Lightbox Technology Adoption in E-commerce

Discover 199.8k verified e-commerce stores using Lightbox. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 426.5k domains. 199.8k verified as active stores with physical delivery.

Verified stores
199.8k
active stores with physical delivery
Top country
United States
28,277 verified stores
Top payment signal
PayPal
23,878 stores detected
Top carrier signal
DHL
9,953 stores detected
Top category
Clothing & Accessories
25,965 verified stores

This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.

· · Next full refresh: June 2026

199.8k verified active stores out of 426.5k detected · 46.8% verification rate

E-commerce Platforms Distribution

WooCommerce stores with 50.6% of stores with physical delivery (96,788 stores) , followed by Custom (32.7%) and Shopify (4.5%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

96,788 stores

Custom 32.7%

62,574 stores

8,644 stores

5,286 stores

5,101 stores

4,522 stores

2,619 stores

1,712 stores

United Profile 0.4%

768 stores

664 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (May 2026)
E-commerce platforms distribution for stores with physical delivery in Lightbox
Platform Stores with Physical Delivery Percentage
WooCommerce 96788 50.58%
Custom 62574 32.70%
Shopify 8644 4.52%
PrestaShop 5286 2.76%
JTL Shop 5101 2.67%
OpenCart 4522 2.36%
Magento 2619 1.37%
1C-Bitrix 1712 0.89%
United Profile 768 0.40%
VirtueMart 664 0.35%
Show broader dataset (all e-commerce signals)

All Stores Distribution

WooCommerce holds 72.1% share of all Lightbox e-commerce stores (280,715) , with Custom at 16.1% and Shopify at 2.7% (May 2026) .

Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.

Top 10 Platforms (All Stores)

280,715 stores

Custom 16.1%

62,574 stores

10,594 stores

5,657 stores

5,681 stores

5,512 stores

3,673 stores

5,320 stores

United Profile 0.2%

809 stores

1,444 stores

Visual Distribution

Distribution of top 10 platforms by all stores (May 2026)
E-commerce platforms distribution for all stores in Lightbox
Platform Total Stores Percentage
WooCommerce 280715 72.09%
Custom 62574 16.07%
Shopify 10594 2.72%
PrestaShop 5657 1.45%
JTL Shop 5681 1.46%
OpenCart 5512 1.42%
Magento 3673 0.94%
1C-Bitrix 5320 1.37%
United Profile 809 0.21%
VirtueMart 1444 0.37%

Categories Distribution

Clothing & Accessories stores with 14.7% of all stores (25,965 stores) , followed by Food & Beverages (12.2%) and Health & Beauty (11.7%) .

Base: 177,000 AI-verified stores with physical delivery and detected product categories (88.6% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 14.7%

25,965 stores

Food & Beverages 12.2%

21,536 stores

Health & Beauty 11.7%

20,749 stores

Business & Industrial 9.0%

15,891 stores

Home & Garden 7.4%

13,128 stores

Tools & Hardware 6.9%

12,178 stores

Sporting Goods & Outdoor Gear 6.7%

11,896 stores

Electronics & Technology 5.4%

9,529 stores

Arts & Entertainment 5.3%

9,422 stores

Gifts & Special Occasions 4.5%

8,010 stores

Visual Distribution

Distribution of top 10 Lightbox store categories (May 2026)
Distribution of categories in Lightbox e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 25965 14.67%
Food & Beverages 21536 12.17%
Health & Beauty 20749 11.72%
Business & Industrial 15891 8.98%
Home & Garden 13128 7.42%
Tools & Hardware 12178 6.88%
Sporting Goods & Outdoor Gear 11896 6.72%
Electronics & Technology 9529 5.38%
Arts & Entertainment 9422 5.32%
Gifts & Special Occasions 8010 4.53%

Payment Providers Distribution

PayPal stores with 28.3% among AI-verified physical stores (23,878 stores) , followed by MasterCard (12.4%) and Klarna (10.1%) .

Base: 71,385 AI-verified physical stores with detectable payment providers (16.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 28.3%

23,878 stores

10,466 stores

Klarna 10.1%

8,536 stores

8,329 stores

8,312 stores

VISA 6.4%

5,405 stores

4,867 stores

2,879 stores

JCB 2.4%

2,054 stores

2,023 stores

Visual Distribution

Distribution of top 10 Lightbox payment providers (May 2026)
Distribution of payment providers in Lightbox e-commerce stores
Payment Provider Store Count Market Share
PayPal 23878 28.32%
MasterCard 10466 12.41%
Klarna 8536 10.12%
American Express 8329 9.88%
Stripe Connect 8312 9.86%
VISA 5405 6.41%
Apple Pay 4867 5.77%
Google Pay 2879 3.41%
JCB 2054 2.44%
Amazon Pay 2023 2.40%

Shipping Carriers Distribution

DHL stores with 19.6% among AI-verified physical stores (9,953 stores) , followed by UPS (15.6%) and DPD (11.0%) .

