Plentymarkets Market Share & Real Store Usage
Explore 2.8k verified e-commerce stores built on Plentymarkets. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.
Detected across 3.0k domains. 2.8k verified as active stores with physical delivery.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: June 2026
2.8k verified active stores out of 3.0k detected · 93.0% verification rate
Categories Distribution
Sporting Goods & Outdoor Gear stores with 42.3% of all stores (1,135 stores) , followed by Home & Garden (10.9%) and Clothing & Accessories (8.1%) .
Base: 2,683 AI-verified stores with physical delivery and detected product categories (94.9% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
1,135 stores
292 stores
217 stores
178 stores
144 stores
110 stores
107 stores
92 stores
82 stores
70 stores
Visual Distribution
1,135 stores
292 stores
217 stores
178 stores
144 stores
110 stores
107 stores
92 stores
82 stores
70 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Sporting Goods & Outdoor Gear | 1135 | 42.30% |
| Home & Garden | 292 | 10.88% |
| Clothing & Accessories | 217 | 8.09% |
| Toys & Games | 178 | 6.63% |
| Tools & Hardware | 144 | 5.37% |
| Electronics & Technology | 110 | 4.10% |
| Furniture & Home Decor | 107 | 3.99% |
| Food & Beverages | 92 | 3.43% |
| Health & Beauty | 82 | 3.06% |
| Arts & Entertainment | 70 | 2.61% |
Payment Providers Distribution
PayPal stores with 25.6% among AI-verified physical stores (1,487 stores) , followed by Klarna (18.8%) and Amazon Pay (11.2%) .
Base: 1,699 AI-verified physical stores with detectable payment providers (55.9% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
1,487 stores
1,088 stores
651 stores
446 stores
404 stores
367 stores
353 stores
184 stores
180 stores
142 stores
Visual Distribution
1,487 stores
1,088 stores
651 stores
446 stores
404 stores
367 stores
353 stores
184 stores
180 stores
142 stores
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 1487 | 25.63% |
| Klarna | 1088 | 18.75% |
| Amazon Pay | 651 | 11.22% |
| Amazon Payments | 446 | 7.69% |
| Apple Pay | 404 | 6.96% |
| SEPA | 367 | 6.33% |
| Google Pay | 353 | 6.08% |
| Mollie | 184 | 3.17% |
| MasterCard | 180 | 3.10% |
| American Express | 142 | 2.45% |
Shipping Carriers Distribution
DHL stores with 46.3% among AI-verified physical stores (1,002 stores) , followed by DPD (15.4%) and Deutsche Post (11.6%) .
Base: 1,164 AI-verified physical stores with detectable shipping carriers (38.3% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
1,002 stores
333 stores
251 stores
243 stores
163 stores
66 stores
26 stores
24 stores
17 stores
10 stores
Visual Distribution
1,002 stores
333 stores
251 stores
243 stores
163 stores
66 stores
26 stores
24 stores
17 stores
10 stores
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 1002 | 46.30% |
| DPD | 333 | 15.39% |
| Deutsche Post | 251 | 11.60% |
| GLS | 243 | 11.23% |
| UPS | 163 | 7.53% |
| Hermes | 66 | 3.05% |
| FedEx | 26 | 1.20% |
| Schenker | 24 | 1.11% |
| Osterreichische Post | 17 | 0.79% |
| TNT | 10 | 0.46% |
Store Launch Timeline
Over the past 12 months, 41 new stores were launched in Plentymarkets , with the highest activity in 2026-04 (16 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
16 stores launched
3 stores launched
2 stores launched
2 stores launched
6 stores launched
4 stores launched
1 stores launched
2 stores launched
1 stores launched
4 stores launched
Monthly Trend
39.0% of last 12 months
7.3% of last 12 months
4.9% of last 12 months
4.9% of last 12 months
14.6% of last 12 months
9.8% of last 12 months
2.4% of last 12 months
4.9% of last 12 months
2.4% of last 12 months
9.8% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-04 | 16 | 39.02% |
| 2026-03 | 3 | 7.32% |
| 2026-01 | 2 | 4.88% |
| 2025-12 | 2 | 4.88% |
| 2025-11 | 6 | 14.63% |
| 2025-10 | 4 | 9.76% |
| 2025-09 | 1 | 2.44% |
| 2025-08 | 2 | 4.88% |
