Croatia E-commerce Database
Explore 25.3k e-commerce stores in the Croatia. Instant access to technologies, contacts, platforms, and market dynamics.
· · Next full refresh: December 2025
E-commerce Platforms Distribution
WooCommerce leads with 40.9% of stores with physical delivery (10,111 stores) , followed by Custom (39.9%) and Shopify (10.9%) .
Note: This distribution covers only stores selling physical products with active shopping carts and physical product shipping. Digital products, services, and non-transactional sites are excluded. All stores are verified by our proprietary AI model to ensure accurate e-commerce classification.
Top 10 Platforms (Physical Delivery)
10,111 stores
9,860 stores
2,687 stores
480 stores
335 stores
300 stores
290 stores
246 stores
221 stores
191 stores
Visual Distribution
| Platform | Stores with Physical Delivery | Percentage |
|---|---|---|
| WooCommerce | 10111 | 40.90% |
| Custom | 9860 | 39.89% |
| Shopify | 2687 | 10.87% |
| Wix eCommerce | 480 | 1.94% |
| Magento | 335 | 1.36% |
| Squarespace Commerce | 300 | 1.21% |
| PrestaShop | 290 | 1.17% |
| Zen Cart | 246 | 1.00% |
| OpenCart | 221 | 0.89% |
| Big Cartel | 191 | 0.77% |
All Stores Distribution
WooCommerce holds 49.9% share of all Croatia e-commerce stores (16,741) , with Custom at 29.4% and Shopify at 10.0% (November 2025) .
Note: This broader distribution includes all stores with e-commerce indicators such as platform detection, shopping cart presence, or payment integration. This liberal approach may include some false positives (e.g., WooCommerce installations used for non-commercial purposes) but provides comprehensive market coverage for lead generation and competitive analysis.
Top 10 Platforms (All Stores)
16,741 stores
9,860 stores
3,359 stores
1,537 stores
434 stores
572 stores
311 stores
252 stores
296 stores
207 stores
Visual Distribution
| Platform | Total Stores | Percentage |
|---|---|---|
| WooCommerce | 16741 | 49.87% |
| Custom | 9860 | 29.37% |
| Shopify | 3359 | 10.01% |
| Wix eCommerce | 1537 | 4.58% |
| Magento | 434 | 1.29% |
| Squarespace Commerce | 572 | 1.70% |
| PrestaShop | 311 | 0.93% |
| Zen Cart | 252 | 0.75% |
| OpenCart | 296 | 0.88% |
| Big Cartel | 207 | 0.62% |
Categories Distribution
Clothing & Accessories leads with 20.3% of all stores (3,078 stores) , followed by Health & Beauty (20.2%) and Electronics & Technology (11.8%) .
Top 10 Categories
3,078 stores
3,057 stores
1,792 stores
1,410 stores
1,177 stores
855 stores
711 stores
583 stores
522 stores
485 stores
Visual Distribution
| Category | Number of Stores | Percentage |
|---|---|---|
| Clothing & Accessories | 3078 | 20.34% |
| Health & Beauty | 3057 | 20.20% |
| Electronics & Technology | 1792 | 11.84% |
| Home & Garden | 1410 | 9.32% |
| Food & Beverages | 1177 | 7.78% |
| Vehicles & Parts | 855 | 5.65% |
| Tools & Hardware | 711 | 4.70% |
| Sporting Goods & Outdoor Gear | 583 | 3.85% |
| Jewelry & Watches | 522 | 3.45% |
| Business & Industrial | 485 | 3.21% |
| Furniture & Home Decor | 466 | 3.08% |
| Arts & Entertainment | 328 | 2.17% |
| Pets & Pet Supplies | 250 | 1.65% |
| Gifts & Special Occasions | 213 | 1.41% |
| Books & Media | 205 | 1.35% |
Payment Providers Distribution
MasterCard leads with 26.0% among AI-verified physical stores (2,348 stores) , followed by PayPal (19.9%) and American Express (12.6%) .
Base: 5,391 AI-verified physical stores with detectable payment providers (21.3% coverage of all stores). Percentages show share of detected provider instances (stores may use multiple providers).
Detected from checkout/payment scripts and provider tags; off-site/manual payments excluded where undetectable.
