MySQL Technology Adoption in E-commerce

Discover 3.1m verified e-commerce stores using MySQL. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 6.6m domains. 3.1m verified as active stores with physical delivery.

· · Next full refresh: March 2026

3.1m verified active stores out of 6.6m detected · 46.3% verification rate

E-commerce Platforms Distribution

WooCommerce leads with 80.6% of stores with physical delivery (2,456,122 stores) , followed by PrestaShop (6.5%) and Custom (3.7%) .

Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

2,456,122 stores

197,727 stores

112,665 stores

104,504 stores

94,904 stores

35,462 stores

23,563 stores

8,003 stores

4,019 stores

3,173 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (February 2026)
E-commerce platforms distribution for stores with physical delivery in MySQL
Platform Stores with Physical Delivery Percentage
WooCommerce 2456122 80.65%
PrestaShop 197727 6.49%
Custom 112665 3.70%
OpenCart 104504 3.43%
Magento 94904 3.12%
YouCan 35462 1.16%
Shopware 23563 0.77%
Welcart 8003 0.26%
osCommerce 4019 0.13%
Modified eCommerce 3173 0.10%
WooCommerce, EasyDigitalDownloads 1463 0.05%
EasyDigitalDownloads, WooCommerce 1436 0.05%
Shopify 931 0.03%
Ecwid 761 0.02%
EasyDigitalDownloads 726 0.02%

Categories Distribution

Clothing & Accessories leads with 21.0% of all stores (495,304 stores) , followed by Health & Beauty (17.1%) and Food & Beverages (11.2%) .

Base: 2,359,295 AI-verified stores with physical delivery and detected product categories (77.3% of all verified stores). Percentages show share of stores within each category.

Top 10 Categories

Clothing & Accessories 21.0%

495,304 stores

Health & Beauty 17.1%

404,296 stores

Food & Beverages 11.2%

264,536 stores

Electronics & Technology 10.0%

236,118 stores

Home & Garden 6.8%

160,065 stores

Furniture & Home Decor 6.0%

141,886 stores

Jewelry & Watches 4.8%

114,046 stores

Vehicles & Parts 3.7%

88,165 stores

Tools & Hardware 3.3%

78,790 stores

Gifts & Special Occasions 3.3%

77,615 stores

Visual Distribution

Distribution of top 10 MySQL store categories (February 2026)
Distribution of categories in MySQL e-commerce stores
Category Number of Stores Percentage
Clothing & Accessories 495304 20.99%
Health & Beauty 404296 17.14%
Food & Beverages 264536 11.21%
Electronics & Technology 236118 10.01%
Home & Garden 160065 6.78%
Furniture & Home Decor 141886 6.01%
Jewelry & Watches 114046 4.83%
Vehicles & Parts 88165 3.74%
Tools & Hardware 78790 3.34%
Gifts & Special Occasions 77615 3.29%
Business & Industrial 75308 3.19%
Sporting Goods & Outdoor Gear 75195 3.19%
Arts & Entertainment 60745 2.57%
Pets & Pet Supplies 48026 2.04%
Toys & Games 39200 1.66%

Payment Providers Distribution

PayPal leads with 31.3% among AI-verified physical stores (393,675 stores) , followed by MasterCard (16.2%) and Stripe Connect (11.4%) .

Base: 1,098,377 AI-verified physical stores with detectable payment providers (16.7% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 31.3%

393,675 stores

203,926 stores

143,545 stores

137,537 stores

68,913 stores

VISA 5.1%

63,721 stores

54,875 stores

JCB 3.5%

44,012 stores

42,216 stores

Bolt 2.1%

26,870 stores

Visual Distribution

Distribution of top 10 MySQL payment providers (February 2026)
Distribution of payment providers in MySQL e-commerce stores
Payment Provider Store Count Market Share
PayPal 393675 31.34%
MasterCard 203926 16.23%
Stripe Connect 143545 11.43%
American Express 137537 10.95%
Klarna 68913 5.49%
VISA 63721 5.07%
Apple Pay 54875 4.37%
JCB 44012 3.50%
Google Pay 42216 3.36%
Bolt 26870 2.14%
Bancontact 16886 1.34%
Przelewy24 16143 1.29%
Mollie 14837 1.18%
BitCoin 14780 1.18%
SEPA 14269 1.14%

Shipping Carriers Distribution

UPS leads with 20.6% among AI-verified physical stores (145,727 stores) , followed by DHL (18.6%) and USPS (11.6%) .