| 2025-07 | 1 | 2.44% |
| 2025-05 | 4 | 9.76% |
Active Stores by Launch Year
Currently, 2,795 active stores in Plentymarkets are tracked in our database , with the most stores launched in 2026 (22 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
22 active stores
39 active stores
54 active stores
60 active stores
1,055 active stores
104 active stores
104 active stores
76 active stores
96 active stores
108 active stores
67 active stores
68 active stores
63 active stores
119 active stores
88 active stores
Distribution by Launch Year
0.8% of tracked active stores
1.4% of tracked active stores
1.9% of tracked active stores
2.1% of tracked active stores
37.7% of tracked active stores
3.7% of tracked active stores
3.7% of tracked active stores
2.7% of tracked active stores
3.4% of tracked active stores
3.9% of tracked active stores
2.4% of tracked active stores
2.4% of tracked active stores
2.3% of tracked active stores
4.3% of tracked active stores
3.1% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 22 | 0.79% |
| 2025 | 39 | 1.40% |
| 2024 | 54 | 1.93% |
| 2023 | 60 | 2.15% |
| 2022 | 1055 | 37.75% |
| 2021 | 104 | 3.72% |
| 2020 | 104 | 3.72% |
| 2019 | 76 | 2.72% |
| 2018 | 96 | 3.43% |
| 2017 | 108 | 3.86% |
| 2016 | 67 | 2.40% |
| 2015 | 68 | 2.43% |
| 2014 | 63 | 2.25% |
| 2013 | 119 | 4.26% |
| 2012 | 88 | 3.15% |
Geographic Distribution
Germany stores with 94.5% (2,646 AI-verified stores) , followed by Austria (1.3%) and Switzerland (1.0%) .
Base: 2,800 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
2,646 AI-verified stores
37 AI-verified stores
28 AI-verified stores
17 AI-verified stores
11 AI-verified stores
10 AI-verified stores
7 AI-verified stores
7 AI-verified stores
7 AI-verified stores
6 AI-verified stores
Visual Distribution
2,646 AI-verified stores
37 AI-verified stores
28 AI-verified stores
17 AI-verified stores
11 AI-verified stores
10 AI-verified stores
7 AI-verified stores
7 AI-verified stores
7 AI-verified stores
6 AI-verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 2646 | 94.50% |
| Austria | 37 | 1.32% |
| Switzerland | 28 | 1.00% |
| France | 17 | 0.61% |
| Italy | 11 | 0.39% |
| United Kingdom | 10 | 0.36% |
| Poland | 7 | 0.25% |
| Netherlands | 7 | 0.25% |
| Spain | 7 | 0.25% |
| United States | 6 | 0.21% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
plentymarkets - Sporting Goods & Outdoor Gear
plentymarkets - Tools & Hardware
plentymarkets - Jewelry & Watches
plentymarkets - Arts & Entertainment
plentymarkets - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
plentymarkets
plentymarkets - Furniture & Home Decor
plentymarkets - Toys & Games
plentymarkets - Furniture & Home Decor
plentymarkets - Furniture & Home Decor
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 3.0k | 100.00% |
| Emails | 1.7k | 57.02% |
| Phones | 1.6k | 53.93% |
| Ecommerce platform | 3.0k | 100.00% |
| Couriers | 1.2k | 38.28% |
| Payment Providers | 1.7k | 55.87% |
| Categories | 2.8k | 90.63% |
| Social Media | 952.0 | 31.31% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Plentymarkets e-commerce landscape:
Analyze 2.8k verified e-commerce stores on Plentymarkets - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Plentymarkets e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Plentymarkets e-commerce intelligence?
-
We track 2.8k verified Plentymarkets e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook stores with 36.5% among stores with at least one detectable social profile (807 stores) , followed by Instagram (31.2%) and YouTube (17.6%) .
Base: 952 stores with any detectable social profile (31.3% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
807 stores
689 stores
388 stores
121 stores
59 stores
57 stores
49 stores
31 stores
5 stores
4 stores
Visual Distribution
807 stores
689 stores
388 stores
121 stores
59 stores
57 stores
49 stores
31 stores
5 stores
4 stores