Mautic Technology Adoption in E-commerce

Discover 566.0 verified e-commerce stores using Mautic. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 1.1k domains. 566.0 verified as active stores with physical delivery.

· · Next full refresh: April 2026

566.0 verified active stores out of 1.1k detected · 50.0% verification rate

E-commerce Platforms Distribution

WooCommerce leads with 38.2% of stores with physical delivery (216 stores) , followed by Custom (27.9%) and Shopify (19.4%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

216 stores

Custom 27.9%

158 stores

Shopify 19.4%

110 stores

33 stores

21 stores

15 stores

4 stores

3 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Mautic
Platform Stores with Physical Delivery Percentage
WooCommerce 216 38.16%
Custom 158 27.92%
Shopify 110 19.43%
Squarespace Commerce 33 5.83%
PrestaShop 21 3.71%
Magento 15 2.65%
Drupal Commerce 4 0.71%
Shopware 3 0.53%
Drupal Commerce, WooCommerce 1 0.18%
SAP Commerce Cloud 1 0.18%
JoomShopping 1 0.18%
Ikas 1 0.18%
Modified eCommerce 1 0.18%
BigCommerce 1 0.18%
Ecwid 0 0.00%

Categories Distribution

Health & Beauty leads with 19.2% of all stores (88 stores) , followed by Clothing & Accessories (18.5%) and Vehicles & Parts (13.3%) .

Base: 459 AI-verified stores with physical delivery and detected product categories (81.1% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 19.2%

88 stores

Clothing & Accessories 18.5%

85 stores

Vehicles & Parts 13.3%

61 stores

Food & Beverages 10.7%

49 stores

Electronics & Technology 8.1%

37 stores

Home & Garden 7.0%

32 stores

Gifts & Special Occasions 3.7%

17 stores

Jewelry & Watches 3.5%

16 stores

Sporting Goods & Outdoor Gear 2.8%

13 stores

Furniture & Home Decor 2.6%

12 stores

Visual Distribution

Distribution of top 10 Mautic store categories (March 2026)
Distribution of categories in Mautic e-commerce stores
Category Number of Stores Percentage
Health & Beauty 88 19.17%
Clothing & Accessories 85 18.52%
Vehicles & Parts 61 13.29%
Food & Beverages 49 10.68%
Electronics & Technology 37 8.06%
Home & Garden 32 6.97%
Gifts & Special Occasions 17 3.70%
Jewelry & Watches 16 3.49%
Sporting Goods & Outdoor Gear 13 2.83%
Furniture & Home Decor 12 2.61%
Tools & Hardware 12 2.61%
Business & Industrial 12 2.61%
Arts & Entertainment 11 2.40%
Baby & Toddler 7 1.53%
Pets & Pet Supplies 7 1.53%

Payment Providers Distribution

PayPal leads with 26.1% among AI-verified physical stores (123 stores) , followed by Stripe Connect (17.2%) and American Express (14.2%) .

Base: 253 AI-verified physical stores with detectable payment providers (22.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 26.1%

123 stores

81 stores

67 stores

Klarna 14.0%

66 stores

SEPA 9.7%

46 stores

30 stores

16 stores

13 stores

6 stores

4 stores

Visual Distribution

Distribution of top 10 Mautic payment providers (March 2026)
Distribution of payment providers in Mautic e-commerce stores
Payment Provider Store Count Market Share
PayPal 123 26.06%
Stripe Connect 81 17.16%
American Express 67 14.19%
Klarna 66 13.98%
SEPA 46 9.75%
MasterCard 30 6.36%
Apple Pay 16 3.39%
Google Pay 13 2.75%
Braintree 6 1.27%
Bancontact 4 0.85%
VISA 4 0.85%
Mollie 4 0.85%
Przelewy24 4 0.85%
Amazon Payments 4 0.85%
Bolt 4 0.85%

Shipping Carriers Distribution

UPS leads with 22.5% among AI-verified physical stores (75 stores) , followed by DHL (21.6%) and DPD (18.9%) .

Base: 215 AI-verified physical stores with detectable shipping carriers (19.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 22.5%

75 stores

DHL 21.6%

72 stores

DPD 18.9%

63 stores

USPS 7.5%

25 stores

FedEx 6.9%

23 stores

18 stores

11 stores

4PX 2.1%

7 stores

7 stores

GLS 1.8%

6 stores

Visual Distribution

Distribution of top 10 Mautic shipping carriers (March 2026)
Distribution of shipping carriers in Mautic e-commerce stores
Shipping Carrier Store Count Market Share
UPS 75 22.52%
DHL 72 21.62%
DPD 63 18.92%
USPS 25 7.51%
FedEx 23 6.91%
Royal Mail 18 5.41%
Colissimo 11 3.30%
4PX 7 2.10%
La Poste 7 2.10%
GLS 6 1.80%
Mondial Relay 6 1.80%
Deutsche Post 5 1.50%
PostNL 5 1.50%
Speedy 5 1.50%
Hermes 5 1.50%

Store Launch Timeline

Over the past 12 months, 92 new stores were launched in Mautic , with the highest activity in 2026-02 (14 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 15.2%

