Amazon Web Services Technology Adoption in E-commerce
Discover 267.5k verified e-commerce stores using Amazon Web Services. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 386.8k domains. 267.5k verified as active stores with physical delivery.
· · Next full refresh: May 2026
267.5k verified active stores out of 386.8k detected · 69.2% verification rate
E-commerce Platforms Distribution
WooCommerce leads with 37.7% of stores with physical delivery (93,850 stores) , followed by Custom (19.1%) and Shopify (12.2%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
93,850 stores
47,691 stores
30,443 stores
21,921 stores
11,830 stores
11,414 stores
6,562 stores
5,870 stores
5,560 stores
2,904 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 93850 | 37.67% |
| Custom | 47691 | 19.14% |
| Shopify | 30443 | 12.22% |
| Loja Integrada | 21921 | 8.80% |
| Imweb | 11830 | 4.75% |
| Magento | 11414 | 4.58% |
| MakeShop | 6562 | 2.63% |
| Empretienda | 5870 | 2.36% |
| Zid | 5560 | 2.23% |
| EasyStore | 2904 | 1.17% |
| VTEX | 2538 | 1.02% |
| BASE | 2289 | 0.92% |
| Bagy, Dooca | 2210 | 0.89% |
| Dooca, Bagy | 2085 | 0.84% |
| SAP Commerce Cloud | 1965 | 0.79% |
All Stores Distribution
WooCommerce holds 39.0% share of all Amazon Web Services e-commerce stores (133,887) , with Custom at 13.9% and Shopify at 9.5% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
133,887 stores
47,691 stores
32,673 stores
23,117 stores
57,284 stores
14,532 stores
6,733 stores
6,395 stores
5,834 stores
2,971 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 133887 | 38.99% |
| Custom | 47691 | 13.89% |
| Shopify | 32673 | 9.51% |
| Loja Integrada | 23117 | 6.73% |
| Imweb | 57284 | 16.68% |
| Magento | 14532 | 4.23% |
| MakeShop | 6733 | 1.96% |
| Empretienda | 6395 | 1.86% |
| Zid | 5834 | 1.70% |
| EasyStore | 2971 | 0.87% |
| VTEX | 3170 | 0.92% |
| BASE | 2574 | 0.75% |
| Bagy, Dooca | 2266 | 0.66% |
| Dooca, Bagy | 2129 | 0.62% |
| SAP Commerce Cloud | 2137 | 0.62% |
Categories Distribution
Clothing & Accessories leads with 19.1% of all stores (44,270 stores) , followed by Health & Beauty (17.6%) and Food & Beverages (12.2%) .
Base: 231,310 AI-verified stores with physical delivery and detected product categories (86.5% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
44,270 stores
40,673 stores
28,333 stores
16,956 stores
14,572 stores
13,599 stores
11,926 stores
10,932 stores
9,803 stores
8,747 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 44270 | 19.14% |
| Health & Beauty | 40673 | 17.58% |
| Food & Beverages | 28333 | 12.25% |
| Home & Garden | 16956 | 7.33% |
| Sporting Goods & Outdoor Gear | 14572 | 6.30% |
| Arts & Entertainment | 13599 | 5.88% |
| Jewelry & Watches | 11926 | 5.16% |
| Electronics & Technology | 10932 | 4.73% |
| Toys & Games | 9803 | 4.24% |
| Gifts & Special Occasions | 8747 | 3.78% |
| Business & Industrial | 8536 | 3.69% |
| Tools & Hardware | 6926 | 2.99% |
| Furniture & Home Decor | 6662 | 2.88% |
| Vehicles & Parts | 5761 | 2.49% |
| Pets & Pet Supplies | 3614 | 1.56% |
Payment Providers Distribution
PayPal leads with 20.5% among AI-verified physical stores (24,020 stores) , followed by MasterCard (12.4%) and American Express (10.1%) .
Base: 80,060 AI-verified physical stores with detectable payment providers (20.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
24,020 stores
14,565 stores
11,798 stores
11,518 stores
10,174 stores
9,171 stores
8,108 stores
6,575 stores
5,933 stores
4,890 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 24020 | 20.46% |
| MasterCard | 14565 | 12.41% |
| American Express | 11798 | 10.05% |
| Stripe Connect | 11518 | 9.81% |
| VISA | 10174 | 8.67% |
| Boleto | 9171 | 7.81% |
| Apple Pay | 8108 | 6.91% |
| JCB | 6575 | 5.60% |
| Klarna | 5933 | 5.05% |
| Google Pay | 4890 | 4.17% |
| Mercado Pago | 3114 | 2.65% |
| Amazon Pay | 2810 | 2.39% |
| Bolt | 1937 | 1.65% |
| Bancontact | 1512 | 1.29% |
| Mollie | 1249 | 1.06% |
Shipping Carriers Distribution
Correios leads with 16.8% among AI-verified physical stores (10,643 stores) , followed by UPS (13.5%) and DHL (13.1%) .
