Google Cloud CDN Technology Adoption in E-commerce

Discover 457.7k e-commerce stores using Google Cloud CDN. Analyze technology adoption, market trends, integration patterns, and business insights.

· · Next full refresh: January 2026

E-commerce Platforms Distribution

Wix eCommerce leads with 86.1% of stores with physical delivery (393,920 stores) , followed by Custom (9.0%) and Fourthwall (3.6%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

393,920 stores

41,381 stores

16,602 stores

1,936 stores

935 stores

911 stores

819 stores

433 stores

179 stores

81 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (December 2025)
E-commerce platforms distribution for stores with physical delivery in Google Cloud CDN
Platform Stores with Physical Delivery Percentage
Wix eCommerce 393920 86.12%
Custom 41381 9.05%
Fourthwall 16602 3.63%
Mercado Shops 1936 0.42%
WooCommerce 935 0.20%
AppSell, Wix eCommerce 911 0.20%
Wix eCommerce, AppSell 819 0.18%
Magento 433 0.09%
Boutir 179 0.04%
Shopify 81 0.02%
CloudCart 58 0.01%
Salesnauts 56 0.01%
PrestaShop 39 0.01%
OpenCart 37 0.01%
BigCommerce 36 0.01%

All Stores Distribution

Wix eCommerce holds 95.2% share of all Google Cloud CDN e-commerce stores (1,336,478) , with Custom at 2.9% and Fourthwall at 1.3% (December 2025) .

Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.

Top 10 Platforms (All Stores)

1,336,478 stores

41,381 stores

18,614 stores

2,135 stores

1,867 stores

1,389 stores

1,314 stores

524 stores

205 stores

233 stores

Visual Distribution

Distribution of top 10 platforms by all stores (December 2025)
E-commerce platforms distribution for all stores in Google Cloud CDN
Platform Total Stores Percentage
Wix eCommerce 1336478 95.16%
Custom 41381 2.95%
Fourthwall 18614 1.33%
Mercado Shops 2135 0.15%
WooCommerce 1867 0.13%
AppSell, Wix eCommerce 1389 0.10%
Wix eCommerce, AppSell 1314 0.09%
Magento 524 0.04%
Boutir 205 0.01%
Shopify 233 0.02%
CloudCart 81 0.01%
Salesnauts 60 0.00%
PrestaShop 50 0.00%
OpenCart 45 0.00%
BigCommerce 51 0.00%

Categories Distribution

Clothing & Accessories leads with 23.6% of all stores (72,425 stores) , followed by Health & Beauty (16.3%) and Food & Beverages (11.2%) .

Top 10 Categories

Clothing & Accessories 23.6%

72,425 stores

Health & Beauty 16.3%

50,069 stores

Food & Beverages 11.2%

34,534 stores

Arts & Entertainment 8.4%

25,758 stores

Jewelry & Watches 7.4%

22,870 stores

Home & Garden 5.9%

18,223 stores

Gifts & Special Occasions 4.7%

14,463 stores

Furniture & Home Decor 4.3%

13,062 stores

Electronics & Technology 4.0%

12,319 stores

Vehicles & Parts 3.4%

10,445 stores

Visual Distribution

Distribution of top 10 Google Cloud CDN store categories (December 2025)
Distribution of categories in Google Cloud CDN e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 72425 23.57%
Health & Beauty 50069 16.30%
Food & Beverages 34534 11.24%
Arts & Entertainment 25758 8.38%
Jewelry & Watches 22870 7.44%
Home & Garden 18223 5.93%
Gifts & Special Occasions 14463 4.71%
Furniture & Home Decor 13062 4.25%
Electronics & Technology 12319 4.01%
Vehicles & Parts 10445 3.40%
Books & Media 8289 2.70%
Sporting Goods & Outdoor Gear 7096 2.31%
Pets & Pet Supplies 7086 2.31%
Business & Industrial 5972 1.94%
Toys & Games 4626 1.51%

Payment Providers Distribution

PayPal leads with 25.1% among AI-verified physical stores (46,867 stores) , followed by Apple Pay (11.7%) and Klarna (10.8%) .

