Colombia E-commerce Database
Explore 62.8k e-commerce stores in the Colombia. Instant access to technologies, contacts, platforms, and market dynamics.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
Shopify leads with 65.2% of stores with physical delivery (40,643 stores) , followed by WooCommerce (26.1%) and Wix eCommerce (3.3%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
40,643 stores
16,261 stores
2,077 stores
976 stores
711 stores
677 stores
473 stores
275 stores
142 stores
104 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 40643 | 65.20% |
| WooCommerce | 16261 | 26.08% |
| Wix eCommerce | 2077 | 3.33% |
| Custom | 976 | 1.57% |
| Nuvemshop | 711 | 1.14% |
| PrestaShop | 677 | 1.09% |
| Mercado Shops | 473 | 0.76% |
| Jumpseller | 275 | 0.44% |
| GoDaddy Online Store | 142 | 0.23% |
| Magento | 104 | 0.17% |
All Stores Distribution
Shopify holds 49.9% share of all Colombia e-commerce stores (41,307) , with WooCommerce at 38.5% and Wix eCommerce at 7.2% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
41,307 stores
31,925 stores
5,969 stores
976 stores
724 stores
752 stores
484 stores
289 stores
268 stores
143 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Shopify | 41307 | 49.87% |
| WooCommerce | 31925 | 38.54% |
| Wix eCommerce | 5969 | 7.21% |
| Custom | 976 | 1.18% |
| Nuvemshop | 724 | 0.87% |
| PrestaShop | 752 | 0.91% |
| Mercado Shops | 484 | 0.58% |
| Jumpseller | 289 | 0.35% |
| GoDaddy Online Store | 268 | 0.32% |
| Magento | 143 | 0.17% |
Categories Distribution
Health & Beauty leads with 29.1% of all stores (13,139 stores) , followed by Clothing & Accessories (25.6%) and Electronics & Technology (11.4%) .
Top 10 Categories
13,139 stores
11,535 stores
5,150 stores
2,905 stores
2,245 stores
2,219 stores
1,416 stores
1,000 stores
985 stores
971 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 13139 | 29.11% |
| Clothing & Accessories | 11535 | 25.56% |
| Electronics & Technology | 5150 | 11.41% |
| Food & Beverages | 2905 | 6.44% |
| Home & Garden | 2245 | 4.97% |
| Jewelry & Watches | 2219 | 4.92% |
| Pets & Pet Supplies | 1416 | 3.14% |
| Gifts & Special Occasions | 1000 | 2.22% |
| Furniture & Home Decor | 985 | 2.18% |
| Vehicles & Parts | 971 | 2.15% |
| Tools & Hardware | 955 | 2.12% |
| Business & Industrial | 842 | 1.87% |
| Sporting Goods & Outdoor Gear | 698 | 1.55% |
| Toys & Games | 573 | 1.27% |
| Arts & Entertainment | 502 | 1.11% |
Payment Providers Distribution
American Express leads with 23.4% among AI-verified physical stores (2,177 stores) , followed by Mercado Pago (22.5%) and MasterCard (16.7%) .
Base: 6,165 AI-verified physical stores with detectable payment providers (9.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
2,177 stores
2,097 stores
1,554 stores
1,443 stores
924 stores
329 stores
207 stores
167 stores
94 stores
84 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| American Express | 2177 | 23.37% |
| Mercado Pago | 2097 | 22.51% |
| MasterCard | 1554 | 16.68% |
| PayU | 1443 | 15.49% |
| PayPal | 924 | 9.92% |
| VISA | 329 | 3.53% |
| Stripe Connect | 207 | 2.22% |
| Boleto | 167 | 1.79% |
| BitCoin | 94 | 1.01% |
| Bolt | 84 | 0.90% |
| Openpay | 72 | 0.77% |
| Apple Pay | 64 | 0.69% |
| Google Pay | 40 | 0.43% |
| DinersClub | 35 | 0.38% |
| Klarna | 30 | 0.32% |
Shipping Carriers Distribution
DHL leads with 26.1% among AI-verified physical stores (535 stores) , followed by UPS (24.5%) and FedEx (16.6%) .
