Postin Shipping Carrier Usage Database
Explore 3.7k e-commerce stores shipping with Postin. Discover logistics partnerships, geographic reach, and carrier adoption.
· · Next full refresh: December 2025
E-commerce Platforms Distribution
WooCommerce leads with 34.4% of stores with physical delivery (1,282 stores) , followed by Shopify (23.0%) and Custom (20.1%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,282 stores
856 stores
749 stores
448 stores
124 stores
108 stores
57 stores
51 stores
23 stores
6 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 1282 | 34.43% |
| Shopify | 856 | 22.99% |
| Custom | 749 | 20.12% |
| MyCashFlow | 448 | 12.03% |
| Magento | 124 | 3.33% |
| ePages | 108 | 2.90% |
| PrestaShop | 57 | 1.53% |
| Wix eCommerce | 51 | 1.37% |
| Squarespace Commerce | 23 | 0.62% |
| SAP Commerce Cloud | 6 | 0.16% |
| OpenCart | 5 | 0.13% |
| Salesforce Commerce Cloud | 5 | 0.13% |
| osCommerce | 3 | 0.08% |
| Norce | 3 | 0.08% |
| Quickbutik | 3 | 0.08% |
All Stores Distribution
WooCommerce holds 38.6% share of all Postin e-commerce stores (1,698) , with Shopify at 20.7% and Custom at 17.0% (November 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
1,698 stores
910 stores
749 stores
553 stores
136 stores
133 stores
61 stores
87 stores
39 stores
7 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 1698 | 38.64% |
| Shopify | 910 | 20.71% |
| Custom | 749 | 17.05% |
| MyCashFlow | 553 | 12.59% |
| Magento | 136 | 3.10% |
| ePages | 133 | 3.03% |
| PrestaShop | 61 | 1.39% |
| Wix eCommerce | 87 | 1.98% |
| Squarespace Commerce | 39 | 0.89% |
| SAP Commerce Cloud | 7 | 0.16% |
| OpenCart | 7 | 0.16% |
| Salesforce Commerce Cloud | 5 | 0.11% |
| osCommerce | 3 | 0.07% |
| Norce | 3 | 0.07% |
| Quickbutik | 3 | 0.07% |
Categories Distribution
Clothing & Accessories leads with 20.1% of all stores (624 stores) , followed by Health & Beauty (16.4%) and Electronics & Technology (7.3%) .
Top 10 Categories
624 stores
509 stores
227 stores
226 stores
221 stores
220 stores
208 stores
156 stores
154 stores
125 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 624 | 20.09% |
| Health & Beauty | 509 | 16.39% |
| Electronics & Technology | 227 | 7.31% |
| Sporting Goods & Outdoor Gear | 226 | 7.28% |
| Home & Garden | 221 | 7.12% |
| Jewelry & Watches | 220 | 7.08% |
| Vehicles & Parts | 208 | 6.70% |
| Pets & Pet Supplies | 156 | 5.02% |
| Food & Beverages | 154 | 4.96% |
| Furniture & Home Decor | 125 | 4.02% |
| Arts & Entertainment | 122 | 3.93% |
| Tools & Hardware | 109 | 3.51% |
| Gifts & Special Occasions | 76 | 2.45% |
| Books & Media | 75 | 2.41% |
| Toys & Games | 54 | 1.74% |
Payment Providers Distribution
Klarna leads with 24.0% among AI-verified physical stores (1,028 stores) , followed by MasterCard (23.1%) and American Express (15.2%) .
