Clicky Technology Adoption in E-commerce

Discover 2.7k verified e-commerce stores using Clicky. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 5.7k domains. 2.7k verified as active stores with physical delivery.

· · Next full refresh: April 2026

2.7k verified active stores out of 5.7k detected · 48.3% verification rate

E-commerce Platforms Distribution

WooCommerce leads with 40.6% of stores with physical delivery (1,084 stores) , followed by Custom (29.5%) and Shopify (20.1%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

1,084 stores

Custom 29.5%

789 stores

Shopify 20.1%

537 stores

74 stores

70 stores

38 stores

25 stores

9 stores

7 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in Clicky
Platform Stores with Physical Delivery Percentage
WooCommerce 1084 40.57%
Custom 789 29.53%
Shopify 537 20.10%
Magento 74 2.77%
PrestaShop 70 2.62%
BigCommerce 38 1.42%
OpenCart 25 0.94%
Shoper 9 0.34%
Squarespace Commerce 9 0.34%
Wix eCommerce 7 0.26%
CS Cart 6 0.22%
Volusion 6 0.22%
Weblium 6 0.22%
nopCommerce 6 0.22%
CCV Shop 6 0.22%

Categories Distribution

Health & Beauty leads with 19.9% of all stores (420 stores) , followed by Clothing & Accessories (14.4%) and Food & Beverages (13.4%) .

Base: 2,108 AI-verified stores with physical delivery and detected product categories (76.7% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 19.9%

420 stores

Clothing & Accessories 14.4%

304 stores

Food & Beverages 13.4%

282 stores

Electronics & Technology 9.1%

191 stores

Arts & Entertainment 6.5%

138 stores

Home & Garden 6.1%

128 stores

Furniture & Home Decor 4.3%

91 stores

Gifts & Special Occasions 3.9%

83 stores

Business & Industrial 3.9%

82 stores

Jewelry & Watches 3.8%

81 stores

Visual Distribution

Distribution of top 10 Clicky store categories (March 2026)
Distribution of categories in Clicky e-commerce stores
Category Number of Stores Percentage
Health & Beauty 420 19.92%
Clothing & Accessories 304 14.42%
Food & Beverages 282 13.38%
Electronics & Technology 191 9.06%
Arts & Entertainment 138 6.55%
Home & Garden 128 6.07%
Furniture & Home Decor 91 4.32%
Gifts & Special Occasions 83 3.94%
Business & Industrial 82 3.89%
Jewelry & Watches 81 3.84%
Sporting Goods & Outdoor Gear 76 3.61%
Vehicles & Parts 65 3.08%
Tools & Hardware 65 3.08%
Pets & Pet Supplies 63 2.99%
Books & Media 39 1.85%

Payment Providers Distribution

PayPal leads with 25.3% among AI-verified physical stores (418 stores) , followed by MasterCard (15.6%) and American Express (14.6%) .

Base: 1,335 AI-verified physical stores with detectable payment providers (23.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 25.3%

418 stores

258 stores

242 stores

142 stores

108 stores

102 stores

VISA 5.0%

82 stores

80 stores

67 stores

Bolt 2.3%

38 stores

Visual Distribution

Distribution of top 10 Clicky payment providers (March 2026)
Distribution of payment providers in Clicky e-commerce stores
Payment Provider Store Count Market Share
PayPal 418 25.27%
MasterCard 258 15.60%
American Express 242 14.63%
Stripe Connect 142 8.59%
Klarna 108 6.53%
Apple Pay 102 6.17%
VISA 82 4.96%
Google Pay 80 4.84%
BitCoin 67 4.05%
Bolt 38 2.30%
Bancontact 34 2.06%
JCB 26 1.57%
iDEAL 22 1.33%
Mollie 18 1.09%
SEPA 17 1.03%

Shipping Carriers Distribution

UPS leads with 17.8% among AI-verified physical stores (249 stores) , followed by DPD (12.7%) and USPS (12.7%) .

Base: 1,077 AI-verified physical stores with detectable shipping carriers (18.9% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 17.8%

249 stores

DPD 12.7%

178 stores

USPS 12.7%

178 stores

FedEx 12.3%

173 stores

DHL 11.8%

165 stores

96 stores

70 stores

TNT 2.5%

35 stores

GLS 2.4%

34 stores

Visual Distribution

Distribution of top 10 Clicky shipping carriers (March 2026)
Distribution of shipping carriers in Clicky e-commerce stores
Shipping Carrier Store Count Market Share
UPS 249 17.76%
DPD 178 12.70%
USPS 178 12.70%
FedEx 173 12.34%
DHL 165 11.77%
Почта России 98 6.99%
СДЭК 96 6.85%
Royal Mail 70 4.99%
TNT 35 2.50%
GLS 34 2.43%
PostNL 34 2.43%
Speedy 33 2.35%
Australia Post 23 1.64%
Hermes 20 1.43%
Canada Post 16 1.14%

Store Launch Timeline

Over the past 12 months, 232 new stores were launched in Clicky , with the highest activity in 2026-02 (26 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 11.2%

