Postin Shipping Carrier Usage Database
Explore 4.6k verified e-commerce stores shipping with Postin. Discover logistics partnerships, geographic reach, and carrier adoption.
Detected across 5.0k domains. 4.6k verified as active stores with physical delivery.
· · Next full refresh: April 2026
4.6k verified active stores out of 5.0k detected · 91.6% verification rate
E-commerce Platforms Distribution
WooCommerce leads with 38.6% of stores with physical delivery (1,755 stores) , followed by Shopify (21.1%) and Custom (18.5%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,755 stores
960 stores
841 stores
523 stores
137 stores
98 stores
97 stores
59 stores
41 stores
12 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 1755 | 38.60% |
| Shopify | 960 | 21.11% |
| Custom | 841 | 18.50% |
| MyCashFlow | 523 | 11.50% |
| ePages | 137 | 3.01% |
| PrestaShop | 98 | 2.16% |
| Magento | 97 | 2.13% |
| Wix eCommerce | 59 | 1.30% |
| Squarespace Commerce | 41 | 0.90% |
| OpenCart | 12 | 0.26% |
| Ecwid | 5 | 0.11% |
| SAP Commerce Cloud | 5 | 0.11% |
| osCommerce | 5 | 0.11% |
| Salesforce Commerce Cloud | 5 | 0.11% |
| Wikinggruppen | 4 | 0.09% |
All Stores Distribution
WooCommerce holds 41.4% share of all Postin e-commerce stores (2,036) , with Shopify at 19.6% and Custom at 17.1% (March 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
2,036 stores
965 stores
841 stores
534 stores
137 stores
101 stores
98 stores
94 stores
68 stores
13 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 2036 | 41.45% |
| Shopify | 965 | 19.65% |
| Custom | 841 | 17.12% |
| MyCashFlow | 534 | 10.87% |
| ePages | 137 | 2.79% |
| PrestaShop | 101 | 2.06% |
| Magento | 98 | 2.00% |
| Wix eCommerce | 94 | 1.91% |
| Squarespace Commerce | 68 | 1.38% |
| OpenCart | 13 | 0.26% |
| Ecwid | 5 | 0.10% |
| SAP Commerce Cloud | 5 | 0.10% |
| osCommerce | 6 | 0.12% |
| Salesforce Commerce Cloud | 5 | 0.10% |
| Wikinggruppen | 4 | 0.08% |
Categories Distribution
Clothing & Accessories leads with 19.6% of all stores (730 stores) , followed by Health & Beauty (15.9%) and Home & Garden (8.0%) .
Base: 3,728 AI-verified stores with physical delivery and detected product categories (81.4% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
730 stores
592 stores
298 stores
268 stores
258 stores
252 stores
242 stores
175 stores
169 stores
163 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 730 | 19.58% |
| Health & Beauty | 592 | 15.88% |
| Home & Garden | 298 | 7.99% |
| Jewelry & Watches | 268 | 7.19% |
| Sporting Goods & Outdoor Gear | 258 | 6.92% |
| Electronics & Technology | 252 | 6.76% |
| Vehicles & Parts | 242 | 6.49% |
| Food & Beverages | 175 | 4.69% |
| Pets & Pet Supplies | 169 | 4.53% |
| Tools & Hardware | 163 | 4.37% |
| Furniture & Home Decor | 161 | 4.32% |
| Arts & Entertainment | 139 | 3.73% |
| Gifts & Special Occasions | 101 | 2.71% |
| Books & Media | 96 | 2.58% |
| Business & Industrial | 84 | 2.25% |
Payment Providers Distribution
Klarna leads with 24.4% among AI-verified physical stores (1,390 stores) , followed by MasterCard (22.9%) and American Express (13.8%) .
