Lightbox Technology Adoption in E-commerce
Discover 184.8k verified e-commerce stores using Lightbox. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 386.2k domains. 184.8k verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
184.8k verified active stores out of 386.2k detected · 47.8% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 48.8% of stores with physical delivery (90,108 stores) , followed by Custom (31.3%) and Shopify (4.3%) .
Base: 184,762 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
90,108 stores
57,753 stores
7,953 stores
5,000 stores
4,995 stores
4,051 stores
2,440 stores
1,692 stores
764 stores
654 stores
Visual Distribution
90,108 stores
57,753 stores
7,953 stores
5,000 stores
4,995 stores
4,051 stores
2,440 stores
1,692 stores
764 stores
654 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 90108 | 48.77% |
| Custom | 57753 | 31.26% |
| Shopify | 7953 | 4.30% |
| JTL Shop | 5000 | 2.71% |
| PrestaShop | 4995 | 2.70% |
| OpenCart | 4051 | 2.19% |
| Magento | 2440 | 1.32% |
| 1C-Bitrix | 1692 | 0.92% |
| United Profile | 764 | 0.41% |
| VirtueMart | 654 | 0.35% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 68.2% share of detected Lightbox e-commerce signals (263,447) , with Custom at 15.0% and Shopify at 2.5% (June 2026) .
Base: 386,204 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
263,447 websites
57,753 websites
9,641 websites
5,558 websites
5,364 websites
4,963 websites
3,449 websites
5,180 websites
814 websites
1,406 websites
Visual Distribution
263,447 websites
57,753 websites
9,641 websites
5,558 websites
5,364 websites
4,963 websites
3,449 websites
5,180 websites
814 websites
1,406 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 263447 | 68.21% |
| Custom | 57753 | 14.95% |
| Shopify | 9641 | 2.50% |
| JTL Shop | 5558 | 1.44% |
| PrestaShop | 5364 | 1.39% |
| OpenCart | 4963 | 1.29% |
| Magento | 3449 | 0.89% |
| 1C-Bitrix | 5180 | 1.34% |
| United Profile | 814 | 0.21% |
| VirtueMart | 1406 | 0.36% |
Categories Distribution
Clothing & Accessories stores with 12.8% of all stores (23,678 stores) , followed by Food & Beverages (10.8%) and Health & Beauty (10.3%) .
Base: 184,762 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
23,678 stores
19,882 stores
19,051 stores
15,053 stores
12,195 stores
11,508 stores
11,261 stores
9,039 stores
8,392 stores
7,537 stores
Visual Distribution
23,678 stores
19,882 stores
19,051 stores
15,053 stores
12,195 stores
11,508 stores
11,261 stores
9,039 stores
8,392 stores
7,537 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 23678 | 12.82% |
| Food & Beverages | 19882 | 10.76% |
| Health & Beauty | 19051 | 10.31% |
| Business & Industrial | 15053 | 8.15% |
| Home & Garden | 12195 | 6.60% |
| Tools & Hardware | 11508 | 6.23% |
| Sporting Goods & Outdoor Gear | 11261 | 6.09% |
| Arts & Entertainment | 9039 | 4.89% |
| Electronics & Technology | 8392 | 4.54% |
| Gifts & Special Occasions | 7537 | 4.08% |
Payment Providers Distribution
PayPal accounts for 31.2% of displayed detection occurrences (22,926 occurrences) , followed by MasterCard (13.3%) and Klarna (11.2%) .
Base: 73,462 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
22,926 occurrences
9,772 occurrences
8,199 occurrences
7,984 occurrences
7,882 occurrences
5,176 occurrences
4,810 occurrences
2,845 occurrences
1,965 occurrences
1,903 occurrences
Visual Distribution
22,926 occurrences
9,772 occurrences
8,199 occurrences
7,984 occurrences
7,882 occurrences
5,176 occurrences
4,810 occurrences
2,845 occurrences
1,965 occurrences
1,903 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 22926 | 31.21% |
| MasterCard | 9772 | 13.30% |
| Klarna | 8199 | 11.16% |
| Stripe Connect | 7984 | 10.87% |
| American Express | 7882 | 10.73% |
| VISA | 5176 | 7.05% |
| Apple Pay | 4810 | 6.55% |
| Google Pay | 2845 | 3.87% |
| Amazon Pay | 1965 | 2.67% |
| JCB | 1903 | 2.59% |
Shipping Carriers Distribution
DHL accounts for 22.7% of displayed detection occurrences (9,504 occurrences) , followed by UPS (17.7%) and DPD (12.9%) .
