Google Font API Technology Adoption in E-commerce

Discover 3.3m verified e-commerce stores using Google Font API. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 6.1m domains. 3.3m verified as active stores with physical delivery.

Verified stores
3.3m
active stores with physical delivery
Top country
United States
540,403 verified stores
Top payment signal
PayPal
319,978 detection occurrences
Top carrier signal
UPS
130,323 detection occurrences
Top category
Clothing & Accessories
502,646 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

3.3m verified active stores out of 6.1m detected · 54.3% verification rate

E-commerce Platforms Distribution

WooCommerce stores with 45.8% of stores with physical delivery (1,521,163 stores) , followed by Custom (19.5%) and Shopify (9.4%) .

Base: 3,317,977 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

1,521,163 stores

Custom 19.5%

647,669 stores

312,845 stores

110,734 stores

99,596 stores

94,951 stores

83,601 stores

52,344 stores

32,754 stores

31,644 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Google Font API
Platform Stores with Physical Delivery Percentage
WooCommerce 1521163 45.85%
Custom 647669 19.52%
Shopify 312845 9.43%
Squarespace Commerce 110734 3.34%
Nuvemshop 99596 3.00%
PrestaShop 94951 2.86%
Cafe24 83601 2.52%
OpenCart 52344 1.58%
Magento 32754 0.99%
1C-Bitrix 31644 0.95%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

WooCommerce holds 57.8% share of detected Google Font API e-commerce signals (3,532,254) , with Custom at 10.6% and Shopify at 5.8% (June 2026) .

Base: 6,114,665 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

3,532,254 websites

Custom 10.6%

647,669 websites

351,786 websites

644,791 websites

100,894 websites

104,347 websites

93,538 websites

63,908 websites

44,277 websites

72,908 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Google Font API
Platform Websites with Signals Percentage
WooCommerce 3532254 57.77%
Custom 647669 10.59%
Shopify 351786 5.75%
Squarespace Commerce 644791 10.54%
Nuvemshop 100894 1.65%
PrestaShop 104347 1.71%
Cafe24 93538 1.53%
OpenCart 63908 1.05%
Magento 44277 0.72%
1C-Bitrix 72908 1.19%

Categories Distribution

Clothing & Accessories stores with 15.1% of all stores (502,646 stores) , followed by Health & Beauty (14.1%) and Food & Beverages (10.0%) .

Base: 3,317,977 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Clothing & Accessories 15.1%

502,646 stores

Health & Beauty 14.1%

466,192 stores

Food & Beverages 10.0%

330,377 stores

Home & Garden 6.4%

213,964 stores

Sporting Goods & Outdoor Gear 6.3%

208,467 stores

Electronics & Technology 5.0%

166,573 stores

Arts & Entertainment 4.4%

145,004 stores

Tools & Hardware 4.3%

142,168 stores

Business & Industrial 3.7%

123,363 stores

Toys & Games 3.7%

121,182 stores

Visual Distribution

Distribution of top 10 Google Font API store categories (June 2026)
Distribution of categories in Google Font API e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 502646 15.15%
Health & Beauty 466192 14.05%
Food & Beverages 330377 9.96%
Home & Garden 213964 6.45%
Sporting Goods & Outdoor Gear 208467 6.28%
Electronics & Technology 166573 5.02%
Arts & Entertainment 145004 4.37%
Tools & Hardware 142168 4.28%
Business & Industrial 123363 3.72%
Toys & Games 121182 3.65%

Payment Providers Distribution

PayPal accounts for 28.9% of displayed detection occurrences (319,978 occurrences) , followed by MasterCard (14.1%) and American Express (12.0%) .

Base: 1,107,880 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active provider contract or availability at checkout.

Top 10 Payment Providers

PayPal 28.9%

319,978 occurrences

156,669 occurrences

132,779 occurrences

127,581 occurrences

86,130 occurrences

VISA 6.8%

75,030 occurrences

60,515 occurrences

56,383 occurrences

51,140 occurrences

41,675 occurrences

Visual Distribution

Distribution of top 10 Google Font API payment providers (June 2026)
Distribution of payment providers in Google Font API e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 319978 28.88%
MasterCard 156669 14.14%
American Express 132779 11.98%
Stripe Connect 127581 11.52%
Apple Pay 86130 7.77%
VISA 75030 6.77%
Klarna 60515 5.46%
Google Pay 56383 5.09%
Boleto 51140 4.62%
Mercado Pago 41675 3.76%

Shipping Carriers Distribution

UPS accounts for 20.3% of displayed detection occurrences (130,323 occurrences) , followed by DHL (15.7%) and USPS (13.9%) .

Base: 640,532 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from publicly accessible website content and technical signals. Detection does not confirm an active carrier contract or shipping destinations.

Top 10 Shipping Carriers

UPS 20.3%

130,323 occurrences

DHL 15.7%

100,631 occurrences

USPS 13.9%

88,879 occurrences

FedEx 11.5%

73,803 occurrences

DPD 9.8%

63,076 occurrences

51,530 occurrences

GLS 7.4%

47,102 occurrences

30,823 occurrences

27,557 occurrences

Estes 4.2%

26,808 occurrences

Visual Distribution

Distribution of top 10 Google Font API shipping carriers (June 2026)
Distribution of shipping carriers in Google Font API e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
UPS 130323 20.35%
DHL 100631 15.71%
USPS 88879 13.88%
FedEx 73803 11.52%
DPD 63076 9.85%
Correios 51530 8.04%
GLS 47102 7.35%
СДЭК 30823 4.81%
InPost 27557 4.30%
Estes 26808 4.19%