Base: 160,642 AI-verified physical stores with detectable payment providers (11.4% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 25.1%

46,867 stores

21,886 stores

Klarna 10.8%

20,240 stores

19,737 stores

17,171 stores

15,823 stores

15,106 stores

12,474 stores

VISA 1.9%

3,592 stores

3,308 stores

Visual Distribution

Distribution of top 10 Google Cloud CDN payment providers (December 2025)
Distribution of payment providers in Google Cloud CDN e-commerce stores
Payment Provider Store Count Market Share
PayPal 46867 25.11%
Apple Pay 21886 11.73%
Klarna 20240 10.85%
Google Pay 19737 10.58%
American Express 17171 9.20%
AfterPay 15823 8.48%
MasterCard 15106 8.09%
Stripe Connect 12474 6.68%
VISA 3592 1.92%
Mercado Pago 3308 1.77%
Bolt 2913 1.56%
Boleto 2531 1.36%
JCB 2196 1.18%
Paddle 1673 0.90%
Razorpay 1096 0.59%

Shipping Carriers Distribution

USPS leads with 23.1% among AI-verified physical stores (17,071 stores) , followed by UPS (17.4%) and DHL (10.7%) .

Base: 91,858 AI-verified physical stores with detectable shipping carriers (6.5% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

USPS 23.1%

17,071 stores

UPS 17.4%

12,854 stores

DHL 10.7%

7,895 stores

7,350 stores

FedEx 9.7%

7,210 stores

3,989 stores

DPD 3.6%

2,694 stores

2,647 stores

2,598 stores

2,018 stores

Visual Distribution

Distribution of top 10 Google Cloud CDN shipping carriers (December 2025)
Distribution of shipping carriers in Google Cloud CDN e-commerce stores
Shipping Carrier Store Count Market Share
USPS 17071 23.07%
UPS 12854 17.37%
DHL 7895 10.67%
Royal Mail 7350 9.93%
FedEx 7210 9.74%
Correios 3989 5.39%
DPD 2694 3.64%
Colissimo 2647 3.58%
Australia Post 2598 3.51%
La Poste 2018 2.73%
Canada Post 1639 2.21%
Mondial Relay 1576 2.13%
Estes 1561 2.11%
GLS 1460 1.97%
Hermes 1435 1.94%

Store Launch Timeline

Over the past 12 months, 80,460 new stores were launched in Google Cloud CDN , with the highest activity in 2025-11 (6,689 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2025-11 8.3%

6,689 stores launched

2025-10 8.1%

6,521 stores launched

2025-09 8.0%

6,436 stores launched

2025-08 8.4%

6,733 stores launched

2025-07 9.2%

7,370 stores launched

2025-06 8.6%

6,929 stores launched

2025-05 9.1%

7,303 stores launched

2025-04 9.1%

7,305 stores launched

2025-03 9.5%

7,637 stores launched

2025-02 8.6%

6,881 stores launched

2025-01 9.4%

7,524 stores launched

2024-12 3.9%

3,132 stores launched

Monthly Trend

Monthly store launches in Google Cloud CDN (December 2025)
Monthly store launches in Google Cloud CDN over the past 12 months
Month Stores Launched Percentage
2025-11 6689 8.31%
2025-10 6521 8.10%
2025-09 6436 8.00%
2025-08 6733 8.37%
2025-07 7370 9.16%
2025-06 6929 8.61%
2025-05 7303 9.08%
2025-04 7305 9.08%
2025-03 7637 9.49%
2025-02 6881 8.55%
2025-01 7524 9.35%
2024-12 3132 3.89%

Active Stores by Launch Year

Currently, 454,867 active stores in Google Cloud CDN are tracked in our database , with the most stores launched in 2025 (77,383 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2025 17.0%

