Braintree Payment Provider Usage Database

Explore 900.0 e-commerce stores accepting Braintree. Analyze payment adoption, merchant insights, and market opportunities.

· · Next full refresh: December 2025

E-commerce Platforms Distribution

Custom leads with 31.9% of stores with physical delivery (287 stores) , followed by WooCommerce (30.4%) and Salesforce Commerce Cloud (29.6%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 31.9%

287 stores

273 stores

34 stores

8 stores

7 stores

6 stores

4 stores

3 stores

3 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (November 2025)
E-commerce platforms distribution for stores with physical delivery in Braintree
Platform Stores with Physical Delivery Percentage
Custom 287 31.92%
WooCommerce 273 30.37%
Salesforce Commerce Cloud 266 29.59%
BigCommerce 34 3.78%
PrestaShop 8 0.89%
Intershop 7 0.78%
Magento 6 0.67%
SAP Commerce Cloud 4 0.44%
Shopify 3 0.33%
CS Cart 3 0.33%
OpenCart 2 0.22%
CubeCart 2 0.22%
Shopline 2 0.22%
Oxatis 1 0.11%
osCommerce 1 0.11%

All Stores Distribution

Custom holds 24.4% share of all Braintree e-commerce stores (287) , with WooCommerce at 37.1% and Salesforce Commerce Cloud at 24.0% (November 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

Custom 24.4%

287 stores

436 stores

40 stores

11 stores

7 stores

17 stores

9 stores

4 stores

3 stores

Visual Distribution

Distribution of top 10 platforms by all stores (November 2025)
E-commerce platforms distribution for all stores in Braintree
Platform Total Stores Percentage
Custom 287 24.43%
WooCommerce 436 37.11%
Salesforce Commerce Cloud 282 24.00%
BigCommerce 40 3.40%
PrestaShop 11 0.94%
Intershop 7 0.60%
Magento 17 1.45%
SAP Commerce Cloud 9 0.77%
Shopify 4 0.34%
CS Cart 3 0.26%
OpenCart 5 0.43%
CubeCart 2 0.17%
Shopline 69 5.87%
Oxatis 1 0.09%
osCommerce 2 0.17%

Categories Distribution

Clothing & Accessories leads with 17.8% of all stores (124 stores) , followed by Electronics & Technology (12.9%) and Furniture & Home Decor (11.2%) .

Top 10 Categories

Clothing & Accessories 17.8%

124 stores

Electronics & Technology 12.9%

90 stores

Furniture & Home Decor 11.2%

78 stores

Health & Beauty 10.8%

75 stores

Vehicles & Parts 10.5%

73 stores

Arts & Entertainment 5.5%

38 stores

Food & Beverages 4.9%

34 stores

Home & Garden 4.7%

33 stores

Sporting Goods & Outdoor Gear 4.5%

31 stores

Gifts & Special Occasions 4.2%

29 stores

Visual Distribution

Distribution of top 10 Braintree store categories (November 2025)
Distribution of categories in Braintree e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 124 17.84%
Electronics & Technology 90 12.95%
Furniture & Home Decor 78 11.22%
Health & Beauty 75 10.79%
Vehicles & Parts 73 10.50%
Arts & Entertainment 38 5.47%
Food & Beverages 34 4.89%
Home & Garden 33 4.75%
Sporting Goods & Outdoor Gear 31 4.46%
Gifts & Special Occasions 29 4.17%
Jewelry & Watches 27 3.88%
Books & Media 22 3.17%
Business & Industrial 15 2.16%
Pets & Pet Supplies 14 2.01%
Tools & Hardware 12 1.73%

Shipping Carriers Distribution

UPS leads with 34.4% among AI-verified physical stores (212 stores) , followed by FedEx (22.0%) and USPS (15.7%) .

Base: 404 AI-verified physical stores with detectable shipping carriers (32.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 34.4%

212 stores

FedEx 22.0%

136 stores

USPS 15.7%

97 stores

DHL 12.0%

74 stores

GLS 2.8%

17 stores

DPD 2.4%

15 stores

12 stores

11 stores

11 stores

7 stores

Visual Distribution

Distribution of top 10 Braintree shipping carriers (November 2025)
Distribution of shipping carriers in Braintree e-commerce stores
Shipping Carrier Store Count Market Share
UPS 212 34.36%
FedEx 136 22.04%
USPS 97 15.72%
DHL 74 11.99%
GLS 17 2.76%
DPD 15 2.43%
Royal Mail 12 1.94%
Australia Post 11 1.78%
Hermes 11 1.78%
Canada Post 7 1.13%
TNT 7 1.13%
Speedy 7 1.13%
Estes 4 0.65%
Blue Star 4 0.65%
PostNL 3 0.49%

Store Launch Timeline

Over the past 12 months, 76 new stores were launched in Braintree , with the highest activity in 2025-10 (8 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-10 10.5%