Store Launch Timeline

Over the past 12 months, 842,262 new stores were launched in Google Font API , with the highest activity in 2026-05 (128,638 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 15.3%

128,638 stores launched

2026-04 12.2%

102,392 stores launched

2026-03 10.6%

89,209 stores launched

2026-02 7.0%

59,049 stores launched

2026-01 8.4%

70,337 stores launched

2025-12 7.9%

66,628 stores launched

2025-11 7.6%

64,157 stores launched

2025-10 7.5%

63,315 stores launched

2025-09 7.2%

60,303 stores launched

2025-08 6.7%

56,725 stores launched

2025-07 6.9%

58,163 stores launched

2025-06 2.8%

23,346 stores launched

Monthly Trend

Monthly store launches in Google Font API (June 2026)
Monthly store launches in Google Font API over the past 12 months
Month Stores Launched Percentage
2026-05 128638 15.27%
2026-04 102392 12.16%
2026-03 89209 10.59%
2026-02 59049 7.01%
2026-01 70337 8.35%
2025-12 66628 7.91%
2025-11 64157 7.62%
2025-10 63315 7.52%
2025-09 60303 7.16%
2025-08 56725 6.73%
2025-07 58163 6.91%
2025-06 23346 2.77%

Active Stores by Launch Year

Currently, 3,274,555 active stores in Google Font API are tracked in our database , with the most stores launched in 2026 (455,981 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 13.9%

455,981 active stores

2025 17.6%

577,824 active stores

2024 9.6%

314,378 active stores

2023 7.0%

229,818 active stores

2022 5.8%

190,390 active stores

2021 6.5%

211,851 active stores

2020 6.5%

212,058 active stores

2019 4.3%

140,421 active stores

2018 4.5%

146,090 active stores

2017 3.9%

127,735 active stores

2016 2.3%

75,264 active stores

2015 1.9%

63,639 active stores

2014 1.9%

63,316 active stores

2013 2.5%

80,966 active stores

2012 1.5%

49,430 active stores

Distribution by Launch Year

Active stores in Google Font API by original launch year (June 2026)
Active stores in Google Font API by launch year
Launch Year Active Stores Percentage
2026 455981 13.92%
2025 577824 17.65%
2024 314378 9.60%
2023 229818 7.02%
2022 190390 5.81%
2021 211851 6.47%
2020 212058 6.48%
2019 140421 4.29%
2018 146090 4.46%
2017 127735 3.90%
2016 75264 2.30%
2015 63639 1.94%
2014 63316 1.93%
2013 80966 2.47%
2012 49430 1.51%

Social Media Usage

Instagram accounts for 30.1% of displayed detection occurrences (1,523,217 occurrences) , followed by Facebook (29.8%) and YouTube (9.8%) .

Base: 5,058,702 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 30.1%

1,523,217 occurrences

Facebook 29.8%

1,506,992 occurrences

YouTube 9.8%

496,866 occurrences

Twitter 7.1%

358,178 occurrences

TikTok 5.5%

277,174 occurrences

Pinterest 5.3%

268,814 occurrences

LinkedIn 4.7%

238,444 occurrences

WhatsApp 4.1%

209,206 occurrences

X 3.4%

169,953 occurrences

Vimeo 0.2%

9,858 occurrences

Visual Distribution

Distribution of social media platforms in Google Font API (June 2026)
Distribution of social media platforms in Google Font API e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 1523217 30.11%
Facebook 1506992 29.79%
YouTube 496866 9.82%
Twitter 358178 7.08%
TikTok 277174 5.48%
Pinterest 268814 5.31%
LinkedIn 238444 4.71%
WhatsApp 209206 4.14%
X 169953 3.36%
Vimeo 9858 0.19%

Geographic Distribution

United States stores with 16.3% (540,403 active verified stores) , followed by Brazil (4.6%) and India (4.2%) .

Base: 3,317,977 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

540,403 active verified stores

153,474 active verified stores

India 4.2%

140,221 active verified stores

135,405 active verified stores

132,304 active verified stores

111,437 active verified stores

Spain 2.8%

92,407 active verified stores

Italy 2.5%

84,469 active verified stores

79,828 active verified stores

79,534 active verified stores

Visual Distribution

Geographic distribution of stores using Google Font API (June 2026)
Geographic distribution of stores using Google Font API
Country AI-Verified Store Count Market Share
United States 540403 16.29%
Brazil 153474 4.63%
India 140221 4.23%
Russia 135405 4.08%
United Kingdom 132304 3.99%
France 111437 3.36%
Spain 92407 2.79%
Italy 84469 2.55%
South Korea 79828 2.41%
Poland 79534 2.40%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 6.1m 100.00%
Emails 3.6m 58.28%
Phones 2.4m 39.57%
Ecommerce platform 6.1m 99.47%
Couriers 741.6k 12.13%
Payment Providers 994.9k 16.27%
Categories 3.2m 51.57%
Social Media 3.8m 62.53%

Coverage reflects detectability from publicly accessible website content and technical signals. A detected provider does not establish an active commercial relationship, and a missing signal does not establish absence. These counts are not confirmed transaction or shipment market shares.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
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Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

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Market Intelligence

Understand the Google Font API e-commerce landscape:

Analyze 3.3m verified e-commerce stores on Google Font API - technology adoption, market share, competitive positioning.

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Compare the platform, technology, and category segments in this report. For changes over time, request a custom comparison of available snapshots.

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Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

Use platform and technology segments for e-commerce SaaS prospecting.

  • Competitive intelligence and market sizing
  • Technology adoption analysis and custom snapshot comparisons
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Google Font API e-commerce intelligence?

We track 3.3m verified Google Font API e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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