Base: 55,658 AI-verified physical stores with detectable shipping carriers (13.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 19.6%

9,953 stores

UPS 15.6%

7,915 stores

DPD 11.0%

5,599 stores

FedEx 7.8%

3,947 stores

GLS 7.5%

3,798 stores

USPS 7.3%

3,707 stores

3,038 stores

2,801 stores

1,727 stores

1,582 stores

Visual Distribution

Distribution of top 10 Lightbox shipping carriers (May 2026)
Distribution of shipping carriers in Lightbox e-commerce stores
Shipping Carrier Store Count Market Share
DHL 9953 19.64%
UPS 7915 15.62%
DPD 5599 11.05%
FedEx 3947 7.79%
GLS 3798 7.49%
USPS 3707 7.31%
Почта России 3038 5.99%
СДЭК 2801 5.53%
Colissimo 1727 3.41%
Royal Mail 1582 3.12%

Store Launch Timeline

Over the past 12 months, 28,199 new stores were launched in Lightbox , with the highest activity in 2026-04 (2,206 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-04 7.8%

2,206 stores launched

2026-03 7.7%

2,181 stores launched

2026-02 7.4%

2,074 stores launched

2026-01 9.8%

2,751 stores launched

2025-12 9.0%

2,539 stores launched

2025-11 8.9%

2,500 stores launched

2025-10 9.9%

2,780 stores launched

2025-09 9.1%

2,560 stores launched

2025-08 9.4%

2,641 stores launched

2025-07 8.9%

2,509 stores launched

2025-06 7.6%

2,140 stores launched

2025-05 4.7%

1,318 stores launched

Monthly Trend

Monthly store launches in Lightbox (May 2026)
Monthly store launches in Lightbox over the past 12 months
Month Stores Launched Percentage
2026-04 2206 7.82%
2026-03 2181 7.73%
2026-02 2074 7.35%
2026-01 2751 9.76%
2025-12 2539 9.00%
2025-11 2500 8.87%
2025-10 2780 9.86%
2025-09 2560 9.08%
2025-08 2641 9.37%
2025-07 2509 8.90%
2025-06 2140 7.59%
2025-05 1318 4.67%

Active Stores by Launch Year

Currently, 197,892 active stores in Lightbox are tracked in our database , with the most stores launched in 2026 (9,410 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 4.8%

9,410 active stores

2025 13.7%

27,068 active stores

2024 8.9%

17,653 active stores

2023 7.0%

13,842 active stores

2022 6.0%

11,931 active stores

2021 6.8%

13,389 active stores

2020 7.2%

14,152 active stores

2019 5.4%

10,715 active stores

2018 5.4%

10,621 active stores

2017 4.8%

9,425 active stores

2016 3.0%

5,947 active stores

2015 2.6%

5,105 active stores

2014 2.5%

5,044 active stores

2013 3.3%

6,577 active stores

2012 2.2%

4,265 active stores

Distribution by Launch Year

Active stores in Lightbox by original launch year (May 2026)
Active stores in Lightbox by launch year
Launch Year Active Stores Percentage
2026 9410 4.76%
2025 27068 13.68%
2024 17653 8.92%
2023 13842 6.99%
2022 11931 6.03%
2021 13389 6.77%
2020 14152 7.15%
2019 10715 5.41%
2018 10621 5.37%
2017 9425 4.76%
2016 5947 3.01%
2015 5105 2.58%
2014 5044 2.55%
2013 6577 3.32%
2012 4265 2.16%

Social Media Usage

Facebook stores with 32.3% among stores with at least one detectable social profile (97,918 stores) , followed by Instagram (28.5%) and YouTube (10.5%) .

Base: 271,775 stores with any detectable social profile (63.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 32.3%

97,918 stores

Instagram 28.5%

86,365 stores

YouTube 10.5%

31,775 stores

Twitter 8.4%

25,469 stores

LinkedIn 5.1%

15,347 stores

Pinterest 4.5%

13,593 stores

TikTok 3.9%

11,853 stores

WhatsApp 3.4%

10,388 stores

X 2.3%

7,067 stores

Vimeo 1.0%

3,040 stores

Visual Distribution

Distribution of social media platforms in Lightbox (May 2026)
Distribution of social media platforms in Lightbox e-commerce stores
Social Platform Store Count Market Share
Facebook 97918 32.34%
Instagram 86365 28.52%
YouTube 31775 10.49%
Twitter 25469 8.41%
LinkedIn 15347 5.07%
Pinterest 13593 4.49%
TikTok 11853 3.91%
WhatsApp 10388 3.43%
X 7067 2.33%
Vimeo 3040 1.00%

Geographic Distribution

United States stores with 20.4% (28,277 AI-verified stores) , followed by Russia (11.3%) and Germany (9.2%) .

Base: 138,653 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

28,277 AI-verified stores

Russia 11.3%

15,714 AI-verified stores

12,735 AI-verified stores

10,277 AI-verified stores

8,242 AI-verified stores

India 5.7%

7,946 AI-verified stores

Italy 4.8%

6,601 AI-verified stores

5,441 AI-verified stores

Spain 3.7%

5,136 AI-verified stores

Japan 3.6%

4,934 AI-verified stores

Visual Distribution

Geographic distribution of stores using Lightbox (May 2026)
Geographic distribution of stores using Lightbox
Country AI-Verified Store Count Market Share
United States 28277 20.39%
Russia 15714 11.33%
Germany 12735 9.18%
United Kingdom 10277 7.41%
France 8242 5.94%
India 7946 5.73%
Italy 6601 4.76%
Poland 5441 3.92%
Spain 5136 3.70%
Japan 4934 3.56%

Data Coverage

Field Rows count Coverage
Website 426.5k 100.00%
Emails 276.3k 64.79%
Phones 207.9k 48.74%
Ecommerce platform 423.9k 99.40%
Couriers 55.7k 13.05%
Payment Providers 71.4k 16.74%
Categories 195.1k 45.75%
Social Media 271.8k 63.72%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

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Custom research and competitive analysis

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Market Intelligence

Understand the Lightbox e-commerce landscape:

Analyze 199.8k verified e-commerce stores on Lightbox - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Lightbox e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Lightbox e-commerce intelligence?

We track 199.8k verified Lightbox e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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