Base: 758,237 AI-verified physical stores with detectable shipping carriers (11.5% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

UPS 20.6%

145,727 stores

DHL 18.6%

131,567 stores

USPS 11.6%

81,789 stores

FedEx 10.1%

71,470 stores

DPD 9.3%

65,526 stores

GLS 6.2%

43,755 stores

24,281 stores

21,279 stores

19,656 stores

TNT 2.7%

18,934 stores

Visual Distribution

Distribution of top 10 MySQL shipping carriers (February 2026)
Distribution of shipping carriers in MySQL e-commerce stores
Shipping Carrier Store Count Market Share
UPS 145727 20.60%
DHL 131567 18.59%
USPS 81789 11.56%
FedEx 71470 10.10%
DPD 65526 9.26%
GLS 43755 6.18%
Royal Mail 24281 3.43%
Colissimo 21279 3.01%
PostNL 19656 2.78%
TNT 18934 2.68%
InPost 18851 2.66%
Hermes 17605 2.49%
Почта России 16432 2.32%
Estes 15976 2.26%
СДЭК 14735 2.08%

Store Launch Timeline

Over the past 12 months, 795,287 new stores were launched in MySQL , with the highest activity in 2026-01 (72,727 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-01 9.1%

72,727 stores launched

2025-12 8.6%

68,030 stores launched

2025-11 9.1%

72,287 stores launched

2025-10 8.6%

68,737 stores launched

2025-09 8.5%

67,961 stores launched

2025-08 8.1%

64,142 stores launched

2025-07 9.4%

74,528 stores launched

2025-06 8.1%

64,646 stores launched

2025-05 8.4%

66,896 stores launched

2025-04 8.3%

65,971 stores launched

2025-03 8.5%

67,210 stores launched

2025-02 5.3%

42,152 stores launched

Monthly Trend

Monthly store launches in MySQL (February 2026)
Monthly store launches in MySQL over the past 12 months
Month Stores Launched Percentage
2026-01 72727 9.14%
2025-12 68030 8.55%
2025-11 72287 9.09%
2025-10 68737 8.64%
2025-09 67961 8.55%
2025-08 64142 8.07%
2025-07 74528 9.37%
2025-06 64646 8.13%
2025-05 66896 8.41%
2025-04 65971 8.30%
2025-03 67210 8.45%
2025-02 42152 5.30%

Active Stores by Launch Year

Currently, 3,043,964 active stores in MySQL are tracked in our database , with the most stores launched in 2026 (72,954 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.4%

