OneTrust Technology Adoption in E-commerce
Discover 11.2k verified e-commerce stores using OneTrust. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 15.8k domains. 11.2k verified as active stores with physical delivery.
· · Next full refresh: May 2026
11.2k verified active stores out of 15.8k detected · 70.8% verification rate
E-commerce Platforms Distribution
Custom leads with 32.8% of stores with physical delivery (3,556 stores) , followed by Shopify (30.9%) and Salesforce Commerce Cloud (12.2%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
3,556 stores
3,347 stores
1,321 stores
1,026 stores
365 stores
293 stores
265 stores
192 stores
114 stores
113 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 3556 | 32.83% |
| Shopify | 3347 | 30.90% |
| Salesforce Commerce Cloud | 1321 | 12.19% |
| Magento | 1026 | 9.47% |
| Isagenix Replicated Website Platform | 365 | 3.37% |
| WooCommerce | 293 | 2.70% |
| SAP Commerce Cloud | 265 | 2.45% |
| BigCommerce | 192 | 1.77% |
| PrestaShop | 114 | 1.05% |
| HCL Commerce | 113 | 1.04% |
| Commerce7 | 75 | 0.69% |
| OpenCart | 52 | 0.48% |
| Kibo Commerce | 46 | 0.42% |
| VTEX | 42 | 0.39% |
| Anifit | 26 | 0.24% |
All Stores Distribution
Custom holds 26.5% share of all OneTrust e-commerce stores (3,556) , with Shopify at 27.0% and Salesforce Commerce Cloud at 11.6% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
3,556 stores
3,621 stores
1,560 stores
1,503 stores
365 stores
1,447 stores
525 stores
255 stores
139 stores
131 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| Custom | 3556 | 26.55% |
| Shopify | 3621 | 27.03% |
| Salesforce Commerce Cloud | 1560 | 11.65% |
| Magento | 1503 | 11.22% |
| Isagenix Replicated Website Platform | 365 | 2.73% |
| WooCommerce | 1447 | 10.80% |
| SAP Commerce Cloud | 525 | 3.92% |
| BigCommerce | 255 | 1.90% |
| PrestaShop | 139 | 1.04% |
| HCL Commerce | 131 | 0.98% |
| Commerce7 | 96 | 0.72% |
| OpenCart | 66 | 0.49% |
| Kibo Commerce | 51 | 0.38% |
| VTEX | 53 | 0.40% |
| Anifit | 26 | 0.19% |
Categories Distribution
Health & Beauty leads with 27.7% of all stores (2,751 stores) , followed by Clothing & Accessories (16.3%) and Food & Beverages (10.4%) .
Base: 9,943 AI-verified stores with physical delivery and detected product categories (89.0% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
2,751 stores
1,625 stores
1,036 stores
823 stores
760 stores
447 stores
398 stores
395 stores
378 stores
330 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 2751 | 27.67% |
| Clothing & Accessories | 1625 | 16.34% |
| Food & Beverages | 1036 | 10.42% |
| Home & Garden | 823 | 8.28% |
| Sporting Goods & Outdoor Gear | 760 | 7.64% |
| Business & Industrial | 447 | 4.50% |
| Vehicles & Parts | 398 | 4.00% |
| Tools & Hardware | 395 | 3.97% |
| Toys & Games | 378 | 3.80% |
| Furniture & Home Decor | 330 | 3.32% |
| Electronics & Technology | 327 | 3.29% |
| Arts & Entertainment | 226 | 2.27% |
| Jewelry & Watches | 162 | 1.63% |
| Books & Media | 146 | 1.47% |
| Office Supplies | 139 | 1.40% |
Payment Providers Distribution
PayPal leads with 21.6% among AI-verified physical stores (1,215 stores) , followed by MasterCard (17.9%) and American Express (14.8%) .
Base: 3,188 AI-verified physical stores with detectable payment providers (20.2% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
1,215 stores
1,003 stores
829 stores
646 stores
393 stores
310 stores
278 stores
218 stores
187 stores
121 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 1215 | 21.63% |
| MasterCard | 1003 | 17.86% |
| American Express | 829 | 14.76% |
| Klarna | 646 | 11.50% |
| Apple Pay | 393 | 7.00% |
| VISA | 310 | 5.52% |
| Stripe Connect | 278 | 4.95% |
| Google Pay | 218 | 3.88% |
| Bolt | 187 | 3.33% |
| Adyen | 121 | 2.15% |
| Affirm | 119 | 2.12% |
| JCB | 94 | 1.67% |
| Amazon Pay | 82 | 1.46% |
| Bancontact | 68 | 1.21% |
| Clearpay | 53 | 0.94% |
Shipping Carriers Distribution
UPS leads with 25.7% among AI-verified physical stores (722 stores) , followed by FedEx (14.8%) and DHL (14.5%) .
