Slovenia E-commerce Market

Explore 15.2k verified e-commerce stores in the Slovenia. Compare platforms, categories, PSP/carrier signals, available contacts, and merchant-size segments.

Scanned from 300M+ domains. 23.4k with e-commerce signals. 15.2k verified as active stores.

Verified stores
15.2k
active stores with physical delivery
Top platform
WooCommerce
7,921 verified stores
Top payment signal
PayPal
2,894 stores detected
Top carrier signal
GLS
2,479 stores detected
Top category
Health & Beauty
2,235 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

E-commerce Platforms Distribution

WooCommerce stores with 53.9% of stores with physical delivery (7,921 stores) , followed by Shopify (17.8%) and Custom (16.6%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

7,921 stores

Shopify 17.8%

2,620 stores

Custom 16.6%

2,448 stores

479 stores

444 stores

327 stores

254 stores

94 stores

69 stores

48 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (May 2026)
E-commerce platforms distribution for stores with physical delivery in Slovenia
Platform Stores with Physical Delivery Percentage
WooCommerce 7921 53.87%
Shopify 2620 17.82%
Custom 2448 16.65%
PrestaShop 479 3.26%
Magento 444 3.02%
OpenCart 327 2.22%
Wix eCommerce 254 1.73%
nopCommerce 94 0.64%
Squarespace Commerce 69 0.47%
VirtueMart 48 0.33%
Show broader dataset (all e-commerce signals)

All Stores Distribution

WooCommerce holds 64.3% share of all Slovenia e-commerce stores (14,331) , with Shopify at 12.5% and Custom at 11.0% (May 2026) .

Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.

Top 10 Platforms (All Stores)

14,331 stores

Shopify 12.5%

2,792 stores

Custom 11.0%

2,448 stores

511 stores

503 stores

408 stores

855 stores

113 stores

260 stores

84 stores

Visual Distribution

Distribution of top 10 platforms by all stores (May 2026)
E-commerce platforms distribution for all stores in Slovenia
Platform Total Stores Percentage
WooCommerce 14331 64.25%
Shopify 2792 12.52%
Custom 2448 10.98%
PrestaShop 511 2.29%
Magento 503 2.26%
OpenCart 408 1.83%
Wix eCommerce 855 3.83%
nopCommerce 113 0.51%
Squarespace Commerce 260 1.17%
VirtueMart 84 0.38%

Categories Distribution

Health & Beauty stores with 18.3% of all stores (2,235 stores) , followed by Clothing & Accessories (12.7%) and Food & Beverages (12.4%) .

Base: 12,196 AI-verified stores with physical delivery and detected product categories (80.0% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 18.3%

2,235 stores

Clothing & Accessories 12.7%

1,546 stores

Food & Beverages 12.4%

1,517 stores

Home & Garden 10.0%

1,218 stores

Sporting Goods & Outdoor Gear 8.2%

995 stores

Electronics & Technology 5.9%

717 stores

Arts & Entertainment 5.5%

676 stores

Tools & Hardware 4.3%

529 stores

Business & Industrial 4.3%

520 stores

Vehicles & Parts 3.8%

467 stores

Visual Distribution

Distribution of top 10 Slovenia store categories (May 2026)
Distribution of categories in Slovenia e-commerce stores
Category Number of Stores Percentage
Health & Beauty 2235 18.33%
Clothing & Accessories 1546 12.68%
Food & Beverages 1517 12.44%
Home & Garden 1218 9.99%
Sporting Goods & Outdoor Gear 995 8.16%
Electronics & Technology 717 5.88%
Arts & Entertainment 676 5.54%
Tools & Hardware 529 4.34%
Business & Industrial 520 4.26%
Vehicles & Parts 467 3.83%

Payment Providers Distribution

PayPal stores with 35.2% among AI-verified physical stores (2,894 stores) , followed by MasterCard (16.7%) and Stripe Connect (15.7%) .

Base: 4,641 AI-verified physical stores with detectable payment providers (30.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 35.2%

2,894 stores

1,377 stores

1,294 stores

864 stores

VISA 4.6%

379 stores

309 stores

297 stores

146 stores

146 stores

SEPA 1.7%

140 stores

Visual Distribution

Distribution of top 10 Slovenia payment providers (May 2026)
Distribution of payment providers in Slovenia e-commerce stores
Payment Provider Store Count Market Share
PayPal 2894 35.20%
MasterCard 1377 16.75%
Stripe Connect 1294 15.74%
American Express 864 10.51%
VISA 379 4.61%
Apple Pay 309 3.76%
Google Pay 297 3.61%
Klarna 146 1.78%
Braintree 146 1.78%
SEPA 140 1.70%

Shipping Carriers Distribution

GLS stores with 45.9% among AI-verified physical stores (2,479 stores) , followed by DPD (22.5%) and DHL (10.8%) .