72,954 active stores

2025 25.8%

786,156 active stores

2024 11.6%

353,107 active stores

2023 8.0%

242,656 active stores

2022 6.2%

188,729 active stores

2021 6.7%

202,498 active stores

2020 6.4%

195,813 active stores

2019 4.4%

132,490 active stores

2018 4.5%

136,026 active stores

2017 3.7%

111,827 active stores

2016 2.2%

66,043 active stores

2015 1.8%

55,681 active stores

2014 1.9%

58,112 active stores

2013 2.6%

77,923 active stores

2012 1.5%

46,438 active stores

Distribution by Launch Year

Active stores in MySQL by original launch year (February 2026)
Active stores in MySQL by launch year
Launch Year Active Stores Percentage
2026 72954 2.40%
2025 786156 25.83%
2024 353107 11.60%
2023 242656 7.97%
2022 188729 6.20%
2021 202498 6.65%
2020 195813 6.43%
2019 132490 4.35%
2018 136026 4.47%
2017 111827 3.67%
2016 66043 2.17%
2015 55681 1.83%
2014 58112 1.91%
2013 77923 2.56%
2012 46438 1.53%
2011 46288 1.52%
2010 39667 1.30%
2009 35778 1.18%
2008 28760 0.94%
2007 26332 0.87%
2006 18300 0.60%
2005 15936 0.52%
2004 20490 0.67%
2003 16727 0.55%
2002 15154 0.50%
2001 19021 0.62%
2000 13524 0.44%
1999 9890 0.32%
1998 6332 0.21%
1997 3156 0.10%
1996 1801 0.06%
1995 355 0.01%

Social Media Usage

Facebook leads with 30.7% among stores with at least one detectable social profile (1,376,104 stores) , followed by Instagram (27.7%) and YouTube (9.0%) .

Base: 3,774,309 stores with any detectable social profile (57.2% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Facebook 30.7%

1,376,104 stores

Instagram 27.7%

1,241,477 stores

YouTube 9.0%

404,171 stores

Twitter 7.0%

315,444 stores

LinkedIn 6.5%

292,770 stores

Pinterest 6.0%

266,985 stores

TikTok 4.6%

204,146 stores

WhatsApp 4.4%

196,671 stores

X 4.0%

179,176 stores

Vimeo 0.2%

8,201 stores

Visual Distribution

Distribution of social media platforms in MySQL (February 2026)
Distribution of social media platforms in MySQL e-commerce stores
Social Platform Store Count Market Share
Facebook 1376104 30.68%
Instagram 1241477 27.68%
YouTube 404171 9.01%
Twitter 315444 7.03%
LinkedIn 292770 6.53%
Pinterest 266985 5.95%
TikTok 204146 4.55%
WhatsApp 196671 4.38%
X 179176 3.99%
Vimeo 8201 0.18%

Geographic Distribution

United States leads with 18.4% (314,176 AI-verified stores) , followed by India (6.8%) and Germany (6.7%) .

Base: 1,710,571 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.

Top 10 Countries

314,176 AI-verified stores

India 6.8%

116,344 AI-verified stores

115,226 AI-verified stores

113,054 AI-verified stores

Iran 6.5%

111,023 AI-verified stores

110,134 AI-verified stores

Italy 5.3%

91,225 AI-verified stores

Spain 5.2%

88,637 AI-verified stores

83,767 AI-verified stores

81,850 AI-verified stores

Visual Distribution

Geographic distribution of stores using MySQL (February 2026)
Geographic distribution of stores using MySQL
Country AI-Verified Store Count Market Share
United States 314176 18.37%
India 116344 6.80%
Germany 115226 6.74%
United Kingdom 113054 6.61%
Iran 111023 6.49%
France 110134 6.44%
Italy 91225 5.33%
Spain 88637 5.18%
Russia 83767 4.90%
Vietnam 81850 4.78%
Netherlands 73125 4.27%
Poland 72419 4.23%
Brazil 60784 3.55%
Turkey 47755 2.79%
Australia 45712 2.67%
Greece 38373 2.24%
Canada 37955 2.22%
Romania 37791 2.21%
South Africa 36819 2.15%
Ukraine 34402 2.01%

Dataset Coverage

Field Rows count Coverage
Website 6.6m 100.00%
Emails 4.0m 60.77%
Phones 1.6m 24.28%
Ecommerce platform 6.6m 99.52%
Couriers 758.2k 11.50%
Payment Providers 1.1m 16.65%
Categories 2.7m 40.85%
Social Media 3.8m 57.23%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

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Frequently Asked Questions

What data is included in the MySQL E-commerce Database?

Our database covers over 3.1m verified MySQL e-commerce stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.

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We update our database monthly, using web crawling, AI classification, and public data analysis. This ensures you always receive the most accurate, relevant, and actionable data.

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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.

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