Google Maps Technology Adoption in E-commerce
Discover 237.0k verified e-commerce stores using Google Maps. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 638.4k domains. 237.0k verified as active stores with physical delivery.
· · Next full refresh: May 2026
237.0k verified active stores out of 638.4k detected · 37.1% verification rate
E-commerce Platforms Distribution
WooCommerce leads with 54.0% of stores with physical delivery (121,097 stores) , followed by Custom (27.7%) and Shopify (9.3%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
121,097 stores
62,144 stores
20,927 stores
8,565 stores
3,009 stores
1,893 stores
1,538 stores
871 stores
859 stores
678 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 121097 | 53.99% |
| Custom | 62144 | 27.70% |
| Shopify | 20927 | 9.33% |
| PrestaShop | 8565 | 3.82% |
| Salesforce Commerce Cloud | 3009 | 1.34% |
| Magento | 1893 | 0.84% |
| OpenCart | 1538 | 0.69% |
| Eshop-rychle | 871 | 0.39% |
| VirtueMart | 859 | 0.38% |
| Shoper | 678 | 0.30% |
| 1C-Bitrix | 564 | 0.25% |
| Botble CMS | 560 | 0.25% |
| BASE | 551 | 0.25% |
| ePages | 545 | 0.24% |
| Shoptet | 511 | 0.23% |
All Stores Distribution
WooCommerce holds 79.4% share of all Google Maps e-commerce stores (456,380) , with Custom at 10.8% and Shopify at 4.3% (April 2026) .
Note: This broader view includes all domains where e-commerce signals were detected, useful for lead generation and competitive analysis. Some may be inactive or non-transactional. For verified active stores, see the default view above.
Top 10 Platforms (All Stores)
456,380 stores
62,144 stores
24,883 stores
10,107 stores
3,291 stores
4,543 stores
2,238 stores
924 stores
1,754 stores
693 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 456380 | 79.44% |
| Custom | 62144 | 10.82% |
| Shopify | 24883 | 4.33% |
| PrestaShop | 10107 | 1.76% |
| Salesforce Commerce Cloud | 3291 | 0.57% |
| Magento | 4543 | 0.79% |
| OpenCart | 2238 | 0.39% |
| Eshop-rychle | 924 | 0.16% |
| VirtueMart | 1754 | 0.31% |
| Shoper | 693 | 0.12% |
| 1C-Bitrix | 4143 | 0.72% |
| Botble CMS | 1620 | 0.28% |
| BASE | 653 | 0.11% |
| ePages | 576 | 0.10% |
| Shoptet | 560 | 0.10% |
Categories Distribution
Food & Beverages leads with 15.1% of all stores (32,208 stores) , followed by Clothing & Accessories (11.6%) and Health & Beauty (10.8%) .
Base: 213,485 AI-verified stores with physical delivery and detected product categories (90.1% of all verified stores). Percentages show share of stores within each category.
Top 10 Categories
32,208 stores
24,812 stores
23,056 stores
18,821 stores
17,508 stores
14,822 stores
13,551 stores
13,042 stores
11,952 stores
10,312 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Food & Beverages | 32208 | 15.09% |
| Clothing & Accessories | 24812 | 11.62% |
| Health & Beauty | 23056 | 10.80% |
| Home & Garden | 18821 | 8.82% |
| Tools & Hardware | 17508 | 8.20% |
| Business & Industrial | 14822 | 6.94% |
| Electronics & Technology | 13551 | 6.35% |
| Sporting Goods & Outdoor Gear | 13042 | 6.11% |
| Gifts & Special Occasions | 11952 | 5.60% |
| Vehicles & Parts | 10312 | 4.83% |
| Furniture & Home Decor | 8966 | 4.20% |
| Toys & Games | 8766 | 4.11% |
| Arts & Entertainment | 7167 | 3.36% |
| Jewelry & Watches | 6059 | 2.84% |
| Pets & Pet Supplies | 2443 | 1.14% |
Payment Providers Distribution
PayPal leads with 22.6% among AI-verified physical stores (14,838 stores) , followed by MasterCard (18.6%) and American Express (13.1%) .
