Contentstack Technology Adoption in E-commerce
Discover 786 verified e-commerce stores using Contentstack. Analyze technology adoption, market trends, integration patterns, and business insights.
Detected across 842 domains. 786 verified as active stores with physical delivery.
This is a public report preview. Use the catalog, exports or API for account lists. Fields depend on your plan; coverage varies by merchant.
786 verified active stores out of 842 detected · 93.3% verification rate
E-commerce Platforms Distribution
Custom stores with 49.1% of stores with physical delivery (386 stores) , followed by Shopify (30.2%) and WooCommerce (9.3%) .
Base: 786 active verified stores, including those without a detected platform. Rankings show leading platform combinations; displayed percentages need not sum to 100%. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
386 stores
237 stores
73 stores
34 stores
24 stores
22 stores
4 stores
2 stores
1 stores
1 stores
Visual Distribution
386 stores
237 stores
73 stores
34 stores
24 stores
22 stores
4 stores
2 stores
1 stores
1 stores
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| Custom | 386 | 49.11% |
| Shopify | 237 | 30.15% |
| WooCommerce | 73 | 9.29% |
| SAP Commerce Cloud | 34 | 4.33% |
| HCL Commerce | 24 | 3.05% |
| Redicom Prolepse | 22 | 2.80% |
| BigCommerce | 4 | 0.51% |
| Salesforce Commerce Cloud | 2 | 0.25% |
| Wix eCommerce | 1 | 0.13% |
| WooCommerce, BigCommerce | 1 | 0.13% |
Show broader dataset (all e-commerce signals)
Websites with E-commerce Signals
Custom holds 45.8% share of detected Contentstack e-commerce signals (386) , with Shopify at 28.5% and WooCommerce at 10.6% (June 2026) .
Base: 842 domains in this report's signal population, including domains without a detected platform. This is not a store count: it can include redirects and non-transactional sites. Displayed percentages need not sum to 100%.
Top 10 Platforms (All Signals)
386 websites
240 websites
89 websites
38 websites
26 websites
22 websites
5 websites
2 websites
1 websites
1 websites
Visual Distribution
386 websites
240 websites
89 websites
38 websites
26 websites
22 websites
5 websites
2 websites
1 websites
1 websites
| Platform | Websites with Signals | Percentage |
|---|---|---|
| Custom | 386 | 45.84% |
| Shopify | 240 | 28.50% |
| WooCommerce | 89 | 10.57% |
| SAP Commerce Cloud | 38 | 4.51% |
| HCL Commerce | 26 | 3.09% |
| Redicom Prolepse | 22 | 2.61% |
| BigCommerce | 5 | 0.59% |
| Salesforce Commerce Cloud | 2 | 0.24% |
| Wix eCommerce | 1 | 0.12% |
| WooCommerce, BigCommerce | 1 | 0.12% |
Categories Distribution
Business & Industrial stores with 22.1% of all stores (174 stores) , followed by Home & Garden (18.6%) and Clothing & Accessories (16.4%) .
Base: 786 active verified stores, including stores without a detected category. Percentages use this full population, not only the displayed categories.
Top 10 Categories
174 stores
146 stores
129 stores
109 stores
33 stores
32 stores
26 stores
23 stores
19 stores
12 stores
Visual Distribution
174 stores
146 stores
129 stores
109 stores
33 stores
32 stores
26 stores
23 stores
19 stores
12 stores
| Category | Number of Stores | Percentage |
|---|---|---|
| Business & Industrial | 174 | 22.14% |
| Home & Garden | 146 | 18.58% |
| Clothing & Accessories | 129 | 16.41% |
| Health & Beauty | 109 | 13.87% |
| Sporting Goods & Outdoor Gear | 33 | 4.20% |
| Jewelry & Watches | 32 | 4.07% |
| Gifts & Special Occasions | 26 | 3.31% |
| Furniture & Home Decor | 23 | 2.93% |
| Toys & Games | 19 | 2.42% |
| Electronics & Technology | 12 | 1.53% |
Payment Providers Distribution
PayPal accounts for 22.3% of displayed detection occurrences (50 occurrences) , followed by American Express (17.4%) and Klarna (13.4%) .
Base: 224 provider detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
50 occurrences
39 occurrences
30 occurrences
29 occurrences
22 occurrences
13 occurrences
13 occurrences
11 occurrences
9 occurrences
8 occurrences
Visual Distribution
50 occurrences
39 occurrences
30 occurrences
29 occurrences
22 occurrences
13 occurrences
13 occurrences
11 occurrences
9 occurrences
8 occurrences
| Payment Provider | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| PayPal | 50 | 22.32% |
| American Express | 39 | 17.41% |
| Klarna | 30 | 13.39% |
| Apple Pay | 29 | 12.95% |
| MasterCard | 22 | 9.82% |
| VISA | 13 | 5.80% |
| Google Pay | 13 | 5.80% |
| Adyen | 11 | 4.91% |
| Stripe Connect | 9 | 4.02% |
| Cybersource | 8 | 3.57% |
Shipping Carriers Distribution
UPS accounts for 36.8% of displayed detection occurrences (42 occurrences) , followed by FedEx (14.9%) and DHL (13.2%) .
