OneTrust Technology Adoption in E-commerce

Discover 10.7k verified e-commerce stores using OneTrust. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 15.3k domains. 10.7k verified as active stores with physical delivery.

· · Next full refresh: April 2026

10.7k verified active stores out of 15.3k detected · 70.3% verification rate

E-commerce Platforms Distribution

Custom leads with 33.3% of stores with physical delivery (3,466 stores) , followed by Shopify (30.8%) and Salesforce Commerce Cloud (11.8%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Custom 33.3%

3,466 stores

Shopify 30.8%

3,201 stores

1,229 stores

993 stores

270 stores

254 stores

185 stores

110 stores

110 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (March 2026)
E-commerce platforms distribution for stores with physical delivery in OneTrust
Platform Stores with Physical Delivery Percentage
Custom 3466 33.30%
Shopify 3201 30.75%
Salesforce Commerce Cloud 1229 11.81%
Magento 993 9.54%
Isagenix Replicated Website Platform 365 3.51%
WooCommerce 270 2.59%
SAP Commerce Cloud 254 2.44%
BigCommerce 185 1.78%
PrestaShop 110 1.06%
HCL Commerce 110 1.06%
Commerce7 76 0.73%
OpenCart 52 0.50%
Kibo Commerce 46 0.44%
Anifit 26 0.25%
VTEX 26 0.25%

Categories Distribution

Health & Beauty leads with 27.8% of all stores (2,654 stores) , followed by Clothing & Accessories (16.3%) and Food & Beverages (11.1%) .

Base: 9,538 AI-verified stores with physical delivery and detected product categories (88.8% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Health & Beauty 27.8%

2,654 stores

Clothing & Accessories 16.3%

1,555 stores

Food & Beverages 11.1%

1,063 stores

Sporting Goods & Outdoor Gear 7.6%

729 stores

Home & Garden 7.5%

716 stores

Vehicles & Parts 4.2%

399 stores

Business & Industrial 4.2%

396 stores

Toys & Games 4.0%

384 stores

Tools & Hardware 3.9%

376 stores

Electronics & Technology 3.3%

311 stores

Visual Distribution

Distribution of top 10 OneTrust store categories (March 2026)
Distribution of categories in OneTrust e-commerce stores
Category Number of Stores Percentage
Health & Beauty 2654 27.83%
Clothing & Accessories 1555 16.30%
Food & Beverages 1063 11.14%
Sporting Goods & Outdoor Gear 729 7.64%
Home & Garden 716 7.51%
Vehicles & Parts 399 4.18%
Business & Industrial 396 4.15%
Toys & Games 384 4.03%
Tools & Hardware 376 3.94%
Electronics & Technology 311 3.26%
Furniture & Home Decor 308 3.23%
Arts & Entertainment 217 2.28%
Jewelry & Watches 156 1.64%
Books & Media 138 1.45%
Office Supplies 136 1.43%

Payment Providers Distribution

PayPal leads with 21.7% among AI-verified physical stores (1,545 stores) , followed by MasterCard (14.8%) and American Express (14.7%) .

Base: 3,534 AI-verified physical stores with detectable payment providers (23.1% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 21.7%

1,545 stores

1,054 stores

1,047 stores

Klarna 11.1%

788 stores

585 stores

412 stores

VISA 5.8%

411 stores

394 stores

Bolt 2.5%

175 stores

Adyen 2.1%

150 stores

Visual Distribution

Distribution of top 10 OneTrust payment providers (March 2026)
Distribution of payment providers in OneTrust e-commerce stores
Payment Provider Store Count Market Share
PayPal 1545 21.71%
MasterCard 1054 14.81%
American Express 1047 14.72%
Klarna 788 11.08%
Apple Pay 585 8.22%
Stripe Connect 412 5.79%
VISA 411 5.78%
Google Pay 394 5.54%
Bolt 175 2.46%
Adyen 150 2.11%
Affirm 144 2.02%
JCB 138 1.94%
Amazon Pay 125 1.76%
Bancontact 82 1.15%
Clearpay 65 0.91%

Shipping Carriers Distribution

UPS leads with 25.0% among AI-verified physical stores (953 stores) , followed by FedEx (15.3%) and USPS (14.3%) .

Base: 2,918 AI-verified physical stores with detectable shipping carriers (19.1% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 25.0%

953 stores

FedEx 15.3%

583 stores

USPS 14.3%

544 stores

DHL 14.2%

543 stores

DPD 8.3%

318 stores

228 stores

GLS 3.9%

149 stores

90 stores

74 stores

64 stores

Visual Distribution

Distribution of top 10 OneTrust shipping carriers (March 2026)
Distribution of shipping carriers in OneTrust e-commerce stores
Shipping Carrier Store Count Market Share
UPS 953 24.97%
FedEx 583 15.27%
USPS 544 14.25%
DHL 543 14.23%
DPD 318 8.33%
Royal Mail 228 5.97%
GLS 149 3.90%
Colissimo 90 2.36%
Chronopost 74 1.94%
Hermes 64 1.68%
Evri 63 1.65%
Speedy 61 1.60%
Estes 58 1.52%
Canada Post 45 1.18%
La Poste 44 1.15%

Store Launch Timeline

Over the past 12 months, 831 new stores were launched in OneTrust , with the highest activity in 2026-02 (85 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-02 10.2%

