TestFreaks Technology Adoption in E-commerce
Discover 243 verified e-commerce stores using TestFreaks. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 268 domains. 243 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
243 verified active stores out of 268 detected · 90.7% verification rate
E-commerce Platforms Distribution
Kodmyran Shop4 stores with 36.2% of stores with physical delivery (88 stores) , followed by Custom (20.6%) and Magento (17.3%) .
Base: 243 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
88 stores
50 stores
42 stores
20 stores
16 stores
12 stores
5 stores
5 stores
4 stores
1 stores
Visual Distribution
88 stores
50 stores
42 stores
20 stores
16 stores
12 stores
5 stores
5 stores
4 stores
1 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Kodmyran Shop4 | 88 | 36.21% |
| Custom | 50 | 20.58% |
| Magento | 42 | 17.28% |
| Shopify | 20 | 8.23% |
| Askas | 16 | 6.58% |
| WooCommerce | 12 | 4.94% |
| SAP Commerce Cloud | 5 | 2.06% |
| Wikinggruppen | 5 | 2.06% |
| PrestaShop | 4 | 1.65% |
| BigCommerce | 1 | 0.41% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Kodmyran Shop4 holds 32.8% share of detected TestFreaks e-commerce signals (88) , with Custom at 18.7% and Magento at 23.1% (June 2026) .
Base: 268 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
88 websites
50 websites
62 websites
20 websites
16 websites
12 websites
5 websites
5 websites
4 websites
1 websites
Visual Distribution
88 websites
50 websites
62 websites
20 websites
16 websites
12 websites
5 websites
5 websites
4 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Kodmyran Shop4 | 88 | 32.84% |
| Custom | 50 | 18.66% |
| Magento | 62 | 23.13% |
| Shopify | 20 | 7.46% |
| Askas | 16 | 5.97% |
| WooCommerce | 12 | 4.48% |
| SAP Commerce Cloud | 5 | 1.87% |
| Wikinggruppen | 5 | 1.87% |
| PrestaShop | 4 | 1.49% |
| BigCommerce | 1 | 0.37% |
Categories Distribution
Arts & Entertainment stores with 28.8% of all stores (70 stores) , followed by Electronics & Technology (16.5%) and Food & Beverages (11.1%) .
Base: 243 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
70 stores
40 stores
27 stores
18 stores
18 stores
16 stores
16 stores
13 stores
5 stores
4 stores
Visual Distribution
70 stores
40 stores
27 stores
18 stores
18 stores
16 stores
16 stores
13 stores
5 stores
4 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Arts & Entertainment | 70 | 28.81% |
| Electronics & Technology | 40 | 16.46% |
| Food & Beverages | 27 | 11.11% |
| Health & Beauty | 18 | 7.41% |
| Home & Garden | 18 | 7.41% |
| Furniture & Home Decor | 16 | 6.58% |
| Business & Industrial | 16 | 6.58% |
| Clothing & Accessories | 13 | 5.35% |
| Sporting Goods & Outdoor Gear | 5 | 2.06% |
| Toys & Games | 4 | 1.65% |
Payment Providers Distribution
Klarna accounts for 27.8% of displayed detection occurrences (15 occurrences) , followed by VISA (16.7%) and Svea (11.1%) .
Base: 54 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
15 occurrences
9 occurrences
6 occurrences
6 occurrences
6 occurrences
3 occurrences
3 occurrences
2 occurrences
2 occurrences
2 occurrences
Visual Distribution
15 occurrences
9 occurrences
6 occurrences
6 occurrences
6 occurrences
3 occurrences
3 occurrences
2 occurrences
2 occurrences
2 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| Klarna | 15 | 27.78% |
| VISA | 9 | 16.67% |
| Svea | 6 | 11.11% |
| MasterCard | 6 | 11.11% |
| Apple Pay | 6 | 11.11% |
| American Express | 3 | 5.56% |
| Google Pay | 3 | 5.56% |
| Trustly | 2 | 3.70% |
| Stripe Connect | 2 | 3.70% |
| Mada | 2 | 3.70% |
Shipping Carriers Distribution
DHL accounts for 28.1% of displayed detection occurrences (16 occurrences) , followed by PostNord (21.1%) and Schenker (10.5%) .