Top 10 Payment Providers
2,348 stores
1,798 stores
1,138 stores
1,041 stores
954 stores
336 stores
327 stores
213 stores
208 stores
163 stores
Visual Distribution
| Payment Provider | Store Count | Market Share |
|---|---|---|
| MasterCard | 2348 | 25.97% |
| PayPal | 1798 | 19.89% |
| American Express | 1138 | 12.59% |
| Stripe Connect | 1041 | 11.51% |
| VISA | 954 | 10.55% |
| Google Pay | 336 | 3.72% |
| Apple Pay | 327 | 3.62% |
| Bolt | 213 | 2.36% |
| JCB | 208 | 2.30% |
| Klarna | 163 | 1.80% |
| WebPay | 145 | 1.60% |
| Paddle | 114 | 1.26% |
| Mada | 113 | 1.25% |
| BitCoin | 81 | 0.90% |
| PayPro | 62 | 0.69% |
Shipping Carriers Distribution
GLS leads with 37.7% among AI-verified physical stores (2,025 stores) , followed by DPD (21.9%) and UPS (11.1%) .
Base: 3,973 AI-verified physical stores with detectable shipping carriers (15.7% coverage of all stores). Percentages show share of detected carrier instances (stores may use multiple carriers).
Detected from checkout/shipping pages and shipment widgets; cross-border carriers included where visible.
Top 10 Shipping Carriers
Visual Distribution
| Shipping Carrier | Store Count | Market Share |
|---|---|---|
| GLS | 2025 | 37.74% |
| DPD | 1175 | 21.90% |
| UPS | 593 | 11.05% |
| DHL | 534 | 9.95% |
| USPS | 247 | 4.60% |
| FedEx | 228 | 4.25% |
| Hrvatska Pošta | 139 | 2.59% |
| TNT | 122 | 2.27% |
| Hermes | 82 | 1.53% |
| Speedy | 81 | 1.51% |
| 4PX | 40 | 0.75% |
| TCS | 34 | 0.63% |
| JX | 25 | 0.47% |
| Royal Mail | 22 | 0.41% |
| ePacket | 18 | 0.34% |
Store Launch Timeline
Over the past 12 months, 6,352 new stores were launched in Croatia , with the highest activity in 2025-10 (734 stores) , demonstrating ongoing growth in the e-commerce market.
Last 12 Months
734 stores launched
650 stores launched
600 stores launched
767 stores launched
552 stores launched
584 stores launched
524 stores launched
558 stores launched
430 stores launched
410 stores launched
372 stores launched
171 stores launched
Monthly Trend
| Month | Stores Launched | Percentage |
|---|---|---|
| 2025-10 | 734 | 11.56% |
| 2025-09 | 650 | 10.23% |
| 2025-08 | 600 | 9.45% |
| 2025-07 | 767 | 12.07% |
| 2025-06 | 552 | 8.69% |
| 2025-05 | 584 | 9.19% |
| 2025-04 | 524 | 8.25% |
| 2025-03 | 558 | 8.78% |
| 2025-02 | 430 | 6.77% |
| 2025-01 | 410 | 6.45% |
| 2024-12 | 372 | 5.86% |
| 2024-11 | 171 | 2.69% |
Active Stores by Launch Year
Currently, 24,876 active stores in Croatia are tracked in our database , with the most stores launched in 2025 (5,821 stores still active) . This shows the distribution of currently active stores by their original launch year.
