UserLike Technology Adoption in E-commerce

Discover 744.0 verified e-commerce stores using UserLike. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 916.0 domains. 744.0 verified as active stores with physical delivery.

· · Next full refresh: May 2026

744.0 verified active stores out of 916.0 detected · 81.2% verification rate

E-commerce Platforms Distribution

Custom leads with 44.6% of stores with physical delivery (307 stores) , followed by Shopware (15.2%) and Magento (9.6%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 44.6%

307 stores

105 stores

66 stores

63 stores

30 stores

28 stores

24 stores

13 stores

10 stores

9 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (April 2026)
E-commerce platforms distribution for stores with physical delivery in UserLike
Platform Stores with Physical Delivery Percentage
Custom 307 44.56%
Shopware 105 15.24%
Magento 66 9.58%
Shopify 63 9.14%
WooCommerce 30 4.35%
Gambio 28 4.06%
JTL Shop 24 3.48%
Squarespace Commerce 13 1.89%
Lightspeed eCom 10 1.45%
Pimcore 9 1.31%
plentymarkets 8 1.16%
OXID eShop Community Edition 7 1.02%
PrestaShop 7 1.02%
OXID eShop 6 0.87%
Modified eCommerce 6 0.87%

Categories Distribution

Business & Industrial leads with 15.4% of all stores (107 stores) , followed by Health & Beauty (12.5%) and Home & Garden (11.6%) .

Base: 697 AI-verified stores with physical delivery and detected product categories (93.7% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Business & Industrial 15.4%

107 stores

Health & Beauty 12.5%

87 stores

Home & Garden 11.6%

81 stores

Tools & Hardware 10.8%

75 stores

Furniture & Home Decor 8.2%

57 stores

Electronics & Technology 7.7%

54 stores

Food & Beverages 6.7%

47 stores

Clothing & Accessories 6.7%

47 stores

Sporting Goods & Outdoor Gear 5.6%

39 stores

Arts & Entertainment 3.7%

26 stores

Visual Distribution

Distribution of top 10 UserLike store categories (April 2026)
Distribution of categories in UserLike e-commerce stores
Category Number of Stores Percentage
Business & Industrial 107 15.35%
Health & Beauty 87 12.48%
Home & Garden 81 11.62%
Tools & Hardware 75 10.76%
Furniture & Home Decor 57 8.18%
Electronics & Technology 54 7.75%
Food & Beverages 47 6.74%
Clothing & Accessories 47 6.74%
Sporting Goods & Outdoor Gear 39 5.60%
Arts & Entertainment 26 3.73%
Vehicles & Parts 21 3.01%
Office Supplies 20 2.87%
Gifts & Special Occasions 15 2.15%
Jewelry & Watches 11 1.58%
Toys & Games 10 1.43%

Payment Providers Distribution

PayPal leads with 25.9% among AI-verified physical stores (367 stores) , followed by Klarna (16.0%) and MasterCard (9.0%) .

Base: 464 AI-verified physical stores with detectable payment providers (50.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 25.9%

367 stores

Klarna 16.0%

227 stores

127 stores

85 stores

SEPA 5.9%

83 stores

82 stores

78 stores

VISA 5.4%

77 stores

59 stores

56 stores

Visual Distribution

Distribution of top 10 UserLike payment providers (April 2026)
Distribution of payment providers in UserLike e-commerce stores
Payment Provider Store Count Market Share
PayPal 367 25.90%
Klarna 227 16.02%
MasterCard 127 8.96%
Apple Pay 85 6.00%
SEPA 83 5.86%
Amazon Pay 82 5.79%
American Express 78 5.50%
VISA 77 5.43%
Google Pay 59 4.16%
Amazon Payments 56 3.95%
Stripe Connect 44 3.11%
Bancontact 41 2.89%
Mollie 32 2.26%
Przelewy24 31 2.19%
PayPro 28 1.98%

Shipping Carriers Distribution

DHL leads with 40.8% among AI-verified physical stores (235 stores) , followed by DPD (14.2%) and UPS (11.8%) .

Base: 344 AI-verified physical stores with detectable shipping carriers (37.6% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 40.8%

235 stores

DPD 14.2%

82 stores

UPS 11.8%

68 stores

GLS 10.9%

63 stores

36 stores

FedEx 3.8%

22 stores

21 stores

11 stores

TNT 1.6%

9 stores

6 stores

Visual Distribution

Distribution of top 10 UserLike shipping carriers (April 2026)
Distribution of shipping carriers in UserLike e-commerce stores
Shipping Carrier Store Count Market Share
DHL 235 40.80%
DPD 82 14.24%
UPS 68 11.81%
GLS 63 10.94%
Deutsche Post 36 6.25%
FedEx 22 3.82%
Hermes 21 3.65%
Schenker 11 1.91%
TNT 9 1.56%
Colissimo 6 1.04%
PostNL 6 1.04%
USPS 6 1.04%
Posti 4 0.69%
Speedy 4 0.69%
Raben 3 0.52%

Store Launch Timeline

Over the past 12 months, 32 new stores were launched in UserLike , with the highest activity in 2026-03 (4 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-03 12.5%

