Uptain Technology Adoption in E-commerce
Discover 917 verified e-commerce stores using Uptain. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 939 domains. 917 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
917 verified active stores out of 939 detected · 97.7% verification rate
E-commerce Platforms Distribution
Shopify stores with 39.6% of stores with physical delivery (363 stores) , followed by Custom (21.4%) and plentymarkets (17.2%) .
Base: 917 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
363 stores
196 stores
158 stores
102 stores
27 stores
13 stores
11 stores
9 stores
8 stores
5 stores
Visual Distribution
363 stores
196 stores
158 stores
102 stores
27 stores
13 stores
11 stores
9 stores
8 stores
5 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Shopify | 363 | 39.59% |
| Custom | 196 | 21.37% |
| plentymarkets | 158 | 17.23% |
| Shopware | 102 | 11.12% |
| JTL Shop | 27 | 2.94% |
| PrestaShop | 13 | 1.42% |
| Gambio | 11 | 1.20% |
| Magento | 9 | 0.98% |
| OXID eShop Community Edition | 8 | 0.87% |
| ePages | 5 | 0.55% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Shopify holds 40.3% share of detected Uptain e-commerce signals (378) , with Custom at 20.9% and plentymarkets at 16.9% (June 2026) .
Base: 939 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
378 websites
196 websites
159 websites
103 websites
28 websites
13 websites
11 websites
10 websites
8 websites
5 websites
Visual Distribution
378 websites
196 websites
159 websites
103 websites
28 websites
13 websites
11 websites
10 websites
8 websites
5 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Shopify | 378 | 40.26% |
| Custom | 196 | 20.87% |
| plentymarkets | 159 | 16.93% |
| Shopware | 103 | 10.97% |
| JTL Shop | 28 | 2.98% |
| PrestaShop | 13 | 1.38% |
| Gambio | 11 | 1.17% |
| Magento | 10 | 1.06% |
| OXID eShop Community Edition | 8 | 0.85% |
| ePages | 5 | 0.53% |
Categories Distribution
Food & Beverages stores with 12.5% of all stores (115 stores) , followed by Clothing & Accessories (11.7%) and Sporting Goods & Outdoor Gear (10.4%) .
Base: 917 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
115 stores
107 stores
95 stores
89 stores
89 stores
79 stores
74 stores
41 stores
38 stores
31 stores
Visual Distribution
115 stores
107 stores
95 stores
89 stores
89 stores
79 stores
74 stores
41 stores
38 stores
31 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Food & Beverages | 115 | 12.54% |
| Clothing & Accessories | 107 | 11.67% |
| Sporting Goods & Outdoor Gear | 95 | 10.36% |
| Health & Beauty | 89 | 9.71% |
| Home & Garden | 89 | 9.71% |
| Arts & Entertainment | 79 | 8.62% |
| Tools & Hardware | 74 | 8.07% |
| Furniture & Home Decor | 41 | 4.47% |
| Electronics & Technology | 38 | 4.14% |
| Business & Industrial | 31 | 3.38% |
Payment Providers Distribution
PayPal accounts for 27.8% of displayed detection occurrences (420 occurrences) , followed by Klarna (19.0%) and Apple Pay (9.6%) .
Base: 1,512 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
420 occurrences
288 occurrences
145 occurrences
123 occurrences
122 occurrences
107 occurrences
85 occurrences
78 occurrences
76 occurrences
68 occurrences
Visual Distribution
420 occurrences
288 occurrences
145 occurrences
123 occurrences
122 occurrences
107 occurrences
85 occurrences
78 occurrences
76 occurrences
68 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 420 | 27.78% |
| Klarna | 288 | 19.05% |
| Apple Pay | 145 | 9.59% |
| SEPA | 123 | 8.13% |
| Amazon Pay | 122 | 8.07% |
| Google Pay | 107 | 7.08% |
| Amazon Payments | 85 | 5.62% |
| MasterCard | 78 | 5.16% |
| American Express | 76 | 5.03% |
| VISA | 68 | 4.50% |
Shipping Carriers Distribution
DHL accounts for 40.6% of displayed detection occurrences (306 occurrences) , followed by DPD (17.9%) and GLS (12.7%) .
