Convert Technology Adoption in E-commerce

Discover 1.1k verified e-commerce stores using Convert. Analyze technology adoption, market trends, integration patterns, and business insights.

Detected across 1.2k domains. 1.1k verified as active stores with physical delivery.

Verified stores
1.1k
active stores with physical delivery
Top country
United States
507 verified stores
Top payment signal
PayPal
77 detection occurrences
Top carrier signal
DHL
72 detection occurrences
Top category
Health & Beauty
269 verified stores

This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.

1.1k verified active stores out of 1.2k detected · 88.0% verification rate

E-commerce Platforms Distribution

Shopify stores with 56.6% of stores with physical delivery (610 stores) , followed by Custom (23.7%) and Magento (6.8%) .

Base: 1,078 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.

Top 10 Platforms (Physical Delivery)

Shopify 56.6%

610 stores

Custom 23.7%

255 stores

73 stores

59 stores

19 stores

VTEX 0.9%

10 stores

ScanNet Webshop, DanDomain Webshop 0.4%

4 stores

4 stores

Anifit, Shopify 0.3%

3 stores

Visual Distribution

Distribution of top 10 platforms by stores with physical delivery (June 2026)
E-commerce platforms distribution for stores with physical delivery in Convert
Platform Stores with Physical Delivery Percentage
Shopify 610 56.59%
Custom 255 23.65%
Magento 73 6.77%
WooCommerce 59 5.47%
BigCommerce 19 1.76%
Salesforce Commerce Cloud 17 1.58%
VTEX 10 0.93%
ScanNet Webshop, DanDomain Webshop 4 0.37%
nopCommerce 4 0.37%
Anifit, Shopify 3 0.28%
Show broader dataset (all e-commerce signals)

Websites with E-commerce Signals

Shopify holds 53.5% share of detected Convert e-commerce signals (655) , with Custom at 20.8% and Magento at 6.9% (June 2026) .

Base: 1,225 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.

Top 10 Platforms (All Signals)

Shopify 53.5%

655 websites

Custom 20.8%

255 websites

85 websites

112 websites

21 websites

VTEX 0.8%

10 websites

ScanNet Webshop, DanDomain Webshop 0.3%

4 websites

5 websites

Anifit, Shopify 0.2%

3 websites

Visual Distribution

Distribution of top 10 platforms by websites with signals (June 2026)
E-commerce platforms distribution for websites with signals in Convert
Platform Websites with Signals Percentage
Shopify 655 53.47%
Custom 255 20.82%
Magento 85 6.94%
WooCommerce 112 9.14%
BigCommerce 21 1.71%
Salesforce Commerce Cloud 17 1.39%
VTEX 10 0.82%
ScanNet Webshop, DanDomain Webshop 4 0.33%
nopCommerce 5 0.41%
Anifit, Shopify 3 0.24%

Categories Distribution

Health & Beauty stores with 25.0% of all stores (269 stores) , followed by Clothing & Accessories (11.0%) and Sporting Goods & Outdoor Gear (9.6%) .

Base: 1,078 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.

Top 10 Categories

Health & Beauty 25.0%

269 stores

Clothing & Accessories 11.0%

119 stores

Sporting Goods & Outdoor Gear 9.6%

103 stores

Food & Beverages 7.9%

85 stores

Home & Garden 6.0%

65 stores

Tools & Hardware 5.8%

63 stores

Furniture & Home Decor 4.9%

53 stores

Gifts & Special Occasions 3.8%

41 stores

Toys & Games 3.2%

35 stores

Electronics & Technology 3.0%

32 stores

Visual Distribution

Distribution of top 10 Convert store categories (June 2026)
Distribution of categories in Convert e-commerce stores
Category Number of Stores Percentage
Health & Beauty 269 24.95%
Clothing & Accessories 119 11.04%
Sporting Goods & Outdoor Gear 103 9.55%
Food & Beverages 85 7.88%
Home & Garden 65 6.03%
Tools & Hardware 63 5.84%
Furniture & Home Decor 53 4.92%
Gifts & Special Occasions 41 3.80%
Toys & Games 35 3.25%
Electronics & Technology 32 2.97%

Payment Providers Distribution

PayPal accounts for 24.7% of displayed detection occurrences (77 occurrences) , followed by Klarna (14.1%) and MasterCard (11.2%) .

