UserLike Technology Adoption in E-commerce
Discover 689 verified e-commerce stores using UserLike. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 828 domains. 689 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
689 verified active stores out of 828 detected · 83.2% verification rate
E-commerce Platforms Distribution
Custom stores with 36.3% of stores with physical delivery (250 stores) , followed by Shopware (19.7%) and Magento (8.9%) .
Base: 689 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
250 stores
136 stores
61 stores
52 stores
30 stores
26 stores
25 stores
14 stores
11 stores
9 stores
Visual Distribution
250 stores
136 stores
61 stores
52 stores
30 stores
26 stores
25 stores
14 stores
11 stores
9 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 250 | 36.28% |
| Shopware | 136 | 19.74% |
| Magento | 61 | 8.85% |
| Shopify | 52 | 7.55% |
| JTL Shop | 30 | 4.35% |
| WooCommerce | 26 | 3.77% |
| Gambio | 25 | 3.63% |
| Squarespace Commerce | 14 | 2.03% |
| Lightspeed eCom | 11 | 1.60% |
| plentymarkets | 9 | 1.31% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Custom holds 30.2% share of detected UserLike e-commerce signals (250) , with Shopware at 16.5% and Magento at 7.6% (June 2026) .
Base: 828 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
250 websites
137 websites
63 websites
56 websites
30 websites
67 websites
26 websites
55 websites
11 websites
9 websites
Visual Distribution
250 websites
137 websites
63 websites
56 websites
30 websites
67 websites
26 websites
55 websites
11 websites
9 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Custom | 250 | 30.19% |
| Shopware | 137 | 16.55% |
| Magento | 63 | 7.61% |
| Shopify | 56 | 6.76% |
| JTL Shop | 30 | 3.62% |
| WooCommerce | 67 | 8.09% |
| Gambio | 26 | 3.14% |
| Squarespace Commerce | 55 | 6.64% |
| Lightspeed eCom | 11 | 1.33% |
| plentymarkets | 9 | 1.09% |
Categories Distribution
Business & Industrial stores with 13.6% of all stores (94 stores) , followed by Home & Garden (11.6%) and Health & Beauty (10.3%) .
Base: 689 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
94 stores
80 stores
71 stores
71 stores
57 stores
55 stores
43 stores
42 stores
40 stores
27 stores
Visual Distribution
94 stores
80 stores
71 stores
71 stores
57 stores
55 stores
43 stores
42 stores
40 stores
27 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Business & Industrial | 94 | 13.64% |
| Home & Garden | 80 | 11.61% |
| Health & Beauty | 71 | 10.30% |
| Tools & Hardware | 71 | 10.30% |
| Furniture & Home Decor | 57 | 8.27% |
| Electronics & Technology | 55 | 7.98% |
| Sporting Goods & Outdoor Gear | 43 | 6.24% |
| Food & Beverages | 42 | 6.10% |
| Clothing & Accessories | 40 | 5.81% |
| Arts & Entertainment | 27 | 3.92% |
Payment Providers Distribution
PayPal accounts for 30.5% of displayed detection occurrences (349 occurrences) , followed by Klarna (18.3%) and MasterCard (9.4%) .
Base: 1,146 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
349 occurrences
210 occurrences
108 occurrences
80 occurrences
77 occurrences
77 occurrences
74 occurrences
69 occurrences
55 occurrences
47 occurrences
Visual Distribution
349 occurrences
210 occurrences
108 occurrences
80 occurrences
77 occurrences
77 occurrences
74 occurrences
69 occurrences
55 occurrences
47 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 349 | 30.45% |
| Klarna | 210 | 18.32% |
| MasterCard | 108 | 9.42% |
| VISA | 80 | 6.98% |
| American Express | 77 | 6.72% |
| Apple Pay | 77 | 6.72% |
| SEPA | 74 | 6.46% |
| Amazon Pay | 69 | 6.02% |
| Google Pay | 55 | 4.80% |
| Amazon Payments | 47 | 4.10% |
Shipping Carriers Distribution
DHL accounts for 41.6% of displayed detection occurrences (217 occurrences) , followed by DPD (15.5%) and UPS (12.3%) .
