Postin Shipping Carrier Usage Database
Explore 3.8k verified e-commerce stores shipping with Postin. Discover logistics partnerships, geographic reach, and carrier adoption.
Detected across 4.4k domains. 3.8k verified as active stores with physical delivery.
This is a public preview. Use the catalog, exports, or API for full account lists and CRM-ready fields.
· · Next full refresh: June 2026
3.8k verified active stores out of 4.4k detected · 87.0% verification rate
E-commerce Platforms Distribution
WooCommerce stores with 46.7% of stores with physical delivery (1,747 stores) , followed by Custom (19.9%) and MyCashFlow (12.3%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
1,747 stores
746 stores
459 stores
197 stores
148 stores
131 stores
93 stores
92 stores
50 stores
39 stores
Visual Distribution
1,747 stores
746 stores
459 stores
197 stores
148 stores
131 stores
93 stores
92 stores
50 stores
39 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 1747 | 46.71% |
| Custom | 746 | 19.95% |
| MyCashFlow | 459 | 12.27% |
| Shopify | 197 | 5.27% |
| Finqu | 148 | 3.96% |
| ePages | 131 | 3.50% |
| PrestaShop | 93 | 2.49% |
| Magento | 92 | 2.46% |
| Wix eCommerce | 50 | 1.34% |
| Squarespace Commerce | 39 | 1.04% |
Show broader dataset (all e-commerce signals)
All Stores Distribution
WooCommerce holds 49.7% share of all Postin e-commerce stores (2,065) , with Custom at 18.0% and MyCashFlow at 11.2% (May 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
2,065 stores
746 stores
466 stores
202 stores
151 stores
131 stores
99 stores
96 stores
92 stores
68 stores
Visual Distribution
2,065 stores
746 stores
466 stores
202 stores
151 stores
131 stores
99 stores
96 stores
92 stores
68 stores
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 2065 | 49.71% |
| Custom | 746 | 17.96% |
| MyCashFlow | 466 | 11.22% |
| Shopify | 202 | 4.86% |
| Finqu | 151 | 3.64% |
| ePages | 131 | 3.15% |
| PrestaShop | 99 | 2.38% |
| Magento | 96 | 2.31% |
| Wix eCommerce | 92 | 2.21% |
| Squarespace Commerce | 68 | 1.64% |
Categories Distribution
Sporting Goods & Outdoor Gear stores with 12.5% of all stores (347 stores) , followed by Health & Beauty (11.8%) and Arts & Entertainment (9.8%) .
Base: 2,787 AI-verified stores with physical delivery and detected product categories (73.4% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
347 stores
328 stores
274 stores
261 stores
255 stores
245 stores
220 stores
211 stores
161 stores
132 stores
Visual Distribution
347 stores
328 stores
274 stores
261 stores
255 stores
245 stores
220 stores
211 stores
161 stores
132 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Sporting Goods & Outdoor Gear | 347 | 12.45% |
| Health & Beauty | 328 | 11.77% |
| Arts & Entertainment | 274 | 9.83% |
| Toys & Games | 261 | 9.36% |
| Vehicles & Parts | 255 | 9.15% |
| Clothing & Accessories | 245 | 8.79% |
| Home & Garden | 220 | 7.89% |
| Electronics & Technology | 211 | 7.57% |
| Business & Industrial | 161 | 5.78% |
| Food & Beverages | 132 | 4.74% |
Payment Providers Distribution
Klarna stores with 25.3% among AI-verified physical stores (1,081 stores) , followed by MasterCard (23.6%) and American Express (12.3%) .