Base: 312 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.

Top 10 Payment Providers

PayPal 24.7%

77 occurrences

Klarna 14.1%

44 occurrences

35 occurrences

29 occurrences

29 occurrences

VISA 7.7%

24 occurrences

23 occurrences

iDEAL 6.1%

19 occurrences

16 occurrences

Bolt 5.1%

16 occurrences

Visual Distribution

Distribution of top 10 Convert payment providers (June 2026)
Distribution of payment providers in Convert e-commerce stores
Payment Provider Detection Occurrences Share of Displayed Occurrences
PayPal 77 24.68%
Klarna 44 14.10%
MasterCard 35 11.22%
Apple Pay 29 9.29%
American Express 29 9.29%
VISA 24 7.69%
Google Pay 23 7.37%
iDEAL 19 6.09%
Stripe Connect 16 5.13%
Bolt 16 5.13%

Shipping Carriers Distribution

DHL accounts for 20.2% of displayed detection occurrences (72 occurrences) , followed by FedEx (20.2%) and UPS (19.7%) .

Base: 356 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.

Top 10 Shipping Carriers

DHL 20.2%

72 occurrences

FedEx 20.2%

72 occurrences

UPS 19.7%

70 occurrences

USPS 16.6%

59 occurrences

DPD 8.1%

29 occurrences

BRT 5.6%

20 occurrences

12 occurrences

GLS 2.2%

8 occurrences

7 occurrences

7 occurrences

Visual Distribution

Distribution of top 10 Convert shipping carriers (June 2026)
Distribution of shipping carriers in Convert e-commerce stores
Shipping Carrier Detection Occurrences Share of Displayed Occurrences
DHL 72 20.22%
FedEx 72 20.22%
UPS 70 19.66%
USPS 59 16.57%
DPD 29 8.15%
BRT 20 5.62%
PostNL 12 3.37%
GLS 8 2.25%
Royal Mail 7 1.97%
PostNord 7 1.97%

Store Launch Timeline

Over the past 12 months, 62 new stores were launched in Convert , with the highest activity in 2026-05 (4 stores) , demonstrating ongoing growth in the e-commerce market.

Last 12 Months

2026-05 6.5%

4 stores launched

2026-04 3.2%

2 stores launched

2026-03 11.3%

7 stores launched

2026-02 9.7%

6 stores launched

2026-01 4.8%

3 stores launched

2025-12 8.1%

5 stores launched

2025-11 8.1%

5 stores launched

2025-10 16.1%

10 stores launched

2025-09 14.5%

9 stores launched

2025-08 8.1%

5 stores launched

2025-07 9.7%

6 stores launched

Monthly Trend

Monthly store launches in Convert (June 2026)
Monthly store launches in Convert over the past 12 months
Month Stores Launched Percentage
2026-05 4 6.45%
2026-04 2 3.23%
2026-03 7 11.29%
2026-02 6 9.68%
2026-01 3 4.84%
2025-12 5 8.06%
2025-11 5 8.06%
2025-10 10 16.13%
2025-09 9 14.52%
2025-08 5 8.06%
2025-07 6 9.68%

Active Stores by Launch Year

Currently, 1,060 active stores in Convert are tracked in our database , with the most stores launched in 2026 (22 stores still active) . This shows the distribution of currently active stores by their original launch year.

Active Stores by Launch Year

2026 2.1%

22 active stores

2025 5.9%

63 active stores

2024 7.0%

74 active stores

2023 9.2%

97 active stores

2022 7.6%

81 active stores

2021 9.3%

99 active stores

2020 6.3%

67 active stores

2019 4.7%

50 active stores

2018 4.6%

49 active stores

2017 5.9%

63 active stores

2016 2.3%

24 active stores

2015 2.4%

25 active stores

2014 3.7%

39 active stores

2013 2.8%

30 active stores

2012 2.6%

28 active stores

Distribution by Launch Year

Active stores in Convert by original launch year (June 2026)
Active stores in Convert by launch year
Launch Year Active Stores Percentage
2026 22 2.08%
2025 63 5.94%
2024 74 6.98%
2023 97 9.15%
2022 81 7.64%
2021 99 9.34%
2020 67 6.32%
2019 50 4.72%
2018 49 4.62%
2017 63 5.94%
2016 24 2.26%
2015 25 2.36%
2014 39 3.68%
2013 30 2.83%
2012 28 2.64%

Social Media Usage

Instagram accounts for 24.6% of displayed detection occurrences (822 occurrences) , followed by Facebook (24.3%) and YouTube (14.1%) .