Base: 73,371 AI-verified physical stores with detectable payment providers (11.5% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
14,838 stores
12,253 stores
8,636 stores
5,408 stores
5,248 stores
4,371 stores
3,196 stores
2,523 stores
2,219 stores
2,208 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| PayPal | 14838 | 22.56% |
| MasterCard | 12253 | 18.63% |
| American Express | 8636 | 13.13% |
| Stripe Connect | 5408 | 8.22% |
| VISA | 5248 | 7.98% |
| Google Pay | 4371 | 6.65% |
| Apple Pay | 3196 | 4.86% |
| Klarna | 2523 | 3.84% |
| JCB | 2219 | 3.37% |
| Bolt | 2208 | 3.36% |
| Mercado Pago | 1147 | 1.74% |
| Przelewy24 | 1036 | 1.58% |
| PayU | 943 | 1.43% |
| Amazon Pay | 889 | 1.35% |
| SEPA | 842 | 1.28% |
Shipping Carriers Distribution
UPS leads with 18.8% among AI-verified physical stores (7,145 stores) , followed by DHL (14.0%) and DPD (11.5%) .
Base: 53,934 AI-verified physical stores with detectable shipping carriers (8.4% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
7,145 stores
5,337 stores
4,382 stores
3,662 stores
2,854 stores
2,392 stores
2,389 stores
2,250 stores
1,346 stores
1,213 stores
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| UPS | 7145 | 18.77% |
| DHL | 5337 | 14.02% |
| DPD | 4382 | 11.51% |
| GLS | 3662 | 9.62% |
| FedEx | 2854 | 7.50% |
| Giaohangnhanh | 2392 | 6.28% |
| USPS | 2389 | 6.28% |
| Почта России | 2250 | 5.91% |
| Colissimo | 1346 | 3.54% |
| InPost | 1213 | 3.19% |
| TNT | 1189 | 3.12% |
| Correos | 1112 | 2.92% |
| СДЭК | 968 | 2.54% |
| Estes | 921 | 2.42% |
| Royal Mail | 909 | 2.39% |
Store Launch Timeline
Over the past 12 months, 40,175 new stores were launched in Google Maps , with the highest activity in 2026-03 (3,657 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
3,657 stores launched
2,449 stores launched
3,664 stores launched
3,298 stores launched
3,640 stores launched
3,649 stores launched
4,286 stores launched
3,560 stores launched
3,944 stores launched
3,029 stores launched
3,438 stores launched
1,561 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-03 | 3657 | 9.10% |
| 2026-02 | 2449 | 6.10% |
| 2026-01 | 3664 | 9.12% |
| 2025-12 | 3298 | 8.21% |
| 2025-11 | 3640 | 9.06% |
| 2025-10 | 3649 | 9.08% |
| 2025-09 | 4286 | 10.67% |
| 2025-08 | 3560 | 8.86% |
| 2025-07 | 3944 | 9.82% |
| 2025-06 | 3029 | 7.54% |
| 2025-05 | 3438 | 8.56% |
| 2025-04 | 1561 | 3.89% |
Active Stores by Launch Year
Currently, 235,788 active stores in Google Maps are tracked in our database , with the most stores launched in 2026 (9,866 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
9,866 active stores
37,993 active stores
22,119 active stores
16,701 active stores
14,107 active stores
15,946 active stores
16,641 active stores
11,639 active stores
12,944 active stores
11,141 active stores
6,890 active stores
5,709 active stores
5,559 active stores
8,184 active stores
4,725 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 9866 | 4.18% |
| 2025 | 37993 | 16.11% |
| 2024 | 22119 | 9.38% |
| 2023 | 16701 | 7.08% |
| 2022 | 14107 | 5.98% |
| 2021 | 15946 | 6.76% |
| 2020 | 16641 | 7.06% |
| 2019 | 11639 | 4.94% |
| 2018 | 12944 | 5.49% |
| 2017 | 11141 | 4.73% |
| 2016 | 6890 | 2.92% |
| 2015 | 5709 | 2.42% |
| 2014 | 5559 | 2.36% |
| 2013 | 8184 | 3.47% |
| 2012 | 4725 | 2.00% |
| 2011 | 4582 | 1.94% |
| 2010 | 4115 | 1.75% |
| 2009 | 3744 | 1.59% |
| 2008 | 3133 | 1.33% |
| 2007 | 2980 | 1.26% |
| 2006 | 2056 | 0.87% |
| 2005 | 1936 | 0.82% |
| 2004 | 2436 | 1.03% |
| 2003 | 2149 | 0.91% |
| 2002 | 1985 | 0.84% |
| 2001 | 2376 | 1.01% |
| 2000 | 1602 | 0.68% |
| 1999 | 1162 | 0.49% |
| 1998 | 743 | 0.32% |
| 1997 | 384 | 0.16% |
| 1996 | 193 | 0.08% |
| 1995 | 48 | 0.02% |
Geographic Distribution
United States leads with 18.6% (29,366 AI-verified stores) , followed by Vietnam (13.5%) and Ukraine (6.4%) .