Base: 754 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
306 occurrences
135 occurrences
96 occurrences
75 occurrences
67 occurrences
40 occurrences
11 occurrences
10 occurrences
9 occurrences
5 occurrences
Visual Distribution
306 occurrences
135 occurrences
96 occurrences
75 occurrences
67 occurrences
40 occurrences
11 occurrences
10 occurrences
9 occurrences
5 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 306 | 40.58% |
| DPD | 135 | 17.90% |
| GLS | 96 | 12.73% |
| UPS | 75 | 9.95% |
| Deutsche Post | 67 | 8.89% |
| Hermes | 40 | 5.31% |
| FedEx | 11 | 1.46% |
| Schenker | 10 | 1.33% |
| Osterreichische Post | 9 | 1.19% |
| TNT | 5 | 0.66% |
Store Launch Timeline
Over the past 12 months, 35 new stores were launched in Uptain , with the highest activity in 2026-05 (2 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
2 stores launched
6 stores launched
4 stores launched
3 stores launched
2 stores launched
3 stores launched
2 stores launched
4 stores launched
5 stores launched
4 stores launched
Monthly Trend
5.7% of last 12 months
17.1% of last 12 months
11.4% of last 12 months
8.6% of last 12 months
5.7% of last 12 months
8.6% of last 12 months
5.7% of last 12 months
11.4% of last 12 months
14.3% of last 12 months
11.4% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 2 | 5.71% |
| 2026-04 | 6 | 17.14% |
| 2026-03 | 4 | 11.43% |
| 2026-01 | 3 | 8.57% |
| 2025-12 | 2 | 5.71% |
| 2025-11 | 3 | 8.57% |
| 2025-10 | 2 | 5.71% |
| 2025-09 | 4 | 11.43% |
| 2025-08 | 5 | 14.29% |
| 2025-07 | 4 | 11.43% |
Active Stores by Launch Year
Currently, 900 active stores in Uptain are tracked in our database , with the most stores launched in 2026 (15 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
15 active stores
63 active stores
61 active stores
57 active stores
46 active stores
65 active stores
56 active stores
41 active stores
42 active stores
53 active stores
29 active stores
20 active stores
26 active stores
37 active stores
46 active stores
Distribution by Launch Year
1.7% of tracked active stores
7.0% of tracked active stores
6.8% of tracked active stores
6.3% of tracked active stores
5.1% of tracked active stores
7.2% of tracked active stores
6.2% of tracked active stores
4.6% of tracked active stores
4.7% of tracked active stores
5.9% of tracked active stores
3.2% of tracked active stores
2.2% of tracked active stores
2.9% of tracked active stores
4.1% of tracked active stores
5.1% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 15 | 1.67% |
| 2025 | 63 | 7.00% |
| 2024 | 61 | 6.78% |
| 2023 | 57 | 6.33% |
| 2022 | 46 | 5.11% |
| 2021 | 65 | 7.22% |
| 2020 | 56 | 6.22% |
| 2019 | 41 | 4.56% |
| 2018 | 42 | 4.67% |
| 2017 | 53 | 5.89% |
| 2016 | 29 | 3.22% |
| 2015 | 20 | 2.22% |
| 2014 | 26 | 2.89% |
| 2013 | 37 | 4.11% |
| 2012 | 46 | 5.11% |
Geographic Distribution
Germany stores with 80.3% (736 active verified stores) , followed by Austria (6.4%) and Switzerland (4.4%) .
Base: 917 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
736 active verified stores
59 active verified stores
40 active verified stores
24 active verified stores
6 active verified stores
6 active verified stores
5 active verified stores
4 active verified stores
3 active verified stores
3 active verified stores
Visual Distribution
736 active verified stores
59 active verified stores
40 active verified stores
24 active verified stores
6 active verified stores
6 active verified stores
5 active verified stores
4 active verified stores
3 active verified stores
3 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Germany | 736 | 80.26% |
| Austria | 59 | 6.43% |
| Switzerland | 40 | 4.36% |
| United States | 24 | 2.62% |
| United Kingdom | 6 | 0.65% |
| France | 6 | 0.65% |
| Netherlands | 5 | 0.55% |
| Italy | 4 | 0.44% |
| Poland | 3 | 0.33% |
| Spain | 3 | 0.33% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Shopware - Vehicles & Parts
plentymarkets - Tools & Hardware
plentymarkets - Jewelry & Watches
Custom - Home & Garden
Custom - Food & Beverages
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopware - Clothing & Accessories
Shopware - Clothing & Accessories
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 939 | 100.00% |
| Emails | 527 | 56.12% |
| Phones | 688 | 73.27% |
| Ecommerce platform | 937 | 99.79% |
| Couriers | 346 | 36.85% |
| Payment Providers | 464 | 49.41% |
| Categories | 890 | 94.78% |
| Social Media | 710 | 75.61% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Uptain e-commerce landscape:
Analyze 917 verified e-commerce stores on Uptain - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Uptain e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Uptain e-commerce intelligence?
-
We track 917 verified Uptain e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 30.8% of displayed detection occurrences (590 occurrences) , followed by Instagram (30.3%) and YouTube (14.3%) .
Base: 1,914 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
590 occurrences
580 occurrences
274 occurrences
171 occurrences
88 occurrences
84 occurrences
69 occurrences
35 occurrences
22 occurrences
1 occurrences
Visual Distribution
590 occurrences
580 occurrences
274 occurrences
171 occurrences
88 occurrences
84 occurrences
69 occurrences
35 occurrences
22 occurrences
1 occurrences