Bootstrap Technology Adoption in E-commerce
Discover 1.3m verified e-commerce stores using Bootstrap. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 2.2m domains. 1.3m verified as active stores with physical delivery.
· · Next full refresh: May 2026
1.3m verified active stores out of 2.2m detected · 57.2% verification rate
E-commerce Platforms Distribution
Custom leads with 38.4% of stores with physical delivery (441,990 stores) , followed by WooCommerce (31.9%) and Shopify (7.7%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
441,990 stores
367,465 stores
88,384 stores
74,005 stores
35,606 stores
28,423 stores
26,762 stores
24,187 stores
15,675 stores
11,903 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 441990 | 38.42% |
| WooCommerce | 367465 | 31.94% |
| Shopify | 88384 | 7.68% |
| OpenCart | 74005 | 6.43% |
| PrestaShop | 35606 | 3.09% |
| YouCan | 28423 | 2.47% |
| 1C-Bitrix | 26762 | 2.33% |
| Magento | 24187 | 2.10% |
| Tray | 15675 | 1.36% |
| Imweb | 11903 | 1.03% |
| VirtueMart | 10216 | 0.89% |
| Zid | 6629 | 0.58% |
| Jumpseller | 6508 | 0.57% |
| EC-CUBE | 6491 | 0.56% |
| Botble CMS | 6229 | 0.54% |
All Stores Distribution
Custom holds 22.6% share of all Bootstrap e-commerce stores (441,990) , with WooCommerce at 52.1% and Shopify at 4.9% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
441,990 stores
1,019,676 stores
95,613 stores
90,299 stores
40,282 stores
29,232 stores
77,088 stores
34,174 stores
16,845 stores
57,676 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 441990 | 22.59% |
| WooCommerce | 1019676 | 52.11% |
| Shopify | 95613 | 4.89% |
| OpenCart | 90299 | 4.61% |
| PrestaShop | 40282 | 2.06% |
| YouCan | 29232 | 1.49% |
| 1C-Bitrix | 77088 | 3.94% |
| Magento | 34174 | 1.75% |
| Tray | 16845 | 0.86% |
| Imweb | 57676 | 2.95% |
| VirtueMart | 17888 | 0.91% |
| Zid | 6997 | 0.36% |
| Jumpseller | 7459 | 0.38% |
| EC-CUBE | 7123 | 0.36% |
| Botble CMS | 14573 | 0.74% |
Categories Distribution
Clothing & Accessories leads with 14.8% of all stores (162,501 stores) , followed by Health & Beauty (14.7%) and Food & Beverages (10.9%) .
Base: 1,099,225 AI-verified stores with physical delivery and detected product categories (87.2% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
162,501 stores
162,080 stores
119,893 stores
91,969 stores
89,031 stores
71,649 stores
70,648 stores
69,824 stores
53,641 stores
43,146 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 162501 | 14.78% |
| Health & Beauty | 162080 | 14.74% |
| Food & Beverages | 119893 | 10.91% |
| Electronics & Technology | 91969 | 8.37% |
| Home & Garden | 89031 | 8.10% |
| Tools & Hardware | 71649 | 6.52% |
| Sporting Goods & Outdoor Gear | 70648 | 6.43% |
| Business & Industrial | 69824 | 6.35% |
| Vehicles & Parts | 53641 | 4.88% |
| Gifts & Special Occasions | 43146 | 3.93% |
| Toys & Games | 39018 | 3.55% |
| Furniture & Home Decor | 38224 | 3.48% |
| Arts & Entertainment | 36849 | 3.35% |
| Jewelry & Watches | 36171 | 3.29% |
| Books & Media | 14581 | 1.33% |
Payment Providers Distribution
PayPal leads with 28.4% among AI-verified physical stores (120,687 stores) , followed by MasterCard (16.4%) and American Express (10.1%) .
Base: 361,346 AI-verified physical stores with detectable payment providers (16.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
120,687 stores
69,864 stores
43,010 stores
36,843 stores
36,373 stores
23,315 stores
19,423 stores
14,727 stores
13,869 stores
12,702 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 120687 | 28.39% |
| MasterCard | 69864 | 16.43% |
| American Express | 43010 | 10.12% |
| Stripe Connect | 36843 | 8.67% |
| VISA | 36373 | 8.56% |
| Klarna | 23315 | 5.48% |
| Apple Pay | 19423 | 4.57% |
| Google Pay | 14727 | 3.46% |
| JCB | 13869 | 3.26% |
| Boleto | 12702 | 2.99% |
| Bolt | 10983 | 2.58% |
| Bancontact | 6881 | 1.62% |
| iDEAL | 6047 | 1.42% |
| Mollie | 5603 | 1.32% |
| SEPA | 4834 | 1.14% |
Shipping Carriers Distribution
UPS leads with 17.5% among AI-verified physical stores (53,185 stores) , followed by DHL (15.2%) and USPS (9.2%) .