Base: 157,626 AI-verified stores across 20 countries. Percentages show share among AI-verified stores.
Top 10 Countries
29,366 AI-verified stores
21,336 AI-verified stores
10,116 AI-verified stores
9,290 AI-verified stores
8,667 AI-verified stores
7,901 AI-verified stores
7,584 AI-verified stores
7,409 AI-verified stores
7,057 AI-verified stores
5,563 AI-verified stores
Visual Distribution
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 29366 | 18.63% |
| Vietnam | 21336 | 13.54% |
| Ukraine | 10116 | 6.42% |
| India | 9290 | 5.89% |
| Spain | 8667 | 5.50% |
| France | 7901 | 5.01% |
| Japan | 7584 | 4.81% |
| Italy | 7409 | 4.70% |
| United Kingdom | 7057 | 4.48% |
| Indonesia | 5563 | 3.53% |
| Russia | 5041 | 3.20% |
| Iran | 4979 | 3.16% |
| Brazil | 4761 | 3.02% |
| Canada | 4741 | 3.01% |
| Poland | 4640 | 2.94% |
| Australia | 4555 | 2.89% |
| Germany | 4357 | 2.76% |
| Chile | 3483 | 2.21% |
| Turkey | 3397 | 2.16% |
| Hungary | 3383 | 2.15% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Kibo Commerce - Home & Garden
Salesforce Commerce Cloud - Toys & Games
Custom
Salesforce Commerce Cloud - Furniture & Home Decor
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
WooCommerce - Clothing & Accessories
OpenCart - Business & Industrial
Shopify - Home & Garden
WooCommerce - Business & Industrial
WooCommerce - Food & Beverages
Data Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 638.4k | 100.00% |
| Emails | 424.4k | 66.47% |
| Phones | 200.6k | 31.43% |
| Ecommerce platform | 635.0k | 99.46% |
| Couriers | 53.9k | 8.45% |
| Payment Providers | 73.4k | 11.49% |
| Categories | 238.4k | 37.34% |
| Social Media | 438.1k | 68.61% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Monthly data refreshes
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Dedicated analyst support
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Google Maps e-commerce landscape:
Analyze 237.0k verified e-commerce stores on Google Maps - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Google Maps e-commerce.
- Size Your Addressable Market
-
Segment stores by platform, category, traffic tier, and payment infrastructure to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Monthly data refreshes with historical tracking
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Google Maps e-commerce intelligence?
-
We track 237.0k verified Google Maps e-commerce stores with 50+ data points per store: e-commerce platform, product counts, categories, payment providers, shipping carriers, estimated traffic, technology stack, and verified business contacts.
- How is the data collected and how often is it updated?
-
We continuously crawl 300M+ domains using proprietary web crawlers, AI classification, and technology fingerprinting. The database is refreshed monthly, so you always work with current market data.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, store size, product category, payment provider, shipping carrier, traffic tier, and more. All filtering is available through both the web app and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook leads with 32.4% among stores with at least one detectable social profile (141,893 stores) , followed by Instagram (26.2%) and YouTube (10.6%) .
Base: 438,061 stores with any detectable social profile (68.6% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
141,893 stores
114,732 stores
46,239 stores
32,415 stores
24,341 stores
22,479 stores
18,923 stores
18,488 stores
14,496 stores
3,510 stores
Visual Distribution