Fomo Technology Adoption in E-commerce
Discover 356 verified e-commerce stores using Fomo. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 496 domains. 356 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
356 verified active stores out of 496 detected · 71.8% verification rate
E-commerce Platforms Distribution
BigCommerce stores with 30.6% of stores with physical delivery (109 stores) , followed by Shopify (22.2%) and WooCommerce (20.2%) .
Base: 356 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
109 stores
79 stores
72 stores
38 stores
10 stores
5 stores
5 stores
4 stores
4 stores
4 stores
Visual Distribution
109 stores
79 stores
72 stores
38 stores
10 stores
5 stores
5 stores
4 stores
4 stores
4 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| BigCommerce | 109 | 30.62% |
| Shopify | 79 | 22.19% |
| WooCommerce | 72 | 20.22% |
| Custom | 38 | 10.67% |
| Squarespace Commerce | 10 | 2.81% |
| Magento | 5 | 1.40% |
| PrestaShop | 5 | 1.40% |
| Lightspeed eCom | 4 | 1.12% |
| Shopify, BigCommerce | 4 | 1.12% |
| Shopware | 4 | 1.12% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
BigCommerce holds 22.6% share of detected Fomo e-commerce signals (112) , with Shopify at 16.9% and WooCommerce at 28.0% (June 2026) .
Base: 496 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
112 websites
84 websites
139 websites
38 websites
56 websites
5 websites
5 websites
4 websites
4 websites
4 websites
Visual Distribution
112 websites
84 websites
139 websites
38 websites
56 websites
5 websites
5 websites
4 websites
4 websites
4 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| BigCommerce | 112 | 22.58% |
| Shopify | 84 | 16.94% |
| WooCommerce | 139 | 28.02% |
| Custom | 38 | 7.66% |
| Squarespace Commerce | 56 | 11.29% |
| Magento | 5 | 1.01% |
| PrestaShop | 5 | 1.01% |
| Lightspeed eCom | 4 | 0.81% |
| Shopify, BigCommerce | 4 | 0.81% |
| Shopware | 4 | 0.81% |
Categories Distribution
Health & Beauty stores with 24.4% of all stores (87 stores) , followed by Sporting Goods & Outdoor Gear (14.0%) and Food & Beverages (10.1%) .
Base: 356 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
87 stores
50 stores
36 stores
34 stores
16 stores
14 stores
13 stores
13 stores
10 stores
9 stores
Visual Distribution
87 stores
50 stores
36 stores
34 stores
16 stores
14 stores
13 stores
13 stores
10 stores
9 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Health & Beauty | 87 | 24.44% |
| Sporting Goods & Outdoor Gear | 50 | 14.04% |
| Food & Beverages | 36 | 10.11% |
| Clothing & Accessories | 34 | 9.55% |
| Gifts & Special Occasions | 16 | 4.49% |
| Home & Garden | 14 | 3.93% |
| Arts & Entertainment | 13 | 3.65% |
| Tools & Hardware | 13 | 3.65% |
| Toys & Games | 10 | 2.81% |
| Vehicles & Parts | 9 | 2.53% |
Payment Providers Distribution
PayPal accounts for 24.9% of displayed detection occurrences (43 occurrences) , followed by MasterCard (18.5%) and Stripe Connect (16.2%) .
Base: 173 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
43 occurrences
32 occurrences
28 occurrences
23 occurrences
16 occurrences
10 occurrences
7 occurrences
5 occurrences
5 occurrences
4 occurrences
Visual Distribution
43 occurrences
32 occurrences
28 occurrences
23 occurrences
16 occurrences
10 occurrences
7 occurrences
5 occurrences
5 occurrences
4 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 43 | 24.86% |
| MasterCard | 32 | 18.50% |
| Stripe Connect | 28 | 16.18% |
| American Express | 23 | 13.29% |
| Bolt | 16 | 9.25% |
| Klarna | 10 | 5.78% |
| Affirm | 7 | 4.05% |
| VISA | 5 | 2.89% |
| Amazon Pay | 5 | 2.89% |
| Amazon Payments | 4 | 2.31% |
Shipping Carriers Distribution
USPS accounts for 28.8% of displayed detection occurrences (49 occurrences) , followed by UPS (27.6%) and FedEx (18.2%) .