14 stores launched

2026-01 10.9%

10 stores launched

2025-12 7.6%

7 stores launched

2025-11 3.3%

3 stores launched

2025-10 8.7%

8 stores launched

2025-09 7.6%

7 stores launched

2025-08 7.6%

7 stores launched

2025-07 4.3%

4 stores launched

2025-06 13.0%

12 stores launched

2025-05 6.5%

6 stores launched

2025-04 10.9%

10 stores launched

2025-03 4.3%

4 stores launched

Monthly Trend

Monthly store launches in Mautic (March 2026)
Monthly store launches in Mautic over the past 12 months
Month Stores Launched Percentage
2026-02 14 15.22%
2026-01 10 10.87%
2025-12 7 7.61%
2025-11 3 3.26%
2025-10 8 8.70%
2025-09 7 7.61%
2025-08 7 7.61%
2025-07 4 4.35%
2025-06 12 13.04%
2025-05 6 6.52%
2025-04 10 10.87%
2025-03 4 4.35%

Active Stores by Launch Year

Currently, 563 active stores in Mautic are tracked in our database , with the most stores launched in 2026 (24 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 4.3%

24 active stores

2025 13.7%

77 active stores

2024 12.8%

72 active stores

2023 8.2%

46 active stores

2022 7.3%

41 active stores

2021 7.1%

40 active stores

2020 8.0%

45 active stores

2019 3.4%

19 active stores

2018 6.0%

34 active stores

2017 5.5%

31 active stores

2016 2.1%

12 active stores

2015 2.7%

15 active stores

2014 2.8%

16 active stores

2013 2.0%

11 active stores

2012 1.4%

8 active stores

Distribution by Launch Year

Active stores in Mautic by original launch year (March 2026)
Active stores in Mautic by launch year
Launch Year Active Stores Percentage
2026 24 4.26%
2025 77 13.68%
2024 72 12.79%
2023 46 8.17%
2022 41 7.28%
2021 40 7.10%
2020 45 7.99%
2019 19 3.37%
2018 34 6.04%
2017 31 5.51%
2016 12 2.13%
2015 15 2.66%
2014 16 2.84%
2013 11 1.95%
2012 8 1.42%
2011 8 1.42%
2010 8 1.42%
2009 10 1.78%
2008 5 0.89%
2007 8 1.42%
2006 5 0.89%
2005 4 0.71%
2004 7 1.24%
2003 1 0.18%
2002 4 0.71%
2001 3 0.53%
2000 3 0.53%
1999 3 0.53%
1996 2 0.36%
1995 1 0.18%

Social Media Usage

Facebook leads with 31.9% among stores with at least one detectable social profile (282 stores) , followed by Instagram (31.8%) and YouTube (8.3%) .

Base: 741 stores with any detectable social profile (65.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 31.9%

282 stores

Instagram 31.8%

281 stores

YouTube 8.3%

73 stores

Twitter 7.4%

65 stores

TikTok 6.7%

59 stores

LinkedIn 4.9%

43 stores

Pinterest 3.5%

31 stores

X 3.1%

27 stores

WhatsApp 2.3%

20 stores

Vimeo 0.2%

2 stores

Visual Distribution

Distribution of social media platforms in Mautic (March 2026)
Distribution of social media platforms in Mautic e-commerce stores
Social Platform Store Count Market Share
Facebook 282 31.94%
Instagram 281 31.82%
YouTube 73 8.27%
Twitter 65 7.36%
TikTok 59 6.68%
LinkedIn 43 4.87%
Pinterest 31 3.51%
X 27 3.06%
WhatsApp 20 2.27%
Vimeo 2 0.23%

Geographic Distribution

United States leads with 24.4% (94 AI-verified stores) , followed by United Kingdom (13.7%) and Germany (10.4%) .

Base: 386 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

94 AI-verified stores

53 AI-verified stores

Germany 10.4%

40 AI-verified stores

20 AI-verified stores

19 AI-verified stores

Italy 4.1%

16 AI-verified stores

14 AI-verified stores

14 AI-verified stores

12 AI-verified stores

India 3.1%

12 AI-verified stores

Visual Distribution

Geographic distribution of stores using Mautic (March 2026)
Geographic distribution of stores using Mautic
Country AI-Verified Store Count Market Share
United States 94 24.35%
United Kingdom 53 13.73%
Germany 40 10.36%
France 20 5.18%
Bulgaria 19 4.92%
Italy 16 4.15%
Switzerland 14 3.63%
Netherlands 14 3.63%
Australia 12 3.11%
India 12 3.11%
South Africa 12 3.11%
Canada 11 2.85%
Russia 10 2.59%
Poland 10 2.59%
Pakistan 9 2.33%
Austria 8 2.07%
Ukraine 8 2.07%
Brazil 8 2.07%
Spain 8 2.07%
Turkey 8 2.07%

Data Coverage

Field Rows count Coverage
Website 1.1k 100.00%
Emails 702.0 62.07%
Phones 285.0 25.20%
Ecommerce platform 1.1k 99.38%
Couriers 215.0 19.01%
Payment Providers 253.0 22.37%
Categories 506.0 44.74%
Social Media 741.0 65.52%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Mautic e-commerce landscape:

Analyze 566.0 verified e-commerce stores on Mautic - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Mautic e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Mautic e-commerce intelligence?

We track 566.0 verified Mautic e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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