Plentymarkets Market Share & Real Store Usage
Explore 2.7k verified e-commerce stores built on Plentymarkets. Compare platform usage, available contact fields, PSP/carrier signals, and merchant-size segments.
Detected across 2.9k domains. 2.7k verified as active stores with physical delivery.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: July 2026
2.7k verified active stores out of 2.9k detected · 93.8% verification rate
Categories Distribution
Sporting Goods & Outdoor Gear stores with 43.0% of all stores (1,112 stores) , followed by Home & Garden (10.9%) and Clothing & Accessories (8.0%) .
Base: 2,586 AI-verified stores with physical delivery and detected product categories (94.9% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
1,112 stores
282 stores
206 stores
170 stores
139 stores
102 stores
101 stores
89 stores
71 stores
66 stores
Visual Distribution
1,112 stores
282 stores
206 stores
170 stores
139 stores
102 stores
101 stores
89 stores
71 stores
66 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Sporting Goods & Outdoor Gear | 1112 | 43.00% |
| Home & Garden | 282 | 10.90% |
| Clothing & Accessories | 206 | 7.97% |
| Toys & Games | 170 | 6.57% |
| Tools & Hardware | 139 | 5.38% |
| Electronics & Technology | 102 | 3.94% |
| Furniture & Home Decor | 101 | 3.91% |
| Food & Beverages | 89 | 3.44% |
| Health & Beauty | 71 | 2.75% |
| Arts & Entertainment | 66 | 2.55% |
Payment Providers Distribution
PayPal stores with 27.9% among AI-verified physical stores (1,218 stores) , followed by Klarna (19.1%) and Amazon Pay (10.7%) .
Base: 1,418 AI-verified physical stores with detectable payment providers (48.8% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
1,218 stores
832 stores
466 stores
310 stores
305 stores
266 stores
257 stores
151 stores
115 stores
105 stores
Visual Distribution
1,218 stores
832 stores
466 stores
310 stores
305 stores
266 stores
257 stores
151 stores
115 stores
105 stores
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 1218 | 27.90% |
| Klarna | 832 | 19.06% |
| Amazon Pay | 466 | 10.68% |
| Amazon Payments | 310 | 7.10% |
| Apple Pay | 305 | 6.99% |
| Google Pay | 266 | 6.09% |
| SEPA | 257 | 5.89% |
| Mollie | 151 | 3.46% |
| MasterCard | 115 | 2.63% |
| American Express | 105 | 2.41% |
Shipping Carriers Distribution
DHL stores with 47.5% among AI-verified physical stores (855 stores) , followed by DPD (15.4%) and GLS (11.6%) .
Base: 1,000 AI-verified physical stores with detectable shipping carriers (34.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
855 stores
278 stores
208 stores
198 stores
134 stores
46 stores
19 stores
18 stores
12 stores
7 stores
Visual Distribution
855 stores
278 stores
208 stores
198 stores
134 stores
46 stores
19 stores
18 stores
12 stores
7 stores
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| DHL | 855 | 47.50% |
| DPD | 278 | 15.44% |
| GLS | 208 | 11.56% |
| Deutsche Post | 198 | 11.00% |
| UPS | 134 | 7.44% |
| Hermes | 46 | 2.56% |
| FedEx | 19 | 1.06% |
| Schenker | 18 | 1.00% |
| Osterreichische Post | 12 | 0.67% |
| Raben | 7 | 0.39% |
Store Launch Timeline
Over the past 12 months, 33 new stores were launched in Plentymarkets , with the highest activity in 2026-05 (2 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
2 stores launched
11 stores launched
1 stores launched
2 stores launched
1 stores launched
6 stores launched
5 stores launched
2 stores launched
2 stores launched
1 stores launched
Monthly Trend
6.1% of last 12 months
33.3% of last 12 months
3.0% of last 12 months
6.1% of last 12 months
3.0% of last 12 months
18.2% of last 12 months
15.2% of last 12 months
6.1% of last 12 months
6.1% of last 12 months
3.0% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 2 | 6.06% |
| 2026-04 | 11 | 33.33% |
| 2026-03 | 1 | 3.03% |
| 2026-01 | 2 | 6.06% |
| 2025-12 | 1 | 3.03% |
| 2025-11 | 6 | 18.18% |