Active Stores by Launch Year
5,821 active stores
2,905 active stores
2,094 active stores
1,630 active stores
1,609 active stores
1,600 active stores
1,211 active stores
1,193 active stores
911 active stores
619 active stores
534 active stores
562 active stores
648 active stores
496 active stores
493 active stores
Distribution by Launch Year
| Launch Year | Active Stores | Percentage |
|---|---|---|
| 2025 | 5821 | 23.40% |
| 2024 | 2905 | 11.68% |
| 2023 | 2094 | 8.42% |
| 2022 | 1630 | 6.55% |
| 2021 | 1609 | 6.47% |
| 2020 | 1600 | 6.43% |
| 2019 | 1211 | 4.87% |
| 2018 | 1193 | 4.80% |
| 2017 | 911 | 3.66% |
| 2016 | 619 | 2.49% |
| 2015 | 534 | 2.15% |
| 2014 | 562 | 2.26% |
| 2013 | 648 | 2.60% |
| 2012 | 496 | 1.99% |
| 2011 | 493 | 1.98% |
| 2010 | 400 | 1.61% |
| 2009 | 317 | 1.27% |
| 2008 | 303 | 1.22% |
| 2007 | 326 | 1.31% |
| 2006 | 198 | 0.80% |
| 2005 | 135 | 0.54% |
| 2004 | 185 | 0.74% |
| 2003 | 154 | 0.62% |
| 2002 | 150 | 0.60% |
| 2001 | 173 | 0.70% |
| 2000 | 99 | 0.40% |
| 1999 | 49 | 0.20% |
| 1998 | 38 | 0.15% |
| 1997 | 14 | 0.06% |
| 1996 | 9 | 0.04% |
Featured Stores
Discover the strongest performers and newest entrants in Croatia's e-commerce landscape.
Top Stores by GMV
Data will be available soon.
New Stores
Recently launched ecommerce sites detected by ShopRank in the last full month.
WooCommerce — Clothing & Accessories
Custom — Health & Beauty
Custom — Health & Beauty
WooCommerce
Shopify — Clothing & Accessories
Dataset Coverage
| Field | Rows count | Coverage |
|---|---|---|
| Website | 25.3k | 100.00% |
| Emails | 14.9k | 58.94% |
| Phones | 7.5k | 29.55% |
| Ecommerce platform | 25.3k | 100.00% |
| Couriers | 4.0k | 15.72% |
| Payment Providers | 5.4k | 21.32% |
| Categories | 15.6k | 61.82% |
| Social Media | 14.4k | 56.91% |
Starter Package
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Customized datasets tailored to your needs
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Maximize Your ROI
Use our detailed Croatia E-commerce Database to:
Gain actionable insights into 25.3k physical stores in Croatia.
- Identify High-Value Leads
-
Quickly find and contact the best decision-makers at Croatia online stores.
- Conduct Competitive Analysis
-
Analyze your competitors' market share, product categories, and technology stacks.
- Direct Outreach
-
Access verified business contacts to accelerate your sales and marketing outreach.
Data Format & Delivery
Available Formats
- CSV
- Excel (XLS/XLSX)
- Text (TXT)
Delivery Methods
- Direct download
- Email delivery
- API access
Use Cases
- Lead Generation
- B2B Marketing
- Direct Marketing
- Email Marketing
- B2B Retargeting
- Market Research
Frequently Asked Questions
- What data is included in the Croatia E-commerce Database?
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Our database covers over 25.3k Croatia physical stores, including website URLs, verified contacts (emails, phones), e-commerce platforms, product counts, categories, estimated monthly traffic, and more.
- How fresh is your data and how often is it updated?
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We update our database quarterly, using web crawling, AI analysis, and manual verification. This ensures you always receive the most accurate, relevant, and actionable data.
- Can I get a free sample before purchasing?
-
Absolutely! Contact us to request a free sample dataset customized to your needs. We're happy to provide demos and answer any questions.
- Can I buy only selected segments of data?
-
Yes, you can purchase targeted segments tailored specifically to your business needs—by industry, platform, store size, and more. Contact us for details.
- How quickly can I access the full dataset after purchase?
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You'll receive immediate access upon payment completion. Our data can be downloaded directly or delivered via email or API.
- What licensing options are available?
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We offer flexible licensing: one-time purchases, annual subscriptions, and customized enterprise plans. Reach out to discuss the best solution for your business.
Social Media Usage
Facebook leads with 34.5% among stores with at least one detectable social profile (12,338 stores) , followed by Instagram (29.4%) and YouTube (10.3%) .
Base: 14,388 stores with any detectable social profile (56.9% of all stores). Percentages show share of detected platform instances (stores may use multiple platforms).
Links and embeds detected on public pages; private/hidden profiles not counted.
Top 10 Social Platforms
12,338 stores
10,528 stores
3,691 stores
2,110 stores
2,053 stores
1,811 stores
1,445 stores
873 stores
758 stores
166 stores
Visual Distribution