Matkahuolto Shipping Carrier Usage Database
Explore 2.0k e-commerce stores shipping with Matkahuolto. Discover logistics partnerships, geographic reach, and carrier adoption.
· · Next full refresh: February 2026
E-commerce Platforms Distribution
WooCommerce leads with 36.4% of stores with physical delivery (727 stores) , followed by Shopify (22.9%) and Custom (16.6%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
727 stores
457 stores
332 stores
261 stores
67 stores
48 stores
34 stores
28 stores
20 stores
7 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 727 | 36.39% |
| Shopify | 457 | 22.87% |
| Custom | 332 | 16.62% |
| MyCashFlow | 261 | 13.06% |
| ePages | 67 | 3.35% |
| Magento | 48 | 2.40% |
| PrestaShop | 34 | 1.70% |
| Wix eCommerce | 28 | 1.40% |
| Squarespace Commerce | 20 | 1.00% |
| Upgates | 7 | 0.35% |
| OpenCart | 6 | 0.30% |
| Shoptet | 4 | 0.20% |
| Drupal Commerce | 3 | 0.15% |
| SAP Commerce Cloud | 3 | 0.15% |
| Shopify, Zoorix | 1 | 0.05% |
All Stores Distribution
WooCommerce holds 37.7% share of all Matkahuolto e-commerce stores (786) , with Shopify at 22.0% and Custom at 15.9% (January 2026) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
786 stores
458 stores
332 stores
265 stores
67 stores
48 stores
34 stores
35 stores
34 stores
7 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 786 | 37.72% |
| Shopify | 458 | 21.98% |
| Custom | 332 | 15.93% |
| MyCashFlow | 265 | 12.72% |
| ePages | 67 | 3.21% |
| Magento | 48 | 2.30% |
| PrestaShop | 34 | 1.63% |
| Wix eCommerce | 35 | 1.68% |
| Squarespace Commerce | 34 | 1.63% |
| Upgates | 7 | 0.34% |
| OpenCart | 7 | 0.34% |
| Shoptet | 4 | 0.19% |
| Drupal Commerce | 3 | 0.14% |
| SAP Commerce Cloud | 3 | 0.14% |
| Shopify, Zoorix | 1 | 0.05% |
Categories Distribution
Clothing & Accessories leads with 20.4% of all stores (331 stores) , followed by Health & Beauty (14.6%) and Sporting Goods & Outdoor Gear (9.2%) .
Top 10 Categories
331 stores
238 stores
149 stores
122 stores
101 stores
98 stores
90 stores
89 stores
88 stores
86 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 331 | 20.36% |
| Health & Beauty | 238 | 14.64% |
| Sporting Goods & Outdoor Gear | 149 | 9.16% |
| Vehicles & Parts | 122 | 7.50% |
| Home & Garden | 101 | 6.21% |
| Electronics & Technology | 98 | 6.03% |
| Jewelry & Watches | 90 | 5.54% |
| Tools & Hardware | 89 | 5.47% |
| Pets & Pet Supplies | 88 | 5.41% |
| Food & Beverages | 86 | 5.29% |
| Arts & Entertainment | 75 | 4.61% |
| Furniture & Home Decor | 66 | 4.06% |
| Gifts & Special Occasions | 36 | 2.21% |
| Books & Media | 29 | 1.78% |
| Toys & Games | 28 | 1.72% |
Payment Providers Distribution
Klarna leads with 21.6% among AI-verified physical stores (597 stores) , followed by MasterCard (20.2%) and American Express (14.3%) .
