Bootstrap Technology Adoption in E-commerce

Discover 1.3m verified e-commerce stores using Bootstrap. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 2.3m domains. 1.3m verified as active stores with physical delivery.

· · Next full refresh: March 2026

1.3m verified active stores out of 2.3m detected · 56.8% verification rate

E-commerce Platforms Distribution

Custom leads with 36.8% of stores with physical delivery (459,886 stores) , followed by WooCommerce (32.6%) and Shopify (8.4%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 36.8%

459,886 stores

407,790 stores

104,779 stores

85,785 stores

40,415 stores

33,749 stores

30,282 stores

26,352 stores

Tray 1.3%

16,346 stores

Imweb 0.9%

11,490 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (February 2026)
E-commerce platforms distribution for stores with physical delivery in Bootstrap
Platform Stores with Physical Delivery Percentage
Custom 459886 36.79%
WooCommerce 407790 32.62%
Shopify 104779 8.38%
OpenCart 85785 6.86%
PrestaShop 40415 3.23%
1C-Bitrix 33749 2.70%
YouCan 30282 2.42%
Magento 26352 2.11%
Tray 16346 1.31%
Imweb 11490 0.92%
JTL Shop 7765 0.62%
Jumpseller 7445 0.60%
EC-CUBE 7124 0.57%
Botble CMS 6410 0.51%
MyOnlineStore 4358 0.35%

Categories Distribution

Clothing & Accessories leads with 20.1% of all stores (206,977 stores) , followed by Health & Beauty (16.5%) and Electronics & Technology (12.2%) .

Base: 1,030,662 AI-verified stores with physical delivery and detected product categories (79.3% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 20.1%

206,977 stores

Health & Beauty 16.5%

169,821 stores

Electronics & Technology 12.2%

125,800 stores

Food & Beverages 9.6%

99,194 stores

Home & Garden 6.9%

71,577 stores

Furniture & Home Decor 5.3%

54,470 stores

Vehicles & Parts 4.7%

48,515 stores

Jewelry & Watches 4.4%

45,757 stores

Tools & Hardware 4.1%

42,497 stores

Business & Industrial 3.7%

38,438 stores

Visual Distribution

Distribution of top 10 Bootstrap store categories (February 2026)
Distribution of categories in Bootstrap e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 206977 20.08%
Health & Beauty 169821 16.48%
Electronics & Technology 125800 12.21%
Food & Beverages 99194 9.62%
Home & Garden 71577 6.94%
Furniture & Home Decor 54470 5.28%
Vehicles & Parts 48515 4.71%
Jewelry & Watches 45757 4.44%
Tools & Hardware 42497 4.12%
Business & Industrial 38438 3.73%
Gifts & Special Occasions 36660 3.56%
Sporting Goods & Outdoor Gear 35971 3.49%
Arts & Entertainment 20167 1.96%
Pets & Pet Supplies 18740 1.82%
Toys & Games 16078 1.56%

Payment Providers Distribution

PayPal leads with 28.7% among AI-verified physical stores (135,647 stores) , followed by MasterCard (15.9%) and American Express (10.7%) .

Base: 400,893 AI-verified physical stores with detectable payment providers (17.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 28.7%

135,647 stores

74,927 stores

50,577 stores

42,076 stores

VISA 8.1%

38,380 stores

27,788 stores

21,217 stores

JCB 3.4%

16,054 stores

14,459 stores

Bolt 2.7%

12,727 stores

Visual Distribution

Distribution of top 10 Bootstrap payment providers (February 2026)
Distribution of payment providers in Bootstrap e-commerce stores
Payment Provider Store Count Market Share
PayPal 135647 28.74%
MasterCard 74927 15.88%
American Express 50577 10.72%
Stripe Connect 42076 8.91%
VISA 38380 8.13%
Klarna 27788 5.89%
Apple Pay 21217 4.50%
JCB 16054 3.40%
Google Pay 14459 3.06%
Bolt 12727 2.70%
Boleto 12656 2.68%
Bancontact 7307 1.55%
Mollie 6397 1.36%
iDEAL 6098 1.29%
Amazon Pay 5668 1.20%

Shipping Carriers Distribution

UPS leads with 17.5% among AI-verified physical stores (58,034 stores) , followed by DHL (15.5%) and USPS (9.8%) .

Base: 321,090 AI-verified physical stores with detectable shipping carriers (14.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 17.5%

58,034 stores

DHL 15.5%

51,557 stores

USPS 9.8%

32,493 stores

FedEx 9.3%

30,678 stores

DPD 8.2%

27,219 stores

22,301 stores

21,391 stores

GLS 6.3%

20,730 stores

17,558 stores

TNT 3.1%

10,160 stores

Visual Distribution

Distribution of top 10 Bootstrap shipping carriers (February 2026)
Distribution of shipping carriers in Bootstrap e-commerce stores
Shipping Carrier Store Count Market Share
UPS 58034 17.50%
DHL 51557 15.55%
USPS 32493 9.80%
FedEx 30678 9.25%
DPD 27219 8.21%
Почта России 22301 6.73%
СДЭК 21391 6.45%
GLS 20730 6.25%
Correios 17558 5.30%
TNT 10160 3.06%
Royal Mail 10036 3.03%
Hermes 8705 2.63%
PostNL 8026 2.42%
Estes 6688 2.02%
InPost 6003 1.81%

Store Launch Timeline

Over the past 12 months, 291,643 new stores were launched in Bootstrap , with the highest activity in 2026-01 (25,571 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-01 8.8%