Base: 3,344 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.

Links and embeds detected on public pages; private/hidden profiles not counted.

Top 10 Social Platforms

Instagram 24.6%

822 occurrences

Facebook 24.3%

814 occurrences

YouTube 14.1%

471 occurrences

TikTok 11.2%

375 occurrences

Twitter 10.9%

363 occurrences

Pinterest 7.5%

252 occurrences

LinkedIn 5.2%

173 occurrences

X 1.1%

37 occurrences

WhatsApp 0.8%

27 occurrences

Vimeo 0.3%

10 occurrences

Visual Distribution

Distribution of social media platforms in Convert (June 2026)
Distribution of social media platforms in Convert e-commerce stores
Social Platform Detection Occurrences Share of Displayed Occurrences
Instagram 822 24.58%
Facebook 814 24.34%
YouTube 471 14.08%
TikTok 375 11.21%
Twitter 363 10.86%
Pinterest 252 7.54%
LinkedIn 173 5.17%
X 37 1.11%
WhatsApp 27 0.81%
Vimeo 10 0.30%

Geographic Distribution

United States stores with 47.0% (507 active verified stores) , followed by United Kingdom (11.8%) and Netherlands (5.9%) .

Base: 1,078 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.

Top 10 Countries

507 active verified stores

127 active verified stores

64 active verified stores

50 active verified stores

45 active verified stores

28 active verified stores

24 active verified stores

20 active verified stores

16 active verified stores

Spain 1.4%

15 active verified stores

Visual Distribution

Geographic distribution of stores using Convert (June 2026)
Geographic distribution of stores using Convert
Country AI-Verified Store Count Market Share
United States 507 47.03%
United Kingdom 127 11.78%
Netherlands 64 5.94%
Canada 50 4.64%
Germany 45 4.17%
Australia 28 2.60%
Denmark 24 2.23%
Belgium 20 1.86%
France 16 1.48%
Spain 15 1.39%

Data Coverage

Coverage among all domains with this detected signal, including non-active profiles; not just active stores.

Field Rows count Coverage
Website 1.2k 100.00%
Emails 268 21.88%
Phones 492 40.16%
Ecommerce platform 1.2k 97.63%
Couriers 204 16.65%
Payment Providers 179 14.61%
Categories 1k 81.88%
Social Media 968 79.02%

Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.

Market Intelligence

On-demand market analysis

Self-service access to market data and insights

  • Search and segment stores by any criteria
  • API integration for automated workflows
  • Periodic index updates
  • Market sizing and segmentation
Explore segment →

Strategic Intelligence

Custom research and competitive analysis

Tailored intelligence for strategic decisions

  • Custom market reports and analysis
  • Competitive landscape monitoring
  • Direct support from the founder
  • Flexible licensing and enterprise pricing
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Market Intelligence

Understand the Convert e-commerce landscape:

Analyze 1.1k verified e-commerce stores on Convert - technology adoption, market share, competitive positioning.

Track Competitive Shifts

Monitor platform migrations, technology adoption, and market share changes across Convert e-commerce.

Explore Data

Size Your Addressable Market

Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.

Explore Data

Monitor Adoption Trends

Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.

Explore Data

Data Access

  • Interactive search and filtering via web app
  • REST API for programmatic access and automation
  • Index updates; historical datasets by agreement

Use Cases

  • Competitive intelligence and market sizing
  • Technology adoption and platform migration analysis
  • Sales prospecting and account-based targeting
  • Investment research and due diligence

Frequently Asked Questions

What data is included in the Convert e-commerce intelligence?

We track 1.1k verified Convert e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.

How is the data collected and how often is it updated?

We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.

How do I access the data?

Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →

Can I filter by specific segments?

Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.

Do you offer enterprise or custom licensing?

Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.

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