85 stores launched

2026-01 16.7%

139 stores launched

2025-12 7.5%

62 stores launched

2025-11 10.6%

88 stores launched

2025-10 7.3%

61 stores launched

2025-09 12.0%

100 stores launched

2025-08 4.6%

38 stores launched

2025-07 5.7%

47 stores launched

2025-06 8.1%

67 stores launched

2025-05 11.1%

92 stores launched

2025-04 5.8%

48 stores launched

2025-03 0.5%

4 stores launched

Monthly Trend

Monthly store launches in OneTrust (March 2026)
Monthly store launches in OneTrust over the past 12 months
Month Stores Launched Percentage
2026-02 85 10.23%
2026-01 139 16.73%
2025-12 62 7.46%
2025-11 88 10.59%
2025-10 61 7.34%
2025-09 100 12.03%
2025-08 38 4.57%
2025-07 47 5.66%
2025-06 67 8.06%
2025-05 92 11.07%
2025-04 48 5.78%
2025-03 4 0.48%

Active Stores by Launch Year

Currently, 10,470 active stores in OneTrust are tracked in our database , with the most stores launched in 2026 (225 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.1%

225 active stores

2025 7.1%

745 active stores

2024 5.7%

599 active stores

2023 5.5%

581 active stores

2022 5.8%

609 active stores

2021 7.5%

789 active stores

2020 8.6%

897 active stores

2019 3.7%

391 active stores

2018 4.6%

486 active stores

2017 4.4%

464 active stores

2016 2.9%

303 active stores

2015 2.4%

256 active stores

2014 2.6%

270 active stores

2013 3.2%

333 active stores

2012 2.4%

248 active stores

Distribution by Launch Year

Active stores in OneTrust by original launch year (March 2026)
Active stores in OneTrust by launch year
Launch Year Active Stores Percentage
2026 225 2.15%
2025 745 7.12%
2024 599 5.72%
2023 581 5.55%
2022 609 5.82%
2021 789 7.54%
2020 897 8.57%
2019 391 3.73%
2018 486 4.64%
2017 464 4.43%
2016 303 2.89%
2015 256 2.45%
2014 270 2.58%
2013 333 3.18%
2012 248 2.37%
2011 279 2.66%
2010 229 2.19%
2009 175 1.67%
2008 199 1.90%
2007 227 2.17%
2006 146 1.39%
2005 139 1.33%
2004 165 1.58%
2003 150 1.43%
2002 170 1.62%
2001 211 2.02%
2000 235 2.24%
1999 218 2.08%
1998 241 2.30%
1997 177 1.69%
1996 215 2.05%
1995 98 0.94%

Social Media Usage

Facebook leads with 23.8% among stores with at least one detectable social profile (8,170 stores) , followed by Instagram (23.0%) and YouTube (17.7%) .

Base: 11,970 stores with any detectable social profile (78.3% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 23.8%

8,170 stores

Instagram 23.0%

7,892 stores

YouTube 17.7%

6,065 stores

Twitter 11.3%

3,892 stores

LinkedIn 8.7%

2,981 stores

TikTok 7.4%

2,542 stores

Pinterest 5.6%

1,926 stores

X 2.1%

737 stores

WhatsApp 0.3%

93 stores

Vimeo 0.1%

34 stores

Visual Distribution

Distribution of social media platforms in OneTrust (March 2026)
Distribution of social media platforms in OneTrust e-commerce stores
Social Platform Store Count Market Share
Facebook 8170 23.80%
Instagram 7892 22.99%
YouTube 6065 17.67%
Twitter 3892 11.34%
LinkedIn 2981 8.68%
TikTok 2542 7.40%
Pinterest 1926 5.61%
X 737 2.15%
WhatsApp 93 0.27%
Vimeo 34 0.10%

Geographic Distribution

United States leads with 48.0% (4,356 AI-verified stores) , followed by United Kingdom (15.0%) and France (5.1%) .

Base: 9,083 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

4,356 AI-verified stores

1,360 AI-verified stores

465 AI-verified stores

421 AI-verified stores

409 AI-verified stores

Spain 2.8%

251 AI-verified stores

Italy 2.6%

232 AI-verified stores

196 AI-verified stores

189 AI-verified stores

157 AI-verified stores

Visual Distribution

Geographic distribution of stores using OneTrust (March 2026)
Geographic distribution of stores using OneTrust
Country AI-Verified Store Count Market Share
United States 4356 47.96%
United Kingdom 1360 14.97%
France 465 5.12%
Germany 421 4.64%
Canada 409 4.50%
Spain 251 2.76%
Italy 232 2.55%
Ireland 196 2.16%
Netherlands 189 2.08%
Australia 157 1.73%
Sweden 144 1.59%
Japan 135 1.49%
Belgium 111 1.22%
Austria 110 1.21%
Poland 110 1.21%
Finland 107 1.18%
Switzerland 101 1.11%
Denmark 84 0.92%
Norway 73 0.80%
Portugal 72 0.79%

Data Coverage

Field Rows count Coverage
Website 15.3k 100.00%
Emails 5.7k 37.11%
Phones 4.5k 29.54%
Ecommerce platform 14.7k 96.33%
Couriers 2.9k 19.09%
Payment Providers 3.5k 23.12%
Categories 10.3k 67.62%
Social Media 12.0k 78.32%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Market Intelligence

Understand the OneTrust e-commerce landscape:

Analyze 10.7k verified e-commerce stores on OneTrust - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across OneTrust e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

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Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Monthly data refreshes with historical tracking

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the OneTrust e-commerce intelligence?

We track 10.7k verified OneTrust e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.

How is the data collected and how often is it updated?

We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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