13 stores launched

2025-03 11.8%

15 stores launched

2025-02 7.1%

9 stores launched

2025-01 4.7%

6 stores launched

Monthly Trend

Monthly store launches in OpenLayers (January 2026)
Monthly store launches in OpenLayers over the past 12 months
Month Stores Launched Percentage
2025-12 11 8.66%
2025-11 12 9.45%
2025-10 13 10.24%
2025-09 6 4.72%
2025-08 10 7.87%
2025-07 10 7.87%
2025-06 12 9.45%
2025-05 10 7.87%
2025-04 13 10.24%
2025-03 15 11.81%
2025-02 9 7.09%
2025-01 6 4.72%

Active Stores by Launch Year

Currently, 1,152 active stores in OpenLayers are tracked in our database , with the most stores launched in 2025 (132 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 11.5%

132 active stores

2024 8.3%

96 active stores

2023 8.9%

102 active stores

2022 8.9%

102 active stores

2021 9.5%

109 active stores

2020 11.6%

134 active stores

2019 7.0%

81 active stores

2018 6.3%

73 active stores

2017 4.1%

47 active stores

2016 3.4%

39 active stores

2015 2.4%

28 active stores

2014 2.6%

30 active stores

2013 3.0%

34 active stores

2012 1.6%

19 active stores

2011 2.0%

23 active stores

Distribution by Launch Year

Active stores in OpenLayers by original launch year (January 2026)
Active stores in OpenLayers by launch year
Launch Year Active Stores Percentage
2025 132 11.46%
2024 96 8.33%
2023 102 8.85%
2022 102 8.85%
2021 109 9.46%
2020 134 11.63%
2019 81 7.03%
2018 73 6.34%
2017 47 4.08%
2016 39 3.39%
2015 28 2.43%
2014 30 2.60%
2013 34 2.95%
2012 19 1.65%
2011 23 2.00%
2010 18 1.56%
2009 13 1.13%
2008 16 1.39%
2007 5 0.43%
2006 4 0.35%
2005 3 0.26%
2004 7 0.61%
2003 6 0.52%
2002 7 0.61%
2001 13 1.13%
2000 3 0.26%
1999 7 0.61%
1998 1 0.09%

Social Media Usage

Facebook leads with 31.8% among stores with at least one detectable social profile (685 stores) , followed by Instagram (29.9%) and YouTube (8.4%) .

Base: 1,639 stores with any detectable social profile (66.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 31.8%

685 stores

Instagram 29.9%

644 stores

YouTube 8.4%

180 stores

LinkedIn 7.3%

157 stores

Twitter 5.8%

125 stores

Pinterest 5.0%

107 stores

TikTok 4.1%

89 stores

WhatsApp 4.0%

86 stores

X 3.4%

74 stores

Vimeo 0.2%

5 stores

Visual Distribution

Distribution of social media platforms in OpenLayers (January 2026)
Distribution of social media platforms in OpenLayers e-commerce stores
Social Platform Store Count Market Share
Facebook 685 31.83%
Instagram 644 29.93%
YouTube 180 8.36%
LinkedIn 157 7.30%
Twitter 125 5.81%
Pinterest 107 4.97%
TikTok 89 4.14%
WhatsApp 86 4.00%
X 74 3.44%
Vimeo 5 0.23%

Geographic Distribution

Bulgaria leads with 36.2% (360 AI-verified stores) , followed by Iran (18.5%) and Germany (15.3%) .

Base: 995 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

360 AI-verified stores

Iran 18.5%

184 AI-verified stores

Germany 15.3%

152 AI-verified stores

Italy 7.4%

74 AI-verified stores

44 AI-verified stores

Spain 2.3%

23 AI-verified stores

21 AI-verified stores

19 AI-verified stores

18 AI-verified stores

14 AI-verified stores

Visual Distribution

Geographic distribution of stores using OpenLayers (January 2026)
Geographic distribution of stores using OpenLayers
Country AI-Verified Store Count Market Share
Bulgaria 360 36.18%
Iran 184 18.49%
Germany 152 15.28%
Italy 74 7.44%
France 44 4.42%
Spain 23 2.31%
Poland 21 2.11%
United States 19 1.91%
Austria 18 1.81%
United Kingdom 14 1.41%
Greece 12 1.21%
Romania 11 1.11%
Ukraine 11 1.11%
Netherlands 9 0.90%
Belgium 8 0.80%
Czechia 8 0.80%
Croatia 8 0.80%
Denmark 7 0.70%
Nigeria 6 0.60%
China 6 0.60%

Dataset Coverage

Field Rows count Coverage
Website 2.5k 100.00%
Emails 1.8k 71.50%
Phones 866.0 35.16%
Ecommerce platform 2.4k 96.43%
Couriers 320.0 12.99%
Payment Providers 478.0 19.41%
Categories 1.5k 61.75%
Social Media 1.6k 66.54%

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Frequently Asked Questions

What data is included in the OpenLayers E-commerce Database?

Our database covers over 1.2k OpenLayers physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.

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