Base: 2,576 AI-verified physical stores with detectable payment providers (59.0% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
1,081 stores
1,008 stores
526 stores
417 stores
339 stores
273 stores
199 stores
102 stores
95 stores
57 stores
Visual Distribution
1,081 stores
1,008 stores
526 stores
417 stores
339 stores
273 stores
199 stores
102 stores
95 stores
57 stores
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Klarna | 1081 | 25.32% |
| MasterCard | 1008 | 23.61% |
| American Express | 526 | 12.32% |
| Apple Pay | 417 | 9.77% |
| PayPal | 339 | 7.94% |
| Google Pay | 273 | 6.39% |
| Stripe Connect | 199 | 4.66% |
| Svea | 102 | 2.39% |
| VISA | 95 | 2.22% |
| JCB | 57 | 1.33% |
Store Launch Timeline
Over the past 12 months, 237 new stores were launched in Postin , with the highest activity in 2026-04 (25 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
25 stores launched
25 stores launched
9 stores launched
23 stores launched
14 stores launched
26 stores launched
24 stores launched
19 stores launched
23 stores launched
17 stores launched
21 stores launched
11 stores launched
Monthly Trend
10.5% of last 12 months
10.5% of last 12 months
3.8% of last 12 months
9.7% of last 12 months
5.9% of last 12 months
11.0% of last 12 months
10.1% of last 12 months
8.0% of last 12 months
9.7% of last 12 months
7.2% of last 12 months
8.9% of last 12 months
4.6% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-04 | 25 | 10.55% |
| 2026-03 | 25 | 10.55% |
| 2026-02 | 9 | 3.80% |
| 2026-01 | 23 | 9.70% |
| 2025-12 | 14 | 5.91% |
| 2025-11 | 26 | 10.97% |
| 2025-10 | 24 | 10.13% |
| 2025-09 | 19 | 8.02% |
| 2025-08 | 23 | 9.70% |
| 2025-07 | 17 | 7.17% |
| 2025-06 | 21 | 8.86% |
| 2025-05 | 11 | 4.64% |
Active Stores by Launch Year
Currently, 3,792 active stores in Postin are tracked in our database , with the most stores launched in 2026 (82 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
82 active stores
286 active stores
239 active stores
190 active stores
195 active stores
281 active stores
304 active stores
194 active stores
201 active stores
212 active stores
174 active stores
121 active stores
101 active stores
129 active stores
97 active stores
Distribution by Launch Year
2.2% of tracked active stores
7.5% of tracked active stores
6.3% of tracked active stores
5.0% of tracked active stores
5.1% of tracked active stores
7.4% of tracked active stores
8.0% of tracked active stores
5.1% of tracked active stores
5.3% of tracked active stores
5.6% of tracked active stores
4.6% of tracked active stores
3.2% of tracked active stores
2.7% of tracked active stores
3.4% of tracked active stores
2.6% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 82 | 2.16% |
| 2025 | 286 | 7.54% |
| 2024 | 239 | 6.30% |
| 2023 | 190 | 5.01% |
| 2022 | 195 | 5.14% |
| 2021 | 281 | 7.41% |
| 2020 | 304 | 8.02% |
| 2019 | 194 | 5.12% |
| 2018 | 201 | 5.30% |
| 2017 | 212 | 5.59% |
| 2016 | 174 | 4.59% |
| 2015 | 121 | 3.19% |
| 2014 | 101 | 2.66% |
| 2013 | 129 | 3.40% |
| 2012 | 97 | 2.56% |
Geographic Distribution
Finland stores with 98.8% (3,749 AI-verified stores) , followed by Estonia (0.3%) and Sweden (0.2%) .
Base: 3,794 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
3,749 AI-verified stores
12 AI-verified stores
9 AI-verified stores
3 AI-verified stores
3 AI-verified stores
3 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
Visual Distribution
3,749 AI-verified stores
12 AI-verified stores
9 AI-verified stores
3 AI-verified stores
3 AI-verified stores
3 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
2 AI-verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Finland | 3749 | 98.81% |
| Estonia | 12 | 0.32% |
| Sweden | 9 | 0.24% |
| Germany | 3 | 0.08% |
| Spain | 3 | 0.08% |
| Australia | 3 | 0.08% |
| Italy | 2 | 0.05% |
| United States | 2 | 0.05% |
| United Kingdom | 2 | 0.05% |
| Denmark | 2 | 0.05% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Home & Garden
Custom - Sporting Goods & Outdoor Gear
Custom - Vehicles & Parts
SAP Commerce Cloud - Electronics & Technology
Salesforce Commerce Cloud - Toys & Games
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Business & Industrial
Shopify
Custom - Health & Beauty
ePages
Custom - Gifts & Special Occasions
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 4.4k | 100.00% |
| Emails | 3.7k | 85.31% |
| Phones | 3.2k | 73.85% |
| Ecommerce platform | 4.2k | 96.86% |
| Couriers | 4.4k | 100.00% |
| Payment Providers | 2.6k | 59.03% |
| Categories | 2.9k | 66.91% |
| Social Media | 3.0k | 69.57% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Postin e-commerce landscape:
Analyze 3.8k verified e-commerce stores on Postin - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Postin e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Postin e-commerce intelligence?
-
We track 3.8k verified Postin e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook stores with 38.6% among stores with at least one detectable social profile (2,369 stores) , followed by Instagram (35.4%) and YouTube (8.4%) .
Base: 3,036 stores with any detectable social profile (69.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
2,369 stores
2,171 stores
516 stores
344 stores
260 stores
194 stores
160 stores
67 stores
47 stores
4 stores
Visual Distribution
2,369 stores
2,171 stores
516 stores
344 stores
260 stores
194 stores
160 stores
67 stores
47 stores
4 stores