Freshchat Technology Adoption in E-commerce

Discover 1.5k e-commerce stores using Freshchat. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

WooCommerce leads with 61.5% of stores with physical delivery (918 stores) , followed by Custom (21.2%) and Magento (7.8%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

918 stores

Custom 21.2%

317 stores

117 stores

103 stores

9 stores

8 stores

7 stores

5 stores

2 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Freshchat
Platform Stores with Physical Delivery Percentage
WooCommerce 918 61.53%
Custom 317 21.25%
Magento 117 7.84%
Shopify 103 6.90%
BigCommerce 9 0.60%
PrestaShop 8 0.54%
nopCommerce 7 0.47%
ShopBase 5 0.34%
Lightspeed eCom 2 0.13%
EasyStore 1 0.07%
Volusion 1 0.07%
Workstand 1 0.07%
Wix eCommerce 1 0.07%
Wake 1 0.07%
Smartstore 1 0.07%

All Stores Distribution

WooCommerce holds 68.9% share of all Freshchat e-commerce stores (1,395) , with Custom at 15.7% and Magento at 6.7% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

1,395 stores

Custom 15.7%

317 stores

136 stores

122 stores

12 stores

9 stores

17 stores

5 stores

2 stores

1 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Freshchat
Platform Total Stores Percentage
WooCommerce 1395 68.92%
Custom 317 15.66%
Magento 136 6.72%
Shopify 122 6.03%
BigCommerce 12 0.59%
PrestaShop 9 0.44%
nopCommerce 17 0.84%
ShopBase 5 0.25%
Lightspeed eCom 2 0.10%
EasyStore 1 0.05%
Volusion 1 0.05%
Workstand 1 0.05%
Wix eCommerce 4 0.20%
Wake 1 0.05%
Smartstore 1 0.05%

Categories Distribution

Electronics & Technology leads with 58.1% of all stores (630 stores) , followed by Health & Beauty (17.1%) and Clothing & Accessories (9.9%) .

Top 10 Categories

Electronics & Technology 58.1%

630 stores

Health & Beauty 17.1%

185 stores

Clothing & Accessories 9.9%

107 stores

Food & Beverages 3.0%

33 stores

Home & Garden 2.3%

25 stores

Vehicles & Parts 2.2%

24 stores

Business & Industrial 1.3%

14 stores

Tools & Hardware 1.1%

12 stores

Jewelry & Watches 0.9%

10 stores

Office Supplies 0.8%

9 stores

Visual Distribution

Distribution of top 10 Freshchat store categories (December 2025)
Distribution of categories in Freshchat e-commerce stores
Category Number of Stores Percentage
Electronics & Technology 630 58.12%
Health & Beauty 185 17.07%
Clothing & Accessories 107 9.87%
Food & Beverages 33 3.04%
Home & Garden 25 2.31%
Vehicles & Parts 24 2.21%
Business & Industrial 14 1.29%
Tools & Hardware 12 1.11%
Jewelry & Watches 10 0.92%
Office Supplies 9 0.83%
Pets & Pet Supplies 8 0.74%
Arts & Entertainment 8 0.74%
Sporting Goods & Outdoor Gear 7 0.65%
Furniture & Home Decor 6 0.55%
Books & Media 6 0.55%

Payment Providers Distribution

MasterCard leads with 41.1% among AI-verified physical stores (907 stores) , followed by American Express (40.2%) and PayPal (7.7%) .

Base: 1,516 AI-verified physical stores with detectable payment providers (73.9% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

907 stores

886 stores

169 stores

VISA 6.5%

143 stores

19 stores

18 stores

15 stores

13 stores

10 stores

Swish 0.2%

5 stores

Visual Distribution

Distribution of top 10 Freshchat payment providers (December 2025)
Distribution of payment providers in Freshchat e-commerce stores
Payment Provider Store Count Market Share
MasterCard 907 41.13%
American Express 886 40.18%
PayPal 169 7.66%
VISA 143 6.49%
Stripe Connect 19 0.86%
Apple Pay 18 0.82%
Klarna 15 0.68%
Google Pay 13 0.59%
SagePay 10 0.45%
Swish 5 0.23%
Bolt 5 0.23%
JCB 5 0.23%
Braintree 4 0.18%
Interac e-Transfer 3 0.14%
Paddle 3 0.14%

Shipping Carriers Distribution

UPS leads with 22.7% among AI-verified physical stores (53 stores) , followed by DHL (19.3%) and USPS (15.0%) .

Base: 148 AI-verified physical stores with detectable shipping carriers (7.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 22.7%

53 stores

DHL 19.3%

45 stores

USPS 15.0%

35 stores

FedEx 14.2%

33 stores

DPD 6.0%

14 stores

4PX 4.7%

11 stores

9 stores

6 stores

6 stores

4 stores

Visual Distribution

Distribution of top 10 Freshchat shipping carriers (December 2025)
Distribution of shipping carriers in Freshchat e-commerce stores
Shipping Carrier Store Count Market Share
UPS 53 22.75%
DHL 45 19.31%
USPS 35 15.02%
FedEx 33 14.16%
DPD 14 6.01%
4PX 11 4.72%
Canada Post 9 3.86%
Australia Post 6 2.58%
Royal Mail 6 2.58%
PostNL 4 1.72%
Pitney Bowes 4 1.72%
PostNord 4 1.72%
Purolator 3 1.29%
GLS 3 1.29%
Correios 3 1.29%