Base: 114 carrier detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
42 occurrences
17 occurrences
15 occurrences
13 occurrences
8 occurrences
8 occurrences
3 occurrences
3 occurrences
3 occurrences
2 occurrences
| Shipping Carrier | Detection Occurrences | Share of Displayed Occurrences |
|---|---|---|
| UPS | 42 | 36.84% |
| FedEx | 17 | 14.91% |
| DHL | 15 | 13.16% |
| DPD | 13 | 11.40% |
| USPS | 8 | 7.02% |
| GLS | 8 | 7.02% |
| TNT | 3 | 2.63% |
| OnTrac | 3 | 2.63% |
| PostNord | 3 | 2.63% |
| Dynalogic | 2 | 1.75% |
Store Launch Timeline
Over the past 12 months, 215 new stores were launched in Contentstack , with the highest activity in 2026-05 (77 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
77 stores launched
74 stores launched
47 stores launched
1 stores launched
1 stores launched
3 stores launched
2 stores launched
1 stores launched
4 stores launched
2 stores launched
3 stores launched
Monthly Trend
35.8% of last 12 months
34.4% of last 12 months
21.9% of last 12 months
0.5% of last 12 months
0.5% of last 12 months
1.4% of last 12 months
0.9% of last 12 months
0.5% of last 12 months
1.9% of last 12 months
0.9% of last 12 months
1.4% of last 12 months
| Month | Stores Launched | Percentage |
|---|---|---|
| 2026-05 | 77 | 35.81% |
| 2026-04 | 74 | 34.42% |
| 2026-03 | 47 | 21.86% |
| 2026-02 | 1 | 0.47% |
| 2026-01 | 1 | 0.47% |
| 2025-11 | 3 | 1.40% |
| 2025-10 | 2 | 0.93% |
| 2025-09 | 1 | 0.47% |
| 2025-08 | 4 | 1.86% |
| 2025-07 | 2 | 0.93% |
| 2025-06 | 3 | 1.40% |
Active Stores by Launch Year
Currently, 774 active stores in Contentstack are tracked in our database , with the most stores launched in 2026 (200 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
200 active stores
28 active stores
20 active stores
12 active stores
13 active stores
56 active stores
61 active stores
39 active stores
19 active stores
50 active stores
17 active stores
21 active stores
26 active stores
22 active stores
14 active stores
Distribution by Launch Year
25.8% of tracked active stores
3.6% of tracked active stores
2.6% of tracked active stores
1.6% of tracked active stores
1.7% of tracked active stores
7.2% of tracked active stores
7.9% of tracked active stores
5.0% of tracked active stores
2.5% of tracked active stores
6.5% of tracked active stores
2.2% of tracked active stores
2.7% of tracked active stores
3.4% of tracked active stores
2.8% of tracked active stores
1.8% of tracked active stores
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2026 | 200 | 25.84% |
| 2025 | 28 | 3.62% |
| 2024 | 20 | 2.58% |
| 2023 | 12 | 1.55% |
| 2022 | 13 | 1.68% |
| 2021 | 56 | 7.24% |
| 2020 | 61 | 7.88% |
| 2019 | 39 | 5.04% |
| 2018 | 19 | 2.45% |
| 2017 | 50 | 6.46% |
| 2016 | 17 | 2.20% |
| 2015 | 21 | 2.71% |
| 2014 | 26 | 3.36% |
| 2013 | 22 | 2.84% |
| 2012 | 14 | 1.81% |
Geographic Distribution
United States stores with 37.4% (294 active verified stores) , followed by Canada (6.4%) and United Kingdom (5.9%) .
Base: 786 active verified stores, including stores with unknown country. Percentages use the full population, not only the displayed countries.
Top 10 Countries
294 active verified stores
50 active verified stores
46 active verified stores
44 active verified stores
35 active verified stores
33 active verified stores
23 active verified stores
15 active verified stores
14 active verified stores
13 active verified stores
Visual Distribution
294 active verified stores
50 active verified stores
46 active verified stores
44 active verified stores
35 active verified stores
33 active verified stores
23 active verified stores
15 active verified stores
14 active verified stores
13 active verified stores
| Country | AI-Verified Store Count | Market Share |
|---|---|---|
| United States | 294 | 37.40% |
| Canada | 50 | 6.36% |
| United Kingdom | 46 | 5.85% |
| Denmark | 44 | 5.60% |
| Sweden | 35 | 4.45% |
| Germany | 33 | 4.20% |
| Australia | 23 | 2.93% |
| Netherlands | 15 | 1.91% |
| Italy | 14 | 1.78% |
| France | 13 | 1.65% |
Featured Stores
A selection of notable and recently launched stores in this segment.