Base: 59,192 AI-verified physical stores with detectable shipping carriers (15.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| Correios | 10643 | 16.83% |
| UPS | 8556 | 13.53% |
| DHL | 8308 | 13.14% |
| USPS | 6863 | 10.85% |
| FedEx | 5376 | 8.50% |
| DPD | 5201 | 8.22% |
| Royal Mail | 3838 | 6.07% |
| GLS | 3250 | 5.14% |
| Estes | 2534 | 4.01% |
| Colissimo | 1683 | 2.66% |
| PostNL | 1641 | 2.59% |
| Australia Post | 1372 | 2.17% |
| Omniva | 1370 | 2.17% |
| TNT | 1316 | 2.08% |
| Correos | 1287 | 2.04% |
Store Launch Timeline
Over the past 12 months, 40,740 new stores were launched in Amazon Web Services , with the highest activity in 2026-03 (4,228 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
4,228 stores launched
3,162 stores launched
3,694 stores launched
3,299 stores launched
3,699 stores launched
3,862 stores launched
3,438 stores launched
3,179 stores launched
3,324 stores launched
3,772 stores launched
3,358 stores launched
1,725 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 4228 | 10.38% |
| 2026-02 | 3162 | 7.76% |
| 2026-01 | 3694 | 9.07% |
| 2025-12 | 3299 | 8.10% |
| 2025-11 | 3699 | 9.08% |
| 2025-10 | 3862 | 9.48% |
| 2025-09 | 3438 | 8.44% |
| 2025-08 | 3179 | 7.80% |
| 2025-07 | 3324 | 8.16% |
| 2025-06 | 3772 | 9.26% |
| 2025-05 | 3358 | 8.24% |
| 2025-04 | 1725 | 4.23% |
Active Stores by Launch Year
Currently, 263,007 active stores in Amazon Web Services are tracked in our database , with the most stores launched in 2026 (11,125 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
11,125 active stores
38,659 active stores
26,095 active stores
20,025 active stores
18,826 active stores
22,591 active stores
22,784 active stores
14,089 active stores
13,366 active stores
11,446 active stores
6,757 active stores
5,627 active stores
5,542 active stores
6,602 active stores
4,272 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 11125 | 4.23% |
| 2025 | 38659 | 14.70% |
| 2024 | 26095 | 9.92% |
| 2023 | 20025 | 7.61% |
| 2022 | 18826 | 7.16% |
| 2021 | 22591 | 8.59% |
| 2020 | 22784 | 8.66% |
| 2019 | 14089 | 5.36% |
| 2018 | 13366 | 5.08% |
| 2017 | 11446 | 4.35% |
| 2016 | 6757 | 2.57% |
| 2015 | 5627 | 2.14% |
| 2014 | 5542 | 2.11% |
| 2013 | 6602 | 2.51% |
| 2012 | 4272 | 1.62% |
| 2011 | 4202 | 1.60% |
| 2010 | 3715 | 1.41% |
| 2009 | 3545 | 1.35% |
| 2008 | 2909 | 1.11% |
| 2007 | 2717 | 1.03% |
| 2006 | 2142 | 0.81% |
| 2005 | 1829 | 0.70% |
| 2004 | 2244 | 0.85% |
| 2003 | 1977 | 0.75% |
| 2002 | 1813 | 0.69% |
| 2001 | 2226 | 0.85% |
| 2000 | 2036 | 0.77% |
| 1999 | 1495 | 0.57% |
| 1998 | 1132 | 0.43% |
| 1997 | 644 | 0.24% |
| 1996 | 451 | 0.17% |
| 1995 | 124 | 0.05% |
Geographic Distribution
United States leads with 18.6% (36,954 AI-verified stores) , followed by Brazil (17.7%) and Japan (7.3%) .
Base: 198,622 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
36,954 AI-verified stores
35,058 AI-verified stores
14,541 AI-verified stores
13,132 AI-verified stores
13,008 AI-verified stores
8,579 AI-verified stores
8,233 AI-verified stores
7,699 AI-verified stores
7,535 AI-verified stores
6,984 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 36954 | 18.61% |
| Brazil | 35058 | 17.65% |
| Japan | 14541 | 7.32% |
| South Korea | 13132 | 6.61% |
| United Kingdom | 13008 | 6.55% |
| Colombia | 8579 | 4.32% |
| Italy | 8233 | 4.15% |
| Argentina | 7699 | 3.88% |
| France | 7535 | 3.79% |
| Taiwan | 6984 | 3.52% |
| Germany | 6497 | 3.27% |
| Spain | 6225 | 3.13% |
| Netherlands | 6117 | 3.08% |
| India | 5036 | 2.54% |
| Australia | 5033 | 2.53% |
| Saudi Arabia | 4961 | 2.50% |
| Canada | 4268 | 2.15% |
| Chile | 3170 | 1.60% |
| Poland | 2853 | 1.44% |
| South Africa | 2739 | 1.38% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
nopCommerce with Venture Theme and SevenSpikes Plugins - Electronics & Technology
Mercado Shops
Custom - Furniture & Home Decor
Custom - Clothing & Accessories
Custom - Toys & Games
New Stores
Recently launched stores detected by ShopRank in the last full month.
Dooca - Jewelry & Watches
WooCommerce - Clothing & Accessories
WooCommerce - Food & Beverages
WooCommerce - Food & Beverages
Empretienda - Sporting Goods & Outdoor Gear
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 386.8k | 100.00% |
| Emails | 215.2k | 55.63% |
| Phones | 99.4k | 25.70% |
| Ecommerce platform | 384.0k | 99.28% |
| Couriers | 59.2k | 15.30% |
| Payment Providers | 80.1k | 20.70% |
| Categories | 247.9k | 64.10% |
| Social Media | 277.7k | 71.81% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Amazon Web Services e-commerce landscape:
Analyze 267.5k verified e-commerce stores on Amazon Web Services - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Amazon Web Services e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Amazon Web Services e-commerce intelligence?
-
We track 267.5k verified Amazon Web Services e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Instagram leads with 32.0% among stores with at least one detectable social profile (179,853 stores) , followed by Facebook (28.6%) and YouTube (9.3%) .
Base: 277,732 stores with any detectable social profile (71.8% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
179,853 stores
160,788 stores
52,488 stores
37,723 stores
37,079 stores
33,716 stores
26,168 stores
20,961 stores
12,613 stores
935 stores
Visual Distribution