Base: 170 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
49 occurrences
47 occurrences
31 occurrences
11 occurrences
9 occurrences
6 occurrences
6 occurrences
4 occurrences
4 occurrences
3 occurrences
Visual Distribution
49 occurrences
47 occurrences
31 occurrences
11 occurrences
9 occurrences
6 occurrences
6 occurrences
4 occurrences
4 occurrences
3 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| USPS | 49 | 28.82% |
| UPS | 47 | 27.65% |
| FedEx | 31 | 18.24% |
| DHL | 11 | 6.47% |
| GLS | 9 | 5.29% |
| Aramex | 6 | 3.53% |
| Australia Post | 6 | 3.53% |
| Royal Mail | 4 | 2.35% |
| Speedy | 4 | 2.35% |
| Canada Post | 3 | 1.76% |
Store Launch Timeline
Over the past 12 months, 11 new stores were launched in Fomo , with the highest activity in 2026-05 (1 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
1 stores launched
2 stores launched
1 stores launched
1 stores launched
2 stores launched
1 stores launched
2 stores launched
1 stores launched
Monthly Trend
9.1% of last 12 months
18.2% of last 12 months
9.1% of last 12 months
9.1% of last 12 months
18.2% of last 12 months
9.1% of last 12 months
18.2% of last 12 months
9.1% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 1 | 9.09% |
| 2026-02 | 2 | 18.18% |
| 2026-01 | 1 | 9.09% |
| 2025-12 | 1 | 9.09% |
| 2025-11 | 2 | 18.18% |
| 2025-10 | 1 | 9.09% |
| 2025-09 | 2 | 18.18% |
| 2025-08 | 1 | 9.09% |
Active Stores by Launch Year
Currently, 339 active stores in Fomo are tracked in our database , with the most stores launched in 2026 (4 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
4 active stores
14 active stores
20 active stores
10 active stores
17 active stores
27 active stores
27 active stores
14 active stores
29 active stores
25 active stores
14 active stores
18 active stores
14 active stores
9 active stores
10 active stores
Distribution by Launch Year
1.2% of tracked active stores
4.1% of tracked active stores
5.9% of tracked active stores
2.9% of tracked active stores
5.0% of tracked active stores
8.0% of tracked active stores
8.0% of tracked active stores
4.1% of tracked active stores
8.6% of tracked active stores
7.4% of tracked active stores
4.1% of tracked active stores
5.3% of tracked active stores
4.1% of tracked active stores
2.7% of tracked active stores
2.9% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 4 | 1.18% |
| 2025 | 14 | 4.13% |
| 2024 | 20 | 5.90% |
| 2023 | 10 | 2.95% |
| 2022 | 17 | 5.01% |
| 2021 | 27 | 7.96% |
| 2020 | 27 | 7.96% |
| 2019 | 14 | 4.13% |
| 2018 | 29 | 8.55% |
| 2017 | 25 | 7.37% |
| 2016 | 14 | 4.13% |
| 2015 | 18 | 5.31% |
| 2014 | 14 | 4.13% |
| 2013 | 9 | 2.65% |
| 2012 | 10 | 2.95% |
Geographic Distribution
United States stores with 45.8% (163 active verified stores) , followed by Australia (11.2%) and Canada (7.0%) .
Base: 356 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
163 active verified stores
40 active verified stores
25 active verified stores
15 active verified stores
12 active verified stores
8 active verified stores
7 active verified stores
6 active verified stores
6 active verified stores
6 active verified stores
Visual Distribution
163 active verified stores
40 active verified stores
25 active verified stores
15 active verified stores
12 active verified stores
8 active verified stores
7 active verified stores
6 active verified stores
6 active verified stores
6 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 163 | 45.79% |
| Australia | 40 | 11.24% |
| Canada | 25 | 7.02% |
| United Kingdom | 15 | 4.21% |
| India | 12 | 3.37% |
| Germany | 8 | 2.25% |
| South Africa | 7 | 1.97% |
| Netherlands | 6 | 1.69% |
| Kuwait | 6 | 1.69% |
| New Zealand | 6 | 1.69% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
BigCommerce - Tools & Hardware
Custom
Custom
BigCommerce - Tools & Hardware
Shopify - Food & Beverages
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Arts & Entertainment
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 496 | 100.00% |
| Emails | 211 | 42.54% |
| Phones | 137 | 27.62% |
| Ecommerce platform | 494 | 99.60% |
| Couriers | 114 | 22.98% |
| Payment Providers | 130 | 26.21% |
| Categories | 334 | 67.34% |
| Social Media | 402 | 81.05% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Fomo e-commerce landscape:
Analyze 356 verified e-commerce stores on Fomo - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Fomo e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Fomo e-commerce intelligence?
-
We track 356 verified Fomo e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 25.4% of displayed detection occurrences (263 occurrences) , followed by Instagram (25.1%) and YouTube (15.6%) .
Base: 1,034 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
263 occurrences
260 occurrences
161 occurrences
112 occurrences
84 occurrences
66 occurrences
52 occurrences
17 occurrences
15 occurrences
4 occurrences
Visual Distribution
263 occurrences
260 occurrences
161 occurrences
112 occurrences
84 occurrences
66 occurrences
52 occurrences
17 occurrences
15 occurrences
4 occurrences