Store Launch Timeline

Over the past 12 months, 21 new stores were launched in Freshchat , with the highest activity in 2025-11 (3 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 14.3%

3 stores launched

2025-10 9.5%

2 stores launched

2025-09 9.5%

2 stores launched

2025-08 14.3%

3 stores launched

2025-07 4.8%

1 stores launched

2025-06 23.8%

5 stores launched

2025-03 9.5%

2 stores launched

2025-01 14.3%

3 stores launched

Monthly Trend

Monthly store launches in Freshchat (December 2025)
Monthly store launches in Freshchat over the past 12 months
Month Stores Launched Percentage
2025-11 3 14.29%
2025-10 2 9.52%
2025-09 2 9.52%
2025-08 3 14.29%
2025-07 1 4.76%
2025-06 5 23.81%
2025-03 2 9.52%
2025-01 3 14.29%

Active Stores by Launch Year

Currently, 1,466 active stores in Freshchat are tracked in our database , with the most stores launched in 2025 (21 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 1.4%

21 active stores

2024 1.4%

21 active stores

2023 5.0%

73 active stores

2022 8.3%

122 active stores

2021 19.9%

292 active stores

2020 21.6%

316 active stores

2019 20.1%

295 active stores

2018 2.7%

40 active stores

2017 3.5%

51 active stores

2016 1.2%

17 active stores

2015 1.0%

15 active stores

2014 1.8%

27 active stores

2013 2.0%

30 active stores

2012 1.2%

17 active stores

2011 1.3%

19 active stores

Distribution by Launch Year

Active stores in Freshchat by original launch year (December 2025)
Active stores in Freshchat by launch year
Launch Year Active Stores Percentage
2025 21 1.43%
2024 21 1.43%
2023 73 4.98%
2022 122 8.32%
2021 292 19.92%
2020 316 21.56%
2019 295 20.12%
2018 40 2.73%
2017 51 3.48%
2016 17 1.16%
2015 15 1.02%
2014 27 1.84%
2013 30 2.05%
2012 17 1.16%
2011 19 1.30%
2010 7 0.48%
2009 14 0.95%
2008 11 0.75%
2007 8 0.55%
2006 10 0.68%
2005 5 0.34%
2004 4 0.27%
2003 10 0.68%
2002 5 0.34%
2001 12 0.82%
2000 8 0.55%
1999 5 0.34%
1998 4 0.27%
1997 2 0.14%
1996 4 0.27%
1995 1 0.07%

Social Media Usage

Facebook leads with 29.9% among stores with at least one detectable social profile (295 stores) , followed by Instagram (22.6%) and Twitter (13.1%) .

Base: 422 stores with any detectable social profile (20.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 29.9%

295 stores

Instagram 22.6%

223 stores

Twitter 13.1%

129 stores

YouTube 13.1%

129 stores

LinkedIn 7.9%

78 stores

Pinterest 4.7%

46 stores

WhatsApp 3.5%

34 stores

TikTok 2.8%

28 stores

X 1.7%

17 stores

Vimeo 0.6%

6 stores

Visual Distribution

Distribution of social media platforms in Freshchat (December 2025)
Distribution of social media platforms in Freshchat e-commerce stores
Social Platform Store Count Market Share
Facebook 295 29.95%
Instagram 223 22.64%
Twitter 129 13.10%
YouTube 129 13.10%
LinkedIn 78 7.92%
Pinterest 46 4.67%
WhatsApp 34 3.45%
TikTok 28 2.84%
X 17 1.73%
Vimeo 6 0.61%

Geographic Distribution

United Kingdom leads with 68.8% (858 AI-verified stores) , followed by United States (13.6%) and Canada (2.6%) .

Base: 1,248 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

858 AI-verified stores

170 AI-verified stores

33 AI-verified stores

India 2.0%

25 AI-verified stores

21 AI-verified stores

19 AI-verified stores

16 AI-verified stores

12 AI-verified stores

11 AI-verified stores

11 AI-verified stores

Visual Distribution

Geographic distribution of stores using Freshchat (December 2025)
Geographic distribution of stores using Freshchat
Country AI-Verified Store Count Market Share
United Kingdom 858 68.75%
United States 170 13.62%
Canada 33 2.64%
India 25 2.00%
Sweden 21 1.68%
Australia 19 1.52%
Netherlands 16 1.28%
Germany 12 0.96%
Mexico 11 0.88%
Finland 11 0.88%
Italy 10 0.80%
Guatemala 9 0.72%
South Africa 8 0.64%
France 8 0.64%
Honduras 7 0.56%
El Salvador 7 0.56%
Malaysia 7 0.56%
Spain 6 0.48%
Poland 5 0.40%
Costa Rica 5 0.40%

Dataset Coverage

Field Rows count Coverage
Website 2.1k 100.00%
Emails 742.0 36.16%
Phones 1.3k 64.72%
Ecommerce platform 2.0k 99.51%
Couriers 148.0 7.21%
Payment Providers 1.5k 73.88%
Categories 1.3k 63.35%
Social Media 422.0 20.57%

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Frequently Asked Questions

What data is included in the Freshchat E-commerce Database?

Our database covers over 1.5k Freshchat physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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