Base: 522 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
217 occurrences
81 occurrences
64 occurrences
59 occurrences
39 occurrences
19 occurrences
17 occurrences
13 occurrences
7 occurrences
6 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 217 | 41.57% |
| DPD | 81 | 15.52% |
| UPS | 64 | 12.26% |
| GLS | 59 | 11.30% |
| Deutsche Post | 39 | 7.47% |
| FedEx | 19 | 3.64% |
| Hermes | 17 | 3.26% |
| Schenker | 13 | 2.49% |
| TNT | 7 | 1.34% |
| USPS | 6 | 1.15% |
Store Launch Timeline
Over the past 12 months, 23 new stores were launched in UserLike , with the highest activity in 2026-05 (1 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1 stores launched
1 stores launched
3 stores launched
2 stores launched
2 stores launched
3 stores launched
4 stores launched
6 stores launched
1 stores launched
Monthly Trend
4.3% of last 12 months
4.3% of last 12 months
13.0% of last 12 months
8.7% of last 12 months
8.7% of last 12 months
13.0% of last 12 months
17.4% of last 12 months
26.1% of last 12 months
4.3% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 1 | 4.35% |
| 2026-04 | 1 | 4.35% |
| 2026-03 | 3 | 13.04% |
| 2026-02 | 2 | 8.70% |
| 2026-01 | 2 | 8.70% |
| 2025-12 | 3 | 13.04% |
| 2025-11 | 4 | 17.39% |
| 2025-10 | 6 | 26.09% |
| 2025-08 | 1 | 4.35% |
Active Stores by Launch Year
Currently, 679 active stores in UserLike are tracked in our database , with the most stores launched in 2026 (10 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
10 active stores
20 active stores
41 active stores
32 active stores
28 active stores
34 active stores
40 active stores
39 active stores
25 active stores
50 active stores
25 active stores
20 active stores
17 active stores
33 active stores
26 active stores
Distribution by Launch Year
1.5% of tracked active stores
2.9% of tracked active stores
6.0% of tracked active stores
4.7% of tracked active stores
4.1% of tracked active stores
5.0% of tracked active stores
5.9% of tracked active stores
5.7% of tracked active stores
3.7% of tracked active stores
7.4% of tracked active stores
3.7% of tracked active stores
2.9% of tracked active stores
2.5% of tracked active stores
4.9% of tracked active stores
3.8% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 10 | 1.47% |
| 2025 | 20 | 2.95% |
| 2024 | 41 | 6.04% |
| 2023 | 32 | 4.71% |
| 2022 | 28 | 4.12% |
| 2021 | 34 | 5.01% |
| 2020 | 40 | 5.89% |
| 2019 | 39 | 5.74% |
| 2018 | 25 | 3.68% |
| 2017 | 50 | 7.36% |
| 2016 | 25 | 3.68% |
| 2015 | 20 | 2.95% |
| 2014 | 17 | 2.50% |
| 2013 | 33 | 4.86% |
| 2012 | 26 | 3.83% |
Geographic Distribution
Germany stores with 59.2% (408 active verified stores) , followed by Austria (5.5%) and Switzerland (5.4%) .
Base: 689 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
408 active verified stores
38 active verified stores
37 active verified stores
32 active verified stores
29 active verified stores
27 active verified stores
25 active verified stores
19 active verified stores
7 active verified stores
6 active verified stores
Visual Distribution
408 active verified stores
38 active verified stores
37 active verified stores
32 active verified stores
29 active verified stores
27 active verified stores
25 active verified stores
19 active verified stores
7 active verified stores
6 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 408 | 59.22% |
| Austria | 38 | 5.52% |
| Switzerland | 37 | 5.37% |
| United States | 32 | 4.64% |
| Netherlands | 29 | 4.21% |
| France | 27 | 3.92% |
| United Kingdom | 25 | 3.63% |
| Italy | 19 | 2.76% |
| Belgium | 7 | 1.02% |
| Canada | 6 | 0.87% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
OXID eShop - Food & Beverages
Custom - Furniture & Home Decor
Custom
Custom - Home & Garden
Custom - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
OXID eShop Community Edition - Electronics & Technology
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 828 | 100.00% |
| Emails | 522 | 63.04% |
| Phones | 636 | 76.81% |
| Ecommerce platform | 809 | 97.71% |
| Couriers | 328 | 39.61% |
| Payment Providers | 429 | 51.81% |
| Categories | 669 | 80.80% |
| Social Media | 624 | 75.36% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the UserLike e-commerce landscape:
Analyze 689 verified e-commerce stores on UserLike - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across UserLike e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the UserLike e-commerce intelligence?
-
We track 689 verified UserLike e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 29.2% of displayed detection occurrences (445 occurrences) , followed by Instagram (27.0%) and YouTube (15.6%) .
Base: 1,525 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
445 occurrences
411 occurrences
238 occurrences
142 occurrences
76 occurrences
72 occurrences
62 occurrences
37 occurrences
21 occurrences
21 occurrences
Visual Distribution
445 occurrences
411 occurrences
238 occurrences
142 occurrences
76 occurrences
72 occurrences
62 occurrences
37 occurrences
21 occurrences
21 occurrences