Notable Stores
A sample of well-known stores in this segment tracked by ShopRank.
Custom - Electronics & Technology
Custom - Clothing & Accessories
HCL Commerce
Custom - Electronics & Technology
Custom
New Stores
Recently launched stores detected by ShopRank in the last full month.
Shopify - Business & Industrial
Shopify - Sporting Goods & Outdoor Gear
Shopify - Sporting Goods & Outdoor Gear
Shopify - Sporting Goods & Outdoor Gear
Shopify - Business & Industrial
Data Coverage
Coverage among all domains with this detected signal, including non-active profiles; not just active stores.
| Field | Rows count | Coverage |
|---|---|---|
| Website | 842 | 100.00% |
| Emails | 300 | 35.63% |
| Phones | 374 | 44.42% |
| Ecommerce platform | 814 | 96.67% |
| Couriers | 97 | 11.52% |
| Payment Providers | 100 | 11.88% |
| Categories | 747 | 88.72% |
| Social Media | 468 | 55.58% |
Coverage reflects detectability from public website analysis. Payment providers and shipping carriers are identified from checkout pages and shipping widgets. Stores using off-site payment flows or custom shipping integrations may not be detected. Actual adoption rates are higher than shown.
Market Intelligence
On-demand market analysis
Self-service access to market data and insights
- Search and segment stores by any criteria
- API integration for automated workflows
- Periodic index updates
- Market sizing and segmentation
Strategic Intelligence
Custom research and competitive analysis
Tailored intelligence for strategic decisions
- Custom market reports and analysis
- Competitive landscape monitoring
- Direct support from the founder
- Flexible licensing and enterprise pricing
Market Intelligence
Understand the Contentstack e-commerce landscape:
Analyze 786 verified e-commerce stores on Contentstack - technology adoption, market share, competitive positioning.
- Track Competitive Shifts
-
Monitor platform migrations, technology adoption, and market share changes across Contentstack e-commerce.
- Size Your Addressable Market
-
Segment stores by country, platform, category, PSP, carrier, technology, and merchant-size signals to quantify your market opportunity.
- Monitor Adoption Trends
-
Identify which payment providers, shipping carriers, and platforms are gaining or losing traction.
Data Access
- Interactive search and filtering via web app
- REST API for programmatic access and automation
- Index updates; historical datasets by agreement
Use Cases
- Competitive intelligence and market sizing
- Technology adoption and platform migration analysis
- Sales prospecting and account-based targeting
- Investment research and due diligence
Frequently Asked Questions
- What data is included in the Contentstack e-commerce intelligence?
-
We track 786 verified Contentstack e-commerce stores whose profiles can include: e-commerce platform, product counts, categories, payment providers, shipping carriers, technology stack, merchant-size signals, and available business contact fields.
- How is the data collected and how often is it updated?
-
We rebuild the searchable index typically every 2–4 weeks. Observation dates vary by source and field; a rebuild does not mean every website was observed again. This public report has its own publication date and may use an older snapshot than the live catalog. Coverage varies by field and market. A missing payment or carrier signal means we did not detect it, not that the merchant does not use it.
- How do I access the data?
-
Self-service plans give you instant access through our web app and REST API. You can search, filter, and segment stores interactively or integrate programmatically into your workflows. View plans →
- Can I filter by specific segments?
-
Yes. You can segment by country, platform, product category, payment provider, shipping carrier, technology stack, store age, cross-border signals, and merchant-size bands. Some advanced signals are plan-gated, and the same field contract is used by the web app, exports, and API.
- Do you offer enterprise or custom licensing?
-
Yes. For large-scale data needs, custom market reports, or dedicated support, contact us to discuss enterprise pricing.
Social Media Usage
Facebook accounts for 22.1% of displayed detection occurrences (392 occurrences) , followed by Instagram (21.3%) and YouTube (18.5%) .
Base: 1,772 social-platform detection occurrences in the displayed ranking, from active stores. One store can contribute multiple occurrences. These percentages are not the share of unique stores or all detections.
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
392 occurrences
377 occurrences
327 occurrences
241 occurrences
166 occurrences
93 occurrences
89 occurrences
82 occurrences
4 occurrences
1 occurrences
Visual Distribution
392 occurrences
377 occurrences
327 occurrences
241 occurrences
166 occurrences
93 occurrences
89 occurrences
82 occurrences
4 occurrences
1 occurrences