Base: 2,366 AI-verified physical stores with detectable shipping carriers (15.0% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 722 | 25.71% |
| FedEx | 416 | 14.81% |
| DHL | 407 | 14.49% |
| USPS | 391 | 13.92% |
| DPD | 243 | 8.65% |
| Royal Mail | 160 | 5.70% |
| GLS | 125 | 4.45% |
| Colissimo | 70 | 2.49% |
| Speedy | 48 | 1.71% |
| Evri | 39 | 1.39% |
| Correos | 38 | 1.35% |
| La Poste | 38 | 1.35% |
| Estes | 37 | 1.32% |
| Chronopost | 37 | 1.32% |
| PostNord | 37 | 1.32% |
Store Launch Timeline
Over the past 12 months, 994 new stores were launched in OneTrust , with the highest activity in 2026-03 (161 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
161 stores launched
84 stores launched
135 stores launched
65 stores launched
83 stores launched
68 stores launched
107 stores launched
42 stores launched
62 stores launched
68 stores launched
91 stores launched
28 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 161 | 16.20% |
| 2026-02 | 84 | 8.45% |
| 2026-01 | 135 | 13.58% |
| 2025-12 | 65 | 6.54% |
| 2025-11 | 83 | 8.35% |
| 2025-10 | 68 | 6.84% |
| 2025-09 | 107 | 10.76% |
| 2025-08 | 42 | 4.23% |
| 2025-07 | 62 | 6.24% |
| 2025-06 | 68 | 6.84% |
| 2025-05 | 91 | 9.15% |
| 2025-04 | 28 | 2.82% |
Active Stores by Launch Year
Currently, 10,901 active stores in OneTrust are tracked in our database , with the most stores launched in 2026 (381 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
381 active stores
828 active stores
589 active stores
572 active stores
609 active stores
783 active stores
909 active stores
398 active stores
511 active stores
490 active stores
309 active stores
259 active stores
279 active stores
348 active stores
258 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 381 | 3.50% |
| 2025 | 828 | 7.60% |
| 2024 | 589 | 5.40% |
| 2023 | 572 | 5.25% |
| 2022 | 609 | 5.59% |
| 2021 | 783 | 7.18% |
| 2020 | 909 | 8.34% |
| 2019 | 398 | 3.65% |
| 2018 | 511 | 4.69% |
| 2017 | 490 | 4.50% |
| 2016 | 309 | 2.83% |
| 2015 | 259 | 2.38% |
| 2014 | 279 | 2.56% |
| 2013 | 348 | 3.19% |
| 2012 | 258 | 2.37% |
| 2011 | 290 | 2.66% |
| 2010 | 241 | 2.21% |
| 2009 | 182 | 1.67% |
| 2008 | 202 | 1.85% |
| 2007 | 232 | 2.13% |
| 2006 | 146 | 1.34% |
| 2005 | 141 | 1.29% |
| 2004 | 170 | 1.56% |
| 2003 | 152 | 1.39% |
| 2002 | 183 | 1.68% |
| 2001 | 221 | 2.03% |
| 2000 | 242 | 2.22% |
| 1999 | 232 | 2.13% |
| 1998 | 243 | 2.23% |
| 1997 | 181 | 1.66% |
| 1996 | 220 | 2.02% |
| 1995 | 100 | 0.92% |
Geographic Distribution
United States leads with 48.1% (4,482 AI-verified stores) , followed by United Kingdom (14.9%) and France (5.1%) .
Base: 9,325 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
4,482 AI-verified stores
1,386 AI-verified stores
475 AI-verified stores
430 AI-verified stores
428 AI-verified stores
265 AI-verified stores
243 AI-verified stores
208 AI-verified stores
189 AI-verified stores
152 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 4482 | 48.06% |
| United Kingdom | 1386 | 14.86% |
| France | 475 | 5.09% |
| Canada | 430 | 4.61% |
| Germany | 428 | 4.59% |
| Spain | 265 | 2.84% |
| Italy | 243 | 2.61% |
| Ireland | 208 | 2.23% |
| Netherlands | 189 | 2.03% |
| Australia | 152 | 1.63% |
| Sweden | 146 | 1.57% |
| Japan | 138 | 1.48% |
| Poland | 116 | 1.24% |
| Austria | 114 | 1.22% |
| Belgium | 114 | 1.22% |
| Finland | 104 | 1.12% |
| Switzerland | 102 | 1.09% |
| Denmark | 86 | 0.92% |
| Brazil | 74 | 0.79% |
| Norway | 73 | 0.78% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom
Custom - Clothing & Accessories
Custom - Clothing & Accessories
Custom
Salesforce Commerce Cloud
New Stores
Recently launched stores detected by ShopRank in the last full month.
Custom
Salesforce Commerce Cloud - Health & Beauty
Shopify - Business & Industrial
Shopify - Business & Industrial
Salesforce Commerce Cloud - Health & Beauty
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 15.8k | 100.00% |
| Emails | 5.1k | 32.30% |
| Phones | 4.6k | 29.32% |
| Ecommerce platform | 15.2k | 96.38% |
| Couriers | 2.4k | 15.00% |
| Payment Providers | 3.2k | 20.22% |
| Categories | 10.8k | 68.37% |
| Social Media | 12.4k | 78.51% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the OneTrust e-commerce landscape:
Analyze 11.2k verified e-commerce stores on OneTrust - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across OneTrust e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the OneTrust e-commerce intelligence?
-
We track 11.2k verified OneTrust e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 23.8% among stores with at least one detectable social profile (8,521 stores) , followed by Instagram (23.0%) and YouTube (17.8%) .
Base: 12,380 stores with any detectable social profile (78.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
8,521 stores
8,227 stores
6,369 stores
3,995 stores
3,041 stores
2,682 stores
2,015 stores
785 stores
106 stores
34 stores
Visual Distribution