Magnific Popup Technology Adoption in E-commerce
Discover 746.9k e-commerce stores using Magnific Popup. Analyze technology adoption, market trends, integration patterns, and business insights.
· · Next full refresh: January 2026
E-commerce Platforms Distribution
WooCommerce leads with 70.9% of stores with physical delivery (527,810 stores) , followed by Custom (23.1%) and OpenCart (2.2%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
527,810 stores
172,093 stores
16,117 stores
14,070 stores
3,545 stores
3,187 stores
2,208 stores
1,414 stores
1,378 stores
1,005 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 527810 | 70.86% |
| Custom | 172093 | 23.10% |
| OpenCart | 16117 | 2.16% |
| Shopify | 14070 | 1.89% |
| 1C-Bitrix | 3545 | 0.48% |
| PrestaShop | 3187 | 0.43% |
| Pressero | 2208 | 0.30% |
| Botble CMS | 1414 | 0.19% |
| EasyStore | 1378 | 0.18% |
| Magento | 1005 | 0.13% |
| MyCashFlow | 971 | 0.13% |
| JoomShopping | 442 | 0.06% |
| nopCommerce | 316 | 0.04% |
| WooCommerce, EasyDigitalDownloads | 182 | 0.02% |
| Jumpseller | 176 | 0.02% |
All Stores Distribution
WooCommerce holds 81.1% share of all Magnific Popup e-commerce stores (994,661) , with Custom at 14.0% and OpenCart at 1.6% (December 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
994,661 stores
172,093 stores
19,135 stores
15,789 stores
7,075 stores
3,549 stores
2,260 stores
6,634 stores
1,441 stores
1,580 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 994661 | 81.07% |
| Custom | 172093 | 14.03% |
| OpenCart | 19135 | 1.56% |
| Shopify | 15789 | 1.29% |
| 1C-Bitrix | 7075 | 0.58% |
| PrestaShop | 3549 | 0.29% |
| Pressero | 2260 | 0.18% |
| Botble CMS | 6634 | 0.54% |
| EasyStore | 1441 | 0.12% |
| Magento | 1580 | 0.13% |
| MyCashFlow | 1074 | 0.09% |
| JoomShopping | 506 | 0.04% |
| nopCommerce | 422 | 0.03% |
| WooCommerce, EasyDigitalDownloads | 511 | 0.04% |
| Jumpseller | 198 | 0.02% |
Categories Distribution
Clothing & Accessories leads with 17.2% of all stores (100,131 stores) , followed by Health & Beauty (16.3%) and Food & Beverages (12.0%) .
Top 10 Categories
100,131 stores
94,585 stores
69,869 stores
62,442 stores
43,535 stores
38,877 stores
32,116 stores
30,497 stores
23,884 stores
19,948 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 100131 | 17.22% |
| Health & Beauty | 94585 | 16.27% |
| Food & Beverages | 69869 | 12.02% |
| Electronics & Technology | 62442 | 10.74% |
| Furniture & Home Decor | 43535 | 7.49% |
| Home & Garden | 38877 | 6.69% |
| Business & Industrial | 32116 | 5.52% |
| Vehicles & Parts | 30497 | 5.24% |
| Jewelry & Watches | 23884 | 4.11% |
| Tools & Hardware | 19948 | 3.43% |
| Sporting Goods & Outdoor Gear | 17357 | 2.99% |
| Gifts & Special Occasions | 15014 | 2.58% |
| Arts & Entertainment | 14008 | 2.41% |
| Pets & Pet Supplies | 10005 | 1.72% |
| Books & Media | 9203 | 1.58% |
Payment Providers Distribution
PayPal leads with 29.0% among AI-verified physical stores (52,192 stores) , followed by MasterCard (16.2%) and Stripe Connect (11.6%) .
Base: 163,036 AI-verified physical stores with detectable payment providers (13.2% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
52,192 stores
29,195 stores
20,823 stores
20,575 stores
11,512 stores
8,151 stores
7,555 stores
6,570 stores
6,564 stores
5,665 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 52192 | 28.95% |
| MasterCard | 29195 | 16.19% |
| Stripe Connect | 20823 | 11.55% |
| American Express | 20575 | 11.41% |
| VISA | 11512 | 6.39% |
| Apple Pay | 8151 | 4.52% |
| Klarna | 7555 | 4.19% |
| Bolt | 6570 | 3.64% |
| Google Pay | 6564 | 3.64% |
| JCB | 5665 | 3.14% |
| BitCoin | 2948 | 1.64% |
| Paddle | 2337 | 1.30% |
| Mercado Pago | 2235 | 1.24% |
| Przelewy24 | 1995 | 1.11% |
| Razorpay | 1963 | 1.09% |
Shipping Carriers Distribution
UPS leads with 22.4% among AI-verified physical stores (28,607 stores) , followed by DHL (17.8%) and FedEx (11.3%) .