Base: 2,789 AI-verified physical stores with detectable payment providers (59.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
1,028 stores
987 stores
651 stores
414 stores
359 stores
221 stores
192 stores
105 stores
89 stores
77 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Klarna | 1028 | 24.02% |
| MasterCard | 987 | 23.07% |
| American Express | 651 | 15.21% |
| PayPal | 414 | 9.68% |
| Apple Pay | 359 | 8.39% |
| Stripe Connect | 221 | 5.16% |
| Google Pay | 192 | 4.49% |
| VISA | 105 | 2.45% |
| Svea | 89 | 2.08% |
| AfterPay | 77 | 1.80% |
| JCB | 55 | 1.29% |
| Bolt | 30 | 0.70% |
| Bambora | 27 | 0.63% |
| Trustly | 25 | 0.58% |
| Paddle | 19 | 0.44% |
Store Launch Timeline
Over the past 12 months, 381 new stores were launched in Postin , with the highest activity in 2025-10 (42 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
42 stores launched
26 stores launched
24 stores launched
24 stores launched
26 stores launched
30 stores launched
45 stores launched
48 stores launched
41 stores launched
39 stores launched
29 stores launched
7 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-10 | 42 | 11.02% |
| 2025-09 | 26 | 6.82% |
| 2025-08 | 24 | 6.30% |
| 2025-07 | 24 | 6.30% |
| 2025-06 | 26 | 6.82% |
| 2025-05 | 30 | 7.87% |
| 2025-04 | 45 | 11.81% |
| 2025-03 | 48 | 12.60% |
| 2025-02 | 41 | 10.76% |
| 2025-01 | 39 | 10.24% |
| 2024-12 | 29 | 7.61% |
| 2024-11 | 7 | 1.84% |
Active Stores by Launch Year
Currently, 3,736 active stores in Postin are tracked in our database , with the most stores launched in 2025 (345 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
345 active stores
283 active stores
206 active stores
205 active stores
284 active stores
317 active stores
186 active stores
188 active stores
197 active stores
168 active stores
116 active stores
92 active stores
127 active stores
94 active stores
114 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 345 | 9.23% |
| 2024 | 283 | 7.57% |
| 2023 | 206 | 5.51% |
| 2022 | 205 | 5.49% |
| 2021 | 284 | 7.60% |
| 2020 | 317 | 8.49% |
| 2019 | 186 | 4.98% |
| 2018 | 188 | 5.03% |
| 2017 | 197 | 5.27% |
| 2016 | 168 | 4.50% |
| 2015 | 116 | 3.10% |
| 2014 | 92 | 2.46% |
| 2013 | 127 | 3.40% |
| 2012 | 94 | 2.52% |
| 2011 | 114 | 3.05% |
| 2010 | 98 | 2.62% |
| 2009 | 81 | 2.17% |
| 2008 | 87 | 2.33% |
| 2007 | 77 | 2.06% |
| 2006 | 46 | 1.23% |
| 2005 | 60 | 1.61% |
| 2004 | 57 | 1.53% |
| 2003 | 86 | 2.30% |
| 2002 | 34 | 0.91% |
| 2001 | 50 | 1.34% |
| 2000 | 53 | 1.42% |
| 1999 | 32 | 0.86% |
| 1998 | 43 | 1.15% |
| 1997 | 9 | 0.24% |
| 1996 | 1 | 0.03% |
Geographic Distribution
Finland leads with 98.6% (3,682 AI-verified stores) , followed by Estonia (0.3%) and Sweden (0.2%) .
Base: 3,736 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
3,682 AI-verified stores
13 AI-verified stores
7 AI-verified stores
4 AI-verified stores
4 AI-verified stores
4 AI-verified stores
4 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Finland | 3682 | 98.55% |
| Estonia | 13 | 0.35% |
| Sweden | 7 | 0.19% |
| United States | 4 | 0.11% |
| Germany | 4 | 0.11% |
| Australia | 4 | 0.11% |
| United Kingdom | 4 | 0.11% |
| France | 2 | 0.05% |
| Lithuania | 2 | 0.05% |
| Indonesia | 2 | 0.05% |
| Spain | 2 | 0.05% |
| Nigeria | 2 | 0.05% |
| Niue | 1 | 0.03% |
| Iceland | 1 | 0.03% |
| Hong Kong | 1 | 0.03% |
| Ecuador | 1 | 0.03% |
| Argentina | 1 | 0.03% |
| Italy | 1 | 0.03% |
| Denmark | 1 | 0.03% |
| Slovakia | 1 | 0.03% |
Featured Stores
Discover the strongest performers and newest entrants in Postin's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Shopify — Home & Garden
Shopify — Clothing & Accessories
WooCommerce — Sporting Goods & Outdoor Gear
Shopify
WooCommerce — Sporting Goods & Outdoor Gear
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 4.7k | 100.00% |
| Emails | 4.1k | 87.51% |
| Phones | 2.9k | 61.56% |
| Ecommerce platform | 4.4k | 94.54% |
| Couriers | 4.7k | 100.00% |
| Payment Providers | 2.8k | 59.53% |
| Categories | 3.8k | 81.05% |
| Social Media | 3.1k | 66.64% |
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
- Customized datasets
- Dedicated account management
- Flexible licensing and pricing
- Volume discounts
- Technical support
Maximize Your ROI
Use our detailed Postin E-commerce Database to:
Gain actionable insights into 3.7k physical stores in Postin.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Postin online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Postin E-commerce Database?
-
Our database covers over 3.7k Postin physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 37.2% among stores with at least one detectable social profile (2,253 stores) , followed by Instagram (35.5%) and YouTube (8.7%) .
Base: 3,122 stores with any detectable social profile (66.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
2,253 stores
2,150 stores
527 stores
394 stores
227 stores
216 stores
198 stores
42 stores
38 stores
8 stores
Visual Distribution