4 stores launched

2026-02 6.3%

2 stores launched

2026-01 6.3%

2 stores launched

2025-12 9.4%

3 stores launched

2025-11 12.5%

4 stores launched

2025-10 18.8%

6 stores launched

2025-09 3.1%

1 stores launched

2025-08 6.3%

2 stores launched

2025-07 3.1%

1 stores launched

2025-06 3.1%

1 stores launched

2025-05 12.5%

4 stores launched

2025-04 6.3%

2 stores launched

Monthly Trend

Monthly store launches in UserLike (April 2026)
Monthly store launches in UserLike over the past 12 months
Month Stores Launched Percentage
2026-03 4 12.50%
2026-02 2 6.25%
2026-01 2 6.25%
2025-12 3 9.38%
2025-11 4 12.50%
2025-10 6 18.75%
2025-09 1 3.13%
2025-08 2 6.25%
2025-07 1 3.13%
2025-06 1 3.13%
2025-05 4 12.50%
2025-04 2 6.25%

Active Stores by Launch Year

Currently, 734 active stores in UserLike are tracked in our database , with the most stores launched in 2026 (8 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 1.1%

8 active stores

2025 3.8%

28 active stores

2024 6.9%

51 active stores

2023 4.6%

34 active stores

2022 4.4%

32 active stores

2021 5.0%

37 active stores

2020 6.1%

45 active stores

2019 5.4%

40 active stores

2018 3.3%

24 active stores

2017 7.1%

52 active stores

2016 4.0%

29 active stores

2015 2.9%

21 active stores

2014 2.6%

19 active stores

2013 4.6%

34 active stores

2012 3.3%

24 active stores

Distribution by Launch Year

Active stores in UserLike by original launch year (April 2026)
Active stores in UserLike by launch year
Launch Year Active Stores Percentage
2026 8 1.09%
2025 28 3.81%
2024 51 6.95%
2023 34 4.63%
2022 32 4.36%
2021 37 5.04%
2020 45 6.13%
2019 40 5.45%
2018 24 3.27%
2017 52 7.08%
2016 29 3.95%
2015 21 2.86%
2014 19 2.59%
2013 34 4.63%
2012 24 3.27%
2011 22 3.00%
2010 20 2.72%
2009 21 2.86%
2008 23 3.13%
2007 14 1.91%
2006 8 1.09%
2005 14 1.91%
2004 21 2.86%
2003 15 2.04%
2002 9 1.23%
2001 28 3.81%
2000 18 2.45%
1999 17 2.32%
1998 15 2.04%
1997 8 1.09%
1996 3 0.41%

Social Media Usage

Facebook leads with 29.5% among stores with at least one detectable social profile (485 stores) , followed by Instagram (27.3%) and YouTube (14.9%) .

Base: 692 stores with any detectable social profile (75.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 29.5%

485 stores

Instagram 27.3%

448 stores

YouTube 14.9%

245 stores

LinkedIn 10.1%

166 stores

Twitter 5.5%

90 stores

TikTok 4.0%

66 stores

Pinterest 4.0%

66 stores

X 2.3%

38 stores

WhatsApp 1.3%

22 stores

Vimeo 1.1%

18 stores

Visual Distribution

Distribution of social media platforms in UserLike (April 2026)
Distribution of social media platforms in UserLike e-commerce stores
Social Platform Store Count Market Share
Facebook 485 29.50%
Instagram 448 27.25%
YouTube 245 14.90%
LinkedIn 166 10.10%
Twitter 90 5.47%
TikTok 66 4.01%
Pinterest 66 4.01%
X 38 2.31%
WhatsApp 22 1.34%
Vimeo 18 1.09%

Geographic Distribution

Germany leads with 60.3% (427 AI-verified stores) , followed by Austria (7.1%) and Switzerland (5.8%) .

Base: 708 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

Germany 60.3%

427 AI-verified stores

50 AI-verified stores

41 AI-verified stores

38 AI-verified stores

29 AI-verified stores

28 AI-verified stores

26 AI-verified stores

Italy 3.0%

21 AI-verified stores

7 AI-verified stores

6 AI-verified stores

Visual Distribution

Geographic distribution of stores using UserLike (April 2026)
Geographic distribution of stores using UserLike
Country AI-Verified Store Count Market Share
Germany 427 60.31%
Austria 50 7.06%
Switzerland 41 5.79%
United States 38 5.37%
United Kingdom 29 4.10%
France 28 3.95%
Netherlands 26 3.67%
Italy 21 2.97%
Canada 7 0.99%
Poland 6 0.85%
Australia 5 0.71%
Ukraine 5 0.71%
Spain 4 0.56%
Belgium 4 0.56%
Mexico 3 0.42%
Sweden 3 0.42%
Ireland 3 0.42%
Greece 3 0.42%
Finland 3 0.42%
South Africa 2 0.28%

Data Coverage

Field Rows count Coverage
Website 916.0 100.00%
Emails 579.0 63.21%
Phones 547.0 59.72%
Ecommerce platform 900.0 98.25%
Couriers 344.0 37.55%
Payment Providers 464.0 50.66%
Categories 722.0 78.82%
Social Media 692.0 75.55%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Market Intelligence

Understand the UserLike e-commerce landscape:

Analyze 744.0 verified e-commerce stores on UserLike - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across UserLike e-commerce.

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Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the UserLike e-commerce intelligence?

We track 744.0 verified UserLike e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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