Base: 126,223 AI-verified physical stores with detectable shipping carriers (10.2% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
28,607 stores
22,826 stores
14,429 stores
12,858 stores
9,087 stores
7,012 stores
6,924 stores
5,590 stores
3,804 stores
3,264 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 28607 | 22.36% |
| DHL | 22826 | 17.84% |
| FedEx | 14429 | 11.28% |
| USPS | 12858 | 10.05% |
| DPD | 9087 | 7.10% |
| GLS | 7012 | 5.48% |
| Почта России | 6924 | 5.41% |
| СДЭК | 5590 | 4.37% |
| TNT | 3804 | 2.97% |
| Royal Mail | 3264 | 2.55% |
| Hermes | 3146 | 2.46% |
| Estes | 2977 | 2.33% |
| Correios | 2649 | 2.07% |
| Correos | 2461 | 1.92% |
| PostNL | 2294 | 1.79% |
Store Launch Timeline
Over the past 12 months, 190,257 new stores were launched in Magnific Popup , with the highest activity in 2025-11 (18,803 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
18,803 stores launched
16,373 stores launched
16,176 stores launched
16,039 stores launched
17,775 stores launched
15,467 stores launched
17,316 stores launched
17,786 stores launched
17,775 stores launched
14,682 stores launched
14,674 stores launched
7,391 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-11 | 18803 | 9.88% |
| 2025-10 | 16373 | 8.61% |
| 2025-09 | 16176 | 8.50% |
| 2025-08 | 16039 | 8.43% |
| 2025-07 | 17775 | 9.34% |
| 2025-06 | 15467 | 8.13% |
| 2025-05 | 17316 | 9.10% |
| 2025-04 | 17786 | 9.35% |
| 2025-03 | 17775 | 9.34% |
| 2025-02 | 14682 | 7.72% |
| 2025-01 | 14674 | 7.71% |
| 2024-12 | 7391 | 3.88% |
Active Stores by Launch Year
Currently, 744,111 active stores in Magnific Popup are tracked in our database , with the most stores launched in 2025 (182,983 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
182,983 active stores
101,434 active stores
65,271 active stores
51,451 active stores
53,137 active stores
48,766 active stores
33,922 active stores
34,698 active stores
27,424 active stores
16,509 active stores
13,535 active stores
14,107 active stores
18,340 active stores
11,030 active stores
11,111 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 182983 | 24.59% |
| 2024 | 101434 | 13.63% |
| 2023 | 65271 | 8.77% |
| 2022 | 51451 | 6.91% |
| 2021 | 53137 | 7.14% |
| 2020 | 48766 | 6.55% |
| 2019 | 33922 | 4.56% |
| 2018 | 34698 | 4.66% |
| 2017 | 27424 | 3.69% |
| 2016 | 16509 | 2.22% |
| 2015 | 13535 | 1.82% |
| 2014 | 14107 | 1.90% |
| 2013 | 18340 | 2.46% |
| 2012 | 11030 | 1.48% |
| 2011 | 11111 | 1.49% |
| 2010 | 9288 | 1.25% |
| 2009 | 8290 | 1.11% |
| 2008 | 6705 | 0.90% |
| 2007 | 6161 | 0.83% |
| 2006 | 4306 | 0.58% |
| 2005 | 3625 | 0.49% |
| 2004 | 4645 | 0.62% |
| 2003 | 3701 | 0.50% |
| 2002 | 3289 | 0.44% |
| 2001 | 3716 | 0.50% |
| 2000 | 2654 | 0.36% |
| 1999 | 1868 | 0.25% |
| 1998 | 1160 | 0.16% |
| 1997 | 617 | 0.08% |
| 1996 | 301 | 0.04% |
| 1995 | 67 | 0.01% |
Geographic Distribution
United States leads with 16.5% (71,006 AI-verified stores) , followed by Iran (11.9%) and India (10.5%) .
Base: 429,875 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
71,006 AI-verified stores
50,967 AI-verified stores
45,283 AI-verified stores
40,663 AI-verified stores
30,875 AI-verified stores
23,461 AI-verified stores
20,383 AI-verified stores
18,334 AI-verified stores
16,017 AI-verified stores
12,968 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 71006 | 16.52% |
| Iran | 50967 | 11.86% |
| India | 45283 | 10.53% |
| Russia | 40663 | 9.46% |
| Turkey | 30875 | 7.18% |
| United Kingdom | 23461 | 5.46% |
| Spain | 20383 | 4.74% |
| Italy | 18334 | 4.26% |
| France | 16017 | 3.73% |
| Brazil | 12968 | 3.02% |
| Poland | 12097 | 2.81% |
| Pakistan | 10922 | 2.54% |
| Greece | 10780 | 2.51% |
| Germany | 10607 | 2.47% |
| Ukraine | 10149 | 2.36% |
| Netherlands | 9728 | 2.26% |
| Canada | 9661 | 2.25% |
| Australia | 9326 | 2.17% |
| Vietnam | 8347 | 1.94% |
| Romania | 8301 | 1.93% |
Featured Stores
Discover the strongest performers and newest entrants in Magnific Popup's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
WooCommerce — Gifts & Special Occasions
Custom — Tools & Hardware
WooCommerce — Jewelry & Watches
Custom — Arts & Entertainment
WooCommerce
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 1.2m | 100.00% |
| Emails | 838.3k | 67.86% |
| Phones | 303.3k | 24.55% |
| Ecommerce platform | 1.2m | 99.76% |
| Couriers | 126.2k | 10.22% |
| Payment Providers | 163.0k | 13.20% |
| Categories | 816.2k | 66.07% |
| Social Media | 809.5k | 65.53% |
Starter Package
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Maximize Your ROI
Use our detailed Magnific Popup E-commerce Database to:
Gain actionable insights into 746.9k physical stores in Magnific Popup.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Magnific Popup online stores.
- Conduct Competitive Analysis
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Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
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Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
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Delivery Methods
- Direct download
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Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Magnific Popup E-commerce Database?
-
Our database covers over 746.9k Magnific Popup physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
-
We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
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Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
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Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
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We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 27.9% among stores with at least one detectable social profile (388,834 stores) , followed by Instagram (23.3%) and LinkedIn (9.6%) .
Base: 809,501 stores with any detectable social profile (65.5% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
388,834 stores
325,286 stores
134,001 stores
122,148 stores
113,595 stores
111,493 stores
77,937 stores
69,958 stores
42,370 stores
8,274 stores
Visual Distribution