25,571 stores launched

2025-12 9.3%

27,118 stores launched

2025-11 9.7%

28,281 stores launched

2025-10 10.1%

29,349 stores launched

2025-09 8.0%

23,327 stores launched

2025-08 7.9%

23,083 stores launched

2025-07 8.5%

24,840 stores launched

2025-06 7.4%

21,639 stores launched

2025-05 9.4%

27,461 stores launched

2025-04 7.9%

22,912 stores launched

2025-03 8.0%

23,289 stores launched

2025-02 5.1%

14,773 stores launched

Monthly Trend

Monthly store launches in Bootstrap (February 2026)
Monthly store launches in Bootstrap over the past 12 months
Month Stores Launched Percentage
2026-01 25571 8.77%
2025-12 27118 9.30%
2025-11 28281 9.70%
2025-10 29349 10.06%
2025-09 23327 8.00%
2025-08 23083 7.91%
2025-07 24840 8.52%
2025-06 21639 7.42%
2025-05 27461 9.42%
2025-04 22912 7.86%
2025-03 23289 7.99%
2025-02 14773 5.07%

Active Stores by Launch Year

Currently, 1,284,756 active stores in Bootstrap are tracked in our database , with the most stores launched in 2026 (25,696 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.0%

25,696 active stores

2025 22.4%

287,924 active stores

2024 9.8%

126,176 active stores

2023 7.3%

93,257 active stores

2022 6.2%

79,923 active stores

2021 6.9%

88,323 active stores

2020 6.9%

88,405 active stores

2019 5.0%

64,461 active stores

2018 5.1%

64,904 active stores

2017 4.4%

56,299 active stores

2016 2.7%

35,203 active stores

2015 2.3%

28,946 active stores

2014 2.2%

28,370 active stores

2013 2.8%

36,599 active stores

2012 1.8%

22,797 active stores

Distribution by Launch Year

Active stores in Bootstrap by original launch year (February 2026)
Active stores in Bootstrap by launch year
Launch Year Active Stores Percentage
2026 25696 2.00%
2025 287924 22.41%
2024 126176 9.82%
2023 93257 7.26%
2022 79923 6.22%
2021 88323 6.87%
2020 88405 6.88%
2019 64461 5.02%
2018 64904 5.05%
2017 56299 4.38%
2016 35203 2.74%
2015 28946 2.25%
2014 28370 2.21%
2013 36599 2.85%
2012 22797 1.77%
2011 22112 1.72%
2010 19444 1.51%
2009 17587 1.37%
2008 14137 1.10%
2007 12992 1.01%
2006 9498 0.74%
2005 8101 0.63%
2004 9977 0.78%
2003 8314 0.65%
2002 7457 0.58%
2001 9085 0.71%
2000 6721 0.52%
1999 5127 0.40%
1998 3554 0.28%
1997 1886 0.15%
1996 1169 0.09%
1995 312 0.02%

Social Media Usage

Facebook leads with 30.2% among stores with at least one detectable social profile (564,790 stores) , followed by Instagram (27.4%) and YouTube (11.3%) .

Base: 1,265,996 stores with any detectable social profile (55.4% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.2%

564,790 stores

Instagram 27.4%

513,697 stores

YouTube 11.3%

212,114 stores

Twitter 9.4%

176,867 stores

WhatsApp 5.6%

105,667 stores

LinkedIn 5.1%

96,274 stores

Pinterest 4.7%

88,857 stores

TikTok 4.0%

75,076 stores

X 1.8%

33,318 stores

Vimeo 0.3%

6,040 stores

Visual Distribution

Distribution of social media platforms in Bootstrap (February 2026)
Distribution of social media platforms in Bootstrap e-commerce stores
Social Platform Store Count Market Share
Facebook 564790 30.16%
Instagram 513697 27.43%
YouTube 212114 11.33%
Twitter 176867 9.44%
WhatsApp 105667 5.64%
LinkedIn 96274 5.14%
Pinterest 88857 4.74%
TikTok 75076 4.01%
X 33318 1.78%
Vimeo 6040 0.32%

Geographic Distribution

United States leads with 18.8% (149,063 AI-verified stores) , followed by Russia (15.7%) and India (6.5%) .

Base: 791,764 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

149,063 AI-verified stores

Russia 15.7%

124,582 AI-verified stores

India 6.5%

51,371 AI-verified stores

50,634 AI-verified stores

39,428 AI-verified stores

36,578 AI-verified stores

35,556 AI-verified stores

30,445 AI-verified stores

Italy 3.8%

30,328 AI-verified stores

29,131 AI-verified stores

Visual Distribution

Geographic distribution of stores using Bootstrap (February 2026)
Geographic distribution of stores using Bootstrap
Country AI-Verified Store Count Market Share
United States 149063 18.83%
Russia 124582 15.73%
India 51371 6.49%
United Kingdom 50634 6.40%
Brazil 39428 4.98%
Turkey 36578 4.62%
Germany 35556 4.49%
France 30445 3.85%
Italy 30328 3.83%
Netherlands 29131 3.68%
Vietnam 27515 3.48%
Saudi Arabia 26562 3.35%
Ukraine 25050 3.16%
Iran 23369 2.95%
Poland 21391 2.70%
Spain 20145 2.54%
Australia 19026 2.40%
Japan 18412 2.33%
Canada 16932 2.14%
South Korea 16246 2.05%

Dataset Coverage

Field Rows count Coverage
Website 2.3m 100.00%
Emails 1.4m 59.71%
Phones 655.5k 28.68%
Ecommerce platform 2.3m 98.71%
Couriers 321.1k 14.05%
Payment Providers 400.9k 17.54%
Categories 1.1m 49.28%
Social Media 1.3m 55.38%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Frequently Asked Questions

What data is included in the Bootstrap E-commerce Database?

Our database covers over 1.3m verified Bootstrap e-commerce stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database monthly, using web crawling, AI classification, and public data analysis. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.

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