Base: 296,858 AI-verified physical stores with detectable shipping carriers (13.5% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 53185 | 17.48% |
| DHL | 46406 | 15.25% |
| USPS | 27901 | 9.17% |
| FedEx | 26772 | 8.80% |
| DPD | 26446 | 8.69% |
| СДЭК | 20996 | 6.90% |
| GLS | 20243 | 6.65% |
| Почта России | 19773 | 6.50% |
| Correios | 17344 | 5.70% |
| TNT | 9313 | 3.06% |
| Royal Mail | 8587 | 2.82% |
| PostNL | 7401 | 2.43% |
| Hermes | 7125 | 2.34% |
| Estes | 6531 | 2.15% |
| InPost | 6318 | 2.08% |
Store Launch Timeline
Over the past 12 months, 246,406 new stores were launched in Bootstrap , with the highest activity in 2026-03 (25,667 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
25,667 stores launched
19,315 stores launched
22,993 stores launched
23,751 stores launched
21,060 stores launched
22,099 stores launched
21,058 stores launched
21,138 stores launched
21,514 stores launched
19,119 stores launched
18,664 stores launched
10,028 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 25667 | 10.42% |
| 2026-02 | 19315 | 7.84% |
| 2026-01 | 22993 | 9.33% |
| 2025-12 | 23751 | 9.64% |
| 2025-11 | 21060 | 8.55% |
| 2025-10 | 22099 | 8.97% |
| 2025-09 | 21058 | 8.55% |
| 2025-08 | 21138 | 8.58% |
| 2025-07 | 21514 | 8.73% |
| 2025-06 | 19119 | 7.76% |
| 2025-05 | 18664 | 7.57% |
| 2025-04 | 10028 | 4.07% |
Active Stores by Launch Year
Currently, 1,245,397 active stores in Bootstrap are tracked in our database , with the most stores launched in 2026 (68,773 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
68,773 active stores
223,042 active stores
117,713 active stores
89,621 active stores
77,390 active stores
85,753 active stores
87,016 active stores
63,785 active stores
65,783 active stores
57,072 active stores
34,570 active stores
28,741 active stores
28,346 active stores
36,226 active stores
23,203 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 68773 | 5.52% |
| 2025 | 223042 | 17.91% |
| 2024 | 117713 | 9.45% |
| 2023 | 89621 | 7.20% |
| 2022 | 77390 | 6.21% |
| 2021 | 85753 | 6.89% |
| 2020 | 87016 | 6.99% |
| 2019 | 63785 | 5.12% |
| 2018 | 65783 | 5.28% |
| 2017 | 57072 | 4.58% |
| 2016 | 34570 | 2.78% |
| 2015 | 28741 | 2.31% |
| 2014 | 28346 | 2.28% |
| 2013 | 36226 | 2.91% |
| 2012 | 23203 | 1.86% |
| 2011 | 21919 | 1.76% |
| 2010 | 19634 | 1.58% |
| 2009 | 17807 | 1.43% |
| 2008 | 14319 | 1.15% |
| 2007 | 13075 | 1.05% |
| 2006 | 9553 | 0.77% |
| 2005 | 8240 | 0.66% |
| 2004 | 10014 | 0.80% |
| 2003 | 8400 | 0.67% |
| 2002 | 7572 | 0.61% |
| 2001 | 9019 | 0.72% |
| 2000 | 6868 | 0.55% |
| 1999 | 5104 | 0.41% |
| 1998 | 3491 | 0.28% |
| 1997 | 1876 | 0.15% |
| 1996 | 1176 | 0.09% |
| 1995 | 296 | 0.02% |
Geographic Distribution
United States leads with 20.0% (166,483 AI-verified stores) , followed by Russia (14.1%) and India (6.7%) .
Base: 831,506 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
166,483 AI-verified stores
117,541 AI-verified stores
56,032 AI-verified stores
49,473 AI-verified stores
42,058 AI-verified stores
41,258 AI-verified stores
36,672 AI-verified stores
36,363 AI-verified stores
34,040 AI-verified stores
33,990 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 166483 | 20.02% |
| Russia | 117541 | 14.14% |
| India | 56032 | 6.74% |
| United Kingdom | 49473 | 5.95% |
| Turkey | 42058 | 5.06% |
| Brazil | 41258 | 4.96% |
| Germany | 36672 | 4.41% |
| Vietnam | 36363 | 4.37% |
| France | 34040 | 4.09% |
| Italy | 33990 | 4.09% |
| Netherlands | 29890 | 3.59% |
| Saudi Arabia | 27084 | 3.26% |
| Spain | 25200 | 3.03% |
| Ukraine | 24876 | 2.99% |
| Poland | 21509 | 2.59% |
| Australia | 19375 | 2.33% |
| Japan | 17970 | 2.16% |
| Canada | 17784 | 2.14% |
| South Korea | 17073 | 2.05% |
| Iran | 16835 | 2.02% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom - Toys & Games
Custom
Custom - Furniture & Home Decor
SAP Commerce Cloud - Electronics & Technology
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom - Business & Industrial
Shopify - Clothing & Accessories
Custom - Food & Beverages
YouCan - Electronics & Technology
Custom
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 2.2m | 100.00% |
| Emails | 1.3m | 59.67% |
| Phones | 637.6k | 28.94% |
| Ecommerce platform | 2.2m | 99.27% |
| Couriers | 296.9k | 13.48% |
| Payment Providers | 361.3k | 16.40% |
| Categories | 1.2m | 53.58% |
| Social Media | 1.3m | 58.03% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Bootstrap e-commerce landscape:
Analyze 1.3m verified e-commerce stores on Bootstrap - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Bootstrap e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Bootstrap e-commerce intelligence?
-
We track 1.3m verified Bootstrap e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 30.4% among stores with at least one detectable social profile (568,635 stores) , followed by Instagram (27.3%) and YouTube (11.5%) .
Base: 1,278,390 stores with any detectable social profile (58.0% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
568,635 stores
510,457 stores
215,324 stores
169,932 stores
106,561 stores
93,135 stores
85,753 stores
78,390 stores
35,098 stores
5,615 stores
Visual Distribution