8 stores launched

2025-09 3.9%

3 stores launched

2025-08 13.2%

10 stores launched

2025-07 7.9%

6 stores launched

2025-06 13.2%

10 stores launched

2025-05 9.2%

7 stores launched

2025-04 13.2%

10 stores launched

2025-03 6.6%

5 stores launched

2025-02 6.6%

5 stores launched

2025-01 3.9%

3 stores launched

2024-12 10.5%

8 stores launched

2024-11 1.3%

1 stores launched

Monthly Trend

Monthly store launches in Braintree (November 2025)
Monthly store launches in Braintree over the past 12 months
Month Stores Launched Percentage
2025-10 8 10.53%
2025-09 3 3.95%
2025-08 10 13.16%
2025-07 6 7.89%
2025-06 10 13.16%
2025-05 7 9.21%
2025-04 10 13.16%
2025-03 5 6.58%
2025-02 5 6.58%
2025-01 3 3.95%
2024-12 8 10.53%
2024-11 1 1.32%

Active Stores by Launch Year

Currently, 893 active stores in Braintree are tracked in our database , with the most stores launched in 2025 (67 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 7.5%

67 active stores

2024 6.3%

56 active stores

2023 5.2%

46 active stores

2022 4.1%

37 active stores

2021 5.2%

46 active stores

2020 5.7%

51 active stores

2019 5.6%

50 active stores

2018 5.5%

49 active stores

2017 8.4%

75 active stores

2016 4.7%

42 active stores

2015 4.0%

36 active stores

2014 3.9%

35 active stores

2013 4.0%

36 active stores

2012 2.8%

25 active stores

2011 1.8%

16 active stores

Distribution by Launch Year

Active stores in Braintree by original launch year (November 2025)
Active stores in Braintree by launch year
Launch Year Active Stores Percentage
2025 67 7.50%
2024 56 6.27%
2023 46 5.15%
2022 37 4.14%
2021 46 5.15%
2020 51 5.71%
2019 50 5.60%
2018 49 5.49%
2017 75 8.40%
2016 42 4.70%
2015 36 4.03%
2014 35 3.92%
2013 36 4.03%
2012 25 2.80%
2011 16 1.79%
2010 25 2.80%
2009 32 3.58%
2008 13 1.46%
2007 15 1.68%
2006 14 1.57%
2005 13 1.46%
2004 14 1.57%
2003 13 1.46%
2002 10 1.12%
2001 13 1.46%
2000 14 1.57%
1999 22 2.46%
1998 15 1.68%
1997 4 0.45%
1996 7 0.78%
1995 2 0.22%

Social Media Usage

Facebook leads with 26.4% among stores with at least one detectable social profile (598 stores) , followed by Instagram (23.8%) and YouTube (16.2%) .

Base: 862 stores with any detectable social profile (69.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 26.4%

598 stores

Instagram 23.8%

539 stores

YouTube 16.2%

368 stores

Twitter 12.3%

279 stores

Pinterest 6.9%

156 stores

TikTok 5.6%

127 stores

LinkedIn 4.7%

107 stores

X 3.1%

70 stores

WhatsApp 0.7%

16 stores

SoundCloud 0.4%

8 stores

Visual Distribution

Distribution of social media platforms in Braintree (November 2025)
Distribution of social media platforms in Braintree e-commerce stores
Social Platform Store Count Market Share
Facebook 598 26.37%
Instagram 539 23.77%
YouTube 368 16.23%
Twitter 279 12.30%
Pinterest 156 6.88%
TikTok 127 5.60%
LinkedIn 107 4.72%
X 70 3.09%
WhatsApp 16 0.71%
SoundCloud 8 0.35%

Geographic Distribution

United States leads with 59.3% (403 AI-verified stores) , followed by United Kingdom (11.9%) and Australia (7.2%) .

Base: 680 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

403 AI-verified stores

81 AI-verified stores

49 AI-verified stores

Japan 3.5%

24 AI-verified stores

15 AI-verified stores

13 AI-verified stores

Italy 1.8%

12 AI-verified stores

12 AI-verified stores

11 AI-verified stores

10 AI-verified stores

Visual Distribution

Geographic distribution of stores using Braintree (November 2025)
Geographic distribution of stores using Braintree
Country AI-Verified Store Count Market Share
United States 403 59.26%
United Kingdom 81 11.91%
Australia 49 7.21%
Japan 24 3.53%
Canada 15 2.21%
Germany 13 1.91%
Italy 12 1.76%
Netherlands 12 1.76%
France 11 1.62%
Austria 10 1.47%
Greece 7 1.03%
Spain 6 0.88%
Bulgaria 5 0.74%
Ireland 5 0.74%
Portugal 5 0.74%
China 5 0.74%
Mexico 5 0.74%
Poland 4 0.59%
South Africa 4 0.59%
Lithuania 4 0.59%

Dataset Coverage

Field Rows count Coverage
Website 1.2k 100.00%
Emails 628.0 50.32%
Phones 262.0 20.99%
Ecommerce platform 1.2k 94.79%
Couriers 404.0 32.37%
Payment Providers 444.0 35.58%
Categories 807.0 64.66%
Social Media 862.0 69.07%

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Data Format & Delivery

Available Formats

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Use Cases

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Frequently Asked Questions

What data is included in the Braintree E-commerce Database?

Our database covers over 900.0 Braintree physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

How fresh is your data and how often is it updated?

We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.

Can I get a free sample before purchasing?

Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

Can I buy only selected segments of data?

Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.

How quickly can I access the full dataset after purchase?

You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.

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