Base: 57 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
16 occurrences
12 occurrences
6 occurrences
5 occurrences
4 occurrences
4 occurrences
3 occurrences
3 occurrences
2 occurrences
2 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| DHL | 16 | 28.07% |
| PostNord | 12 | 21.05% |
| Schenker | 6 | 10.53% |
| UPS | 5 | 8.77% |
| Posten Norge | 4 | 7.02% |
| Budbee | 4 | 7.02% |
| ASM | 3 | 5.26% |
| DSV | 3 | 5.26% |
| Posti | 2 | 3.51% |
| Hermes | 2 | 3.51% |
Store Launch Timeline
Over the past 12 months, 8 new stores were launched in TestFreaks , with the highest activity in 2026-05 (2 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
2 stores launched
2 stores launched
2 stores launched
2 stores launched
Monthly Trend
25.0% of last 12 months
25.0% of last 12 months
25.0% of last 12 months
25.0% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 2 | 25.00% |
| 2026-01 | 2 | 25.00% |
| 2025-11 | 2 | 25.00% |
| 2025-08 | 2 | 25.00% |
Active Stores by Launch Year
Currently, 242 active stores in TestFreaks are tracked in our database , with the most stores launched in 2026 (4 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
4 active stores
25 active stores
46 active stores
18 active stores
2 active stores
9 active stores
8 active stores
6 active stores
10 active stores
12 active stores
2 active stores
4 active stores
15 active stores
8 active stores
10 active stores
Distribution by Launch Year
1.7% of tracked active stores
10.3% of tracked active stores
19.0% of tracked active stores
7.4% of tracked active stores
0.8% of tracked active stores
3.7% of tracked active stores
3.3% of tracked active stores
2.5% of tracked active stores
4.1% of tracked active stores
5.0% of tracked active stores
0.8% of tracked active stores
1.7% of tracked active stores
6.2% of tracked active stores
3.3% of tracked active stores
4.1% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 4 | 1.65% |
| 2025 | 25 | 10.33% |
| 2024 | 46 | 19.01% |
| 2023 | 18 | 7.44% |
| 2022 | 2 | 0.83% |
| 2021 | 9 | 3.72% |
| 2020 | 8 | 3.31% |
| 2019 | 6 | 2.48% |
| 2018 | 10 | 4.13% |
| 2017 | 12 | 4.96% |
| 2016 | 2 | 0.83% |
| 2015 | 4 | 1.65% |
| 2014 | 15 | 6.20% |
| 2013 | 8 | 3.31% |
| 2012 | 10 | 4.13% |
Geographic Distribution
Sweden stores with 23.9% (58 active verified stores) , followed by Norway (9.9%) and Finland (7.0%) .
Base: 243 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
58 active verified stores
24 active verified stores
17 active verified stores
11 active verified stores
9 active verified stores
8 active verified stores
6 active verified stores
6 active verified stores
6 active verified stores
6 active verified stores
Visual Distribution
58 active verified stores
24 active verified stores
17 active verified stores
11 active verified stores
9 active verified stores
8 active verified stores
6 active verified stores
6 active verified stores
6 active verified stores
6 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Sweden | 58 | 23.87% |
| Norway | 24 | 9.88% |
| Finland | 17 | 7.00% |
| United Kingdom | 11 | 4.53% |
| Germany | 9 | 3.70% |
| United Arab Emirates | 8 | 3.29% |
| Australia | 6 | 2.47% |
| Denmark | 6 | 2.47% |
| France | 6 | 2.47% |
| Belgium | 6 | 2.47% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
SAP Commerce Cloud - Home & Garden
Custom - Home & Garden
Custom - Furniture & Home Decor
Custom - Clothing & Accessories
Custom - Health & Beauty
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Electronics & Technology
Shopify - Electronics & Technology
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 268 | 100.00% |
| Emails | 133 | 49.63% |
| Phones | 126 | 47.01% |
| Ecommerce platform | 263 | 98.13% |
| Couriers | 31 | 11.57% |
| Payment Providers | 31 | 11.57% |
| Categories | 236 | 88.06% |
| Social Media | 224 | 83.58% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the TestFreaks e-commerce landscape:
Analyze 243 verified e-commerce stores on TestFreaks - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across TestFreaks e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the TestFreaks e-commerce intelligence?
-
We track 243 verified TestFreaks e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 35.3% of displayed detection occurrences (194 occurrences) , followed by Instagram (34.4%) and YouTube (8.4%) .
Base: 549 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
194 occurrences
189 occurrences
46 occurrences
37 occurrences
32 occurrences
25 occurrences
13 occurrences
12 occurrences
1 occurrences
Visual Distribution
194 occurrences
189 occurrences
46 occurrences
37 occurrences
32 occurrences
25 occurrences
13 occurrences
12 occurrences
1 occurrences