Base: 1,452 AI-verified physical stores with detectable payment providers (66.1% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
597 stores
559 stores
394 stores
322 stores
297 stores
189 stores
184 stores
44 stores
40 stores
39 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| Klarna | 597 | 21.61% |
| MasterCard | 559 | 20.23% |
| American Express | 394 | 14.26% |
| PayPal | 322 | 11.65% |
| Apple Pay | 297 | 10.75% |
| Google Pay | 189 | 6.84% |
| Stripe Connect | 184 | 6.66% |
| VISA | 44 | 1.59% |
| Svea | 40 | 1.45% |
| AfterPay | 39 | 1.41% |
| Bolt | 32 | 1.16% |
| JCB | 29 | 1.05% |
| Trustly | 14 | 0.51% |
| Bambora | 12 | 0.43% |
| Paddle | 11 | 0.40% |
Store Launch Timeline
Over the past 12 months, 202 new stores were launched in Matkahuolto , with the highest activity in 2025-12 (11 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
11 stores launched
15 stores launched
24 stores launched
12 stores launched
19 stores launched
18 stores launched
20 stores launched
25 stores launched
17 stores launched
19 stores launched
13 stores launched
9 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-12 | 11 | 5.45% |
| 2025-11 | 15 | 7.43% |
| 2025-10 | 24 | 11.88% |
| 2025-09 | 12 | 5.94% |
| 2025-08 | 19 | 9.41% |
| 2025-07 | 18 | 8.91% |
| 2025-06 | 20 | 9.90% |
| 2025-05 | 25 | 12.38% |
| 2025-04 | 17 | 8.42% |
| 2025-03 | 19 | 9.41% |
| 2025-02 | 13 | 6.44% |
| 2025-01 | 9 | 4.46% |
Active Stores by Launch Year
Currently, 1,999 active stores in Matkahuolto are tracked in our database , with the most stores launched in 2025 (216 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
216 active stores
171 active stores
101 active stores
112 active stores
140 active stores
151 active stores
112 active stores
100 active stores
100 active stores
99 active stores
60 active stores
59 active stores
67 active stores
53 active stores
41 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 216 | 10.81% |
| 2024 | 171 | 8.55% |
| 2023 | 101 | 5.05% |
| 2022 | 112 | 5.60% |
| 2021 | 140 | 7.00% |
| 2020 | 151 | 7.55% |
| 2019 | 112 | 5.60% |
| 2018 | 100 | 5.00% |
| 2017 | 100 | 5.00% |
| 2016 | 99 | 4.95% |
| 2015 | 60 | 3.00% |
| 2014 | 59 | 2.95% |
| 2013 | 67 | 3.35% |
| 2012 | 53 | 2.65% |
| 2011 | 41 | 2.05% |
| 2010 | 64 | 3.20% |
| 2009 | 45 | 2.25% |
| 2008 | 46 | 2.30% |
| 2007 | 37 | 1.85% |
| 2006 | 30 | 1.50% |
| 2005 | 31 | 1.55% |
| 2004 | 37 | 1.85% |
| 2003 | 31 | 1.55% |
| 2002 | 14 | 0.70% |
| 2001 | 21 | 1.05% |
| 2000 | 23 | 1.15% |
| 1999 | 20 | 1.00% |
| 1998 | 15 | 0.75% |
| 1997 | 3 | 0.15% |
Geographic Distribution
Finland leads with 93.8% (1,860 AI-verified stores) , followed by Estonia (1.3%) and Czechia (1.1%) .
Base: 1,982 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
1,860 AI-verified stores
26 AI-verified stores
21 AI-verified stores
20 AI-verified stores
11 AI-verified stores
6 AI-verified stores
6 AI-verified stores
4 AI-verified stores
4 AI-verified stores
4 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| Finland | 1860 | 93.84% |
| Estonia | 26 | 1.31% |
| Czechia | 21 | 1.06% |
| Sweden | 20 | 1.01% |
| Slovakia | 11 | 0.55% |
| United States | 6 | 0.30% |
| Germany | 6 | 0.30% |
| Lithuania | 4 | 0.20% |
| United Kingdom | 4 | 0.20% |
| India | 4 | 0.20% |
| France | 3 | 0.15% |
| Poland | 3 | 0.15% |
| Norway | 3 | 0.15% |
| Austria | 2 | 0.10% |
| Latvia | 2 | 0.10% |
| Ireland | 2 | 0.10% |
| China | 2 | 0.10% |
| Russia | 1 | 0.05% |
| Romania | 1 | 0.05% |
| Netherlands | 1 | 0.05% |
Featured Stores
Discover the strongest performers and newest entrants in Matkahuolto's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
Custom
Custom
Shopify
Shopify
WooCommerce
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 2.2k | 100.00% |
| Emails | 1.9k | 87.62% |
| Phones | 1.3k | 58.49% |
| Ecommerce platform | 2.1k | 95.22% |
| Couriers | 2.2k | 100.00% |
| Payment Providers | 1.5k | 66.09% |
| Categories | 1.8k | 79.93% |
| Social Media | 1.6k | 72.51% |
Starter Package
Immediate self-service access
Get instant access to our database
- Immediate data access
- Direct download or API integration
- Standard segments available
- Secure online payment
Enterprise Solution
Customized datasets tailored to your needs
Enterprise-grade solutions
- Customized datasets
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- Flexible licensing and pricing
- Volume discounts
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Maximize Your ROI
Use our detailed Matkahuolto E-commerce Database to:
Gain actionable insights into 2.0k physical stores in Matkahuolto.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Matkahuolto online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Matkahuolto E-commerce Database?
-
Our database covers over 2.0k Matkahuolto physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs-by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
-
You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
-
We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 35.0% among stores with at least one detectable social profile (1,301 stores) , followed by Instagram (34.6%) and YouTube (9.6%) .
Base: 1,593 stores with any detectable social profile (72.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
1,301 stores
1,286 stores
358 stores
301 stores
156 stores
139 stores
103 stores
44 stores
25 stores
5 stores
Visual Distribution