77,383 active stores

2024 13.8%

62,599 active stores

2023 9.8%

44,497 active stores

2022 8.3%

37,532 active stores

2021 10.0%

45,375 active stores

2020 9.9%

44,993 active stores

2019 5.0%

22,892 active stores

2018 5.0%

22,614 active stores

2017 4.1%

18,853 active stores

2016 2.2%

9,905 active stores

2015 1.8%

8,169 active stores

2014 1.8%

8,267 active stores

2013 2.2%

10,149 active stores

2012 1.2%

5,353 active stores

2011 1.3%

6,130 active stores

Distribution by Launch Year

Active stores in Google Cloud CDN by original launch year (December 2025)
Active stores in Google Cloud CDN by launch year
Launch Year Active Stores Percentage
2025 77383 17.01%
2024 62599 13.76%
2023 44497 9.78%
2022 37532 8.25%
2021 45375 9.98%
2020 44993 9.89%
2019 22892 5.03%
2018 22614 4.97%
2017 18853 4.14%
2016 9905 2.18%
2015 8169 1.80%
2014 8267 1.82%
2013 10149 2.23%
2012 5353 1.18%
2011 6130 1.35%
2010 4390 0.97%
2009 3876 0.85%
2008 3278 0.72%
2007 2935 0.65%
2006 2139 0.47%
2005 1901 0.42%
2004 2545 0.56%
2003 1880 0.41%
2002 1651 0.36%
2001 1935 0.43%
2000 1373 0.30%
1999 1090 0.24%
1998 636 0.14%
1997 317 0.07%
1996 173 0.04%
1995 37 0.01%

Social Media Usage

Instagram leads with 33.6% among stores with at least one detectable social profile (314,891 stores) , followed by Facebook (30.2%) and YouTube (8.5%) .

Base: 1,107,450 stores with any detectable social profile (78.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 33.6%

314,891 stores

Facebook 30.2%

283,634 stores

YouTube 8.5%

80,068 stores

TikTok 7.8%

72,985 stores

Twitter 7.6%

70,928 stores

LinkedIn 4.6%

43,008 stores

Pinterest 3.6%

34,073 stores

X 2.1%

20,101 stores

WhatsApp 1.3%

11,827 stores

Twitch 0.7%

6,198 stores

Visual Distribution

Distribution of social media platforms in Google Cloud CDN (December 2025)
Distribution of social media platforms in Google Cloud CDN e-commerce stores
Social Platform Store Count Market Share
Instagram 314891 33.58%
Facebook 283634 30.25%
YouTube 80068 8.54%
TikTok 72985 7.78%
Twitter 70928 7.56%
LinkedIn 43008 4.59%
Pinterest 34073 3.63%
X 20101 2.14%
WhatsApp 11827 1.26%
Twitch 6198 0.66%

Geographic Distribution

United States leads with 40.3% (132,507 AI-verified stores) , followed by United Kingdom (11.4%) and Canada (5.5%) .

Base: 328,412 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

132,507 AI-verified stores

37,541 AI-verified stores

18,092 AI-verified stores

16,728 AI-verified stores

15,286 AI-verified stores

14,741 AI-verified stores

India 4.3%

14,025 AI-verified stores

12,529 AI-verified stores

9,824 AI-verified stores

Japan 2.6%

8,456 AI-verified stores

Visual Distribution

Geographic distribution of stores using Google Cloud CDN (December 2025)
Geographic distribution of stores using Google Cloud CDN
Country AI-Verified Store Count Market Share
United States 132507 40.35%
United Kingdom 37541 11.43%
Canada 18092 5.51%
Brazil 16728 5.09%
France 15286 4.65%
Australia 14741 4.49%
India 14025 4.27%
Turkey 12529 3.82%
Mexico 9824 2.99%
Japan 8456 2.57%
Germany 7314 2.23%
Italy 6358 1.94%
Spain 6061 1.85%
Switzerland 4855 1.48%
Netherlands 4483 1.37%
Israel 4470 1.36%
South Africa 4437 1.35%
Belgium 3735 1.14%
New Zealand 3492 1.06%
Hong Kong 3478 1.06%

Dataset Coverage

Field Rows count Coverage
Website 1.4m 100.00%
Emails 990.7k 70.43%
Phones 186.8k 13.28%
Ecommerce platform 1.4m 99.90%
Couriers 91.9k 6.53%
Payment Providers 160.6k 11.42%
Categories 635.9k 45.21%
Social Media 1.1m 78.73%

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Frequently Asked Questions

What data is included in the Google Cloud CDN E-commerce Database?

Our database covers over 457.7k Google Cloud CDN physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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