Seravo Technology Adoption in E-commerce
Discover 417 verified e-commerce stores using Seravo. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 854 domains. 417 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
417 verified active stores out of 854 detected · 48.8% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 99.3% of stores with physical delivery (414 stores) , followed by Custom (0.7%) and Haravan (0.0%) .
Base: 417 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
Visual Distribution
414 stores
3 stores
0 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 414 | 99.28% |
| Custom | 3 | 0.72% |
| Haravan | 0 | 0.00% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
WooCommerce holds 98.7% share of detected Seravo e-commerce signals (843) , with Custom at 0.4% and Haravan at 0.1% (June 2026) .
Base: 854 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
Visual Distribution
843 websites
3 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| WooCommerce | 843 | 98.71% |
| Custom | 3 | 0.35% |
| Haravan | 1 | 0.12% |
Categories Distribution
Vehicles & Parts stores with 13.9% of all stores (58 stores) , followed by Home & Garden (10.6%) and Clothing & Accessories (8.4%) .
Base: 417 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
58 stores
44 stores
35 stores
34 stores
29 stores
28 stores
25 stores
17 stores
16 stores
14 stores
Visual Distribution
58 stores
44 stores
35 stores
34 stores
29 stores
28 stores
25 stores
17 stores
16 stores
14 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Vehicles & Parts | 58 | 13.91% |
| Home & Garden | 44 | 10.55% |
| Clothing & Accessories | 35 | 8.39% |
| Business & Industrial | 34 | 8.15% |
| Health & Beauty | 29 | 6.95% |
| Sporting Goods & Outdoor Gear | 28 | 6.71% |
| Tools & Hardware | 25 | 6.00% |
| Food & Beverages | 17 | 4.08% |
| Electronics & Technology | 16 | 3.84% |
| Arts & Entertainment | 14 | 3.36% |
Payment Providers Distribution
MasterCard accounts for 30.7% of displayed detection occurrences (97 occurrences) , followed by Klarna (19.0%) and American Express (13.0%) .
Base: 316 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
97 occurrences
60 occurrences
41 occurrences
30 occurrences
25 occurrences
23 occurrences
14 occurrences
13 occurrences
7 occurrences
6 occurrences
Visual Distribution
97 occurrences
60 occurrences
41 occurrences
30 occurrences
25 occurrences
23 occurrences
14 occurrences
13 occurrences
7 occurrences
6 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| MasterCard | 97 | 30.70% |
| Klarna | 60 | 18.99% |
| American Express | 41 | 12.97% |
| Apple Pay | 30 | 9.49% |
| PayPal | 25 | 7.91% |
| Google Pay | 23 | 7.28% |
| Svea | 14 | 4.43% |
| Stripe Connect | 13 | 4.11% |
| AfterPay | 7 | 2.22% |
| Bambora | 6 | 1.90% |
Shipping Carriers Distribution
Postin accounts for 26.9% of displayed detection occurrences (100 occurrences) , followed by Posti (23.4%) and Matkahuollon (18.0%) .