Base: 41,801 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
9,504 occurrences
7,384 occurrences
5,388 occurrences
3,650 occurrences
3,528 occurrences
3,462 occurrences
2,961 occurrences
2,758 occurrences
1,685 occurrences
1,481 occurrences
Visual Distribution
9,504 occurrences
7,384 occurrences
5,388 occurrences
3,650 occurrences
3,528 occurrences
3,462 occurrences
2,961 occurrences
2,758 occurrences
1,685 occurrences
1,481 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 9504 | 22.74% |
| UPS | 7384 | 17.66% |
| DPD | 5388 | 12.89% |
| FedEx | 3650 | 8.73% |
| GLS | 3528 | 8.44% |
| USPS | 3462 | 8.28% |
| Почта России | 2961 | 7.08% |
| СДЭК | 2758 | 6.60% |
| Colissimo | 1685 | 4.03% |
| Royal Mail | 1481 | 3.54% |
Store Launch Timeline
Over the past 12 months, 24,619 new stores were launched in Lightbox , with the highest activity in 2026-05 (1,863 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1,863 stores launched
1,907 stores launched
1,921 stores launched
1,786 stores launched
2,460 stores launched
2,227 stores launched
2,151 stores launched
2,541 stores launched
2,263 stores launched
2,357 stores launched
2,231 stores launched
912 stores launched
Monthly Trend
7.6% of last 12 months
7.7% of last 12 months
7.8% of last 12 months
7.3% of last 12 months
10.0% of last 12 months
9.0% of last 12 months
8.7% of last 12 months
10.3% of last 12 months
9.2% of last 12 months
9.6% of last 12 months
9.1% of last 12 months
3.7% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 1863 | 7.57% |
| 2026-04 | 1907 | 7.75% |
| 2026-03 | 1921 | 7.80% |
| 2026-02 | 1786 | 7.25% |
| 2026-01 | 2460 | 9.99% |
| 2025-12 | 2227 | 9.05% |
| 2025-11 | 2151 | 8.74% |
| 2025-10 | 2541 | 10.32% |
| 2025-09 | 2263 | 9.19% |
| 2025-08 | 2357 | 9.57% |
| 2025-07 | 2231 | 9.06% |
| 2025-06 | 912 | 3.70% |
Active Stores by Launch Year
Currently, 183,017 active stores in Lightbox are tracked in our database , with the most stores launched in 2026 (10,042 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
10,042 active stores
23,287 active stores
15,542 active stores
12,405 active stores
10,791 active stores
12,406 active stores
13,223 active stores
9,941 active stores
9,991 active stores
8,865 active stores
5,576 active stores
4,705 active stores
4,737 active stores
6,206 active stores
4,024 active stores
Distribution by Launch Year
5.5% of tracked active stores
12.7% of tracked active stores
8.5% of tracked active stores
6.8% of tracked active stores
5.9% of tracked active stores
6.8% of tracked active stores
7.2% of tracked active stores
5.4% of tracked active stores
5.5% of tracked active stores
4.8% of tracked active stores
3.0% of tracked active stores
2.6% of tracked active stores
2.6% of tracked active stores
3.4% of tracked active stores
2.2% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 10042 | 5.49% |
| 2025 | 23287 | 12.72% |
| 2024 | 15542 | 8.49% |
| 2023 | 12405 | 6.78% |
| 2022 | 10791 | 5.90% |
| 2021 | 12406 | 6.78% |
| 2020 | 13223 | 7.23% |
| 2019 | 9941 | 5.43% |
| 2018 | 9991 | 5.46% |
| 2017 | 8865 | 4.84% |
| 2016 | 5576 | 3.05% |
| 2015 | 4705 | 2.57% |
| 2014 | 4737 | 2.59% |
| 2013 | 6206 | 3.39% |
| 2012 | 4024 | 2.20% |
Geographic Distribution
United States stores with 14.4% (26,581 active verified stores) , followed by Russia (7.6%) and Germany (6.6%) .
Base: 184,762 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
26,581 active verified stores
13,966 active verified stores
12,193 active verified stores
9,228 active verified stores
7,808 active verified stores
7,143 active verified stores
6,301 active verified stores
5,266 active verified stores
4,918 active verified stores
4,740 active verified stores
Visual Distribution
26,581 active verified stores
13,966 active verified stores
12,193 active verified stores
9,228 active verified stores
7,808 active verified stores
7,143 active verified stores
6,301 active verified stores
5,266 active verified stores
4,918 active verified stores
4,740 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 26581 | 14.39% |
| Russia | 13966 | 7.56% |
| Germany | 12193 | 6.60% |
| United Kingdom | 9228 | 4.99% |
| France | 7808 | 4.23% |
| India | 7143 | 3.87% |
| Italy | 6301 | 3.41% |
| Poland | 5266 | 2.85% |
| Spain | 4918 | 2.66% |
| Japan | 4740 | 2.57% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Clothing & Accessories
Custom - Arts & Entertainment
Salesforce Commerce Cloud - Clothing & Accessories
Kibo Commerce - Food & Beverages
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Tools & Hardware
ReadyScript - Electronics & Technology
WooCommerce - Clothing & Accessories
Shopify - Jewelry & Watches
WooCommerce - Clothing & Accessories
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 386.2k | 100.00% |
| Emails | 249.6k | 64.64% |
| Phones | 189.9k | 49.17% |
| Ecommerce platform | 383.7k | 99.34% |
| Couriers | 52.1k | 13.50% |
| Payment Providers | 67.3k | 17.43% |
| Categories | 181k | 46.86% |
| Social Media | 249.6k | 64.63% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Lightbox e-commerce landscape:
Analyze 184.8k verified e-commerce stores on Lightbox - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Lightbox e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Lightbox e-commerce intelligence?
-
We track 184.8k verified Lightbox e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 32.6% of displayed detection occurrences (92,527 occurrences) , followed by Instagram (28.4%) and YouTube (10.6%) .
Base: 284,198 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
92,527 occurrences
80,798 occurrences
30,090 occurrences
23,527 occurrences
14,375 occurrences
12,544 occurrences
11,355 occurrences
9,353 occurrences
6,672 occurrences
2,957 occurrences
Visual Distribution
92,527 occurrences
80,798 occurrences
30,090 occurrences
23,527 occurrences
14,375 occurrences
12,544 occurrences
11,355 occurrences
9,353 occurrences
6,672 occurrences
2,957 occurrences