Klarna Checkout Technology Adoption in E-commerce
Discover 192.7k e-commerce stores using Klarna Checkout. Analyze technology adoption, market trends, integration patterns, and business insights.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
Shopify leads with 96.6% of stores with physical delivery (185,959 stores) , followed by Magento (1.6%) and Custom (0.7%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
185,959 stores
3,083 stores
1,378 stores
829 stores
340 stores
243 stores
177 stores
116 stores
92 stores
55 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 185959 | 96.62% |
| Magento | 3083 | 1.60% |
| Custom | 1378 | 0.72% |
| WooCommerce | 829 | 0.43% |
| BigCommerce | 340 | 0.18% |
| PrestaShop | 243 | 0.13% |
| Salesforce Commerce Cloud | 177 | 0.09% |
| Shopify, Zoorix | 116 | 0.06% |
| Zoorix, Shopify | 92 | 0.05% |
| Wix eCommerce | 55 | 0.03% |
| Shopware | 52 | 0.03% |
| Workstand | 43 | 0.02% |
| OpenCart | 41 | 0.02% |
| MyCashFlow | 36 | 0.02% |
| JTL Shop | 19 | 0.01% |
All Stores Distribution
Shopify holds 96.6% share of all Klarna Checkout e-commerce stores (207,605) , with Magento at 1.6% and Custom at 0.6% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
207,605 stores
3,521 stores
1,378 stores
1,054 stores
362 stores
255 stores
190 stores
124 stores
98 stores
73 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 207605 | 96.62% |
| Magento | 3521 | 1.64% |
| Custom | 1378 | 0.64% |
| WooCommerce | 1054 | 0.49% |
| BigCommerce | 362 | 0.17% |
| PrestaShop | 255 | 0.12% |
| Salesforce Commerce Cloud | 190 | 0.09% |
| Shopify, Zoorix | 124 | 0.06% |
| Zoorix, Shopify | 98 | 0.05% |
| Wix eCommerce | 73 | 0.03% |
| Shopware | 68 | 0.03% |
| Workstand | 44 | 0.02% |
| OpenCart | 44 | 0.02% |
| MyCashFlow | 36 | 0.02% |
| JTL Shop | 25 | 0.01% |
Categories Distribution
Clothing & Accessories leads with 30.0% of all stores (40,454 stores) , followed by Health & Beauty (18.1%) and Jewelry & Watches (8.5%) .
Top 10 Categories
40,454 stores
24,400 stores
11,439 stores
8,610 stores
8,248 stores
6,910 stores
5,512 stores
4,819 stores
4,758 stores
4,642 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 40454 | 30.00% |
| Health & Beauty | 24400 | 18.10% |
| Jewelry & Watches | 11439 | 8.48% |
| Food & Beverages | 8610 | 6.39% |
| Home & Garden | 8248 | 6.12% |
| Electronics & Technology | 6910 | 5.12% |
| Furniture & Home Decor | 5512 | 4.09% |
| Sporting Goods & Outdoor Gear | 4819 | 3.57% |
| Arts & Entertainment | 4758 | 3.53% |
| Pets & Pet Supplies | 4642 | 3.44% |
| Gifts & Special Occasions | 4099 | 3.04% |
| Vehicles & Parts | 3825 | 2.84% |
| Toys & Games | 3112 | 2.31% |
| Baby & Toddler | 2293 | 1.70% |
| Tools & Hardware | 1712 | 1.27% |
Payment Providers Distribution
PayPal leads with 23.4% among AI-verified physical stores (38,216 stores) , followed by Klarna (19.6%) and Apple Pay (11.1%) .
Base: 62,474 AI-verified physical stores with detectable payment providers (29.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
38,216 stores
32,020 stores
18,059 stores
15,539 stores
12,311 stores
12,001 stores
8,007 stores
5,424 stores
4,335 stores
4,248 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 38216 | 23.40% |
| Klarna | 32020 | 19.61% |
| Apple Pay | 18059 | 11.06% |
| Google Pay | 15539 | 9.52% |
| Stripe Connect | 12311 | 7.54% |
| American Express | 12001 | 7.35% |
| MasterCard | 8007 | 4.90% |
| Amazon Pay | 5424 | 3.32% |
| VISA | 4335 | 2.65% |
| Bancontact | 4248 | 2.60% |
| Amazon Payments | 3860 | 2.36% |
| SEPA | 3310 | 2.03% |
| iDEAL | 2349 | 1.44% |
| Przelewy24 | 1894 | 1.16% |
| UnionPay | 1736 | 1.06% |
Shipping Carriers Distribution
DHL leads with 32.2% among AI-verified physical stores (23,681 stores) , followed by DPD (11.8%) and UPS (10.7%) .