Base: 372 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
100 occurrences
87 occurrences
67 occurrences
40 occurrences
23 occurrences
13 occurrences
12 occurrences
11 occurrences
11 occurrences
8 occurrences
Visual Distribution
100 occurrences
87 occurrences
67 occurrences
40 occurrences
23 occurrences
13 occurrences
12 occurrences
11 occurrences
11 occurrences
8 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| Postin | 100 | 26.88% |
| Posti | 87 | 23.39% |
| Matkahuollon | 67 | 18.01% |
| Matkahuolto | 40 | 10.75% |
| PostNord | 23 | 6.18% |
| Schenker | 13 | 3.49% |
| UPS | 12 | 3.23% |
| DHL | 11 | 2.96% |
| GLS | 11 | 2.96% |
| DPD | 8 | 2.15% |
Store Launch Timeline
Over the past 12 months, 20 new stores were launched in Seravo , with the highest activity in 2026-03 (4 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
4 stores launched
1 stores launched
2 stores launched
1 stores launched
1 stores launched
11 stores launched
Monthly Trend
20.0% of last 12 months
5.0% of last 12 months
10.0% of last 12 months
5.0% of last 12 months
5.0% of last 12 months
55.0% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 4 | 20.00% |
| 2026-02 | 1 | 5.00% |
| 2025-10 | 2 | 10.00% |
| 2025-08 | 1 | 5.00% |
| 2025-07 | 1 | 5.00% |
| 2025-06 | 11 | 55.00% |
Active Stores by Launch Year
Currently, 416 active stores in Seravo are tracked in our database , with the most stores launched in 2026 (5 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
5 active stores
23 active stores
14 active stores
15 active stores
25 active stores
24 active stores
29 active stores
16 active stores
15 active stores
22 active stores
27 active stores
10 active stores
24 active stores
11 active stores
10 active stores
Distribution by Launch Year
1.2% of tracked active stores
5.5% of tracked active stores
3.4% of tracked active stores
3.6% of tracked active stores
6.0% of tracked active stores
5.8% of tracked active stores
7.0% of tracked active stores
3.8% of tracked active stores
3.6% of tracked active stores
5.3% of tracked active stores
6.5% of tracked active stores
2.4% of tracked active stores
5.8% of tracked active stores
2.6% of tracked active stores
2.4% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 5 | 1.20% |
| 2025 | 23 | 5.53% |
| 2024 | 14 | 3.37% |
| 2023 | 15 | 3.61% |
| 2022 | 25 | 6.01% |
| 2021 | 24 | 5.77% |
| 2020 | 29 | 6.97% |
| 2019 | 16 | 3.85% |
| 2018 | 15 | 3.61% |
| 2017 | 22 | 5.29% |
| 2016 | 27 | 6.49% |
| 2015 | 10 | 2.40% |
| 2014 | 24 | 5.77% |
| 2013 | 11 | 2.64% |
| 2012 | 10 | 2.40% |
Geographic Distribution
Finland stores with 89.7% (374 active verified stores) , followed by Sweden (5.0%) and Estonia (0.7%) .
Base: 417 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
374 active verified stores
21 active verified stores
3 active verified stores
3 active verified stores
2 active verified stores
2 active verified stores
2 active verified stores
2 active verified stores
1 active verified stores
1 active verified stores
Visual Distribution
374 active verified stores
21 active verified stores
3 active verified stores
3 active verified stores
2 active verified stores
2 active verified stores
2 active verified stores
2 active verified stores
1 active verified stores
1 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Finland | 374 | 89.69% |
| Sweden | 21 | 5.04% |
| Estonia | 3 | 0.72% |
| Denmark | 3 | 0.72% |
| Germany | 2 | 0.48% |
| United Kingdom | 2 | 0.48% |
| United States | 2 | 0.48% |
| Netherlands | 2 | 0.48% |
| Latvia | 1 | 0.24% |
| Austria | 1 | 0.24% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
WooCommerce - Home & Garden
WooCommerce - Electronics & Technology
WooCommerce
Custom
WooCommerce
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 854 | 100.00% |
| Emails | 692 | 81.03% |
| Phones | 702 | 82.20% |
| Ecommerce platform | 847 | 99.18% |
| Couriers | 245 | 28.69% |
| Payment Providers | 246 | 28.81% |
| Categories | 369 | 43.21% |
| Social Media | 676 | 79.16% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Seravo e-commerce landscape:
Analyze 417 verified e-commerce stores on Seravo - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Seravo e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Seravo e-commerce intelligence?
-
We track 417 verified Seravo e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 38.1% of displayed detection occurrences (315 occurrences) , followed by Instagram (30.4%) and LinkedIn (10.2%) .
Base: 827 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
315 occurrences
251 occurrences
84 occurrences
75 occurrences
33 occurrences
26 occurrences
26 occurrences
12 occurrences
5 occurrences
Visual Distribution
315 occurrences
251 occurrences
84 occurrences
75 occurrences
33 occurrences
26 occurrences
26 occurrences
12 occurrences
5 occurrences