26 stores launched

2026-01 5.2%

12 stores launched

2025-12 7.3%

17 stores launched

2025-11 9.9%

23 stores launched

2025-10 8.2%

19 stores launched

2025-09 11.2%

26 stores launched

2025-08 5.2%

12 stores launched

2025-07 6.5%

15 stores launched

2025-06 6.0%

14 stores launched

2025-05 10.3%

24 stores launched

2025-04 10.3%

24 stores launched

2025-03 8.6%

20 stores launched

Monthly Trend

Monthly store launches in Clicky (March 2026)
Monthly store launches in Clicky over the past 12 months
Month Stores Launched Percentage
2026-02 26 11.21%
2026-01 12 5.17%
2025-12 17 7.33%
2025-11 23 9.91%
2025-10 19 8.19%
2025-09 26 11.21%
2025-08 12 5.17%
2025-07 15 6.47%
2025-06 14 6.03%
2025-05 24 10.34%
2025-04 24 10.34%
2025-03 20 8.62%

Active Stores by Launch Year

Currently, 2,716 active stores in Clicky are tracked in our database , with the most stores launched in 2026 (38 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.4%

38 active stores

2025 8.4%

227 active stores

2024 6.5%

176 active stores

2023 6.8%

184 active stores

2022 5.2%

141 active stores

2021 8.1%

221 active stores

2020 6.6%

179 active stores

2019 5.1%

139 active stores

2018 9.2%

250 active stores

2017 4.5%

123 active stores

2016 2.8%

77 active stores

2015 3.6%

97 active stores

2014 3.8%

102 active stores

2013 4.3%

116 active stores

2012 2.8%

77 active stores

Distribution by Launch Year

Active stores in Clicky by original launch year (March 2026)
Active stores in Clicky by launch year
Launch Year Active Stores Percentage
2026 38 1.40%
2025 227 8.36%
2024 176 6.48%
2023 184 6.77%
2022 141 5.19%
2021 221 8.14%
2020 179 6.59%
2019 139 5.12%
2018 250 9.20%
2017 123 4.53%
2016 77 2.84%
2015 97 3.57%
2014 102 3.76%
2013 116 4.27%
2012 77 2.84%
2011 74 2.72%
2010 69 2.54%
2009 52 1.91%
2008 46 1.69%
2007 45 1.66%
2006 34 1.25%
2005 30 1.10%
2004 44 1.62%
2003 35 1.29%
2002 29 1.07%
2001 28 1.03%
2000 21 0.77%
1999 21 0.77%
1998 22 0.81%
1997 12 0.44%
1996 6 0.22%
1995 1 0.04%

Social Media Usage

Facebook leads with 30.4% among stores with at least one detectable social profile (1,591 stores) , followed by Instagram (23.9%) and Twitter (13.6%) .

Base: 3,757 stores with any detectable social profile (66.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.4%

1,591 stores

Instagram 23.9%

1,253 stores

Twitter 13.6%

713 stores

YouTube 11.3%

592 stores

Pinterest 6.9%

361 stores

LinkedIn 5.1%

266 stores

TikTok 3.5%

186 stores

X 3.3%

171 stores

WhatsApp 1.8%

92 stores

Vimeo 0.3%

16 stores

Visual Distribution

Distribution of social media platforms in Clicky (March 2026)
Distribution of social media platforms in Clicky e-commerce stores
Social Platform Store Count Market Share
Facebook 1591 30.36%
Instagram 1253 23.91%
Twitter 713 13.60%
YouTube 592 11.30%
Pinterest 361 6.89%
LinkedIn 266 5.08%
TikTok 186 3.55%
X 171 3.26%
WhatsApp 92 1.76%
Vimeo 16 0.31%

Geographic Distribution

United States leads with 42.4% (958 AI-verified stores) , followed by United Kingdom (11.2%) and Spain (5.3%) .

Base: 2,258 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

958 AI-verified stores

253 AI-verified stores

Spain 5.3%

120 AI-verified stores

106 AI-verified stores

98 AI-verified stores

81 AI-verified stores

72 AI-verified stores

63 AI-verified stores

China 2.7%

62 AI-verified stores

62 AI-verified stores

Visual Distribution

Geographic distribution of stores using Clicky (March 2026)
Geographic distribution of stores using Clicky
Country AI-Verified Store Count Market Share
United States 958 42.43%
United Kingdom 253 11.20%
Spain 120 5.31%
Russia 106 4.69%
Netherlands 98 4.34%
Germany 81 3.59%
South Africa 72 3.19%
France 63 2.79%
China 62 2.75%
Australia 62 2.75%
Ireland 50 2.21%
Bulgaria 48 2.13%
Canada 48 2.13%
Poland 43 1.90%
Romania 41 1.82%
Brazil 38 1.68%
Italy 35 1.55%
India 29 1.28%
Sweden 27 1.20%
Iran 24 1.06%

Data Coverage

Field Rows count Coverage
Website 5.7k 100.00%
Emails 2.5k 43.29%
Phones 1.2k 21.60%
Ecommerce platform 5.6k 98.65%
Couriers 1.1k 18.93%
Payment Providers 1.3k 23.47%
Categories 2.4k 42.24%
Social Media 3.8k 66.04%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Market Intelligence

Understand the Clicky e-commerce landscape:

Analyze 2.7k verified e-commerce stores on Clicky - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Clicky e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

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Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Clicky e-commerce intelligence?

We track 2.7k verified Clicky e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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