Online Stores Using Braintree
Explore 16.8k verified e-commerce stores with Braintree detected on their websites. Analyze payment adoption, merchant insights, and market opportunities.
Detected across 29.8k domains. 16.8k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
16.8k verified active stores out of 29.8k detected · 56.3% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 28.1% of stores with physical delivery (4,721 stores) , followed by BigCommerce (23.4%) and Shopify (14.5%) .
Base: 16,795 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
4,721 stores
3,931 stores
2,439 stores
2,228 stores
1,541 stores
562 stores
225 stores
134 stores
132 stores
128 stores
Visual Distribution
4,721 stores
3,931 stores
2,439 stores
2,228 stores
1,541 stores
562 stores
225 stores
134 stores
132 stores
128 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 4721 | 28.11% |
| BigCommerce | 3931 | 23.41% |
| Shopify | 2439 | 14.52% |
| Custom | 2228 | 13.27% |
| Magento | 1541 | 9.18% |
| Wix eCommerce | 562 | 3.35% |
| PrestaShop | 225 | 1.34% |
| Shopware | 134 | 0.80% |
| OpenCart | 132 | 0.79% |
| Salesforce Commerce Cloud | 128 | 0.76% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 38.5% share of detected Braintree e-commerce signals (11,477) , with BigCommerce at 13.7% and Shopify at 9.0% (October 2026) .
Base: 29,818 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
11,477 websites
4,094 websites
2,688 websites
2,738 websites
1,669 websites
1,501 websites
261 websites
144 websites
143 websites
1,346 websites
Visual Distribution
11,477 websites
4,094 websites
2,688 websites
2,738 websites
1,669 websites
1,501 websites
261 websites
144 websites
143 websites
1,346 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 11477 | 38.49% |
| BigCommerce | 4094 | 13.73% |
| Shopify | 2688 | 9.01% |
| Custom | 2738 | 9.18% |
| Magento | 1669 | 5.60% |
| Wix eCommerce | 1501 | 5.03% |
| PrestaShop | 261 | 0.88% |
| Shopware | 144 | 0.48% |
| OpenCart | 143 | 0.48% |
| Salesforce Commerce Cloud | 1346 | 4.51% |
Categories Distribution
Clothing & Accessories stores with 11.4% of all stores (1,917 stores) , followed by Health & Beauty (10.5%) and Sporting Goods & Outdoor Gear (9.9%) .
Base: 16,795 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
1,917 stores
1,763 stores
1,659 stores
1,459 stores
1,125 stores
1,077 stores
1,032 stores
988 stores
798 stores
788 stores
Visual Distribution
1,917 stores
1,763 stores
1,659 stores
1,459 stores
1,125 stores
1,077 stores
1,032 stores
988 stores
798 stores
788 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 1917 | 11.41% |
| Health & Beauty | 1763 | 10.50% |
| Sporting Goods & Outdoor Gear | 1659 | 9.88% |
| Food & Beverages | 1459 | 8.69% |
| Arts & Entertainment | 1125 | 6.70% |
| Home & Garden | 1077 | 6.41% |
| Business & Industrial | 1032 | 6.14% |
| Vehicles & Parts | 988 | 5.88% |
| Toys & Games | 798 | 4.75% |
| Tools & Hardware | 788 | 4.69% |
Shipping Carriers Distribution
UPS accounts for 23.2% of displayed detection occurrences (4,190 occurrences) , followed by USPS (21.1%) and FedEx (17.2%) .
Base: 18,066 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.
Top 10 Shipping Carriers
4,190 occurrences
3,816 occurrences
3,112 occurrences
3,101 occurrences
1,165 occurrences
884 occurrences
835 occurrences
398 occurrences
287 occurrences
278 occurrences
Visual Distribution
4,190 occurrences
3,816 occurrences
3,112 occurrences
3,101 occurrences
1,165 occurrences
884 occurrences
835 occurrences
398 occurrences
287 occurrences
278 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| UPS | 4190 | 23.19% |
| USPS | 3816 | 21.12% |
| FedEx | 3112 | 17.23% |
| DHL | 3101 | 17.16% |
| DPD | 1165 | 6.45% |
| Royal Mail | 884 | 4.89% |
| GLS | 835 | 4.62% |
| Deutsche Post | 398 | 2.20% |
| Schenker | 287 | 1.59% |
| OnTrac | 278 | 1.54% |
Store Launch Timeline
Over the past 12 months, 893 new stores were launched in Braintree , with the highest activity in 2026-09 (78 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
78 stores launched
88 stores launched
110 stores launched
100 stores launched
61 stores launched
73 stores launched
74 stores launched
68 stores launched
80 stores launched
65 stores launched
79 stores launched
17 stores launched
Monthly Trend
8.7% of last 12 months
9.9% of last 12 months
12.3% of last 12 months
11.2% of last 12 months
6.8% of last 12 months
8.2% of last 12 months
8.3% of last 12 months
7.6% of last 12 months
9.0% of last 12 months
7.3% of last 12 months
8.8% of last 12 months
1.9% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-09 | 78 | 8.73% |
| 2026-08 | 88 | 9.85% |
| 2026-07 | 110 | 12.32% |
| 2026-06 | 100 | 11.20% |
| 2026-05 | 61 | 6.83% |