Base: 3,943 AI-verified physical stores with detectable shipping carriers (25.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

GLS 45.9%

2,479 stores

DPD 22.5%

1,215 stores

DHL 10.8%

584 stores

UPS 10.0%

540 stores

GSO 2.8%

151 stores

TNT 2.0%

109 stores

FedEx 2.0%

109 stores

33 stores

31 stores

USPS 0.5%

29 stores

Visual Distribution

Distribution of top 10 Slovenia shipping carriers (May 2026)
Distribution of shipping carriers in Slovenia e-commerce stores
Shipping Carrier Store Count Market Share
GLS 2479 45.92%
DPD 1215 22.50%
DHL 584 10.82%
UPS 540 10.00%
GSO 151 2.80%
TNT 109 2.02%
FedEx 109 2.02%
Hermes 33 0.61%
Colissimo 31 0.57%
USPS 29 0.54%

Store Launch Timeline

Over the past 12 months, 2,283 new stores were launched in Slovenia , with the highest activity in 2026-04 (160 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 7.0%

160 stores launched

2026-03 12.7%

291 stores launched

2026-02 11.2%

255 stores launched

2026-01 9.6%

220 stores launched

2025-12 8.5%

194 stores launched

2025-11 9.7%

222 stores launched

2025-10 10.1%

231 stores launched

2025-09 8.3%

190 stores launched

2025-08 5.9%

134 stores launched

2025-07 7.3%

166 stores launched

2025-06 5.3%

120 stores launched

2025-05 4.4%

100 stores launched

Monthly Trend

Monthly store launches in Slovenia (May 2026)
Monthly store launches in Slovenia over the past 12 months
Month Stores Launched Percentage
2026-04 160 7.01%
2026-03 291 12.75%
2026-02 255 11.17%
2026-01 220 9.64%
2025-12 194 8.50%
2025-11 222 9.72%
2025-10 231 10.12%
2025-09 190 8.32%
2025-08 134 5.87%
2025-07 166 7.27%
2025-06 120 5.26%
2025-05 100 4.38%

Active Stores by Launch Year

Currently, 15,202 active stores in Slovenia are tracked in our database , with the most stores launched in 2026 (953 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 6.3%

953 active stores

2025 13.3%

2,025 active stores

2024 9.1%

1,381 active stores

2023 8.1%

1,227 active stores

2022 7.4%

1,124 active stores

2021 7.6%

1,154 active stores

2020 8.3%

1,256 active stores

2019 5.3%

812 active stores

2018 4.7%

718 active stores

2017 4.5%

690 active stores

2016 2.6%

394 active stores

2015 2.2%

339 active stores

2014 2.4%

358 active stores

2013 2.5%

374 active stores

2012 1.8%

267 active stores

Distribution by Launch Year

Active stores in Slovenia by original launch year (May 2026)
Active stores in Slovenia by launch year
Launch Year Active Stores Percentage
2026 953 6.27%
2025 2025 13.32%
2024 1381 9.08%
2023 1227 8.07%
2022 1124 7.39%
2021 1154 7.59%
2020 1256 8.26%
2019 812 5.34%
2018 718 4.72%
2017 690 4.54%
2016 394 2.59%
2015 339 2.23%
2014 358 2.35%
2013 374 2.46%
2012 267 1.76%

Social Media Usage

Facebook stores with 37.8% among stores with at least one detectable social profile (9,239 stores) , followed by Instagram (31.4%) and YouTube (9.9%) .

Base: 10,084 stores with any detectable social profile (66.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 37.8%

9,239 stores

Instagram 31.4%

7,683 stores

YouTube 9.9%

2,427 stores

TikTok 5.6%

1,371 stores

LinkedIn 4.6%

1,120 stores

Twitter 4.2%

1,016 stores

Pinterest 4.1%

1,011 stores

X 1.7%

414 stores

WhatsApp 0.6%

135 stores

Vimeo 0.2%

41 stores

Visual Distribution

Distribution of social media platforms in Slovenia (May 2026)
Distribution of social media platforms in Slovenia e-commerce stores
Social Platform Store Count Market Share
Facebook 9239 37.78%
Instagram 7683 31.41%
YouTube 2427 9.92%
TikTok 1371 5.61%
LinkedIn 1120 4.58%
Twitter 1016 4.15%
Pinterest 1011 4.13%
X 414 1.69%
WhatsApp 135 0.55%
Vimeo 41 0.17%

Data Coverage

Field Rows count Coverage
Website 15.2k 100.00%
Emails 10.2k 66.62%
Phones 9.2k 60.35%
Ecommerce platform 15.2k 100.00%
Couriers 3.9k 25.88%
Payment Providers 4.6k 30.46%
Categories 12.8k 83.70%
Social Media 10.1k 66.18%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Market Intelligence

Understand the Slovenia e-commerce landscape:

Analyze 15.2k verified e-commerce stores in Slovenia - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Slovenia e-commerce.

Filter Slovenia stores

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Build targeted list

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Find matching merchants

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Slovenia e-commerce intelligence?

We track 15.2k verified Slovenia e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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