Base: 1,783 AI-verified physical stores with detectable shipping carriers (2.8% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 535 | 26.08% |
| UPS | 502 | 24.48% |
| FedEx | 341 | 16.63% |
| Correos | 300 | 14.63% |
| TNT | 85 | 4.14% |
| USPS | 81 | 3.95% |
| Hermes | 63 | 3.07% |
| Speedy | 29 | 1.41% |
| Estes | 23 | 1.12% |
| TCS | 20 | 0.98% |
| DPD | 20 | 0.98% |
| GLS | 17 | 0.83% |
| Correios | 14 | 0.68% |
| JX | 11 | 0.54% |
| Pudo | 10 | 0.49% |
Store Launch Timeline
Over the past 12 months, 26,342 new stores were launched in Colombia , with the highest activity in 2025-12 (1,062 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1,062 stores launched
2,058 stores launched
2,273 stores launched
2,285 stores launched
2,553 stores launched
2,716 stores launched
2,576 stores launched
2,842 stores launched
2,536 stores launched
2,696 stores launched
2,014 stores launched
731 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 1062 | 4.03% |
| 2025-11 | 2058 | 7.81% |
| 2025-10 | 2273 | 8.63% |
| 2025-09 | 2285 | 8.67% |
| 2025-08 | 2553 | 9.69% |
| 2025-07 | 2716 | 10.31% |
| 2025-06 | 2576 | 9.78% |
| 2025-05 | 2842 | 10.79% |
| 2025-04 | 2536 | 9.63% |
| 2025-03 | 2696 | 10.23% |
| 2025-02 | 2014 | 7.65% |
| 2025-01 | 731 | 2.78% |
Active Stores by Launch Year
Currently, 62,511 active stores in Colombia are tracked in our database , with the most stores launched in 2026 (2 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
2 active stores
27,038 active stores
7,866 active stores
4,566 active stores
3,311 active stores
3,438 active stores
3,705 active stores
2,081 active stores
2,161 active stores
1,484 active stores
773 active stores
646 active stores
754 active stores
1,195 active stores
574 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 2 | 0.00% |
| 2025 | 27038 | 43.25% |
| 2024 | 7866 | 12.58% |
| 2023 | 4566 | 7.30% |
| 2022 | 3311 | 5.30% |
| 2021 | 3438 | 5.50% |
| 2020 | 3705 | 5.93% |
| 2019 | 2081 | 3.33% |
| 2018 | 2161 | 3.46% |
| 2017 | 1484 | 2.37% |
| 2016 | 773 | 1.24% |
| 2015 | 646 | 1.03% |
| 2014 | 754 | 1.21% |
| 2013 | 1195 | 1.91% |
| 2012 | 574 | 0.92% |
| 2011 | 638 | 1.02% |
| 2010 | 440 | 0.70% |
| 2009 | 335 | 0.54% |
| 2008 | 276 | 0.44% |
| 2007 | 252 | 0.40% |
| 2006 | 152 | 0.24% |
| 2005 | 134 | 0.21% |
| 2004 | 208 | 0.33% |
| 2003 | 116 | 0.19% |
| 2002 | 98 | 0.16% |
| 2001 | 114 | 0.18% |
| 2000 | 87 | 0.14% |
| 1999 | 31 | 0.05% |
| 1998 | 24 | 0.04% |
| 1997 | 10 | 0.02% |
| 1996 | 1 | 0.00% |
| 1995 | 1 | 0.00% |
Featured Stores
Discover the strongest performers and newest entrants in Colombia's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify
Shopify
Shopify - Health & Beauty
Shopify
Shopify
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 62.8k | 100.00% |
| Emails | 31.9k | 50.89% |
| Phones | 10.0k | 16.01% |
| Ecommerce platform | 62.8k | 100.00% |
| Couriers | 1.8k | 2.84% |
| Payment Providers | 6.2k | 9.82% |
| Categories | 46.2k | 73.57% |
| Social Media | 34.7k | 55.25% |
Starter Package
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Maximize Your ROI
Use our detailed Colombia E-commerce Database to:
Gain actionable insights into 62.8k physical stores in Colombia.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Colombia online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Colombia E-commerce Database?
-
Our database covers over 62.8k Colombia physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Instagram leads with 33.5% among stores with at least one detectable social profile (31,848 stores) , followed by Facebook (28.0%) and TikTok (12.9%) .
Base: 34,680 stores with any detectable social profile (55.3% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
31,848 stores
26,538 stores
12,214 stores
7,473 stores
7,427 stores
2,847 stores
2,636 stores
2,168 stores
1,731 stores
52 stores
Visual Distribution