| 2026-04 | 73 | 8.17% |
| 2026-03 | 74 | 8.29% |
| 2026-02 | 68 | 7.61% |
| 2026-01 | 80 | 8.96% |
| 2025-12 | 65 | 7.28% |
| 2025-11 | 79 | 8.85% |
| 2025-10 | 17 | 1.90% |
Active Stores by Launch Year
Currently, 16,535 active stores in Braintree are tracked in our database , with the most stores launched in 2026 (770 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
770 active stores
847 active stores
879 active stores
944 active stores
868 active stores
1,240 active stores
996 active stores
794 active stores
885 active stores
896 active stores
476 active stores
504 active stores
575 active stores
644 active stores
462 active stores
Distribution by Launch Year
4.7% of tracked active stores
5.1% of tracked active stores
5.3% of tracked active stores
5.7% of tracked active stores
5.2% of tracked active stores
7.5% of tracked active stores
6.0% of tracked active stores
4.8% of tracked active stores
5.4% of tracked active stores
5.4% of tracked active stores
2.9% of tracked active stores
3.0% of tracked active stores
3.5% of tracked active stores
3.9% of tracked active stores
2.8% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 770 | 4.66% |
| 2025 | 847 | 5.12% |
| 2024 | 879 | 5.32% |
| 2023 | 944 | 5.71% |
| 2022 | 868 | 5.25% |
| 2021 | 1240 | 7.50% |
| 2020 | 996 | 6.02% |
| 2019 | 794 | 4.80% |
| 2018 | 885 | 5.35% |
| 2017 | 896 | 5.42% |
| 2016 | 476 | 2.88% |
| 2015 | 504 | 3.05% |
| 2014 | 575 | 3.48% |
| 2013 | 644 | 3.89% |
| 2012 | 462 | 2.79% |
Geographic Distribution
United States stores with 45.7% (7,677 active verified stores) , followed by Germany (17.5%) and United Kingdom (11.4%) .
Base: 16,795 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
7,677 active verified stores
2,939 active verified stores
1,913 active verified stores
478 active verified stores
444 active verified stores
413 active verified stores
287 active verified stores
237 active verified stores
231 active verified stores
197 active verified stores
Visual Distribution
7,677 active verified stores
2,939 active verified stores
1,913 active verified stores
478 active verified stores
444 active verified stores
413 active verified stores
287 active verified stores
237 active verified stores
231 active verified stores
197 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 7677 | 45.71% |
| Germany | 2939 | 17.50% |
| United Kingdom | 1913 | 11.39% |
| Italy | 478 | 2.85% |
| Australia | 444 | 2.64% |
| Austria | 413 | 2.46% |
| Switzerland | 287 | 1.71% |
| France | 237 | 1.41% |
| Slovenia | 231 | 1.38% |
| Canada | 197 | 1.17% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
SAP Commerce Cloud
Custom
Custom
SAP Commerce Cloud - Tools & Hardware
Salesforce Commerce Cloud - Vehicles & Parts
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Clothing & Accessories
Custom - Home & Garden
WooCommerce - Clothing & Accessories
Custom - Health & Beauty
WooCommerce - Arts & Entertainment
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 29.8k | 100.00% |
| Emails | 20k | 66.94% |
| Phones | 17.9k | 59.97% |
| Ecommerce platform | 27.9k | 93.58% |
| Couriers | 12.9k | 43.25% |
| Payment Providers | 29.8k | 100.00% |
| Categories | 19k | 63.83% |
| Social Media | 22.2k | 74.58% |
Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Braintree e-commerce landscape:
Analyze 16.8k verified e-commerce stores on Braintree - technology adoption, market share, competitive positioning.
- Compare Market Segments
-
Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Compare Markets
-
See how payment providers, shipping carriers and platforms differ by country, category and store size.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- CSV/XLSX exports; full-market datasets by agreement
Use Cases
Get every store that uses each payment provider in your countries, with size tier and company ID, as a market feed.
- Competitive intelligence and market sizing
- Technology adoption analysis and custom snapshot comparisons
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Braintree e-commerce intelligence?
-
We track 16.8k verified Braintree e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 28.5% of displayed detection occurrences (10,449 occurrences) , followed by Instagram (27.0%) and YouTube (12.9%) .
Base: 36,639 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
10,449 occurrences
9,881 occurrences
4,731 occurrences
3,587 occurrences
2,635 occurrences
2,060 occurrences
1,968 occurrences
937 occurrences
289 occurrences
102 occurrences
Visual Distribution
10,449 occurrences
9,881 occurrences
4,731 occurrences
3,587 occurrences
2,635 occurrences
2,060 occurrences
1,968 occurrences
937 occurrences
289 occurrences
102 occurrences