Base: 48,765 AI-verified physical stores with detectable shipping carriers (22.7% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
23,681 stores
8,700 stores
7,836 stores
7,516 stores
4,615 stores
3,767 stores
3,294 stores
2,916 stores
2,866 stores
1,999 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 23681 | 32.22% |
| DPD | 8700 | 11.84% |
| UPS | 7836 | 10.66% |
| Royal Mail | 7516 | 10.23% |
| GLS | 4615 | 6.28% |
| FedEx | 3767 | 5.13% |
| Deutsche Post | 3294 | 4.48% |
| PostNL | 2916 | 3.97% |
| Hermes | 2866 | 3.90% |
| PostNord | 1999 | 2.72% |
| USPS | 1881 | 2.56% |
| Colissimo | 1413 | 1.92% |
| Evri | 1142 | 1.55% |
| Mondial Relay | 973 | 1.32% |
| La Poste | 895 | 1.22% |
Store Launch Timeline
Over the past 12 months, 71,531 new stores were launched in Klarna Checkout , with the highest activity in 2025-12 (8,645 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
8,645 stores launched
9,334 stores launched
7,772 stores launched
6,249 stores launched
6,092 stores launched
6,030 stores launched
4,709 stores launched
5,784 stores launched
4,999 stores launched
5,242 stores launched
4,211 stores launched
2,464 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 8645 | 12.09% |
| 2025-11 | 9334 | 13.05% |
| 2025-10 | 7772 | 10.87% |
| 2025-09 | 6249 | 8.74% |
| 2025-08 | 6092 | 8.52% |
| 2025-07 | 6030 | 8.43% |
| 2025-06 | 4709 | 6.58% |
| 2025-05 | 5784 | 8.09% |
| 2025-04 | 4999 | 6.99% |
| 2025-03 | 5242 | 7.33% |
| 2025-02 | 4211 | 5.89% |
| 2025-01 | 2464 | 3.44% |
Active Stores by Launch Year
Currently, 192,010 active stores in Klarna Checkout are tracked in our database , with the most stores launched in 2026 (22 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
22 active stores
73,058 active stores
28,014 active stores
16,988 active stores
11,506 active stores
11,814 active stores
9,939 active stores
5,777 active stores
6,130 active stores
4,376 active stores
2,429 active stores
2,088 active stores
2,318 active stores
3,433 active stores
1,646 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 22 | 0.01% |
| 2025 | 73058 | 38.05% |
| 2024 | 28014 | 14.59% |
| 2023 | 16988 | 8.85% |
| 2022 | 11506 | 5.99% |
| 2021 | 11814 | 6.15% |
| 2020 | 9939 | 5.18% |
| 2019 | 5777 | 3.01% |
| 2018 | 6130 | 3.19% |
| 2017 | 4376 | 2.28% |
| 2016 | 2429 | 1.27% |
| 2015 | 2088 | 1.09% |
| 2014 | 2318 | 1.21% |
| 2013 | 3433 | 1.79% |
| 2012 | 1646 | 0.86% |
| 2011 | 1849 | 0.96% |
| 2010 | 1414 | 0.74% |
| 2009 | 1291 | 0.67% |
| 2008 | 1006 | 0.52% |
| 2007 | 956 | 0.50% |
| 2006 | 686 | 0.36% |
| 2005 | 614 | 0.32% |
| 2004 | 984 | 0.51% |
| 2003 | 708 | 0.37% |
| 2002 | 617 | 0.32% |
| 2001 | 865 | 0.45% |
| 2000 | 553 | 0.29% |
| 1999 | 432 | 0.22% |
| 1998 | 251 | 0.13% |
| 1997 | 116 | 0.06% |
| 1996 | 101 | 0.05% |
| 1995 | 29 | 0.02% |
Geographic Distribution
Germany leads with 27.4% (49,716 AI-verified stores) , followed by United Kingdom (22.8%) and Sweden (8.1%) .
Base: 181,679 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
49,716 AI-verified stores
41,497 AI-verified stores
14,752 AI-verified stores
13,972 AI-verified stores
12,847 AI-verified stores
9,501 AI-verified stores
9,245 AI-verified stores
5,985 AI-verified stores
5,319 AI-verified stores
4,658 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 49716 | 27.36% |
| United Kingdom | 41497 | 22.84% |
| Sweden | 14752 | 8.12% |
| Netherlands | 13972 | 7.69% |
| Italy | 12847 | 7.07% |
| France | 9501 | 5.23% |
| Spain | 9245 | 5.09% |
| Poland | 5985 | 3.29% |
| Austria | 5319 | 2.93% |
| United States | 4658 | 2.56% |
| Norway | 2896 | 1.59% |
| Denmark | 1599 | 0.88% |
| Belgium | 1587 | 0.87% |
| Greece | 1587 | 0.87% |
| Finland | 1304 | 0.72% |
| Lithuania | 1216 | 0.67% |
| Switzerland | 1105 | 0.61% |
| Hong Kong | 1031 | 0.57% |
| Ireland | 983 | 0.54% |
| Latvia | 879 | 0.48% |
Featured Stores
Discover the strongest performers and newest entrants in Klarna Checkout's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify
Shopify - Health & Beauty
Shopify
Shopify
Shopify - Clothing & Accessories
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 215.2k | 100.00% |
| Emails | 113.8k | 52.88% |
| Phones | 38.2k | 17.76% |
| Ecommerce platform | 215.1k | 99.96% |
| Couriers | 48.8k | 22.66% |
| Payment Providers | 62.5k | 29.03% |
| Categories | 149.6k | 69.52% |
| Social Media | 131.4k | 61.07% |
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
- Customized datasets
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Maximize Your ROI
Use our detailed Klarna Checkout E-commerce Database to:
Gain actionable insights into 192.7k physical stores in Klarna Checkout.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Klarna Checkout online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Klarna Checkout E-commerce Database?
-
Our database covers over 192.7k Klarna Checkout physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 35.1% among stores with at least one detectable social profile (111,637 stores) , followed by Facebook (25.6%) and TikTok (15.4%) .
Base: 131,403 stores with any detectable social profile (61.1% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
111,637 stores
81,399 stores
49,045 stores
30,337 stores
17,938 stores
12,268 stores
7,348 stores
4,638 stores
2,897 stores
626 stores
Visual Distribution