| 2025-10 | 5 | 15.15% |
| 2025-09 | 2 | 6.06% |
| 2025-08 | 2 | 6.06% |
| 2025-07 | 1 | 3.03% |
Active Stores by Launch Year
Currently, 2,696 active stores in Plentymarkets are tracked in our database , with the most stores launched in 2026 (16 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
16 active stores
36 active stores
43 active stores
56 active stores
1,051 active stores
96 active stores
99 active stores
74 active stores
86 active stores
98 active stores
58 active stores
65 active stores
62 active stores
116 active stores
86 active stores
Distribution by Launch Year
0.6% of tracked active stores
1.3% of tracked active stores
1.6% of tracked active stores
2.1% of tracked active stores
39.0% of tracked active stores
3.6% of tracked active stores
3.7% of tracked active stores
2.7% of tracked active stores
3.2% of tracked active stores
3.6% of tracked active stores
2.2% of tracked active stores
2.4% of tracked active stores
2.3% of tracked active stores
4.3% of tracked active stores
3.2% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 16 | 0.59% |
| 2025 | 36 | 1.34% |
| 2024 | 43 | 1.59% |
| 2023 | 56 | 2.08% |
| 2022 | 1051 | 38.98% |
| 2021 | 96 | 3.56% |
| 2020 | 99 | 3.67% |
| 2019 | 74 | 2.74% |
| 2018 | 86 | 3.19% |
| 2017 | 98 | 3.64% |
| 2016 | 58 | 2.15% |
| 2015 | 65 | 2.41% |
| 2014 | 62 | 2.30% |
| 2013 | 116 | 4.30% |
| 2012 | 86 | 3.19% |
Geographic Distribution
Germany stores with 94.4% (2,554 AI-verified stores) , followed by Austria (1.3%) and Switzerland (1.0%) .
Base: 2,705 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
2,554 AI-verified stores
35 AI-verified stores
27 AI-verified stores
18 AI-verified stores
11 AI-verified stores
10 AI-verified stores
8 AI-verified stores
7 AI-verified stores
7 AI-verified stores
5 AI-verified stores
Visual Distribution
2,554 AI-verified stores
35 AI-verified stores
27 AI-verified stores
18 AI-verified stores
11 AI-verified stores
10 AI-verified stores
8 AI-verified stores
7 AI-verified stores
7 AI-verified stores
5 AI-verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 2554 | 94.42% |
| Austria | 35 | 1.29% |
| Switzerland | 27 | 1.00% |
| France | 18 | 0.67% |
| Italy | 11 | 0.41% |
| United Kingdom | 10 | 0.37% |
| Spain | 8 | 0.30% |
| United States | 7 | 0.26% |
| Poland | 7 | 0.26% |
| Netherlands | 5 | 0.18% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
plentymarkets
plentymarkets - Tools & Hardware
plentymarkets - Jewelry & Watches
plentymarkets - Arts & Entertainment
plentymarkets - Clothing & Accessories
New Stores
Recently launched stores detected by ShopRank in the last full month.
plentymarkets - Food & Beverages
plentymarkets - Home & Garden
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 2.9k | 100.00% |
| Emails | 1.6k | 53.46% |
| Phones | 1.6k | 53.46% |
| Ecommerce platform | 2.9k | 100.00% |
| Couriers | 1.0k | 34.45% |
| Payment Providers | 1.4k | 48.85% |
| Categories | 2.7k | 91.39% |
| Social Media | 907.0 | 31.24% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Plentymarkets e-commerce landscape:
Analyze 2.7k verified e-commerce stores on Plentymarkets - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Plentymarkets e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Plentymarkets e-commerce intelligence?
-
We track 2.7k verified Plentymarkets e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook stores with 36.3% among stores with at least one detectable social profile (770 stores) , followed by Instagram (31.1%) and YouTube (17.6%) .
Base: 907 stores with any detectable social profile (31.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
770 stores
660 stores
374 stores
114 stores
59 stores
56 stores
50 stores
30 stores
5 stores
4 stores
Visual Distribution
770 stores
660 stores
374 stores
114 stores
59 stores
56 stores
50 stores
30 stores
5 stores
4 stores