Base: 3,067 AI-verified physical stores with detectable payment providers (61.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
1,390 stores
1,305 stores
787 stores
550 stores
505 stores
339 stores
285 stores
129 stores
121 stores
86 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Klarna | 1390 | 24.36% |
| MasterCard | 1305 | 22.87% |
| American Express | 787 | 13.79% |
| Apple Pay | 550 | 9.64% |
| PayPal | 505 | 8.85% |
| Google Pay | 339 | 5.94% |
| Stripe Connect | 285 | 4.99% |
| VISA | 129 | 2.26% |
| Svea | 121 | 2.12% |
| AfterPay | 86 | 1.51% |
| JCB | 70 | 1.23% |
| Bambora | 44 | 0.77% |
| Bolt | 39 | 0.68% |
| Trustly | 30 | 0.53% |
| Adyen | 27 | 0.47% |
Store Launch Timeline
Over the past 12 months, 371 new stores were launched in Postin , with the highest activity in 2026-02 (24 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
24 stores launched
25 stores launched
28 stores launched
41 stores launched
43 stores launched
28 stores launched
27 stores launched
26 stores launched
21 stores launched
30 stores launched
41 stores launched
37 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-02 | 24 | 6.47% |
| 2026-01 | 25 | 6.74% |
| 2025-12 | 28 | 7.55% |
| 2025-11 | 41 | 11.05% |
| 2025-10 | 43 | 11.59% |
| 2025-09 | 28 | 7.55% |
| 2025-08 | 27 | 7.28% |
| 2025-07 | 26 | 7.01% |
| 2025-06 | 21 | 5.66% |
| 2025-05 | 30 | 8.09% |
| 2025-04 | 41 | 11.05% |
| 2025-03 | 37 | 9.97% |
Active Stores by Launch Year
Currently, 4,569 active stores in Postin are tracked in our database , with the most stores launched in 2026 (50 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
50 active stores
404 active stores
302 active stores
244 active stores
231 active stores
340 active stores
387 active stores
240 active stores
246 active stores
257 active stores
197 active stores
148 active stores
122 active stores
152 active stores
116 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 50 | 1.09% |
| 2025 | 404 | 8.84% |
| 2024 | 302 | 6.61% |
| 2023 | 244 | 5.34% |
| 2022 | 231 | 5.06% |
| 2021 | 340 | 7.44% |
| 2020 | 387 | 8.47% |
| 2019 | 240 | 5.25% |
| 2018 | 246 | 5.38% |
| 2017 | 257 | 5.62% |
| 2016 | 197 | 4.31% |
| 2015 | 148 | 3.24% |
| 2014 | 122 | 2.67% |
| 2013 | 152 | 3.33% |
| 2012 | 116 | 2.54% |
| 2011 | 129 | 2.82% |
| 2010 | 123 | 2.69% |
| 2009 | 95 | 2.08% |
| 2008 | 95 | 2.08% |
| 2007 | 94 | 2.06% |
| 2006 | 53 | 1.16% |
| 2005 | 81 | 1.77% |
| 2004 | 68 | 1.49% |
| 2003 | 115 | 2.52% |
| 2002 | 45 | 0.98% |
| 2001 | 61 | 1.34% |
| 2000 | 65 | 1.42% |
| 1999 | 38 | 0.83% |
| 1998 | 49 | 1.07% |
| 1997 | 19 | 0.42% |
| 1996 | 3 | 0.07% |
Geographic Distribution
Finland leads with 98.6% (4,508 AI-verified stores) , followed by Sweden (0.4%) and Estonia (0.3%) .
Base: 4,571 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
4,508 AI-verified stores
17 AI-verified stores
13 AI-verified stores
5 AI-verified stores
5 AI-verified stores
4 AI-verified stores
3 AI-verified stores
3 AI-verified stores
2 AI-verified stores
2 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Finland | 4508 | 98.62% |
| Sweden | 17 | 0.37% |
| Estonia | 13 | 0.28% |
| United States | 5 | 0.11% |
| Germany | 5 | 0.11% |
| Australia | 4 | 0.09% |
| Italy | 3 | 0.07% |
| France | 3 | 0.07% |
| Spain | 2 | 0.04% |
| United Kingdom | 2 | 0.04% |
| Denmark | 2 | 0.04% |
| China | 2 | 0.04% |
| Lithuania | 2 | 0.04% |
| Austria | 1 | 0.02% |
| Ireland | 1 | 0.02% |
| New Zealand | 1 | 0.02% |
| Russia | 0 | 0.00% |
| Malta | 0 | 0.00% |
| India | 0 | 0.00% |
| Slovakia | 0 | 0.00% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom - Home & Garden
Custom - Vehicles & Parts
Custom
Custom - Home & Garden
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Clothing & Accessories
WooCommerce - Food & Beverages
Magento
Custom
Shopify - Jewelry & Watches
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 5.0k | 100.00% |
| Emails | 4.4k | 88.54% |
| Phones | 3.1k | 62.32% |
| Ecommerce platform | 5.0k | 99.02% |
| Couriers | 5.0k | 100.00% |
| Payment Providers | 3.1k | 61.34% |
| Categories | 4.0k | 79.36% |
| Social Media | 3.5k | 70.70% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Postin e-commerce landscape:
Analyze 4.6k verified e-commerce stores on Postin - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Postin e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Postin e-commerce intelligence?
-
We track 4.6k verified Postin e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 37.6% among stores with at least one detectable social profile (2,896 stores) , followed by Instagram (35.2%) and YouTube (8.6%) .
Base: 3,535 stores with any detectable social profile (70.7% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
2,896 stores
2,712 stores
661 stores
504 stores
310 stores
285 stores
206 stores
82 stores
47 stores
8 stores
Visual Distribution